Nails Magazine August 2012 by Bobit Business Media

AUGUST 2012

WWW.NAILSMAG.COM

NATURAL, ORGANIC, CRUELTY-FREE — WHAT DOES IT ALL MEAN?

HOW TO HANDLE

BAD BOSS BEHAVIOR

Your Guide to Natural Nails

y d n Ca d e t a Co

[DIY: THESE COVER NAILS PLUS 11 SWEET CANDY-THEMED DESIGNS]

Just Pin It! How to Use Pinterest na0812cover.indd 2

6/22/12 11:04 AM

Any FLASH GLAM FX color can have 2 different effects: đƫ +.ƫ ƫsheer look, apply 3 coats of any Flash Glam FX color over a clear base đƫ +ƫintensify the look, layer over black Liquid Vinyl

www.nailsmag.com/ﬁﬁ/19101

na0812ads.indd C2

6/21/12 1:20 PM

Impossibly prismatic lacquers. High intensity holographs. Hyper reďŹ&#x201A;ective glitters in every color of the rainbow!

ultraviolet

right amount of evil

spazmatic

cupcakes and unicorns

atomic splash

so go-diva

watch it glitter

embrace

monster mash

go deeper

itâ&#x20AC;&#x2122;s a meteor

ridiculously regal

r.i.p.

itâ&#x20AC;&#x2122;s electric

be brave

too fab

holy holo!

sunglasses at night

mermaid tale

canâ&#x20AC;&#x2122;t be tamed

rockets red glare

sashay my way

liquid vinyl

ĆŤ ĆŤ ĆŤ ĆŤ ĆŤ

800.275.1 1 1 1 orlybeauty.com

ĆŤ ĆŤ ĆŤ Ä&#x152;ĆŤ ĆŤ ĆŤ ĆŤ ĆŤ ĆŤ Ä&#x2039;

na0812ads.indd 1

6/21/12 1:20 PM

Germany Collection

na0812ads.indd 2

6/21/12 1:20 PM

COLORS FROM LEFT TO RIGHT, TOP TO BOTTOM: My Very First Knockwurst, Don’t Pretzel My Buttons, Berlin There Done That, Don’t Talk Bach to Me, Schnapps Out of It!*, Deutsch You Want Me Baby?*, Danke-Shiny Red, Suzi & the 7 Düsseldorfs*, Every Month is Oktoberfest*, German-icure by OPI, Nein! Nein! Nein! OK Fine!*, Unfor-greta-bly Blue*

36-piece display

12-piece display

National Release Date: 8/8/12

*Also available in GelColor by OPI (colors subject to change). MODEL IS WEARING SCHNAPPS OUT OF IT! CONTAINS NO DBP, TOLUENE, OR FORMALDEHYDE For more information, contact your local OPI distributor. Call 800.341.9999 ©2012 OPI Products Inc.

na0812ads.indd 3

90-piece display

6/21/12 1:20 PM

na0812ads.indd 4

6/21/12 1:20 PM

ÂŠ2012 Creative Nail Design, Inc.

THE

POWERIS IN

YOUR HANDS

Beauty Professionals are the pulse of CND. That’s why we are committed to remaining a 100% professional brand. Like Lydia, with the CND Shellac system, you too can power up the proﬁts in your hair salon.

Lydia Arce Cosmetologist Owner, Beauty Box Salon & Natural Nail Spa, Los Angeles

Power Polish

Lydia is wearing CND Shellac Negligee layered over Rubble.

* When used as directed.

That’s POWER!

On Like Polish. Wears Like Gel. Off in Minutes. No Nail Damage*. (Really!) Go to cnd.com/cndshellaclayering to learn more about Lydia and additional tips, tricks and layering combinations.

na0812ads.indd 5

6/21/12 1:20 PM

HM-1401

www.gelish.com They’re Gonna Gotta Get Gelished! Ask your local distributor for genuine Gelish today Made in the USA 714. 773. 9758

na0812ads.indd 6

Scan • Watch • Learn

6/21/12 1:20 PM

From Sunset to Sunrise, Gelish owns the Sizzling Summer Nights! Whatever the destination, from an exclusive rooftop party to midnight cruise on the bay, this collection spices up your summer nights.

4 NEW SIZZLING COLORS FOR SUMMER

Showstopping

Big City Siren

Shake Your Money Maker!

Sunrise and the City

www.nailsmag.com/fifi/19285

na0812ads.indd 7

6/21/12 1:20 PM

na0812ads.indd 8

6/21/12 1:21 PM

na0812ads.indd 9

6/21/12 1:21 PM

na0812ads.indd 10

6/21/12 1:21 PM

na0812ads.indd 11

6/21/12 1:21 PM

Q4_2012_O.indd 1-2 na0812ads.indd 12

6/21/12 3:19 PM

www.nailsmag.com/fifi/19260

na0812ads.indd 13

5/7/12 11:48 AM 6/21/12 3:19 PM

1$ \RXQJGHDOVSG

Q4_2012_Deals_O.indd 1-2 na0812ads.indd 14

6/21/12 3:19 PM

www.nailsmag.com/fifi/19260

na0812ads.indd 15

5/7/12 10:22 AM 6/21/12 3:19 PM

Visit cnd.com/additives for inspiring ways to create gorgeous nails.

SCAN. WATCH. LEARN.

cnd.com ÂŠ2012 Creative Nail Design, Inc.

na0812ads.indd 16

6/21/12 1:21 PM

CND ADDITIVES

ADD. BLEND. CREATE. Flaunt your creativity and delight your clients! CND introduces a new way to bring color to your clients: Additives, an eye-opening collection of pure pigments and lustrous effects. Blend Additives into any CND sculpting powder or gel, or layer over CND Shellacâ&#x201E;˘ for the ultimate artistic freedom. Additives. From CND.

na0812ads.indd 17

6/21/12 1:21 PM

NEW Sweet Tea Juicie A vibrant blend of fruit and ďŹ&#x201A;owers! Hibiscus Blossom Juicie Coconut Melon Juicie Mango Melon Juicie Grapefruit Juicie Ginger Lily Juicie Jasmine Juicie Raspberry Violet Juicie Cran & Berry Juicie

na0812ads.indd 18

6/21/12 1:21 PM

SWEETTEA SKIN QUENCHERS HAND & BODY LOTION

NEW!

An invigorating blend of red tea and succulent melon. Bustling with natural moisturizers to juice up your skin! Silky and “juicy” Avojuice Sweet Tea treats your skin to a drink of smooth, rich moisturizers, plus smoothing avocado and aloe extracts – all with the sweet aroma of red tea and succulent melon.

na0812ads.indd 19

6/21/12 1:21 PM

One Global Brand. Unlimited Profit Potential. Innovative and Luxurious Spa Products for Professional Manicure, Pedicure and Body Care Services

NEW

Featuring our new line of Cuccio Colour™ nail lacquers, Cuccio Colour Veneer™ LED / UV nail color and Cuccio Nail Solutions™.

VISIT US AT BOOTH D17039 AT COSMOPROF LAS VEGAS. facebook.com/cucciospa

na0812ads.indd 20

twitter.com/cuccionaturale

6/21/12 1:35 PM

Professional ArtiďŹ cal Nail Line

Professional Luxury Natural Spa Line

Professional Nail Lacquer & Treatments

cuccio.com

T: 800.762.6245

Professional LED / UV Soak Off Nail Color

661.257.7827

F: 661.257.5856

www.nailsmag.com/fifi/19102

na0812ads.indd 21

6/21/12 1:35 PM

www.ArtisticNailDesign.com Beverly Hills, CA 90210 USA Tel: 714. 635. 5110

PROFESSIONAL FORMULAS | PROFESSIONAL RESULTS © 2012 Artistic Nail Design • Beverly Hills, CA 90210 • Artistic Nail Design and Colour Gloss are registered trademarks of Artistic Nail Design, Inc. / Made in the USA

na0812ads.indd 22

6/21/12 1:22 PM

PROFESSIONAL PRODUCTS HIGH FASHION COLOURS

Bring Out the Artist inYou Continue your career with this exclusive nail brand featuring 84 gorgeous gel-polish colours, essentials, application and removal necessities, exceptional quality hard gels, and two professional LED lights that cure our products to sleek and shiny perfection.

Beverly Hills

New York

London

Paris

Milan

Tokyo

MontrĂŠal

HM-1590

Contact your Authorized Distributor for Artistic Nail Design today. www.nailsmag.com/fifi/19296

na0812ads.indd 23

6/21/12 1:22 PM

na0812ads.indd 24

6/21/12 1:22 PM

www.nailsmag.com/fifi/19263

na0812ads.indd 25

6/21/12 1:22 PM

{in this issue}

August 2012 Volume 30, No. 7

Features

52 2012 NAILS Readers’ Choice Awards It’s time for you to choose your favorite professional nail products for NAILS’ ninth annual Readers’ Choice Awards. 56 Show Coverage: Premiere Orlando Beauty professionals from all over the country attended this year’s Premiere Orlando show. From awesome networking events and classes to products galore, take a look at what went down. 130 (You Make Me Feel Like) a Natural Nail Natural nail services are seeing a sizeable upswing in popularity in salons right now, and clever techs can capitalize on this new wave of “back-to-basics” clients with great manicuring fundamentals and some little extra touches.

130

136 How to Handle Bad Boss Behavior We give you some simple strategies and scripts for a constructive talk with your boss, plus expert advice on when it’s time to move on to a different salon. 146 How I Became a Nail Tech Whether told as a childhood dream that grew into a reality or as a serendipitous career move, the story of how someone got into doing nails is always interesting to hear.

136

150 Candy-Coated Nail Art It’s summer and we’re ready for trip down to the candy shop. We enlisted some of your favorite manufacturers to create their own spin on candy-coated nail art.

AUGUST 2012

WWW.NAILSMAG.COM

150 NATURAL, ORGANIC, CRUELTY-FREE — WHAT DOES IT ALL MEAN?

page 150

HOW TO HANDLE

BAD BOSS BEHAVIOR

Your Guide to Natural Nails

Cover Look

Nails: Terri Silacci, Monterey, Calif. Photographer: Vu Ong Model: Adele Uddo (www.adeleuddo.com), Body Parts Models

Candy-d Coate

[DIY: THESE COVER NAILS PLUS 11 SWEET CANDY-THEMED DESIGNS]

Just Pin It! na0812cover.indd 2

na0812toc.indd 26

NAILS MAGAZINE

page 136 page 130

How to Use Pinterest

26 |

page 124

page 98

6/22/12 11:04 AM

AUGUST 2012

6/26/12 11:28 AM

12 NEW REASONS

TO LOVE GELCOLOR BY OPI ICONIC OPI SHADES • SHINE-INTENSE • LASTS FOR WEEKS • CURES IN 30 SECONDS A service only your salon can deliver!

THE THRILL-SEEKERS

THE IMPRESSIONISTS

6 new shades from the TOURING AMERICA COLLECTION

6 new shades from the HOLLAND COLLECTION

GelColors from left to right: My Address is “Hollywood”, I Eat Mainely Lobster, Color to Diner For, Honk if You Love OPI, Are We There Yet?, Road House Blues

GelColors from left to right: Did You ‘Ear About Van Gogh?, Wooden Shoe Like to Know?, Thanks a Windmillion, I Have a Herring Problem, Pedal Faster Suzi!, Vampsterdam

na0812toc.indd 27

6/22/12 11:16 AM

{in this issue}

Technique 69

Business 105

72 Demos Step-by-steps from The Nail Superstore and Star Nail 76 Signature Services Step-by-steps for an Irish Cream Milkshake Pedicure and a Pediterranean Pedicure 80 A Flower Forms in Brooklyn Tina Panariello of Brooklyn, N.Y., shows you how to create this delicate ﬂoral design. 82 Behind the Scenes Find out how to do the nails that are on this month’s cover.

108 Reader to Reader If you could go back in time five years and speak to your former self, what piece of business advice would you give her? 110 Come On Back Now You get them in the door once — now how do you make sure they come back? We asked techs: How do you get first-time customers to return? Do you have any kind of follow-up system in place? 112 Salon Profile After overcoming recent economic challenges, Unity Nails and Skin Care moved into a bigger and better space with an improved menu this April. Salon owner Jeany Perez scheduled a grand reopening to celebrate its success.

