CONTENT STRATEGY
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Plan a content audit A content audit is a critical part of building or redesigning any complex application or site. Planning and organizing your content audit can be as easy as 1-2-3:
1
Set up a spreadsheet with sections for Screen, Attribute, Messaging, Call to Action, Audience, and Notes
2
Consider each attribute on each screen (Attributes include headline, sub header, paragraph text, image, video) and the relevant messaging.
3
Use the completed spreadsheet to help make decisions on what content to keep, and then track the creation of new content.