Partnership opportunities with the Calgary Chamber Photo taken by Calgary photographer, Robin Matanovich.
“
Being a Chamber member is a strategic investment that
helps us play an active role in building a stronger and more competitive business community for our city. The Chamber platform connects us with political and business leaders, allowing us to have important conversations through and with the Chamber on issues that impact our industry and the Calgary business community.�
Leslie O’Donoghue Executive Vice President of Corporate Development & Strategy and Chief Risk Officer, Agrium
2
Nancy Southern Chair, President & CEO, ATCO Group Gregg Saretsky President & CEO, WestJet Manjit Minhas Co-founder of Minhas Brewery and CBC Dragon
Meet the right people, and build key relationships through Calgary Chamber partnerships. 3
The Calgary Chamber exists to help make our member businesses more successful, in doing so, make Calgary placebusinesses in the country to The Calgaryand Chamber exists to help make the ourbest member live, work and grow a job we’ve been proud to do more successful, andainbusiness. doing so,It’s make Calgary the best place in for more than 125 years. the country to live, work and grow a business. It’s a job we’ve been proud to do for more than 125 years. Through three key benefit areas the Chamber helps members: Through three key benefit areas the Chamber helps members’:
grow
Leverage to accelerate your growth Grow your business through programs that expand your leadership and strategic tools, promotional opportunities, educational workshops, market intelligence and the Chamber’s unmatched Business Savings Program.
connect Events with purpose
Connect to new business partners, industry peers, customers and leading CEOs through the city’s top business events and exclusive roundtables. Connect to the right people at events with purpose.
influence Speak with a louder voice
Have your voice heard by government and policymakers. The Chamber is the voice of business in Calgary, with a proven reputation for generating action on critical issues that impact your business competitiveness.
4
Membership demographics Eighty per cent of the largest companies in Alberta are Calgary Chamber members.
Membership by industry (top 10)
Architects, Dentists, Engineers, Lawyers & Optometrists 5%
Other 5%
Computer/IT 5% Consumer & Retail Services 10%
Associations 5% Construction, Trades & Home Building Services 9%
Energy, Oil & Gas 6% Advertising, Marketing, PR, Printing & Video 6%
Business Consulting 7%
Membership by company size 5−10 employees 24%
11−50 employees 20%
51−99 employees 5% 100−499 employees 7% Less than 5 employees 41%
Over 500 employees 3%
5
Focus areas Every company’s objectives are different. With the Chamber’s wide range of focus areas, your company, no matter the size or industry has a variety of opportunities to get your brand in front of the right audience.
• Supporting business growth • Creating Calgary connections • Political influence
6
Sponsorship opportunities Partnership opportunities are available for the following events and programming:
Business Events
Keynote and political.......................................................... page 8 Industry series...................................................................... page 9 Signature events
ONWARD.............................................................................. page 10 Small Business Week.......................................................... page 11 The Hunt............................................................................... page 12 Leaders Classic golf tournament...................................... page 13 Member-only events
Leaders Lunch...................................................................... page 14 Business After Hours ......................................................... page 15 Calgary Chamber AGM and Open House...................... page 16 Programming
Ignite Innovation Accelerator........................................... page 17 CEO Peer Mentoring .......................................................... page 18 GenYYC.................................................................................. page 19 Promotional opportunities
eConnecting publication.................................................... page 20 Influence publication.......................................................... page 21 Services
Emergency Business Contact Database.......................... page 22
7
Business events
Keynote and political The Calgary Chamber has emerged as the most influential business organization in our city. With over 60 keynote and political events per year to choose from, your brand has the potential to reach over 8,000 Calgary business leaders from a wide variety of industries. These events include everything from smart CEOs and thought leaders, to political events that support civic, provincial and federal conversations. The Chamber brings together some of the world’s brightest Sponsorship of a Calgary Chamber minds, to keep you current with the latest marquee event gives your company the business trends and fresh ideas needed to opportunity to meet the speaker, network overcome the challenges of running with some of Calgary’s finest, and keep a business. informed about issues important to your business.
