CineSprint Magazine August 2012 Edition

blockbusters. He made debut as lead hero in Tene Manasulu(1965 ) which is the first color social movie in Telugu.

In 1993, he came back strongly with the unexpected super success of Pacchani Samsaaram. But it was Vaaraasudu, his second release in the year, which made him the cynosure of the film fraternity again. The super-hit film, in which Krishna played a supporting role after a long time, however, incurred the wrath of his fans as it contained some scenes, which they thought, deprecated his image. In fact, the dissent was so great that the film-makers had to reach out to them through the print media requesting them to patronize the movie after chopping of those scenes and adding an action episode on him. But it was the film Number 1, which was another important turning point in his career as it helped him to cross-over to a new segment of audience. Released amidst tight competition during the festive season in January 1994, the film featured Krishna wearing flashy outfits and dancing with verve and energy. Audience, who were inundated with the lengthy dialogues in his movies, welcomed this image makeover and gave two-thumbs up for it. The film went on to become a phenomenal success and paradoxically, several producers requested him to appear in a song to help their film’s cause. Amma Dongaa! (1995) was another thumping success in his career and the actor, instead of treading carefully to consolidate his re-gained stardom, went on a signing binge again while others were drastically reducing the number of films they acted to maximize revenues for each of their films. A string of flops followed Superstar Krishna and though Krishna became the fastest to reach the 300 films milestone (in a lead role), he was no longer a box-office phenomenon. This time, time was also not on his side to increase his personal stock as he was in his early fifties by then. The aged war-horse has since then been doing supporting roles in several insignificant films.

Krishna also directed the Bollywood Film called “Ishq Hai Tumse” produced by Padmalaya Telefilms, starring Dino Morea and Bipasa Basu in lead roles which is the remake of the Telugu film “Sampangi” in the year 2004.