Style 85 94

112

90 Nail Art Studio Step-by-steps on new nail art designs 94 Winning Mini-Masterpiece Personiﬁes Can-Do Attitude These bold nail artists rolled up their sleeves, gathered their ﬁnest brushes, and attempted to re-create a famous work of art on a nail tip to compete in this year’s Mini-Masterpiece Contest. 98 Hit Pinterest to Build Salon Interest In just two years, Pinterest has amassed more than 10 million users. With a record like that, it’s a place where salons should consider developing a presence. 102 Boutique: Bath and Shower Accessories Introduce these bath and shower products into your salon boutique and help clients clean up their hygiene routine.

128

28 |

na0812toc.indd 28

NAILS MAGAZINE

Health 119 122 Under the Microscope: Raynaud’s Syndrome Raynaud’s Syndrome is a constriction of the blood vessels brought on by cold or stress that causes a discoloration of the ﬁngers and toes. 124 Natural, Organic, Cruelty-Free — What Does It All Mean? Navigating the myriad of claims in the cosmetic world may leave you wondering what these terms mean and who sets the standard. You’ll ﬁnd it’s not clear cut. 128 Secret Ingredient: Scrubs A closer look at the ingredients that make up these natural exfoliators.

In Every Issue 32 37 40 54 64

On My Mind On Your Mind Nails File Freebies & Giveaways On The Road

158 160 166 178 194

Reader Nail Art Ad Index Product Spotlight Deal Sheet My Other Life

AUGUST 2012

6/26/12 11:29 AM

AWARD-WINNING COLOR JUST GOT MORE COLORFUL

ORLY Gel FX now available in 6 new shades.

www.nailsmag.com/ﬁﬁ/19168

FOR MORE INFORMATION PLEASE CALL

800.275.1 1 1 1 orlybeauty.com

AVAILABLE AT AUTHORIZED DISTRIBUTORS, PROFESSIONAL BEAUTY SUPPLY STORES AND SALONS.

na0812toc.indd 29

6/22/12 11:17 AM

new at

nailsmag .com

Find everything you’re looking for on www.nailsmag.com. Whether you’re researching, shopping, or designing, you’ll ﬁnd inspiration and answers at our website.

Re-live a Great Beauty Show. Whether you were at the Premiere Orlando Beauty Show or just want to see what you missed, be sure to check out our photo galleries ﬁlled with snapshots from NailTech Network Orlando and the show ﬂoor. www.nailsmag.com/orlando2012

Vote for Your Favorite Products. Who better to choose the best professional nail care products than those of you who use them on a regular basis? Make sure to cast your vote in our annual Readers’ Choice Awards. www.nailsmag.com/rca2012

Get Nails Into Shape. Up the ante on your natural nail services by ﬁling clients’ nails into customized shapes. We show you how to create perfect oval, square, squoval, round, and pointed nails. www.nailsmag.com/nailshapes

Admire Mini Masterpieces.

Win Freebies.

We’re constantly amazed at the level of talent our readers possess each year when we see the entries to our annual Mini Masterpiece contest. Ooh and aah over the winners and ﬁnalists from this year and previous years. www.nailsmag.com [search “mini masterpiece”]

NAILS is always giving away nail care products and gifts. Check our website regularly for contests and giveaways. www.nailsmag.com/freebies

Elsbeth Schuetz

NAILS MAGAZINE

na0812WebTOC.indd 30

AUGUST 2012

www.facebook.com/nailsmag

www.twitter.com/nailsmag

www.pinterest.com/nailsmagazine

6/22/12 9:36 AM

na0812WebTOC.indd 31

Available exclusively at fine beauty supply stores.

80565 Kickinâ&#x20AC;&#x2122; Up My Kilt

80567 Cherry Blossoms

80571 Loop Hole

80572 Sneaky Snake

80582 Shake Your Tail Feathers

80585 Beyond Baroque

80587 Citrus Twist

80529 Seeing Stripes

80530 Seeing Stripes

80531 Jane Loves Tarzan

80532 Built For Speed

80533 Ferr-ocious

www.chinaglaze.com

12 UNFORGETTABLE DESIGNS & COLORS THAT MAKE A STATEMENT

www.nailsmag.com/fifi/19119

6/22/12 9:36 AM

{on my mind} Congratulations to Danielle Parisi and the NAILS art team for their Maggie Award for Best Color Layout (for last fall’s “Polish by Numbers” polish preview.) We’re proud to add another award to our shelves!

Hannah.Lee@bobit.com

32 |

na0812omm.indd 32

NAILS MAGAZINE

How Do We Shift Expectations? So I was in a nail salon a few weeks ago getting pedicures with a friend. I’d soaked off my gel-polish and needed a good callus treatment. There I was, incognito (I didn’t mention that I’m the editor of a NAILS Magazine because I wanted to be undisturbed while I caught up on the latest Kardashian antics) and my friend yelps “ouch!” I turn my head to see what’s happened and realize that the hot oil soak the nail tech had prepared for her was scorching hot. The tech apologized profusely and they went about their business as I pushed my nose back in the trashy magazine. Not five minutes later I hear my friend grumbling. Now the manicurist has cut her skin with the cuticle nippers. So I leaned over and whispered to my friend to tell her tech not to cut — but just to push back —her cuticles (technically the eponychium, but I wasn’t interested in educating my friend on proper nail terminology). I know some nail techs do cut the eponychium, but my preference is to just have it pushed back. Sure, if there are some stray pieces of skin that can easily be nipped off, I’m fine with it, but I don’t want someone taking the nippers and cutting live skin around my nail bed. So she asked the nail tech to just push back the skin and remove any dead cuticle from her nail plate. And the manicure continued. Mind you, my pedicure is going swimmingly — no complaints, lovely massage, a very thorough callus removal, and nice attention to cleaning up my feet (which are surprisingly a mess for someone who gets pedicures as often as I do…but hey, I live in flips flops at the beach and my feet definitely take a beating). Next thing I know my friend is raising her voice again, this time because the towels were too hot. (Just to be clear, we weren’t at a discount salon, but at a mid-level, what I’d call, “boutique” salon.) At this point, I would have said something to the tech and probably asked to speak to the owner. That’s just one too many mistakes during a single (simple) service to overlook. Maybe the tech was new. Maybe she was having a particularly bad day and her mind was elsewhere. But it wasn’t acceptable. And my friend was too timid to ask for the manager, so she just shrugged it off. What I want to know is why do regular salon customers put up with this type of service? If you said “ouch” during a dental exam three times wouldn’t you think something wasn’t quite right? I just don’t get it when customers put up with an uncomfortable, or downright painful, service. I like to be asked if the temperature is OK or warned that the water might be hot and to go slowly. I appreciate it when a tech asks me if I’d like my cuticles cut or just pushed back. It shows she knows this service is about me. I’m trying to educate my friends, one bad service at a time, but it doesn’t seem to sink in. How do we go about shifting the mindset of consumers so they appreciate the difference between a skilled and knowledgeable nail technician whose service is customer-centric and professional, and a service that is low-end by a nail tech who seems disengaged? If the client doesn’t expect more from her nail technician, why is the nail technician going to expect any more from herself? I don’t know what the answer is beyond teaching clients (by showing them) that a nail service, when done right, can be a blissful experience. I’d really like to hear what you think. E-mail me your suggestions or post them on our Facebook page so I can share thoughts with our readers.

AUGUST 2012

6/22/12 2:04 PM

GDV G DFR R

The way you do color is changed forever

na0812omm.indd 33

6/25/12 10:48 AM

Welcome to the next stage in gel color

Lose the brush lines Even Color Coverage Brilliant Two-Week Wear No Streaks, No Smudges

Comparison of ColorFX + Gelife vs traditional gel polish

PORCELAIN PRINCESS

LIGHTLY FROSTED

NUDY PATOOTIE

WATCH MY MILK SHAKE

BARE BEAUTY

NAKED & SACRED

SET ON SHIMMER

PURGASM

I DON’T BLUSH

PETAL PUSHER

BABY LUSH

AFTERGLOW

NOT REALLY A SIN

SAY MY NAME

OOHLA-LITA

DRAMA MAMA

SO OVER IT!

TAKE A BITE

PASSION FORWARD

BEHIND CLOSED DOORS

I DON’T DO DAYLIGHT

SUGARED AND SPICED

MAYBE TONIGHT

NOT A SOCCER MOM

na0812omm.indd 34

6/21/12 1:32 PM

Forget the acetone Lifts Away in Seconds Gentler Removal for Nails No Foil, No Fumes

Comparison after acetone-free removal of ColorFX vs soak-off removal of traditional gel polish

in 48 stunning shades

STARK STATEMENT

DIVINE INTERVENTION

HARD TO LEAVE

SWEETNESS FOLLOWS

GOOD LIBATIONS

GOING COMMANDO

ENTRE NOUS

PHOTOREADY

BLUE ME AWAY

PRIVATE INDULGENCE

THAT’S THE SPOT

VAMP IT UP

MY TIME TO SHINE

JUST A NIBBLE

SOCIETY CALLS

TOUCHWORTHY

SEMISWEETNESS

IN THE FRAY

OFFCAMERA

OFF THE DEEP END

LIGHT JUST FINDS ME

LOSING MY RELIGION

I’LL NEVER TELL

BETE NOIRE

www.nailsmag.com/fifi/19231

na0812omm.indd 35

6/21/12 1:32 PM

1$ GDVKGLYDFRORUI[

Join us in redeďŹ ning nail color services

DASHING DIVA COLORFX + GELIFE OVERLAY Take the best of gel color manicures and make them even better! Lose the brushlines, streaks and smudges. Achieve even color coverage without a single stroke. Get two-week high-gloss wear with our Gelife Base and Top Gel overlay. And make acetone a thing of the past with a faster, healthier lift-away removal.

WHEN APPLIQUĂ&#x2030; INNOVATION MEETS COLOR A custom pre-blended pure-color process offers vibrant, chip-free, seamless color coverage. Pressure-sensitive, water-resistant adhesive technology provides up to two-weeks of wear and does not dry out like other appliquĂŠs. Patent-pending substrates deliver a ďŹ&#x201A;exible custom-ďŹ t and an optimal surface for secure gel adhesion. ONE PRODUCT, TWO WAYS TO WEAR

THIS SIDE FULL COLOR

THIS SIDE PERFECT FRENCH

COLORFX APPLICATION

1. APPLY & SECURE

2. OVERLAY & CURE

COLORFX REMOVAL

FINISHED!

1. APPLY CUTICLE OIL

2. LIFT TO REMOVE

FINISHED!

Scan to learn more

www.nailsmag.com/fifi/19231

na0812oym.indd 36

6/21/12 4:59 PM

{on your mind} A BOBIT BUSINESS MEDIA PUBLICATION

Publisher Cyndy Drummey Cyndy.Drummey@bobit.com Associate Publisher Michelle Mullen Michelle.Mullen@bobit.com

COLOR BLOCKING I absolutely LOVE the latest est cover with the color blocked nails! I’ve seen so many cool designs on Pinterest and I love this one with the pink and green. So pretty, so cool.

Amanda Smith mith

Via e-mail mail

Associate Publisher/Editor Hannah Lee Hannah.Lee@bobit.com Managing Editor Sree Roy Sree.Roy@bobit.com Features Editor Judy Lessin Judy.Lessin@bobit.com Senior Editor Tim Crowley Tim.Crowley@bobit.com Editorial Assistant Brittni Rubin Brittni.Rubin@bobit.com Contributing Writers Michelle Pratt, Erin Snyder Dixon Art Director Danielle Parisi Danielle.Parisi@bobit.com Graphic Artist Kimberly Pham Kim.Pham@bobit.com Graphic Artist Yuiko Sugino Yuiko.Sugino@bobit.com Production Manager Carla Benavidez Carla.Benavidez@bobit.com Western Sales Manager Michelle Mullen, (310) 533-2465 Michelle.Mullen@bobit.com Eastern Sales Manager Mary Baughman, (562) 377-0465 Mary.Baughman@bobit.com

MINI [NAIL ART] MASTERS I entered the Mini Masterpiece contest and I was just wondering when those nails would be posted? I’d love to see what everyone else came up with.

Christy Slavinksy Via www.facebook.com/nailsmag

Editor’s Note: We’re so glad you entered! We love looking at these intricate, detailed works of art each year. The coverage is in this month’s issue on page 94 (and we think you’ll be happy to see the results!).

HIGH SCHOOL TALENT I am 15 years old and I’m a freshman at North Point High School in Maryland. Next year I’m taking the cosmetology program at my school. At the beginning of this year, I showed my cosmetology teachers, Ms. Boulding and Ms. Nick, my nail designs and they were really impressed with my work. So impressed, they showed their junior and senior classes my work. I also

showed nail technicians Sam Biddle and Anna Neroznak my designs and they were also impressed with my work. I started having an interest in nails in 8th grade. Being a nail technician is something that I’m very passionate about. I get NAILS Magazine from my hairstylist. Every time I get your magazines, I look at all of the cutting edge styles of nail art. I would like to show you my nail designs.

