MEDIA OUTREACH STRATEGY We’ll be constructing a press release scheduled to be published at the beginning of Q2, signaling an end to post-production in order to build anticipation. With the release slated for October 8, 2021 it is imperative we reach out to the appropriate local and national syndicates to substantiate the film’s overall awareness. Local coverage includes Long Beach Press and the LA Times, national platforms include Insider, IndieWire and Entertainment Weekly. We anticipate initial coverage to come from blogs and smaller publishers, however, it’s important to capitalize on our momentum as we particpate in several film festivals. We intend to ramp up our media approach by targeting larger publications such as Variety and The Village Voice.
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