SENIOR STAFF
FRESNO
CROSS C
BETSY MOSHER DEPUTY DIRECTOR OF ATHLETICS/ SWA
Betsy Mosher is entering her eighth year at Fresno State and second as Deputy Director of Athletics/Senior Woman Administrator after serving for the previous six years as the Senior Associate Athletics Director for Administration and Program Integrity. She was named NACWAA’s 2012 Division I Football Bowl Subdivision Administrator of the Year. Mosher has formal oversight of all sport supervisors, supervisory capacity regarding student-athlete welfare issues, and is formally defined as the department’s top administrator in the absence of the Director of Athletics. During her tenure at Fresno State, Mosher’s guidance has been a key component in the athletics department’s unprecedented achievement by the student-athlete community in the areas of academic development , NCAA compliance, gender equity, sports medicine, strength and conditioning, and student-athlete services.
ADMINISTRATION
Mosher has helped guide the Bulldogs to significant improvements in the department’s Academic Progress Rate, equity in participation and financial aid and student-athlete welfare initiatives. Mosher has established herself as a national leader in fostering an elite and equitable student-athlete experience.
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She also plays a critical role in representing the institution at the conference level and oversaw the Bulldogs’ transition to the Mountain West Conference. Mosher came to Fresno State after spending three years (2002-05) as the Associate Athletic Director for Athletic Administration and Compliance Services at the University of MassachusettsAmherst. With an extensive background that includes prominent leadership positions at three NCAA Division I institutions as well as with the Big Ten Office and the NCAA, Mosher’s duties at Fresno State include the supervision of five Bulldogs’ athletics programs (baseball, men’s and women’s tennis and men’s and women’s basketball) as well as oversight of the department’s NCAA and Western Athletic Conference compliance programs, student-athlete services, the athletic training and the strength and conditioning departments. Mosher
will serve as the SWA for conference and NCAA representation. At UMass, she was a member of the athletics department senior management team and was responsible for the formulation of the department’s strategic plan. Assisting with a campus response to a second round NCAA self study, Mosher oversaw the department’s compliance program, including the formulation of a systems manual and an upgrade of the recruitment monitoring system. Additionally, Mosher oversaw the admission process for student-athletes as well as served as a department liaison for personnel actions during a six month transition period. Mosher, who supervised women’s tennis, baseball and cross country and track and field at Massachusetts, was a liaison to the Athletic Council’s Subcommittees for Compliance and for Vision. An NCAA Peer Reviewer, she was named to the NCAA Academic, Eligibility and Compliance Cabinet in July 2005.
and began her collegiate athletics career as the women’s basketball coach at WisconsinWhitewater (1977-79). Receiving her Bachelor of Science degree in Education from Illinois State in 1972, a Master of Arts degree in Physical Education from Northern Colorado in 1976, and a Director’s Degree from Indiana University (1986), Mosher also was selected to attend the NACWAA Institute for Athletics Executive in the summer of 2002. Mosher is a current member of NACDA and NACWAA.
PAUL LADWIG SENIOR ASSOCIATE A.D./ EXTERNAL RELATIONS
Prior to UMass, Mosher spent six years (1996-2002) as the Senior Associate Athletic Director for Administration and Compliance/SWA at Arizona State University. A member of ASU’s athletic senior management team, she oversaw the school’s compliance, academic and student services as well as the personnel areas. She also supervised the sports of volleyball, softball, soccer and wrestling while working closely with the women’s basketball program.
Paul Ladwig is in his eighth year at Fresno State and second as the Senior Associate Athletics for External Relations after serving for the previous six years as the Associate Athletics Director over External Relations and Broadcasting. Ladwig joined the Bulldog the family in September 2005.
Mosher served as a liaison to Arizona State’s general counsel, the school’s Intercollegiate Athletics Board, the Pacific-10 Conference and the NCAA. Representing the Sun Devils on numerous Pac-10 and NCAA committees, she was the 19992000 vice president of the Pac-10 council and former NCAA softball committee member. Mosher also assisted with the second round certification process at ASU and served as the OCR liaison.
In addition to serving as the department’s primary spokesperson with oversight of advertising, communications, marketing, merchandising, licensing, ticket sales, video services and web operations,
Prior to Arizona State, Mosher spent seven years (1989-96) at Northwestern. With five years as an assistant athletics director and two as an associate athletics director for intercollegiate services, she also served as the department’s SWA. Her primary duties for the Wildcats included oversight of compliance, academic services and athletics admissions as well as supervision of the baseball, women’s basketball, tennis and swimming programs. She was chair of the Big 10 Women’s Administrator’s Group and the Conference’s Rules and Legislation Committee. Prior to Northwestern, Mosher was a legislative assistant at the Big Ten Conference office (1988-89) and also served as an NCAA compliance representative (1986-88). Prior to her move into administration, Mosher was the head women’s basketball and softball coach at California State (Pa.) from 1980-85
Ladwig has also assumed a primary leadership role in the Bulldog Foundation. He has been instrumental in the cultivation of philanthropic giving to Fresno State Athletics and student-athlete scholarships. During his tenure, Ladwig has led multiple reorganizations to allow for the integration and merging of all external communication and outreach under his direction. These measures have fostered more consistent processes that help promote and enhance Fresno State Athletics on a daily basis. He has built with stronger media partnerships and spearheaded the addition of a new videoboard at Bulldog Stadium and creation of environmentallyconscious virtual team guides. Ladwig is also a leader in developing attractive value oriented experiences for fans.
2012