Asia Bloodworth Waldorf, Md.

Editor’s Note: That’s amazing Asia! Congrats on knowing so early in life what you’re passionate about and what you’re good at. We can’t wait to see more from you in the future!

Marketing/eMedia Coordinator Myla Diaz Myla.Diaz@bobit.com Audience Marketing Manager Katie Fillingame For subscription inquiries: (888) NAILS-44, bobitpubs@halldata.com Send business and editorial correspondence to: 3520 Challenger St., Torrance, CA 90503 (310) 533-2507 Fax www.nailsmag.com Chairman Edward J. Bobit CEO/President Ty F. Bobit Chief Financial Officer Richard E. Johnson

AUGUST 2012

na0812oym.indd 37

NAILS MAGAZINE

| 37 6/22/12 8:18 AM

{on your mind} WEB POLL What was your first impression of your current salon space (or booth) where you work? Love at ﬁrst sight

38.8%

OK to start and has grown on me over time

26.5%

OK to start but I’m liking it less and less over time

22.4%

Blech at ﬁrst, but with lots of TLC it’s now my home away from home

12.2%

We asked. You answered. Log on to www. nailsmag.com to answer this month’s question and don’t forget to check back here to see what other nail techs have to say.

Where in the world is NAILS Magazine? I have worked as a nail technician for more than 25 years. And that’s how long I have been receiving NAILS Magazine — every year, every month. When I ith th gett hhome with the mailil and see my new issue I sit down right away and open my NAILS Magazine. It encourages me. I love checking out the new products, new colors, and more. Chica loves for me to share it with her too.

Olivia Jennings

Shear Faith Salon Fresno, Calif.

Do you have a picture of yourself reading NAILS Magazine? Send a pic to Hannah.Lee@bobit.com and make sure to include your name, salon name, city, state, and a brief synopsis of what’s going on in the photo (where you are, what you’re there for).

www.nailsmag.com/fifi/19257

38 |

na0812oym.indd 38

NAILS MAGAZINE

AUGUST 2012

6/21/12 4:59 PM

WHERE CAN I FIND?

Can tell me how to ﬁnd a DVD or video on Swarovski crystal pedicures and how to apply foil to toenails? I would like to increase my income. GEORGIA LUZ Branson, Mo.

Editor’s Note: You can start by looking on NAILStv (www.nailsmag.com/nailstv) for videos that will show you how to create these embellished toenail looks. We also suggest going to YouTube.com and typing in “Sworovski pedicures” or “foil toenail art”. You’ll be surprised by how many videos available for free online.

Where can I buy C-curve sticks? ANNA DECO Via e-mail

Editor’s Note: Several manufacturers sell C-curve sticks. You can ﬁnd them at Young Nails (www. youngnails.com), Hand & Nail Harmony (www. nailharmony.com), Nubar (www.bynubar.com), and many more. Try contacting your favorite nail enhancement manufacturer to see if they offer them.

I am searching for a tool I saw featured in your magazine called the French Tip Sculptor. KRISTINA ORTEGA

Psssst…

Send your comments to Hannah.Lee@bobit.com or send us a letter via snail-mail to Hannah Lee, 3520 Challenger St., Torrance, CA 90503.

Via e-mail

Editor’s Note: We haven’t seen the French Tip Sculptor in a while. But there is a similar product called the French Trimmer and it’s made by Today’s Products (www. todaysproducts.com).

(NAILS Magazine reserves the right to edit letters for space and clarity. Please include your name, address, phone number, and e-mail address.)

www.nailsmag.com/fifi/19291 AUGUST 2012

na0812oym.indd 39

NAILS MAGAZINE

| 39 6/21/12 5:01 PM

{nails file} Beauty College Beats Its Own Guinness World Record for Manicures London College of Beauty Therapy (LCBT) raised approximately £1,000 at its Guinness World Records attempt in May benefitting two charities: Rays of Sunshine and The Eve Appeal. Students at the central London College worked for eight hours to complete 2,219 mini-manicures. LCBT was the first to ever set the record for the most nails filed and varnished in eight hours back in 2010 with 1,897 mini-manicures and are pleased to have raised so much money for two very worthy causes while beating its original record. Students were privileged to work alongside celebrity nail technician Andrea Fulerton, while special guests Aston and JB from boy band JLS also took part in the challenge. “This event was about giving our learners the opportunity to be part of something that they would never usually have been able to experience,” says Eileen Cavalier, CEO of LCBT. “Taking part in a Guinness World Records attempt will look great on their CVs when they qualify and seek employment.”

Logan Honored at Essence “Best in Black Beauty Awards” Celebrity manicurist Lisa Logan was honored at Essence Magazine’s ﬁrst annual “Best in Black Beauty Awards” in May. The lifestyle publication for African-American women created the awards to honor beauty innovators who are inﬂuencing what’s now and next. Logan’s many career highlights include applying custom Minx to Beyoncé for her performance at the presidential inauguration, being named “Best Manicurist” in Star Magazine’s Beauty Awards issue, and designing her own “Minx Professional for Lisa Logan” collection last year. She also created the distinctive nail fashion for Italian Vogue’s March 2012 cover feature photographed by Steven Meisel. Logan recently opened her own salon in Harlem, “The Nail Suite by Lisa Logan,” where she will continue to offer her clients the newest and best in nail fashion. >>>

40 |

NAILS MAGAZINE

na0812NFgeneral.indd 40

AUGUST 2012

6/21/12 12:20 PM

FALL/WINTER 2012 4VKLS PZ ^LHYPUN Danke-Shiny Red VU UHPSZ

OPI_insert_August.indd 1

7/3/12 2:55 PM

4VKLS PZ ^LHYPUN Deutsch You Want Me Baby? VU UHPSZ

THE ELEGANT SIDE OF EDGY by Suzi Weiss-Fischmann OPI Executive Vice President & Artistic Director

As we bid Auf Wiedersehen to summer and say Hallo to fall, one thing remains the same—our passion for fashion. And designers did not disappoint for Fall 2012, as runways romanced us with alluring textures and decadent colors— complemented beautifully by the stunning new shades in the Germany Collection by OPI. Inspired by what fashion editors are calling “Europe’s hottest new fashion metropolis,” the Germany Collection by OPI embraces the classical elegance as well as the avant-garde that is modern Berlin. Burgundy (the season’s gorgeous and undisputed “new black”) and red appear in variations from dark to light—German-icure by OPI, Danke-Shiny Red, Schnapps Out of It! and Deutsch You Want Me Baby? Much like the

OPI_insert_August.indd 2

world-renown street art and vibrant swirls of grafﬁti that pop against the walls of Berlin’s historic buildings, brilliant sapphire (Unfor-greta-bly Blue), red-violet (Suzi & the 7 Düsseldorfs), deep aubergine (Every Month is Oktoberfest), sultry black olive (Nein! Nein! Nein! OK Fine!) and an on-trend, electric-lime yellow (Don’t Talk Bach to Me), contrast beautifully with our creamy, urban-chic neutrals in honey beige (Don’t Pretzel My Buttons), nude rose (My Very First Knockwurst) and light taupe (Berlin There Done That). “Once again, the hottest accessory of the season is nail color,” says Suzi Weiss-Fischmann, OPI VP & Artistic Director, “and the shades in the Germany collection are no exception. Each classic color imparts elegance with an edge—taking your fall wardrobe to a whole new level of fashion!”

Suzi Weiss-Fischmann OPI Executive Vice President & Artistic Director

7/3/12 2:55 PM

Don’t Pretzel My Buttons

My Very First Knockwurst

Berlin There Done That

Don’t Talk Bach To Me

Nein! Nein! Nein! OK Fine!

Unfor-greta-bly Blue

NL G16 A haute honey-beige that can always make you smile.

NL G20 …and what a magical rosynude rendezvous it was!

NL G13 A traveling taupe that’s seen it all. (Yep, that too).

NL G17 There’s nothing mellow about this sassy lime-yellow!

NL G21 A bodacious black-olive? We say “Ja! Ja! Ja!”

NL G24 Everyone’s favorite Fräulein loves this über shiny blue. (F)

Schnapps Out of It!

Every Month is Oktoberfest

Danke-Shiny Red

Deutsch You Want Me Baby?

Suzi & the 7 Düsseldorfs

German-icure by OPI

NL G22 Shake off the blues with a shot of fall’s must-have mauve! (F)

NL G18 Prost! Here’s to the prettiest plum in the Biergarten. (S)

NL G14 You “Bitte” try on this ravishing ruby before it’s too late! (F)

NL G15 A self-assured shade of shimmering red-orange. (F)

NL G23 The most beautiful bright purple of all. (F)

NL G19 The best burgundy shimmer in the business. (S)

CONTAINS NO DBP, TOLUENE, OR FORMALDEHYDE. Nail Lacquers feature OPI’s exclusive ProWide™ Brush (Patent Pending).

OPI_insert_August.indd 3

F=FROSTED

S=SHIMMER

SH=SHEER

AX=AVAILABLE IN AXXIUM

7/3/12 2:55 PM

Classics

COLORS ARE LISTED IN ALPHA-NUMERIC ORDER BY ITEM NUMBER

F=FROSTED

S=SHIMMER

SH=SHEER

SEÑORITA ROSE-ALITA NL A11 (S)

DULCE DE LECHE NL A15 (AX)

THE THRILL OF BRAZIL NL A16

LA PAZ-ITIVELY HOT NL A20 (F)

QUARTER OF A CENT-CHERRY NL A34

BIRTHDAY BABE NL A35 (F)

HAPPY ANNIVERSARY! NL A36 (AX, S)

TASMANIAN DEVIL MADE ME DO IT NL A44

FEELIN’ HOT-HOT-HOT! NL B77

MIAMI BEET NL B78 (AX, GC)

POMPEII PURPLE NL C09 (AX, GC)

MAUVING TO MANITOBA NL C83 (S)

CHOCOLATE MOOSE NL C89

BAREFOOT IN BARCELONA NL E41 (AX)

PINK FLAMENCO NL E44 (AX, GC)

ATE BERRIES IN THE CANARIES NL E46

LOUVRE ME LOUVRE ME NOT NL F13 (AX, GC, S)

YOU DON’T KNOW JACQUES! NL F15 (AX, GC)

TICKLE MY FRANCE-Y NL F16

BASTILLE MY HEART NL F17 (AX, GC, S)

EIFFEL FOR THIS COLOR NL F21 (S)

BOGOTÁ BLACKBERRY NL F52 (AX, F, GC)

APHRODITE’S PINK NIGHTIE NL G01 (AX, F)

IT’S ALL GREEK TO ME NL G10 (S)

DIM SUM PLUM NL H44

JADE IS THE NEW BLACK NL H45

SUZI SAYS FENG SHUI NL H46 (GC)

A GOOD MAN-DARIN IS HARD TO FIND NL H47 (GC)

LUCKY LUCKY LAVENDER NL H48 (AX)

MEET ME ON THE STAR FERRY NL H49 (AX, S)

A ROLL IN THE HAGUE NL H53

DID YOU ‘EAR ABOUT VAN GOGH? NL H54 (GC)

KISS ME ON MY TULIPS NL H59

PEDAL FASTER SUZI! NL H60 (GC, S)

RED LIGHTS AHEAD…WHERE? NL H61

THANKS A WINDMILLION NL H62 (GC)

VAMPSTERDAM NL H63 (GC, F)

WOODEN SHOE LIKE TO KNOW NL H64 (GC, S)

YOU’RE A PISA WORK NL I25

ITALIAN LOVE AFFAIR NL I27 (AX, F)

MOON OVER MUMBAI NL I46 (AX, SH)

YOGA-TA GET THIS BLUE! NL I47 (S)

SUZI SELLS SUSHI BY THE SEASHORE NL J11 (F)

GRAND CANYON SUNSET NL L30 (S)

CALIFORNIA RASPBERRY NL L54 (S)

DUTCH TULIPS NL L60

CAJUN SHRIMP NL L64 (AX, GC)

OPI RED NL L72 (AX)

KENNEBUNKPORT NL N09

BIG APPLE RED NL N25 (AX, GC)

NOMAD’S DREAM NL P02 (S)

MALAYSIAN MIST NL P62

AN AFFAIR IN RED SQUARE NL R53 (S)

RUSSIAN NAVY NL R54 (AX, GC, S)

COSMO-NOT TONIGHT HONEY! NL R58 (AX, F, GC)