8
Business events
Industry series events Calgary Chamber event series delve deep into specific markets and industries to examine challenges, and emerging trends to help solve the toughest challenges facing today’s businesses. The 403: If you liked Fast-Growth Champions, you will love the Chamber’s new 403 series. Held at a local pub over a drink and a burger, these fun, laid- back events feature entrepreneurs from our city’s most influential brands sharing their business tips, and their candid stories of success and failure. The 403 also has a new organized networking component that will make sure you get to meet the right people and build business relationships.
Energy Future: A landmark Chamber series, Energy Future addresses the most essential long-term energy topics through the perspectives of global energy leaders. The idea is to get us thinking beyond the quarter, focusing on 5,10, and 20 years in the future. These events often garner international media attention.
Agribusiness: As many Calgary-based companies have downstream involvement in the agribusiness sector, the Agribusiness series takes a look at understanding the impact, scope and future of the industry, and is a forum to generate discussion around key trends. The series is also meant to recognize the economic impact of agriculture as a commercial enterprise, and looks at the opportunities and challenges that come with it.
9
Signature events
The ONWARD Summit is an innovation and global trends conference attended by over 1,500 business leaders from Calgary’s fastest growing companies. The conference brings in some of the smartest minds in business, innovation, technology and global trends to help Calgary business leaders gain insight into the direction our world is going, and learn cutting edge ideas that will move their business forward and keep them one step ahead.
10
Signature events
Our flagship event, Small Business Week Calgary is not a couple hours, not a day, but an entire week dedicated to recognizing the many contributions small businesses make to our local economy. Held every year in the third week of October, Small Business Week Calgary includes workshops, panels, networking events, an awards show and a small business conference. The highlight of the week is a half-day conference that includes keynote speakers, learning workshops, a business showcase and the famous awards show. We call it the Small Business Calgary Conference, and it’s the biggest celebration of small business in Canada. Partnering with the Chamber during Small Business Week is an opportunity to increase your brand awareness with the small business community.
11
Signature events
The Hunt The Hunt is the newest addition to the Chamber’s event line up, and is focused on sales and marketing. This one-day power conference is jam-packed full of innovative ideas and hands-on tools to help small and medium-sized businesses expand their reach, connect with new clients and develop an effective brand.
12
Signature events
Calgary Chamber Leaders Classic golf tournament It’s hard to find a better place to build, deepen and strengthen business relationships than on the golf course. The Chamber’s Leaders Classic is one of the best opportunities in the city to network, and share business tips with some of the most influential business and political leaders in our city. Attracting some of the top business leaders, politicians and community leaders, as well as special guest celebrities, this tournament is all about high-level networking. All proceeds from this tournament goes towards the Chamber’s community-building initiatives, and helps to fund our ongoing policy work. As a sponsor of this event, there are endless opportunities for connecting and presenting your brand in a unique and memorable way.
13
Members-only events
Calgary Chamber Leaders Lunch These invitation-only, private discussion events take place six times a year at a local fine dining establishment, and allows executives with the opportunity to garner insight from local industry leaders, participate in meaningful discussion, and make key business connection.
14
Members-only events
Business After Hours Business After Hours is one of the best networking opportunities in the city. Each month, a Calgary Chamber member co-hosts (with the Chamber) a Business After Hours event at their business location. This laid back networking event is the perfect opportunity for participants to discover new businesses and meet potential clients. On average this event attracts 80 guests, primarily from small and medium-sized businesses. Depending on the space, these events can host up to 100 participants. As a host sponsor, you have the opportunity to enhance your brand at all events, and the opportunity to connect with a varied audience on a monthly basis.
15
Members-only events
Calgary Chamber AGM and Open House This joint AGM and Open House event is an interactive evening held each April. Complete with food, beverages and activity stations, this event serves as an opportunity to highlight the various products and services of our members. As a sponsor of this unique event you have the opportunity to get your brand in front of over 150 Calgary business executives.
