In Sept em ber of 2021, w e celebrat ed 30 years as California's prem ier Irish publicat ion!
We w ere founded in Sant a Monica, California in 1991 as t he Irish News of California.
Since t hat t im e, t he changes in publishing and m edia have been ast onishing.
We have m et t he challenges of t he t im es and w e reach m ore people t oday t han ever before.
We have changed our form at and reach but one salient fact rem ains
t he sam e.
Our advert isers and readers are avid and loyal because our niche m arket focus and st rat egy w ork.
We deliver t o our readers t he essent ial Irish int erest inform at ion, new s and services t hat t hey seek.
For our advertisers and sponsors, w e deliver inform at ion on t heir product s and services t o t he exact audience t hat t hey need t o reach.
We do all of t his in a cost effect ive m ult i-m edia approach and w e are proud of our proven t rack record.
Advertising rates and packages:
Full Page: $900.
Half Page: $500
One Third Page $350.
Quarter Page: $250.
One Sixth Page: $175.
Custom Ad Packages are our specialty:
As an example, a St. Patrick's Day Concert promoted in our magazine with HALF PAGE ads and editorial support, links, listings, & Facebook postings on our four pages, 4X a week for 8 weeks. I
n addition, weekly emails to members and inclusion on our Irish Arts & Entetainment Website.
TOTAL COST: Only $950.
Because our publication is a digital magazine, we are able to give our advertisers a link to their website and/or email.
We can also give advertisers a link and listing on all of our various Facebook pages and websites.
NEW: As of May 2024, we can create links, listings and SEO for our advertisers on our very own Irish Arts & Entertainment Website Sponsor Space!
FULL PAGE*: 10 inches wide by 12 inches high
Half Page: Your choice of 10 inches wide by 5.5 inches high
OR 5 inches wide by 12 inches high
One Third Page 3 inches wide by 10 inches high
OR 10 inches wide by 4 inches high
Quarter Page: 5 inches wide by 6 inches high
One Sixth Page: 5 inches wide by 4 inches high
OR 3.3 inches wide by 6 inches high
* We give all of our advertisers some editorial support but we guarantee both Calendar Links and Listings and a feature to anybody who gets a Full Page ad/ usually we create a custom package across our platforms at an extremely cost effective price.
The size of our Digital and Print On Demand publication is 10 inches Wide by 12 inches High.
Full Bleed or ads with a border can be accepted.
All ads should be a minimum of 160dpi and 300dpi is the maximum Saved in a pdf of jpeg format.
Advertisers are given exact specs and deadlines by their representatives on signup..
All rates quoted are for Camera Ready adverts but we have talented graphics people who can assist and meet all of our advertiser graphic design needs at reasonable fees.
To be effective, we encourage advertisers to run ads and promotions for a minimum of three months and we have created a rate schedule that gives serious discounts for doing so. Simply stated, agree to purchase two months and the third insert is free.
Further to the quarterly discount; we offer deeper discounts for one year contracts and to advertisers who participate in our VIP program, E-Mail marketing, Social Media and our ever expanding website.
BELOW: An exampleof a ONE HALF PAGE VERTICAL advert andof another advertiser who hasbeen with usfor thirty years!
Full Page:
10 inches wide by 12 inches high
Half Page Horizontal
10 inches wide
by 6 inches high
Half Page Vertical
5 inches wide by 12 nches high
One Third Page Horizont al
10 inches wide by 4 inches high
Som e
Illust rat ed Pages are 1/ 4 Scale
Quarter Page:
5 inches wide by 6 inches high $250. for oneinsert & only $500per quarter
Possibly t he best advert ising deal in Irish Am erica!
Agree t o one year of a quart er page and w e w ill set it up on Three paym ent s of $300. or one paym ent of only $800. BONUS We include Social Media post s for your business or event across ALL of our plat form s!
BANNER QUARTER PAGE
3 inches high by 10 inched w ide.
This is a great ad t o prom ot e and event on budget !