MIDNIGHT IN MOSCOW NL R59 (S)

BLACK ONYX NL T02 (AX, GC)

SUZI LOVES COWBOYS NL T12 (AX)

SAN TAN-TONIO NL T13 (AX)

AUSTIN-TATIOUS TURQUOISE NL T14 (S)

IT’S TOTALLY FORT WORTH IT NL T15 (S)

TOO HOT PINK TO HOLD ‘EM NL T19 (SORBET)

ARE WE THERE YET? NL T23 (GC, S)

A-TAUPE THE SPACE NEEDLE NL T24

I BRAKE FOR MANICURES NL T29

I EAT MAINELY LOBSTER NL T30 (GC, S)

MY ADDRESS IS “HOLLYWOOD” NL T31 (GC)

ROAD HOUSE BLUES NL T32 (GC)

SUZI TAKES THE WHEEL NL T33

UH-OH ROLL DOWN THE WINDOW NL T34

ROYAL FLUSH BLUSH NL V08 (F)

A-ROSE AT DAWN...BROKE BY NOON NL V11 (F)

FROM A TO ZURICH NL Z12

COLOR SO HOT IT BERNS NL Z13

SKI TEAL WE DROP NL Z16

DIVA OF GENEVA NL Z17 (S)

LUCERNE-TAINLY LOOK MARVELOUS NL Z18 (AX, S)

GLITZERLAND NL Z19 (AX, S)

YODEL ME ON MY CELL NL Z20 (AX, S)

LINCOLN PARK AT MIDNIGHT † NL D01 (S)

*Available in the EU as Lady in Black NL T02-EU (AX)

OPI_insert_August.indd 4

7/3/12 2:55 PM

Brights

Classics AX = AVAILABLE IN AXXIUM

GC = AVAILABLE IN GELCOLOR

BRISBANE BRONZE NL A45 (AX, GC, S)

KOALA BEAR-Y NL A46

SUZI & THE LIFEGUARD NL B72 (S)

OPI ON COLLINS AVE. NL B76

SUZI SKIS IN THE PYRENEES NL E47 (F)

HERE TODAY… ARAGON TOMORROW NL E48 (AX, F, GC)

PAMPLONA PURPLE NL E50

JAPANESE ROSE GARDEN NL F04

CHICK FLICK CHERRY NL H02 (AX)

I’M NOT REALLY A WAITRESS NL H08 (AX, GC, S)

RED MY FORTUNE COOKIE NL H42

HOT & SPICY NL H43

DUTCH ‘YA JUST LOVE OPI? NL H55 (S)

GOUDA GOUDA TWO SHOES NL H56 (S)

I DON’T GIVE A ROTTERDAM! NL H57 (S)

I HAVE A HERRING PROBLEM NL H58 (GC, S)

I’M INDI-A MOOD FOR LOVE NL I41 (AX)

ELEPHANTASTIC PINK NL I42

BLACK CHERRY CHUTNEY NL I43 (AX, S)

MONSOONER OR LATER NL I45

MALAGA WINE NL L87 (AX, GC)

MY CHIHUAHUA BITES! NL M21

STRAWBERRY MARGARITA NL M23 (AX, GC)

COZU-MELTED IN THE SUN NL M27 (S)

NOT SO BORABORA-ING PINK NL S45 (S)

JAVA MAUVE-A NL S46

CHICAGO CHAMPAGNE TOAST NL S63 (F)

ROMEO & JOLIET NL S72 (S)

COLOR TO DINER FOR NL T25 (GC, S)

FRENCH QUARTER FOR YOUR THOUGHTS NL T26

GET IN THE EXPRESSO LANE NL T27

HONK IF YOU LOVE OPI NL T28 (GC)

CHA-CHING CHERRY NL V12 (F)

LINCOLN PARK AFTER DARK NL W42 (AX, GC)

MRS. O’LEARY’S BBQ NL W44

GOT THE BLUES FOR RED NL W52

ESPRESSO YOUR STYLE! † SR 6R5 (S)

†Limited availability!

OPI_insert_August.indd 5

Like a bolt out of the blue (or orange, yellow, green, pink, purple, or red), these are the shades that make a big color statement. Fun on ﬁngers, fun-tastic on toes, Brights by OPI add that must-have jolt of color to your style.

BLUE MY MIND NL B24 (S)

SIGNIFICANT OTHER COLOR NL B28 (F)

DO YOU LILAC IT? NL B29

PURPLE WITH A PURPOSE NL B30 (F)

FLASHBULB FUCHSIA NL B31 (S)

UP FRONT & PERSONAL NL B33 (AX, S)

PINK BEFORE YOU LEAP NL B34 (AX, S)

CHARGED UP CHERRY NL B35

THAT’S BERRY DARING NL B36

LADIES & MAGENTA-MEN NL B37 (S)

BRIGHT LIGHTS BIG COLOR NL B38 (S)

ATOMIC ORANGE NL B39

GO ON GREEN! NL B43 (S)

GARGANTUAN GREEN GRAPE NL B44

NEED SUNGLASSES? NL B46 (D)

AND THIS LITTLE PIGGY… NL B51 (S)

TEAL THE COWS COME HOME NL B54 (D, F)

PLUGGED IN PLUM NL B55 (S)

MOD ABOUT YOU NL B56

DON’T KNOW… BEETS ME NL B57

MY PRIVATE JET NL B59 (AX, GC, S)

LIGHT MY SAPPHIRE NL B60 (S)

OPI INK. NL B61 (AX, GC, S)

GIVE ME THE MOON! NL B62 (S)

MOD-ERN GIRL NL B65 (S)

THE “IT” COLOR NL B66

BRIGHTS POWER NL B67

THAT’S HOT! PINK NL B68

GREEN-WICH VILLAGE NL B69 (D)

DATING A ROYAL NL B70

NO ROOM FOR THE BLUES NL B83 (D)

ON THE SAME PAIGE NL B84

OVER THE TAUPE NL B85 (AX)

SHORTS STORY NL B86

A GRAPE FIT! NL B87 (D, GC)

IN MY BACK POCKET NL B88 (D)

F=FROSTED | S=SHIMMER | SH=SHEER AX = AVAILABLE IN AXXIUM | GC= AVAILABLE IN GELCOLOR

7/3/12 2:55 PM

Designer Series Shatter

BLA BLACK LAC LAC A ACK CK C K SHATTER S HA H ATT TTEER R NL E53 NL E5533

WHITE SHATTER SHATT A ER NL E54

REED R RED SHATTER S HA H ATT TTEER R NL E55 NL E55 55

BLLU BLUE LUE UEE U SHATTER SH SHA S HA H ATT TTEER R NL EE56 NL 56 56 ((S (S) S) S)

GO GOLD OLLD SHATTER SHA SH S HA H ATT TTEER R NL EE60 NL 6600 ((S (S) S) S)

SILLV SILVER V VEER SHATTER SHA SH S HA H ATTTTER ER NL EE62 NL 6622 ((S (S) S) S)

NAV NA N NAVY AV A VY SHATTER SHA SH S H HA ATT TTEER R NL E63 NL E6633

TTURQUOISE URQ UR U RQ R QUO QU Q UOIIS SE SH SHATTER HA ATT TTEER R NLE NL N NLE64 LLEE6644 ((S (S) S) S)

Create instant edge with our revolutionary Shatter shades! Simply apply one quick coat of Shatter over two coats of completely dry nail lacquer for a stylish two-texture effect. Finish with Top Coat for a gorgeous, high-gloss ﬁnish.

PINK PI P IN NK K SH SHATTER HA ATT TTER ER NL EE58 NL 58 58 ((FF) (F) F)

Designer Series by OPI, Nail Lacquers formulated with precious, dazzling diamond dust and pigments so saturated with color that they glow. DS EXTRAVAGANCE DS 026 (S)

DS TOPCOAT DS T03

DS RESERVE DS 027 (S)

DS OPULENCE DS 028 (S)

DS REFLECTION DS 030 (S)

DS CLASSIC DS 031 (S)

DS MYSTERY DS 037 (S)

DS RADIANCE DS 038 (AX, S)

DS MAGIC DS 039 (S)

DS BOLD DS 041 (S)

DS INDULGENCE DS 042 (S)

DS LUXURIOUS DS 043 (S)

Apply Base Coat and [^V JVH[Z VM `V\Y MH]VYP[L 670 5HPS 3HJX\LY Let dry completely.

1 Color Shown: It’s Totally Fort Worth It

S=SHIMMER

OPI_insert_August.indd 6

Apply VUL X\PJR JVH[ VM :OH[[LY Wait for effect.

Finish with 670 ;VW *VH[ for a gorgeous high gloss shine.

Color Shown: Black Shatter

AX = AVAILABLE IN AXXIUM

7/3/12 2:55 PM

Axxium SOAK-OFF GEL LACQUER

Stunning colors that UV-cure and last up to two weeks or more!

MOON OVER MUMBAI AX 418

BUBBLE BATH AX 419

STRAWBERRY MARGARITA AX 420

PASSION AX 421

PRINCESSES RULE! AX 422

DULCE DE LECHE AX A15

HAPPY ANNIVERSARY AX A36

UP FRONT & PERSONAL AX B33

PINK BEFORE YOU LEAP AX B34

MY PRIVATE JET AX B59

OPI INK AX B61

MIAMI BEET AX B78

OVER THE TAUPE AX B85

POMPEII PURPLE AX C09

BAREFOOT IN BARCELONA AX E41

PINK FLAMENCO AX E44

HERE TODAY… ARAGON TOMORROW AX E48

LOUVRE ME LOUVRE ME NOT AX F13

YOU DON’T KNOW JACQUES AX F15

BASTILLE MY HEART AX F17

BOGOTÁ BLACKBERRY AX F52

APHRODITE’S PINK NIGHTIE AX G01

CHICK FLICK CHERRY AX H02

LUCKY LUCKY LAVENDER AX H48

MEET ME ON THE STAR FERRY AX H49

ITALIAN LOVE AFFAIR AX I27

I’M INDI-A MOOD FOR LOVE AX I41

BLACK CHERRY CHUTNEY AX I43

ALPINE SNOW AX L00

KYOTO PEARL AX L03

OPI RED AX L72

MALAGA WINE AX L87

COSMO-NOT TONIGHT HONEY AX R58

ROSY FUTURE AX S79

BLACK ONYX AX T02

SUZI LOVES COWBOYS AX T12

LUCERNE-TAINLY LOOK MARVELOUS AX Z18

GLITZERLAND AX Z19

* DS RADIANCE AX 038

I’M NOT REALLY A WAITRESS AX 411

BIG APPLE RED AX 412

CAJUN SHRIMP AX 413

SAN TAN-TONIO AX T13

Y’ALL COME BACK YA HEAR? AX T20

BRISBANE BRONZE AX 414

RUSSIAN NAVY AX 415

LINCOLN PARK AFTER DARK AX 416

HAWAIIAN ORCHID AX 417

YODEL ME ON MY CELL AX Z20

THE COLOR TO WATCH AX Z21

*Available in the EU as Lady in Black AX T02-EU

F=FROSTED | S=SHIMMER | SH=SHEER

OPI_insert_August.indd 7

7/3/12 2:55 PM

Soft Shades

4VKLS PZ ^LHYPUN In the Spot-Light Pink VU UHPSZ

OPI_insert_August.indd 8

Soft, pretty shades that whisper romance, sophistication and style. This range of delicately feminine pinks, creams, violets, roses, and whites is the ideal choice for beautiful brides and prom princesses.