16
Programming
Small innovations, big results In an era of disruptive and global changes, companies need to be creative and adaptable to succeed in order to not be left behind. Nowhere is this truer than in Calgary, where the market has fundamentally changed in recent years, companies are now working hard to retrofit themselves to be successful in this new reality. The Ignite Innovation Accelerator is designed to help growth-focused businesses accelerate their growth and outpace their competition through rapid innovation. This program helps companies that already have an innovative product or service idea, and want to sprint it to be market-ready in 90 days.
17
Programming
CEO Peer Mentoring Utilizing the Edward Lowe Foundation’s internationally recognized methodology of peer learning programs, the Calgary Chamber’s CEO Peer Mentoring program is designed for leaders of growth-focussed companies. Each meetup includes 8-12 leading entrepreneurs and is delivered by a certified facilitator that ensures a balanced discussion. In a trusted and confidential environment, participants draw from the expertise that only other entrepreneurs would have. Participants gain direction based on experience, and real-time feedback on sensitive business issues from peers who are facing, or might have faced a similar issue, allowing them to form conclusions on how to solve problems and leverage opportunities.
18
Programming
Emerging leaders Support our city’s youngest and brightest by helping them enter the workforce with the skills and connections needed to be successful.
GenYYC A new generation of leaders is emerging in our city. Leaders who recognize the inherent value of collaboration between the business sector and the charitable community. They see the opportunity and the responsibility of business to create a better economy and a better world. This type of leadership encourages a vibrant, progressive, inclusive and diverse Calgary. GenYYC is a new leadership development program designed by the Calgary Chamber and the Calgary Foundation, to support and encourage emerging leaders in Calgary – giving up and coming leaders between the ages of 25-40 the opportunity to better understand some of the complex issues facing our city and a platform to envision how we can address those challenges. It is also an incredible opportunity for young leaders in our city to establish a network of other top leaders.
19
Promotional opportunities
eConnecting eConnecting is the Calgary Chamber’s weekly e-newsletter, developed to provide its subscribers (our members and thousands of other Calgarians looking to stay up-to-date on Calgary business) with a variety of timely and relevant business information. Sent out every Tuesday, eConnecting is formatted for quick reading and provides convenient links to further information and event registration.
Content outline • Influence at work: Our policy department breaks down business issues to see how they affect you. • Connect at upcoming events: Opportunities to make the connections you need to take your business to the next level, while gaining insights from industry leaders. • Tips to grow your business: A list of the business articles we are reading to help you be a better professional and your business to be more successful, plus a tip to navigate the shifting digital landscape. • Member insights: Shining a spotlight on Chamber members, and reminders of the great Business Saving Programs members have access to.
20
Promotional opportunities
Influence Influence is the Calgary Chamber’s monthly policy newsletter and is sent to over 7,000 local business leaders. This newsletter educates both members and Calgarians on the issues currently facing business on the municipal, provincial, and federal levels, while also informing on the policy projects, consultations, and advocacy work the Chamber is doing to improve the business environment for all Calgary companies.
21
Services
Emergency Business Contact Database In partnership with the Calgary Emergency Management Agency (CEMA) and supported by the Government of Alberta, the Calgary Chamber has developed the Emergency Business Contact Database (EBCD).
During an emergency situation that could impact the operations of your business, the EBCD will provide communication and collaboration between CEMA and the business community (Calgary and southern Alberta). The premise is simple. Businesses register a primary contact person in the database. During an emergency situation, the Calgary Chamber, which is an official partner of CEMA will operate with the Emergency Operations Centre. Chamber staff would then work with CEMA staff to distribute communication to companies registered in the database in the terms and perspectives needed by business. This database currently has over 8,000 businesses registered, and is a great way to promote your emergencyrelated services.
22
Thank you to our major sponsors for their ongoing support in 2017: Community Leader
Community Connectors
Community Supporters
23
600, 237 8th Avenue SE Calgary, Alberta T2G 5C3 T 403-750-0400 W CalgaryChamber.com CalgaryChamber.com/Twitter CalgaryChamber.com/Facebook CalgaryChamber.com/LinkedIn