2012 2013
DESIGNER DIARY
CONTEMPORARY D E S I G N P R A C T I C E S EXIST ONLY BECAUSE OF WHAT HAS COME BEFORE.
ORIGINALLY NAMED AS A COMMERCIAL ARTIST, WAS THE FIRST PERSON, IN 1922, TO BEGIN TO DESCRIBE HIMSELF AS A GRAPHIC DESIGNER, AND SINCE THEN, THE DEVELOPMENTS IN THE INDUSTRY OF GRAPHIC DESIGN HAVE BEEN SUBSTANTIAL AND REMARKABLE, ADAPTING TO, AND INFLUENCING AN EVOLVING SOCIETY, BOTH IN TERMS OF CONSUMERIST NEEDS AND THE ADVANCES IN TECHNOLOGY.
POST MODERN ERA WHICH WAS ORGINALLY A REACTION TO THE D E S I G N PRINCIPLES OF THE M O D E R N IST MOVEMENT.
YOU’RE A PART OF IT NOW
A L T H O U G H MANY GRAPHIC D E S I G N HISTORIANS WOULD ARGUE THAT THE FUNDAMENTAL PRACTICES OF GRAPHIC DESIGN DATE BACK TO MARK MAKINGS CREATED IN A PREHISTORIC ERA, IT WAS NOT UNTIL THE 20TH CENTURY WHEN GRAPHIC DESIGN AS WE UNDERSTAND AND ACKNOWLEDGE IT TODAY BEGAN TO EMERGE AND TAKE SHAPE. WILLIAM ADDISON DWIGGERY, A NOTED TYPE D E S I G N E R , WHO WAS
BUT WHAT DOES IT MEAN TO BE A CONTEMPORARY D E S I G N E R ? IT IS ARGUABLE THAT WE ARE STILL IN WHAT IS DEFINED AS THE
WHILST THE IDEOLOGY OF MODERNISM WAS TO MOVE AWAY FROM THE TRADITIONAL TO C R E A T E SOMETHING NEW, EMBRACING THE ADVANCES IN TECHNOLOGY AND A FUTURIST AESTHETIC, POST MODERNISM SOUGHT TO CHALLENGE THE M O V E M E N T AND REACT IN OPPOSITION. WHERE MODERNISM WAS DEFINED BY A LACK OF O R N A M E N TAT I O N AND THE IDEA OF
FUNCTION BEFORE FORM, POST MODERN DESIGN SOUGHT A RETURN TO DECORATION, REVISITING AND REFERENCING DESIGN STYLES OF THE PAST. COMMON TERMS ATTATCHED TO POST MODERNISM INCLUDE ‘PASTICHE’ AND ‘ A P P R O P R I AT I O N ’ - WHERE GRAPHIC DESIGN BORROWS AND QUOTES PAST DESIGN STYLES, OFTEN COMBINING THEM TO R E A P P R O P R I AT E THEIR MEANING, CREATING A NEW CONTEXT. IT WAS IMPORTANT TO DESIGNERS TO PLAY WITH THEIR WORK, EMPLOYING THE USE OF HUMOUR AND IRONY, SEEMINGLY SHRUGGING OFF THE
SERIOUSNESS OF MODERNISM AND ITS FUNDAMENTAL PRINCIPLES. THIS REFERENCING OF PAST STYLES HAS BEEN A CONTINUOUS TREND IN DESIGN FOR SOME TIME NOW, SUPPORTING THE ARGUMENT THAT GRAPHIC DESIGN CAN NOW NO LONGER BE O R I G I N A L . HOWEVER, AS PAUL RAND STATED, DESIGN DOESN’T HAVE TO BE ORIGINAL, IT JUST HAS TO BE GOOD. CONTEMPORARY GRAPHIC DESIGN ENCOMPASSES SUCH A VAST AMOUNT AND RANGE OF WORK THAT IT IS ALMOST IMPOSSIBLE TO TIE IT DOWN OR DEFINE IT. WHAT IS IMPORTANT
IN GRAPHIC DESIGN IS NOT FITTING INTO A PRESCRIBED BOX, OR CONCERNING YOURSELF WITH BEING ORIGINAL AND INNOVATIVE FOR ITS OWN SAKE. INSTEAD, UNDERSTANDING THE FUNDAMENTALS OF THE PRACTICE AND HONING THE SKILLS REQUIRED TO COMPETE IN THIS INDUSTRY WILL DETERMINE HOW SUCCESSFUL YOU WILL BE AS A DESIGNER IN CONTEMPORARY C U L T U R E .