HAWAIIAN ORCHID NL A06 (AX, F, SH)

I JUGGLE…MEN NL F25 (S, SH)

SO MANY CLOWNS… SO LITTLE TIME NL F26 (SH)

IN THE SPOT-LIGHT PINK NL F27 (SH)

STEP RIGHT UP! NL F28 (SH)

HEART THROB NL H18 (SH)

PASSION NL H19 (AX, GC, SH)

HEARTS & TARTS NL H20 (S)

FUNNY BUNNY NL H22 (GC, S)

MAKES MEN BLUSH NL H26 (SH)

KISS ON THE CHIC NL H31 (SH)

OTHERWISE ENGAGED NL H33 (SH)

I THINK IN PINK NL H38

IT’S A GIRL NL H39 (SH)

ALPINE SNOW NL L00 (AX, GC)

KYOTO PEARL NL L03 (AX, F, GC, SH)

CONEY ISLAND COTTON CANDY NL L12 (SH)

SAMOAN SAND NL P61 (GC, SH)

PRIVACY PLEASE NL R30 (SH)

SWEET MEMORIES NL R31 (SH)

MIMOSAS FOR MR. & MRS. NL R41 (SH)

PRINCESSES RULE! NL R44 (AX, GC, S, SH)

GOT A DATE TO-KNIGHT! NL R46 (SH)

TUTTI FRUTTI TONGA NL S48 (F)

ALTAR EGO NL S78 (F, SH)

ROSY FUTURE NL S79 (AX, D, SH)

HOPELESSLY IN LOVE NL S81 (SH)

BUBBLE BATH NL S86 (AX, GC, SH)

PINK-ING OF YOU NL S95 (SH)

SWEET HEART NL S96 (SH)

BARRE MY SOUL NL T50 (SH)

YOU CALLIN’ ME A LYRE? NL T51 (SH)

DON’T TOUCH MY TUTU! NL T52 (SH)

CARE TO DANSE? NL T53 (SH)

MY POINTE EXACTLY NL T54 (SH)

PIROUETTE MY WHISTLE NL T55 (S, SH)

F=FROSTED | S=SHIMMER | SH=SHEER AX = AVAILABLE IN AXXIUM | GC= AVAILABLE IN GELCOLOR

7/3/12 2:55 PM

GelColor OPI Color at the speed of light! Iconic OPI colors in a new, polish-on gel formula! GelColor by OPI’s shine-intense shades cure in 30 seconds and last for weeks!

BRISBANE BRONZE GC A45

MY PRIVATE JET GC B59

OPI INK. GC B61

MIAMI BEET GC B78

A GRAPE FIT! GC B87

POMPEII PURPLE GC C09

PINK FLAMENCO GC E44

HERE TODAY... ARAGON TOMORROW GC E48

LOUVRE ME, LOUVRE ME NOT GC F13

YOU DON’T KNOW JACQUES! GC F15

BASTILLE MY HEART GC F17

BOGOTÁ BLACKBERRY GC F52

I’M NOT REALLY A WAITRESS GC H08

PASSION GC H19

FUNNY BUNNY GC H22

SUZI SAYS FENG SHUI GC H46

A GOOD MAN-DARIN IS HARD TO FIND GC H47

DID YOU ‘EAR ABOUT VAN GOGH? GC H54

I HAVE A HERRING PROBLEM GC H58

PEDAL FASTER SUZI! GC H60

THANKS A WINDMILLION GC H62

VAMPSTERDAM GC H63

WOODEN SHOE LIKE TO KNOW? GC H64

CAJUN SHRIMP GC L64

ALPINE SNOW GC L00

KYOTO PEARL GC L03

MALAGA WINE GC L87

STRAWBERRY MARGARITA GC M23

BIG APPLE RED GC N25

SAMOAN SAND GC P61

PRINCESSES RULE! GC R44

RUSSIAN NAVY GC R54

COSMO-NOT TONIGHT HONEY! GC R58

BUBBLE BATH GC S86

BLACK ONYX GC T02

ARE WE THERE YET? GC T23

I EAT MAINELY LOBSTER GC T30

MY ADDRESS IS “HOLLYWOOD” GC T31

OPI_insert_August.indd 9

COLOR TO DINER FOR GC T25

HONK IF YOU LOVE OPI GC T28

ROAD HOUSE BLUES GC T32

LINCOLN PARK AFTER DARK GC W42

*Available in the EU as Lady in Black AX T02-EU

7/3/12 2:55 PM

CLASSICS LISTED IN ALPHABETICAL ORDER BY NAME A GOOD MAN-DARIN IS HARD TO FIND...................... GC ................. NL H47 AN AFFAIR IN RED SQUARE (S)............................................................... NL R53 APHRODITE’S PINK NIGHTIE (F) ......................AX ................................. NL G01 ARE WE THERE YET? (S) ........................................................................... NL T23 A ROLL IN THE HAGUE ............................................................................ NL H53 A-ROSE AT DAWN...BROKE BY NOON (F) ............................................ NL V11 A-TAUPE THE SPACE NEEDLE ................................................................ NL T24 ATE BERRIES IN THE CANARIES ............................................................. NL E46 AUSTIN-TATIOUS TURQUOISE (S) .......................................................... NL T14 BAREFOOT IN BARCELONA ............................AX ................................. NL E41 BASTILLE MY HEART (S) ....................................AX ......... GC ................. NL F17 BIG APPLE RED ..................................................AX ......... GC ................. NL N25 BIRTHDAY BABE (F)................................................................................... NL A35 BLACK CHERRY CHUTNEY (S) ..........................AX ................................. NL I43 BLACK ONYX* ....................................................AX ......... GC ................. NL T02 BOGOTÁ BLACKBERRY (F) ...............................AX ......... GC ................. NL F52 BRISBANE BRONZE (S) ......................................AX ......... GC ................. NL A45 CAJUN SHRIMP ..................................................AX ......... GC ................. NL L64 CALIFORNIA RASPBERRY (S) ................................................................... NL L54 CHA-CHING CHERRY (F) .......................................................................... NL V12 CHICAGO CHAMPAGNE TOAST (F)....................................................... NL S63 CHICK FLICK CHERRY .......................................AX ................................. NL H02 CHOCOLATE MOOSE .............................................................................. NL C89 COLOR SO HOT IT BERNS ...................................................................... NL Z13 COLOR TO DINER FOR (S)............................................... GC ................. NL T25 COSMO-NOT TONIGHT HONEY! (F) ..............AX ......... GC ................. NL R58 COZU-MELTED IN THE SUN (S) ............................................................... NL M27 DID YOU ‘EAR ABOUT VAN GOGH? .............................. GC ................. NL H54 DIM SUM PLUM ......................................................................................... NL H44 DIVA OF GENEVA (S) ................................................................................ NL Z17 DULCE DE LECHE ..............................................AX ................................. NL A15 DUTCH TULIPS .......................................................................................... NL L60 DUTCH ’YA JUST LOVE OPI? (S) .............................................................. NL H55 EIFFEL FOR THIS COLOR (S).................................................................... NL F21 ELEPHANTASTIC PINK ............................................................................. NL I42 FEELIN’ HOT-HOT-HOT! .......................................................................... NL B77 FRENCH QUARTER FOR YOUR THOUGHTS ........................................... NL T26 FROM A TO Z-URICH................................................................................ NL Z12 GET IN THE EXPRESSO LANE ................................................................. NL T27 GLITZERLAND (S) ...............................................AX ................................. NL Z19 GOT THE BLUES FOR RED ...................................................................... NL W52 GOUDA GOUDA TWO SHOES (S) ............................................................ NL H56 GRAND CANYON SUNSET (S)................................................................. NL L30 HAPPY ANNIVERSARY! (S) ................................AX ................................. NL A36 HERE TODAY… ARAGON TOMORROW (F)........AX ......... GC ................. NL E48 HONK IF YOU LOVE OPI .................................................. GC ................. NL T28 HOT & SPICY ............................................................................................. NL H43 I BRAKE FOR MANICURES ....................................................................... NL T29 I DON’T GIVE A ROTTERDAM! (S) .......................................................... NL H57 I EAT MAINELY LOBSTER (S) .................................................................... NL T30 I HAVE A HERRING PROBLEM (S).................................... GC ................. NL H58 I’M INDI-A MOOD FOR LOVE ..........................AX ................................. NL I41 I’M NOT REALLY A WAITRESS (S) .....................AX ......... GC ................. NL H08 ITALIAN LOVE AFFAIR (F) ..................................AX ................................. NL I27 IT’S ALL GREEK TO ME (S) ....................................................................... NL G10 IT’S TOTALLY FORT WORTH IT (S) .......................................................... NL T15 JADE IS THE NEW BLACK........................................................................ NL H45 JAPANESE ROSE GARDEN ...................................................................... NL F04 JAVA MAUVE-A ......................................................................................... NL S46 KENNEBUNK-PORT .................................................................................. NL N09 KISS ME ON MY TULIPS ........................................................................... NL H59 KOALA BEAR-Y .......................................................................................... NL A46 LA PAZ-ITIVELY HOT (F) ............................................................................ NL A20 LINCOLN PARK AFTER DARK ...........................AX ......... GC ................. NL W42 LOUVRE ME LOUVRE ME NOT (S) ...................AX ......... GC ................. NL F13 LUCERNE-TAINLY LOOK MARVELOUS (S) ......AX ................................. NL Z18 LUCKY LUCKY LAVENDER.................................AX ................................. NL H48 MALAGA WINE ..................................................AX ......... GC ................. NL L87 MALAYSIAN MIST ..................................................................................... NL P62 MAUVING TO MANITOBA (S).................................................................. NL C83 MEET ME ON THE STAR FERRY (S) ..................AX ................................. NL H49 MIAMI BEET ........................................................AX ......... GC ................. NL B78 MIDNIGHT IN MOSCOW (S) .................................................................... NL R59 MONSOONER OR LATER ........................................................................ NL I45 MOON OVER MUMBAI (SH) .............................AX ................................. NL I46 MRS. O’LEARY’S BBQ ............................................................................... NL W44 MY ADDRESS IS “HOLLYWOOD” (S) .............................. GC ................. NL T31 MY CHIHUAHUA BITES! ........................................................................... NL M21 NOMAD’S DREAM (S) ............................................................................... NL P02 NOT SO BORA-BORA-ING PINK (S) ....................................................... NL S45 OPI ON COLLINS AVE. ............................................................................. NL B76

*Available in the EU as Lady in Black NL T02-EU (AX) †Limited availability!

OPI_insert_August.indd 10

OPI RED ...............................................................AX ................................. NL L72 PAMPLONA PURPLE ................................................................................. NL E50 PEDAL FASTER SUZI! (S) ................................................... GC ................. NL H60 PINK FLAMENCO ...............................................AX ......... GC ................. NL E44 POMPEII PURPLE (F)...........................................AX ......... GC ................. NL C09 QUARTER OF A CENT-CHERRY............................................................... NL A34 RED LIGHTS AHEAD...WHERE? ............................................................... NL H61 RED MY FORTUNE COOKIE .................................................................... NL H42 ROAD HOUSE BLUES ....................................................... GC ................. NL T32 ROMEO & JOLIET (S) ................................................................................ NL S72 ROYAL FLUSH BLUSH (F) .......................................................................... NL V08 RUSSIAN NAVY (S) ..............................................AX ......... GC ................. NL R54 SAN TAN-TONIO ...............................................AX ................................. NL T13 SEÑORITA ROSE-ALITA (S)....................................................................... NL A11 SKI TEAL WE DROP................................................................................... NL Z16 STRAWBERRY MARGARITA ..............................AX ......... GC ................. NL M23 SUZI & THE LIFEGUARD (S) ...................................................................... NL B72 SUZI LOVES COWBOYS ....................................AX ................................. NL T12 SUZI SAYS FENG SHUI ...................................................... GC ................. NL H46 SUZI SELLS SUSHI BY THE SEASHORE (F) .............................................. NL J11 SUZI SKIS IN THE PYRENEES (F) .............................................................. NL E47 SUZI TAKES THE WHEEL .......................................................................... NL T33 TASMANIAN DEVIL MADE ME DO IT ..................................................... NL A44 THANKS A WINDMILLION ............................................... GC ................. NL H62 THE THRILL OF BRAZIL ............................................................................ NL A16 TICKLE MY FRANCE-Y .............................................................................. NL F16 TOO HOT PINK TO HOLD ‘EM (SORBET) .............................................. NL T19 UH-OH ROLL DOWN THE WINDOW ..................................................... NL T34 VAMPSTERDAM (F) ........................................................... GC ................. NL H63 WOODEN SHOE LIKE TO KNOW? (S) ............................ GC ................. NL H64 YODEL ME ON MY CELL (S)..............................AX ................................. NL Z20 YOGA-TA GET THIS BLUE! (S) ................................................................. NL I47 YOU DON’T KNOW JACQUES! .......................AX ......... GC ................. NL F15 YOU’RE A PISA WORK .............................................................................. NL I25 LIMITED AVAILABILITY! ESPRESSO YOUR STYLE! (S) ........................................................... SR 6R5 LINCOLN PARK AT MIDNIGHT (S) .................................................. NL D01

GERMANY COLLECTION BERLIN THERE DONE THAT .................................................................... NL G13 DANKE-SHINY RED (F).............................................................................. NL G14 DEUTSCH YOU WANT ME BABY? (F) ..................................................... NL G15 DON’T PRETZEL MY BUTTONS ................................................................ NL G16 DON’T TALK BACH TO ME (F)................................................................. NL G17 EVERY MONTH IS OKTOBERFEST (S)..................................................... NL G18 GERMAN-ICURE BY OPI (S)...................................................................... NL G19 MY VERY FIRST KNOCKWURST............................................................... NL G20 NEIN! NEIN! NEIN! OK FINE! ................................................................. NL G21 SCHNAPPS OUT OF IT! (F)....................................................................... NL G22 SUZI & THE 7 DÜSSELDORFS (F) ............................................................. NL G23 UNFOR-GRETA-BLY BLUE (F) ................................................................... NL G24

