BUSRide May 2013

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Prevost luxury motorcoaches are fixtures at NASCAR events.

Prevost and NASCAR partnership a natural fit Prevost motorcoach conversions are fixtures at all NASCAR events, earning Prevost, Sainte-Claire, QC, Canada, further distinction as the Official Luxury Motorcoach of NASCAR. The two companies announced a new multi-year partnership in March that simply reinforces their nearly 30-year association and increases visibility of Prevost from an influential crosssection of American business. “This partnership between Prevost and NASCAR is a natural fit for two thriving brands that share an unrelenting commitment to innovation,” says Prevost President and CEO Gaetan Bolduc. “Prevost motorcoaches are fixtures at NASCAR events, populating driver, team owner and spectator parking lots. Also Prevost hospitality, executive and technical support coaches serve as mobile work stations for manufacturers and sponsors.” Prevost’s involvement with NASCAR began in the 1980s with Featherlite Coaches

and Marathon Coach. “Prevost’s state-of-the-art motorcoaches provide a home-away-from-home for our drivers, team owners, partners and fans throughout the course of our demanding season,” says NASCAR Chief Sales Officer Jim O’Connell. “Our three national series provide a grand stage for Prevost to showcase its luxury motorcoaches to a substantial number of brands and consumers at the track who may consider purchasing or leasing a product or vehicle.” NASCAR will utilize Prevost’s state-ofthe-art luxury motorcoaches this year for attrack hospitality through the NASCAR Fuel for Hospitality® program in which Official NASCAR Partners host employees and customers at the track with a VIP race-day experience. Prevost will also be joining the NASCAR Fuel for Business Council® to buy and sell directly with top Fortune 500 companies.

Indian Trails leader William P. Himburg passes William P. Himburg, a recognized and admired leader in the motorcoach industry, passed away at age 92 in Naples, FL. Himburg was the nephew of Wayne and Cora Taylor, founders of Indian

Trails, Inc., Owosso, MI. His career with Indian Trails began more

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the 50 years ago as operation manager. He went on to serve as vice president and retired as board chairman and president in 1997. Widely recognized for his leadership skills, good humor and business acumen, Himburg served as councilman and mayor of the City of Owosso. He also served on the boards of many local and national associations that included the American Bus Association, National Bus Traffic Association, Michigan Motor Bus Association and East Michigan Tourist Association.

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