‘DON’T
TRY TO BE O R I G I NA L , JUST TRY TO BE GOOD.’ PAUL
RAND.
THE ACADEMIC YEAR 2012-2013
SEPTEMBER M T W T F S S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30
NOVEMBER M T W T F S S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30
JANUARY M T W 1 2 7 8 9 14 15 16 21 22 23 28 29 30
T F S S 3 4 5 6 10 11 12 13 17 18 19 20 24 25 26 27 31
OCTOBER M 1 8 15 22 29
T W 2 3 9 10 16 17 23 24 30 31
T F S S 4 5 6 7 11 12 13 14 18 19 20 21 25 26 27 28
DECEMBER M T W T F S S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31
FEBRUARY M T W T F S S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28
M T W T F S S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31
MAY M T W 1 6 7 8 13 14 15 20 21 22 27 28 29
T F S S 2 3 4 5 9 10 11 12 16 17 18 19 23 24 25 26 30 31
JULY M 1 8 15 22 29
T W 2 3 9 10 16 17 23 24 30 31
T F S S 4 5 6 7 11 12 13 14 18 19 20 21 25 26 27 28
APRIL M 1 8 15 22 29
T W 2 3 9 10 16 17 23 24 30
T F S S 4 5 6 7 11 12 13 14 18 19 20 21 25 26 27 28
JUNE M T W T F S S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30
AUGUST M T W T F S S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31
THE ACADEMIC YEAR 2012-2013
MARCH
WEEK 1 SEPTEMBER
JOHNNY PACKHAM ‘JAYPEE’’
based in leeds, uk www.jonnypackham.co.uk
MON 3 Tue 4 Wed 4
Thu 5
Fri 6
Sat 7
Sun 8
CAST IRON DESIGN
based in arizona, uk www.castirondesign.com WEEK 2 SEPTEMBER MON 10 TUE 11 WED 12
THU 13
FRI 14
SAT 15
SUN 16
LA BOCA
based in london, uk www.laboca.co.uk WEEK 3 SEPTEMBER MON 17 TUE 18 WED 19
THU 20
FRI 21
SAT 22
SUN 23
JESSICA HISCHE
based in san francisco, us www.jessicahische.is/awesome
WEEK 4 SEPTEMBER MON 24 TUE 25 WED 26
THU 27
FRI 28
SAT 29
SUN 30
JASON MUNN
based in oakland, us www.jasonmunn.com WEEK 5 OCTOBER MON 1 TUE 2 WED 3
THU 4
FRI 5
SAT 6
SUN 7
ROB CLARKE
based in london, uk www.robclarke.com WEEK 6 OCTOBER MON 8 TUE 9 WED 10
THU 11
FRI 12
SAT 13
SUN 14
KATE MOROSS
based in london, uk www.katemoross.com WEEK 7 OCTOBER MON 15 TUE 16 WED 17
THU 18
FRI 19
SAT 20
SUN 21
OLLY MOSS
based in london, uk www.ollymoss.com WEEK 8 OCTOBER MON 22 TUE 23 WED 24
THU 25
FRI 26
SAT 27
SUN 28
MIND DESIGN
based in london, uk www.minddesign.co.uk WEEK 9 OCT/NOV MON 29 TUE 30 WED 31
THU 1
FRI 2
SAT 3
SUN 4
NOUS VOUS
based in london, uk www.nousvous.eu WEEK 10 NOVEMBER MON 5 TUE 6 WED 7
THU 8
FRI 9
SAT 10
SUN 11
SON AND SONS
based in new york, chicago and atlanta, us www.sonandsons.com WEEK 11 NOVEMBER MON 12 TUE 13 WED 14