SHATTER BLACK SHATTER ....................................................................................... NL E53 BLUE SHATTER (S) ..................................................................................... NL E56 GOLD SHATTER (S) ................................................................................... NL E60 NAVY SHATTER ......................................................................................... NL E63 PINK SHATTER (F)...................................................................................... NL E58 RED SHATTER ............................................................................................ NL E55 SILVER SHATTER (S)................................................................................... NL E62 TURQUOISE SHATTER (S)......................................................................... NL E64 WHITE SHATTER ....................................................................................... NL E54

DESIGNER SERIES DS BOLD (S) ............................................................................................... DS 041 DS CLASSIC (S) .......................................................................................... DS 031 DS EXTRAVAGANCE (S)............................................................................ DS 026 DS MAGIC (S) ............................................................................................. DS 039 DS MYSTERY (S) ......................................................................................... DS 037 DS OPULENCE (S) ..................................................................................... DS 028 DS RADIANCE (S) ...............................................AX ................................. DS 038 DS REFLECTION (S) .................................................................................. DS 030 DS RESERVE (S).......................................................................................... DS 027 DS INDULGENCE ...................................................................................... DS 042 DS LUXURIOUS .......................................................................................... DS 043 DS TOP COAT ........................................................................................... DS T03

F=FROSTED | S=SHIMMER | SH=SHEER AX = AVAILABLE IN AXXIUM | GC= AVAILABLE IN GELCOLOR

7/3/12 2:55 PM

SOFTSHADES ALPINE SNOW....................................................AX ......... GC ................. NL L00 ALTAR EGO (F, SH) .................................................................................... NL S78 BARRE MY SOUL (SH) ............................................................................... NL T50 BUBBLE BATH (SH) .............................................AX ......... GC ................. NL S86 CARE TO DANSE? (SH)............................................................................. NL T53 CONEY ISLAND COTTON CANDY (SH) ................................................. NL L12 DON’T TOUCH MY TUTU (SH)................................................................. NL T52 FUNNY BUNNY (S) ............................................................ GC ................. NL H22 GOT A DATE TO-KNIGHT! (SH) .............................................................. NL R46 HAWAIIAN ORCHID (F, SH) ...............................AX ................................. NL A06 HEART THROB (SH)................................................................................... NL H18 HEARTS & TARTS (S) ................................................................................. NL H20 HOPELESSLY IN LOVE (SH) ...................................................................... NL S81 I JUGGLE…MEN (S, SH) ........................................................................... NL F25 I THINK IN PINK (SH) ................................................................................. NL H38 IN THE SPOT-LIGHT PINK (SH) ................................................................ NL F27 IT’S A GIRL (SH) ......................................................................................... NL H39 KISS ON THE CHIC (SH) ........................................................................... NL H31 KYOTO PEARL (D, F, SH)....................................AX ......... GC ................. NL L03 MAKES MEN BLUSH (SH) ......................................................................... NL H26 MIMOSAS FOR MR. & MRS. (SH) ............................................................. NL R41 MY POINTE EXACTLY (SH) ....................................................................... NL T54 OTHERWISE ENGAGED (SH) ................................................................... NL H33 PASSION (SH)......................................................AX ......... GC ................ NL H19 PINK-ING OF YOU (SH) ............................................................................ NL S95 PIROUETTE MY WHISTLE (S, SH)............................................................. NL T55 PRINCESSES RULE! (S, SH) ................................AX ......... GC ................. NL R44 PRIVACY PLEASE (SH) ............................................................................... NL R30 ROSY FUTURE (D, SH) ........................................AX ................................. NL S79 SAMOAN SAND (SH) ........................................................ GC ................. NL P61 SO MANY CLOWNS…SO LITTLE TIME (SH) .......................................... NL F26 STEP RIGHT UP! (SH) ................................................................................ NL F28 SWEET HEART (SH) ................................................................................... NL S96 SWEET MEMORIES (SH) ........................................................................... NL R31 TUTTI FRUTTI TONGA (F)......................................................................... NL S48 YOU CALLIN’ ME A LYRE? ........................................................................ NL T51

BRIGHTS A GRAPE FIT! (D) ............................................................... GC ................. NL B87 AND THIS LITTLE PIGGY (S) ..................................................................... NL B51 ATOMIC ORANGE .................................................................................... NL B39 BLUE MY MIND (S) .................................................................................... NL B24 BRIGHT LIGHTS - BIG COLOR (S) ............................................................ NL B38 BRIGHTS POWER ...................................................................................... NL B67 CHARGED UP CHERRY ............................................................................. NL B35 DATING A ROYAL...................................................................................... NL B70 DO YOU LILAC IT? .................................................................................... NL B29 DON’T KNOW…BEETS ME! .................................................................... NL B57 FLASHBULB FUCHSIA (S) ......................................................................... NL B31 GARGANTUAN GREEN GRAPE .............................................................. NL B44 GIVE ME THE MOON! (S)......................................................................... NL B62 GO ON GREEN! (S) ................................................................................... NL B43 GREEN-WICH VILLAGE (D) ...................................................................... NL B69 IN MY BACK POCKET (D) ......................................................................... NL B88 LADIES & MAGENTA-MEN (S) ................................................................. NL B37 LIGHT MY SAPPHIRE (S) ........................................................................... NL B60 MOD ABOUT YOU .................................................................................... NL B56 MOD-ERN GIRL (S) .................................................................................... NL B65 MY PRIVATE JET (S) ............................................AX ......... GC ................. NL B59 NEED SUNGLASSES? (D).......................................................................... NL B46 NO ROOM FOR THE BLUES (D) .............................................................. NL B83 ON THE SAME PAIGE ............................................................................... NL B84 OPI INK. (S)..........................................................AX ......... GC ................. NL B61 OVER THE TAUPE...............................................AX ................................. NL B85 PINK BEFORE YOU LEAP (S) .............................AX ................................. NL B34 PLUGGED-IN PLUM (F) ............................................................................. NL B55 PURPLE WITH A PURPOSE (F) .................................................................. NL B30 SHORTS STORY ......................................................................................... NL B86 SIGNIFICANT OTHER COLOR (F)............................................................ NL B28 TEAL THE COWS COME HOME (D, F) ................................................... NL B54 THAT’S BERRY DARING ............................................................................ NL B36 THAT’S HOT! PINK .................................................................................... NL B68 THE “IT” COLOR ....................................................................................... NL B66 UP FRONT & PERSONAL (S) .............................AX ................................. NL B33

F=FROSTED | S=SHIMMER | SH=SHEER AX = AVAILABLE IN AXXIUM | GC= AVAILABLE IN GELCOLOR

OPI_insert_August.indd 11

AXXIUM :6(2 6-- .,3 3(*8<,9

ALPINE SNOW............................................................................................... AX L00 APHRODITE’S PINK NIGHTIE ...................................................................... AX G01 BAREFOOT IN BARCELONA ....................................................................... AX E41 BASTILLE MY HEART .................................................................................... AX F17 BIG APPLE RED ............................................................................................. AX 412 BLACK CHERRY CHUTNEY .......................................................................... AX I43 BLACK ONYX ................................................................................................. AX T02 BOGOTÁ BLACKBERRY ............................................................................... AX F52 BRISBANE BRONZE ...................................................................................... AX 414 BUBBLE BATH................................................................................................ AX 419 CAJUN SHRIMP ............................................................................................. AX 413 CHICK FLICK CHERRY .................................................................................. AX H02 COSMO-NOT TONIGHT HONEY ............................................................... AX R58 DULCE DE LECHE ......................................................................................... AX A15 DS RADIANCE ............................................................................................... AX 038 GLITZERLAND ............................................................................................... AX Z19 HAPPY ANNIVERSARY .................................................................................. AX A36 HAWAIIAN ORCHID...................................................................................... AX 417 HERE TODAY…ARAGON TOMORROW .................................................... AX E48 I’M INDI-A MOOD FOR LOVE ..................................................................... AX I41 I’M NOT REALLY A WAITRESS ..................................................................... AX 411 ITALIAN LOVE AFFAIR .................................................................................. AX I27 KYOTO PEARL ............................................................................................... AX L03 LINCOLN PARK AFTER DARK ...................................................................... AX 416 LOUVRE ME LOUVRE ME NOT.................................................................... AX F13 LUCERNE-TAINLY LOOK MARVELOUS ...................................................... AX Z18 LUCKY LUCKY LAVENDER............................................................................ AX H48 OVER THE TAUPE.......................................................................................... AX B85 OPI INK ........................................................................................................... AX B61 OPI RED .......................................................................................................... AX L72 MALAGA WINE ............................................................................................. AX L87 MEET ME ON THE STAR FERRY .................................................................. AX H49 MIAMI BEET ................................................................................................... AX B78 MOON OVER MUMBAI ....................................... ................................. AX 418 MY PRIVATE JET ............................................................................................ AX B59 PASSION......................................................................................................... AX 421 PINK BEFORE YOU LEAP ............................................................................. AX B34 PINK FLAMENCO .......................................................................................... AX E44 POMPEII PURPLE ........................................................................................... AX C09 PRINCESSES RULE! ....................................................................................... AX 422 ROSY FUTURE................................................................................................ AX S79 RUSSIAN NAVY .............................................................................................. AX 415 SAN TAN-TONIO .......................................................................................... AX T13 STRAWBERRY MARGARITA ......................................................................... AX 420 SUZI LOVES COWBOYS ............................................................................... AX T12 THE COLOR TO WATCH .............................................................................. AX Z21 UP FRONT & PERSONAL.............................................................................. AX B33 Y’ALL COME BACK YA HEAR? ..................................................................... AX T20 YODEL ME ON MY CELL .............................................................................. AX Z20 YOU DON’T KNOW JACQUES.................................................................... AX F15

GELCOLOR A GOOD MAN-DARIN IS HARD TO FIND......................................................................GC H47 A GRAPE FIT! .....................................................................................................................GC B87 ALPINE SNOW...................................................................................................................GC L00 ARE WE THERE YET? ........................................................................................................GC T23 BASTILLE MY HEART ........................................................................................................GC F17 BIG APPLE RED .................................................................................................................GC N25 BLACK ONYX* ...................................................................................................................GC T02 BOGOTÁ BLACKBERRY ...................................................................................................GC F52 BRISBANE BRONZE ..........................................................................................................GC A45 BUBBLE BATH....................................................................................................................GC S86 CAJUN SHRIMP .................................................................................................................GC L64 COLOR TO DINER FOR ...................................................................................................GC T25 COSMO-NOT TONIGHT HONEY! ..................................................................................GC R58 DID YOU ‘EAR ABOUT VAN GOGH? ..............................................................................GC H54 FUNNY BUNNY .................................................................................................................GC H22 HERE TODAY...ARAGON TOMORROW .........................................................................GC E48 HONK IF YOU LOVE OPI ..................................................................................................GC T28 I EAT MAINELY LOBSTER .................................................................................................GC T30 I HAVE A HERRING PROBLEM .........................................................................................GC H58 I’M NOT REALLY A WAITRESS .........................................................................................GC H08 KYOTO PEARL ...................................................................................................................GC L03 LINCOLN PARK AFTER DARK ..........................................................................................GC W42 LOUVRE ME, LOUVRE ME NOT.......................................................................................GC F13 MALAGA WINE .................................................................................................................GC L87 MIAMI BEET .......................................................................................................................GC B78 MY ADDRESS IS “HOLLYWOOD” ...................................................................................GC T31 MY PRIVATE JET ................................................................................................................GC B59 OPI INK. ..............................................................................................................................GC B61 PASSION.............................................................................................................................GC H19 PEDAL FASTER SUZI! .......................................................................................................GC H60 PINK FLAMENCO ..............................................................................................................GC E44 POMPEII PURPLE ...............................................................................................................GC C09 PRINCESSES RULE! ...........................................................................................................GC R44 ROAD HOUSE BLUES .......................................................................................................GC T32 RUSSIAN NAVY ..................................................................................................................GC R54 SAMOAN SAND ................................................................................................................GC P61 STRAWBERRY MARGARITA .............................................................................................GC M23 SUZI SAYS FENG SHUI ......................................................................................................GC H46 THANKS A WINDMILLION ...............................................................................................GC H62 VAMPSTERDAM ...............................................................................................................GC H63 WOODEN SHOE LIKE TO KNOW? .................................................................................GC H64 YOU DON’T KNOW JACQUES! ......................................................................................GC F15

7/3/12 2:55 PM

{nails file} 2011-2012 nail competitors ranking Participant & Ranking

2 top5 NAIL COMPETITORS

NEW SCORING FOR SUPERPOINTS COMPETITORS So that the ranking more accurately reﬂects competitors’ skill levels, winners in the novice or student division will not receive double points for their wins at SuperPoints events. Also note that no points will be awarded to participants in relay or group competitions in regular or SuperPoints events. *Note that categories must have at least three contestants to be counted in the ranking.

