for Women sponsored national competitions from 1973-82, when the NCAA took over. P. Drink companies including Schlitz, Stroh’s, Diet Pepsi and Perrier sponsored national running series. Q. In the November 1978 Grand Valley Marathon, Dennis Rainear of Midland was struck in the head by a stray .22 bullet while running. He finished in 3:09 and was disappointed he’d missed the Boston Marathon qualifying time of 3:00. BAA officials let him in anyway. Rainear later recalled feeling an ache in his head, but didn’t think it much worse than others he was dealing with.
W. The American boycott of the 1980 Summer Olympic Games in Moscow. Russia led a boycott of the Los Angeles Games in 1984. X. Thirty years before Christopher McDougall’s “Born to Run� described running with the Tarahumara Indians of Mexico, there was a story about them in the October ‘79 Runner’s World. Y. The International Runners Committee worked to put longer distance races on the Olympic schedule and was largely responsible for the marathon getting the green light for the 1984 Games.
S. The Bonne Bell and Avon (cosmetics companies) running series for women. Kathrine Switzer was the main source of energy behind the latter.
Z. Terry Fox pulled Canadians together with his grit and determination while attempting to cross the country in 1980 running on one good leg and a prosthetic. He wanted to raise awareness about cancer, which had taken his leg. He was unable to continue past Lake Superior, but his effort inspires others to this day.
T. The Runner’s World Fun Runs, held at tracks across the U.S. in the mid to late ‘70s. Runs at various distances drew growing crowds new to the sport.
AA. Jim Fixx wrote “The Complete Book of Running� in ‘77. It remains the best-selling book on running.
U. The Runner’s World circulation was 3,000 in 1970, 500,000 by 1980.
BB. Canadian Brian Maxwell, tired of bonking in marathons, worked and worked until he came up with a food that was a good fuel source and easily digestible. Thus were born Power Bars. He sold his company in the ‘80s for $100 million.
R. The forgettable ‘79 movie “Running� featured Michael Douglas and Susan Anspach.
V. The International Track Association presented the first-ever series of track and field meets that offered open prize money to athletes between 1973 andhorizontal ‘76. half page horizontal template_half page 8/7/12 8:26 PM Page 1
CC. Nike first put “air� in the Tailwind in ‘79. In short order, the other major shoe companies began adding cushion-enhancing substances to their outer soles. DD. The Marathon (oil company) Marathon was held in Terre Haute, Ind., in 1979 with a $5 entry fee. EE. Wolverine Worldwide in Rockford once owned Brooks shoes. The firm is best known for its Hush Puppies. FF. Wheelchairs gained access to running road races with the Road Runners Club of America adopting competition guidelines in ‘79. GG. Title IX and other lawsuits led to inclusion of girls and women into previously all-male sports in the early ‘70s. To my mind, it’s the best thing to ever happen in sports. I’ve only scratched the surface of the sport long ago. We’ve gone from cinder to synthetic tracks, 10 kilometers as the most-popular distance to 5Ks and half marathons. Much has changed, but it’s revealing and important to recall the things that led to and shaped the sport as we know it now. Stay thirsty for the past, my friends! Answer: American Jim Beatty ran 3:58.9 on Feb. 10, 1962, in Los Angeles. - MR -
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Michigan Runner - September / October 2012
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