THU 15
FRI 16
SAT 17
SUN 18
NEIGHBORHOOD STUDIO
based in new york, us www.neighborhood-studio.com
WEEK 12 NOVEMBER MON 19 TUE 20 WED 21
THU 22
FRI 23
SAT 24
SUN 25
MAGPIE STUDIOS
based in london, uk www.magpie-studio.com
WEEK 13 NOV/DEC MON 26 TUE 27 WED 28
THU 29
FRI 30
SAT 1
SUN 2
JORDAN METCALF
based in london, uk www.jordan-metcalf.com
WEEK 14 DECEMBER MON 3 TUE 4 WED 5
THU 6
FRI 7
SAT 8
SUN 9
ANDY SMITH
based in london, uk www.asmithillustration.com
WEEK 15 DECEMBER MON 10 TUE 11 WED 12
THU 13
FRI 14
SAT 15
SUN 16
AHOY THERE
based in london, uk www.ahoythere.org.uk
WEEK 16 DECEMBER MON 17 TUE 18 WED 19
THU 20
FRI 21
SAT 22
SUN 23
BEN NEWMAN
based in london, uk www.bennewman.co.uk
WEEK 17 DECEMBER MON 24 TUE 25 WED 26
THU 27
FRI 28
SAT 29
SUN 30
COLIN BENNETT
based in glasgow, uk www.colinbennett.com
WEEK 18 DEC/JAN MON 31 TUE 1 WED 2
THU 3
FRI 4
SAT 5
SUN 6
PARALLAX DESIGN
based in adelaide, australia www.parallaxdesign.com.au
WEEK 19 JANUARY MON 7 TUE 8 WED 9
THU 10
FRI 11
SAT 12
SUN 13
MICHAEL FREIMUTH
based in new york, us www.michaelfreimuth.com
WEEK 20 JANUARY MON 14 TUE 15 WED 16
THU 17
FRI 18
SAT 19
SUN 20
FUTURE FABRIC
based in london, uk www.futurefabric.co.uk
WEEK 21 JANUARY MON 21 TUE 22 WED 23
THU 24
FRI 25
SAT 26
SUN 27
TAD CARPENTER
based in kansas city, us www.tadcarpenter.com WEEK 22 JAN/FEB MON 28 TUE 29 WED 30
THU 31
FRI 1
SAT 2
SUN 3
KEETRA DEAN DIXON
based in new york, us www.fromkeetra.com
WEEK 23 FEBRUARY MON 4 TUE 5 WED 6
THU 7
FRI 8
SAT 9
SUN 10
TIM ENTHOVEN
based in eindhoven, the netherlands www.timenthoven.nl
WEEK 24 FEBRUARY MON 11 TUE 12 WED 13
THU 14
FRI 15
SAT 16
SUN 17
GRAPHIC THOUGHT FACILITY
based in london, uk www.graphicthoughtfacility.com
WEEK 25 FEBRUARY MON 18 TUE 19 WED 20
THU 21
FRI 22
SAT 23
SUN 24
CATALOGUE DESIGN
based in leeds, uk www.thisiscatalogue.co.uk
WEEK 26 FEB/MAR MON 25 TUE 26 WED 27
THU 28
FRI 1
SAT 2
SUN 3
WWW.
USEFUL WEBSITES behance.net designworklife.com septemberindustry.com thedonutproject.com thedieline.com lovelypackage.com computerarts.co.uk creativereview.co.uk dazeddigital.com designspiration.net grainedit.com itsnicethat.com aisleone.net blog.bitique.co.uk thisiscollate.com counter-print.co.uk da3.designassembly.org dezeen.com dirtymouse.co.uk thisisduty.com formfiftyfive.com welcometohr.com newindustyarts.com original-linkage.blogspot.co.uk visuelle.co.uk
NOTES