42 |

4th

SP1

SP2

SP3

SP4

Gabriella Kovacs

Seo Sang-Mi

4 Azumi Kanene

Amy Becker

6 Jang In Hee

Shannon McCown

Trang Nguyen

Joe Chua

Yuriya Matsumoto

Erina Ogawa

17 Adriana Riveros

18 Yoko Kino

Viv Simmonds

12 Lorena Marquez

15 Park Young Gabrielle Diamanti

20 Noriko Tomura

Trina Ngo

22 Juonghwa Hong

23 Emese Koppany

Megumi Sawase

Pisut Massong

Sunga Lee

Mayu Tsuyuri

Catherine Wong

Brandy Graham

Mayumi Hase

Show Winners

Premiere Orlando (June 2-4) — Superpoints

3-D, Novice 1st: Jinsun Lee 2nd: Michelle Aab 3rd: Laina Walsh 4th: Tammi Merrit

Fantasy Nail Art, Veteran 1st: Catherine Wong 2nd: Viv Simmonds 3rd: Shannon McCown 4th: Amanda Lenher

3-D, Veteran 1st: Marina Lopresto 2nd: Viv Simmonds 3rd: Erina Ogawa 4th: Shannon McCown

Sculptured Stiletto, Novice 1st: Sunga Lee 2nd: Jisu Seo 3rd: Juonghwa Hong 4th: Seonmi Lee

Fantasy Nail Art, Novice 1st: Sommer Eva 2nd: Lamby Love 3rd: Tammi Merrit 4th: Kazuko Tomiyagama

Sculptured Stiletto, Veteran 1st: Gabriella Kovacs 2nd: Marina Lopresto 3rd: Noriko Tomura 4th: Allison Baker

3rd

10 Marina Lopresto

NAILS MAGAZINE

na0812NFgeneral.indd 42

2nd

Allison Baker

SuperPoints Competitions for the 2011-2012 competition year are as follows: > Beauty Expo – Long Beach, October 23-24 > ISSE Long Beach, January 28-30 > Premiere Orlando, June 2-4 > IBS Las Vegas, June 9-12

1st

Taking part in a competition takes courage and determination. Just waiting for the results is nervewracking in itself, but in the end, competing is worthwhile — for many reasons. That’s why we encourage all nail technicians to compete. You may even see your name on our Top 25 list. Each month, winners from participating shows are added to NAILS’ Top 25 ranking. First place earns 6 points, second earns 5 points, and third earns 4 points. For SuperPoints competitions, point scores are doubled (for veteran or master divisions) and fourth place earns 6 points. If you have questions regarding your points, call (310) 533-2457 or e-mail judy.lessin@bobit. com. All placements must be veriﬁed by show sponsors.

Total

Soak Off Gel Manicure (non-divisional) 1st: Yuriya Matsumoto 2nd: Marina Lopresto 3rd: Trina Ngo 4th: Allison Baker French Twist, Novice 1st: Sonyoung Lee 2nd: Juonghwa Hong 3rd: Brandy Graham 4th: Isabel Santos French Twist, Veteran 1st: Gabriella Kovacs 2nd: Azumi Kanene 3rd: Allison Baker 4th: Yuriya Matsumoto

Salon Success, Novice 1st: Sunga Lee 2nd: Juonghwa Hong 3rd: Samantha Anderson 4th: Jen Wagner Salon Success, Veteran 1st: Gabriella Kovacs 2nd: Azumi Kanene 3rd: Noriko Tomura 4th: Hanna Sokajarvi

>>>

AUGUST 2012

6/21/12 12:21 PM

SEAL THE DEAL! NEW!

long-lasting • 100% real nail lacquer • zero dry time

Pure Lacquer Nail Apps Combine base coat, nail lacquer and top coat in one! Smudge-proof, streak-proof • Applies in minutes; dries instantly! Removes with Expert Touch Lacquer Remover

1 Apply Pure Lacquer Nail Apps

2 Polish on GelColor Top Coat

For more information, log on as a pro at www.opi.com or ask your Authorized OPI Distributor.

na0812NFgeneral.indd 43

3 Cure 30 seconds with OPI LED Light

6/21/12 12:20 PM

Cover Tech

Call for Entries Enter NAILS’ Annual Cover Tech Contest, and in just a few months you could see your nails on our cover. We’re asking professional and student nail technicians to submit digital images of their most spectacular nails. The winning image will appear on NAILS’ January 2013 cover, and the winning nail tech will be featured in a behindthe-scenes interview. Runner-up images will also be presented inside the magazine. Your submissions may feature natural or artificial nails, hands and/or feet, and may include props. In addition to the quality of the nails, entries will be judged on their overall creativity, composition, and visual appeal. Keep in mind that the cover image will need to fit into our vertical format with room for the NAILS logo and coverlines. NAILS will determine the finalists and NAILS’ readers will vote for the winner online. Before submitting your entries, please read the rules and regulations below. All entries must be received by Monday, October 1, 2012. Start planning that January cover now!

.com JANUARY 2012

Looking for inspiration? Check out last year’s submissions at www.nailsmag.com/cover2012. WWW.NAILSMAG.COM JANUARY 2011

WWW.NAILSMAG.COM

Schedule Your 2011 Trade Shows

WHO HAS THE WORST CLIENT EVER? Cast Your Vote

cover tech WINNER

has an eye for marbleizing

THE DEVIL WEARS…NAILS [The Inspiration Behind This Winning Cover]

Comfy, Creative MANICURE TABLES

Easy Nail Art Demos

[and 4 Hard Ones, Too]

THE

Reader-Written

REMEMBERING

THE READER-WRITTEN ISSUE na0112cover.indd 2

12/6/11 10:36 AM

Ruth Deruddere (2012) JANUARY 2010

ISSUE

TOM HOLCOMB

na1110_coverWinner.indd 2

11/23/10 10:48:31 AM

Kelly-Marie Daly (2011)

WWW.NAILSMAG.COM

JANUARY 2009

WWW.NAILSMAG.COM

RULES AND REGULATIONS: 1. Open to professional nail technicians and students. 2. Format: We will accept digital images; images should be 300 dpi, Jpeg or Tiff, and at least 4 x 6 inches. Digital images should be submitted on a disk with a color printout. We will also accept slides in a 2 1/4- or 4 x 5-inch format. 3. Label each image clearly with your name and phone number and attach it to an entry form. 4. Up to three submissions per technician are allowed. 5. Images that have been previously published, used in advertising, or are still under consideration for other photo competitions are not acceptable. 6. Entries must be received no later than October 1, 2012. 7. Mail to: Cover Tech Contest, NAILS Magazine, 3520 Challenger St., Torrance, CA 90503. 8. All entries must be accompanied by a signed Model Release Agreement (see below). 9. All entries become the property of NAILS Magazine and cannot be returned. Submission of entry implies that your works are original and that you agree to allow NAILS Magazine to use them for editorial and promotional purposes without compensation to you, the photographer, or the model.

IN YOUR OWN WORDS Sculpting Gel and Acrylic Toenails Making “Nail Friends” Achieving 2008 Resolutions Most Popular Nail Colors Recession-Prooﬁng Your Salon

Welcome to My HOME [SALON] 22 PRODUCTS by Nail Techs, for Nail Techs Coworkers Play Our “NEWLYWED” GAME

THE PEOPLE HAVE SPOKEN

10th Annual Cover Tech Contest

You Chose the 9th Annual Cover Tech

COVERS ARE BETTER THAN

READER-WRITTEN ISSUE

[see page 104 for the other winning cover]

na0110_cover1.indd 2

Julie Kandalec (2010)

12/11/09 3:32:48 PM

THE READER-WRITTEN ISSUE na0109cover.indd 3

11/21/08 10:59:46 AM

Jessica Hoel (2009)

Name ___________________________________________________________________________________________________________ Salon/School Name _______________________________________________________________________________________________ Address _________________________________________________________________________________________________________ City, State, Zip ____________________________________________________________________________________________________ Daytime Phone __________________________________________ Evening Phone___________________________________________ E-mail _________________________________________________ Photographer’s Name_____________________________________ Model Release Agreement: I hereby consent to and authorize the use and reproduction by NAILS Magazine/Bobit Business Media of any and all photographic images submitted by ______________________________________________ [name of entrant] for any editorial or promotional uses whatsoever without compensation to me. I am age 18 or older. Model’s Signature ________________________________________________________________________________________________ Model’s Name (printed) __________________________________________________________________________________________

44 |

NAILS MAGAZINE

na0812NFgeneral.indd 44

AUGUST 2012

6/21/12 4:37 PM

Just so easy to match

Up to 84 Just Gel Polish colors and counting. Now with matching mini nail lacquers in 54 shades. )LQG WKH SHUIHFW PDWFK IRU \RXU IDYRULWH -XVW *HO 3ROLVK 0HHW RXU QHZ QDLO ODFTXHUV UHDG\ WR JR IRU TXLFN WRXFKXSV RU SHGLFXUHV %H D PDWFKPDNHU ,W路V MXVW VR HDV\ ZLWK VR PDQ\ -XVW *HO 3ROLVK FRORUV DQG QDLO ODFTXHUV Model is wearing Just So Lovely.

ppp'b[][^Znmr'\hf www.nailsmag.com/fifi/19122

na0812NFgeneral.indd 45

6/21/12 4:37 PM

OPI Sponsors Beauty Bus Foundation Beauty Drive On April 29, OPI joined the Beauty Bus Foundation for the organization’s third annual Beauty Drive as the event’s ofﬁcial nail care sponsor. The Beauty Bus Foundation is a non-proﬁt organization that provides free, in-home beauty and grooming care to homebound, terminally, and chronically ill people as well as their caregivers. OPI provided products and services to fundraiser attendees, who bid on hundreds of auction items at the House of Blues to raise money to support the foundation’s mission. OPI president and CEO George Schaeffer has been a long-time supporter of the organization, along with his son Robbie, a Beauty Bus Foundation board member. For more information, visit www.beautybus.org.

Innovative. Comprehensive. HandsDown® from Graham Beauty is proud to bring you a complete line of products that takes nail care from start to finish.

2273 Larsen Road • PO Box 19031 Green Bay, WI 54307-9031 phone: 800.438.8594 email: info@grahambeauty.com on the web: grahambeauty.com

It’s So Easy Expands Website Created for nail lovers everywhere, the new It’s So Easy website (www.itssoeasynails. com) features a nail art community. Fans can upload their nail designs, regardless of experience level, and interact with others through Facebook, Pinterest, and Twitter. Finger art fanatics can have their wishes granted through the It’s So Easy product section by creating a personalized wish list. Users can select from Stripe Rites, loose glitters, cracked ice, rhinestones and more, then print or e-mail to have their list on hand when visiting their nearest It’s So Easy store location. Need inspiration? The growing how-to page offers quick and easy nail art tutorials that can be accomplished in a few easy steps. A “what you need” list is available to help visitors create their desired look. >>>

www.nailsmag.com/fifi/19196

46 |

NAILS MAGAZINE

NA0712grahamthrd.indd 1 na0812NFgeneral.indd 46

AUGUST 2012

5/15/12 9:02 AM 6/21/12 4:13 PM

Just so easy to match

ppp'b[][^Znmr'\hf www.nailsmag.com/fifi/19122

na0812NFgeneral.indd 47

6/21/12 12:23 PM

Cuccio Colour Veneer Features Top-Selling Colors The next generation of LED/UV nail color, Cuccio Colour Veneer is available in 24 classic shades that are perfect for clients of any age. The new formula creates an armor that protects the nails, allowing them to grow longer and stronger. The gel-polish uses “triple pigmentation technology” for true color coverage in just two coats. The formula is hard, yet flexible so there is no chance of dulling due to micro-shattering. It applies in minutes and can cure in just 30 seconds using an LED lamp or two minutes in a UV lamp and soaks off in 10 minutes or less. The heart-shaped window allows you and your clients to easily select a color and is protected by a 100% UV shield, so it will never cure in the bottle. This fourth generation of Cuccio Colour Veneer will never evaporate, thicken, harden, or yellow over time, says the company. For more information, go to www.nailsmag.com/fifi/19391.