Also, a perfect size t o advert ise and event of a pub on an ongoing basis. For exam ple a Trivia or Com edy Night held w eekly at a pub.
The ot her side of our Irish Success Coin is t hat w e deliver int erest ing cont ent by very t alent ed w rit ers.
We focus m ost ly on t he Art s and Ent ert ainm ent but w e are alw ays open t o good w rit ers and t opics of int erest t o our readers.
We are also easy t o reach and w e have used t his t o our advant age t oo We oft en hear from Irish Music Makers, organizat ion & ot her groups and individuals w ho need help t elling t heir st ory and w e accom m odat e t hem . The result is an avid and loyal follow ing am ong our readers and advert isers.
A Quick Hist ory of t he Irish Art s and Ent ert ainm ent and Irish Net w orking! How a small niche market tabloid became one of the best results oriented digital marketing publishers in the US!
Our st ory begins and ends w it h Celt ic and Irish Net w orking!
When w e st art ed in Sant a Monica in 1991, w e had a lot of com pet it ion.
Alm ost every one of t he 20 Tabloids com pet ing w it h us are now gone. There are t w o reasons for our success. One is Good Fortune and the other a Conviction!
A short w hile aft er our incept ion, w e w ere very fort unat e, t he RIVERDANCE Phenom enon happened and w e w ere in a posit ion t o t ake advant age! Suddenly being Irish w as quit e popular and t he rest is our success st ory.
We also t ot ally believed in our m ission, t o spread t he w ord about ALL THINGS IRISH! We learned t o net w ork and use Em ail m arket ing t o our advant age. Thus w e built our Irish Art s and Ent ert ainm ent Niche Market .
Please share our success and join us.
" We have been advert ising in t he Irish Art s & Ent ert ainm ent since 1993. We are st ill get t ing new people and our exist ing cust om ers w ho subscribe oft en t ell us t he dropped in because our ad rem inded t hem t o support our lit t le shop w e st ay connect ed and our discount for a yearly cont ract pays off every year!
Nan, Tricia and Walter Hare and t he Hounds Thousand Oaks, CA
Kerry Irish Product ions do about 20 show s a year m inim um in California and Arizona. Their show s have also been part of som e PBS Broadcast s and Fundraising for years. Bot h big show s, An Irish Christ m as and St . Pat rick's Day In Ireland have been prom inent ly advert ised and w rit t en about in our publicat ion for at least 20 years!
The Irish Arts & Entertainment has been delight ed t o give am azing int erview s and coverage and advert ising t hat w orks. The past few years w e have done Facebook and Google support for t hem t hroughout our Irish Com m unit y plat form s. For a good reference, cont act :
Margaret O'Carroll, Founder and Producerw w w.kerryirishproduct ions.com
"I knew Jim McDonough and t he Irish New s w hen I w as w orking at Molly Malone's Irish Pub in LA w hen I got t o California from Cork When I opened O'Brien's in 1994, I called Jim and st art ed advet ising, Alw ays glad I m ade t hat decision. It is our w ay of connect ing t o our best cust om ers. We looked forw ard every m ont h t o w hat w e called " THE PAPER"! Now , it is on m y phone and lapt op and it is st ill t he best w ay t o reach out t o t he people w ho love and support us."
Willy O'Sullivan, Publican O'Brien's Irish Pub & Rest aurantw w w.obriensla.com
310 829-5303
Harp Inn Irish Pub
Cost a Mesa, CA
John Lyons
The World Fam ous Pant ages Theat re in Hollyw ood
Lorraine O'Brien
Ye Old King's Head
Brit ish Pub in Sant a Monica.
Lisa Pow ers
In Conclusion as w e m ent ioned in our int roduct ion, our advert isers are happy w it h t he result s t hat w e deliver. O'Brien's Irish Pub in Sant a Monica is a great exam ple of a sat isfied Irish Art s & Ent ert ainm ent advert iser. They have been advert ising since t hey opened t heir doors, t hirt y years ago t his year!