A Guide to Getting Started Facebook What’s Great About It With 700 million users, Facebook is a great place to get your feet wet and it’s good for many types of businesses.
How Do I Use It Update your status daily, post two new interesting business-related topics and like new pages weekly. Ask people to comment, like, share and check-in.
Why Should I Use It After gaining 1,000 likes, the average company sees an 185 per cent increase in traffic and nearly 1,400 pages views a day.
PinTeresT What’s Great About It If your customers are mostly women, Pinterest is good for showcasing products. Retailers and artists do well here.
How Do I Use It Post your products and samples of your work. Follow new boards and add new boards with 6+ pins weekly.
Why Should I Use It Recent reports suggest that buyers who come by Pinterest are 10 per cent more likely to buy, and spend 10 per cent more than those coming from other social sites, and 70 per cent more than those on a website.
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TwiTTer What’s Great About It An excellent place to share content with savvy customers many times a day. A great place for businesses with lots to share every day – like restaurants and bakeries with daily features.
How Do I Use It Three tweets – business-related, promotional or fun/interesting – and retweet other content twice daily. Follow new people every week.
Why Should I Use It Companies on Twitter double the amount of leads per month than those who don’t.
Linkedin What’s Great About It The place for the corporate – it’s a professional environment for networking, recruiting and sales.
How Do I Use It Update your profile and status. Connect with new and follow new companies weekly.
Why Should I Use It One out of every two marketers have found a customer on LinkedIn in 2013.