Media Kit 2014
www.itfactoragency.com info@itfactoragency.com
ABOUT US iT Factor Agency is a blossoming, boutique Public Relations firm based in Los Angeles that focuses on the Entertainment & Lifestyle Industries. In addition to PR, iT Factor Agency offers event planning/management, branding, and image consulting services. We are very “hands on” and work intimately with our clients to assure major attention to detail to guarantee that all of their needs are met. We pride ourselves on the fact that the majority of our clients are referrals. We specialize in working with up-and-coming talent that we feel has the “iT Factor,” to establish a positive public image and brand. Our motto is “Either you have iT or you don’t.”
www.itfactoragency.com
Publicist. Reporter. Business Woman. Fashionista. Mikeya Summerville (also known as Mik) wears a multitude of fabulous hats. The CEO/Publicist of iT Factor Agency, she also serves as the top Entertainment/Fashion Reporter for Press Pass LA. When she’s not working hard branding and promoting her clients, she is out schmoozing with some of the "iT" people of Chicago and Los Angeles all while developing new business ideas.
CEO
Mik’s career started with plans of creating an event planning company but after interning for small public relations companies and loving it, she realized that she could join her creativity for events, gift of gab, power of the pen and love of fashion and entertainment and craft her own Public Relations company. Most clients are referrals, letting her know that she must be doing something right! In 2009, the publicist started networking with Chicago’s top movers and shakers and attending events which led to her landing several clients and managing creative, out-of-the-box events. In January 2012, Mik decided to relocate to Los Angeles to expand her company and network. Having rapid, and unsuspected success (even for this goal oriented mogul in the making), she feels that it was the best decision that she has ever made! After moving to Los Angeles, Mik began working with entertainment company, Press Pass LA as one of their top entertainment/fashion reporters. She has been lucky to attend some of Hollywood’s top red carpet events and has interviewed some of the world's biggest celebrities including: Portia Di Rossi, Snoop Dogg, Kurt Russell, Irving “Magic” Johnson, Cookie Johnson, Holly Robinson Peete, Lamar Odom, Alan Thicke, Robin Thicke, Perez Hilton, Laila Ali, Lisa Leslie, Matt Barnes, Sugar Ray Leonard, Shannen Doherty, Lance Bass, Kathy Griffin, Tim Gunn, Rachel Zoe, Christina Milian, Melissa Rivers, Alessandra Ambrosio, Brian Austin Green and many, many more. This up-and-coming business mogul has only just begun and is already in the works of starting another company that will launch in 2014!
www.itfactoragency.com
WHY CHOOSE US? Well respected and known in PR Industry
Eager to grow with client
Boutique agency allows for personal attention to client’s needs
Proven track record and media exposure
Buzz is created in a short amount of time
Affordable Retainer Fees
Specializes in Entertainment and Lifestyle
www.itfactoragency.com
SERVICES
PUBLIC RELATIONS
PRODUCT PLACEMENT
IMAGE CONSULTING
SOCIAL MEDIA
BRANDING
PROMOTIONS
EVENT PLANNING & MANAGEMENT
PERSONAL APPEARANCES
CAMPAIGN DEVELOPMENT
PRESS RELEASES
CRISIS MANAGEMENT
MEDIA KITS
RED CARPETS
PRESS INTERVIEWS
www.itfactoragency.com
PRESS
*PARTIAL LIST (SEE WEBSITE FOR COMPLETE LIST)
www.itfactoragency.com
CONTACT MIKEYA SUMMERVILLE Publicist/CEO Email: info@itfactoragency.com Tel: (323) 364-2761
www.facebook.com/iTFactorAgency @iTFactorAgency
@iTFactorAgency
www.itfactoragency.com