Tweezerman.com Wins Interactive Media Award Tweezerman.com is a winner of the 2012 Interactive Media Best in Class Award for the Consumer Goods/E-Commerce Category. The Interactive Media Council recognizes the highest standards of excellence in web design and development and honors individuals and organizations for their outstanding achievement. This award represents the highest standards of professionalism, standards compliance, and impeccable planning and execution, says the company. >>> www.nailsmag.com/fifi/19249

48 |

NAILS MAGAZINE

na0812NFgeneral.indd 48 NA1211noliftprimethrd.indd 1

AUGUST 2012

10/25/11 11:11:17 AM

6/21/12 12:26 PM

Just so easy to match

ppp'b[][^Znmr'\hf www.nailsmag.com/fifi/19122

na0812NFgeneral.indd 49

6/21/12 12:26 PM

Light Years Ahead.

ÂŠ 2012 Entity Beauty Inc. Model is wearing Love My Jewels.

Most clients believe nail salons are interchangeable. Generic colors. Generic experiences. Generic results. What sets you apart is what you set on the table. Entity One Color Couture. High voltage color and lightning fast performance. Bring your best to the table. Itâ&#x20AC;&#x2122;s time to shine.

na0812NFgeneral.indd 50

entitybeauty.com

www.nailsmag.com/fifi/19131

6/21/12 12:26 PM

California State Senator Lou Correa presents a certiﬁcate of recognition to VANA president Mike Vo. From left to right: Howard Ngo, secretary Thong Vu, president Mike Vo, Senator Correa, vice president John Nguyen, Dee Nguyen (board of directors), treasurer Barbara Trinh, and Lisa Huey (board of directors).

Fast. Our new LED light cuts more than 20 minutes off UV-cured manicures.

Vietnamese-American Nail Association Established In March, Miss Professional Nail vice president Mike Vo installed the first executive board of the Vietnamese-American Nail Association (VANA), a non-profit organization designed to represent the interests of the professional nail industry. The Orange County, Calif.-based VANA is uniquely positioned to provide information and services in English and Vietnamese, ranging from product usage and health awareness to state board and regulatory compliance matters. As president of VANA, Vo relies on his legal background to confront industryspecific challenges and develop creative solutions. Through his role as vice president of Miss Professional, he noticed the need for in-language information and material, and a communication channel between government and the nail industry. This awareness led to the development of VANA, which has been well-received by the community. VANA membership is open to manufacturers, beauty suppliers, beauty salons, beauty colleges, nail professionals, and students. For more information, go to www.vnana.org or e-mail info@vnana.org.

Consistent. Our unique color-blend technology ensures no shaking or separating. Bottle to bottle. Service to service.

Durable. Formulated for three weeks of uninterrupted wear. The longestlasting gel enamel formula on the market.

Vibrant.

Techs Win Federal Lawsuit Over Wage Disputes The Chinese Staff and Workers Association and the he organization Justice Will Be Served announced a jury award d in April in a successful lawsuit in which six Chinese nail salon n workers sued a chain of high-end nail salons for failing to pay a minimum wage and overtime compensation. The nail salon workers were represented by The Legal Aid Society. The lawsuit was filed in December 2009 in the federal court ourt for the Eastern District of New York and alleged that the nail salons failed to pay them in accordance with the Fair Labor Standards Act and the New York Labor Law, which require, among other things, that employees be paid a minimum wage and be paid overtime compensation. Four of the employees, who were still working at the salons when they filed this lawsuit, were then fired nearly one month later in retaliation for filing the lawsuit. After a one-week trial, the jury found that the nail salon failed to compensate the plaintiffs as required by the minimum wage and overtime laws, and awarded them over $160,000 for these violations. The jury also found that the nail salon illegally fired four of the plaintiffs in retaliation for filing the lawsuit and awarded these plaintiffs over $80,000 in backpay.

Radiant colors that shimmer, sizzle and shine. Entity One Color Couture. Color that stays. And when the color stays, so does your client.

www.nailsmag.com/fifi/19131

na0812NFgeneral.indd 51

6/21/12 4:36 PM

It’s All Up to

IT’S AS EASY AS 1. 2. 3. 1. Log on to www.nailsmag.com/rca2012. 2. Vote for your favorite product in each category. 3. Fill out your contact information so we can alert you if you are one of our prize winners. (Past prizes have included iPods, gas cards, and cash prizes.)

52 |

na0812rca.indd 52

NAILS MAGAZINE

AUGUST 2012

6/21/12 12:38 PM

You!

(and Every Vote Counts!)

HELP YOUR FAVORITE NA IL MANUFACTURERS GET READY FOR THEIR CLOSE-UP! It’s that time of year again…time for you to rock the vote (not just for the president of the United

of nominees supplied directly by the manufacturers of the products themselves.

States…but also for your favorite professional nail care products). That’s right, it’s time for NAILS’

VOTE AND WIN

NINTH ANNUAL Readers’ Choice Awards. Allowing

And once again, we’re offering everyone who votes in

you to choose your favorite products by category

this year’s Readers’ Choice Awards the opportunity to

has always made sense to us. Who better to choose

win great prizes. So make sure you log on to our website

the best professional nail care products than those of

to vote! This isn’t a review of the “best” products or an

you who use them on a regular basis?

“editor’s picks” — it’s what YOU choose as YOUR favorite products. The entire list and ballot is online at

As always, we’re asking you to choose your

www.nailsmag.com/rca2012.

favorite products by category, covering everything from acrylic systems to ventilation units from a list

Don’t let your favorites go unnoticed!

ALL VOTES MUST BE CAST BY SEPTEMBER 14, 2012.

www.nailsmag.com/rca2012

AUGUST 2012

na0812rca.indd 53

NAILS MAGAZINE

| 53 6/21/12 12:38 PM

Go to www.nailsmag.com/freebies to ﬁnd web-exclusive giveaways.

freebies{and} giveaways!

.com

To enter to win, go to www.nailsmag.com/freebies by August 31

Buff & Go Is a Mobile Tech’s Dream One lucky reader will win a sleek Buff & Go portable workstation. The Buff & Go opens to present a 15” x 16” manicure table and spacious foot tub compartment. Other features include an ergonomic handle, secure keyed lock, storage containers, and a paper towel dispenser. The Hot Hollywood collection features new colors including Poppin’ Hot Pink and Passionate Purple.

Salon Iris Software: the Perfect POS Solution One lucky reader will win Salon Iris Software (Standard Edition) to run your salon seamlessly. You’ll see increases in client retention, customer satisfaction, and most importantly proﬁtability, says the company. Salon Iris provides easy-to-use tools that manage appointments, client tracking, inventories, services, reporting, and integrated credit card purchasing. It comes with free remote access and iPhone and Android apps. Marketing and online booking features are available with the Pro Package.

Congratulations to June’s Freebie winners One reader received RaisEase rests and three readers received websites created with the Salon Website Template from The Nail Superstore.

54 |

NAILS MAGAZINE

na0812freebies.indd 54

Share Your Love for Zoya and Qtica The “Share the Love” program from Art of Beauty lets Zoya and Qtica customers receive rewards like instant online discounts and valuable “love points” simply by sharing links to the Zoya and Qtica products they love. Once you have created an account at www. zoya.com or www.qtica.com, a “Share the Love” button will appear on every product page of the website. Click on the button and a window will pop up providing a unique personal link to that page to be shared via e-mail, texts, Facebook, Twitter, Pinterest, or any other social media outlet. This valuable “Share the Love” link is the secret to earning discounts and “love points” that can be redeemed as valuable coupon codes or gifts. For more information, visit the Zoya or Qtica site and click on the “Share the Love“ link on the left side of the homepage.

ally

la 50 Bea tions W uty Gift

R CO O TO NTES N F Ufor E RBucks MBig M Win Your Nail Art

You have until July 31 to enter the It’s So Easy Summer Fun Nail Art Contest. It’s So Easy invites you to show off your artistic talent and win a grand prize of $1,000. Second prize is $500 and third prize is $250. For contest details go to www.ItsSoEasyNails.com.

AUGUST 2012

6/21/12 11:25 AM

www.nailsmag.com/fifi/19104

na0812freebies.indd 55

6/21/12 11:25 AM

{

SHOW

} coverage

nails file

PREMIERE ORLANDO

Beauty Professionals Travel from Afar to Attend Premiere Orlando More than 50,000 attendees cruised the aisles at this year’s Premiere Orlando. They came to shop, to learn, to compete, to network, and to have some fun! With over 500 exhibitor booths to peruse and a full line-up of nail speciﬁc classes (not to mention the business and other cosmetology classes), this two-day show keeps you on your toes. There’s little downtime, but we still found time to network and party with all of our industry friends. This is not a show to be missed. Mark it on your calendar for next year: June 1-3, 2013.

LeChat educator Yvette Pitt and owner Newton Luu showed us the company’s new color-changing Mood Gel Polish.

Greg Salo always has a smile on his face, but especially when NAILS associate publisher Michelle Mullen stops by for a visit.

VietSALON associate editor Kim Pham stopped by Hand & Nail Harmony’s booth to see what designs Thao Nguyen was demonstrating.

Working the show for EZ Flow were Allison Ross, Brenda Skermont, and Terry Burciaga.

56 |

na0812show.indd 56

NAILS MAGAZINE

OPI educators promoted OPI’s Vintage Minnie Mouse polish collection by bringing out their inner Minnie Mouse. From left to right: account manager Loretta Ricker, distributor David Cervasio, director Herman Paez, Norma Sproles, Stephanie McClary, Nancy Flores, Nancy Illos, Erika Galeano, Terrencia McLamore, Tracy Martin, and Lisa Cao.

Ji Su Seo, So Myoung Lee, Sun Mi Lee, Yoon Hee Kim, Sung A. Lee, and Jung Hwa Hong were Odyssey Nail Systems’ big winners during the nail competitions.

ENP’s Brenda Gates, Christine Ozeretny, Jonathan Ozeretny, and Simmy Bredall Bell introduce Gella gel-polish.

Kupa relaunched the company’s Beautiful Nails line of acrylics and gels. From left are Robert Arthur, Sindy Mark, Richard Hurter, Ann Chang, Marshall Himmell, and Sara Smith.

Vicki Peters stopped by the Akzentz booth to catch up with Jessica Hoel.

Malinda Haggerty (left) sported dream pipe nails created by Denise Wright, the winner of U.K.’s Scratch Stars 2012 Stylist of the Year award, at the NSI booth.

AUGUST 2012

6/21/12 11:58 AM

fall 2012

collection

NA_MODA_insert.indd 1

7/3/12 3:00 PM

a study in fall color Whatever the occasion this season, the key is to keep it simple and classic with power color. With lean lines and smart silhouettes, this season’s look belongs to women of substance who practice judicious Stylenomics. Deep, authentic color makes a strong showing and really says a lot about where our heads are at right now. Everywhere you turn, you’ll ﬁnd fabulous & intelligent options. There’s no mistaking this trend: Stylenomics rules the fashion world with one wave of its well-manicured hand.

Essie Weingarten Founder and Global Creative Director essie

stylenomics

recessionista

miss fancy pants

Get rolling in the deep, opulent green that’s the new black.

Smart & savvy magenta millionheiress ups the ante with color and style that’s priceless.

Greige under pressure. Reﬁned chic & executive privilege never looked so pretty.

skirting the issue

dont’t sweater it

head mistress

An a-line of gorgeous saturated burgundy.

Lavish in warm, cashmere mauve, that goes with anything and everything.

This take-charge red out-classes the competition.

NA_MODA_insert.indd 2

7/3/12 3:00 PM

NA_MODA_insert.indd 3

7/3/12 3:00 PM

Nail Tip: Classic colors are made twice as nice with matte about you. Transform from high gloss to matte for added versatility.

“no need to tighten your belt when you practice

stylenomics.”

Matte About You Matte ﬁnish top coat Salon Cost: $5.00 Sugg. Retail Price: $10.00 Item # P0383300 UPC Code: 08609274

4 pc Mega Mini Color Cube Holds 4 mega mini colors: Stylenomics, Don’t Sweater It, Skirting The Issue and Head Mistress

stylenomics

Salon Cost: $8.50 Sugg. Retail Price: $17.00 Item # P0609400 UPC Code: 884486085580

fall collection 2012 Available August 1, 2012

12 Bottle Designer Display Holds 2 bottles each of 6 colors stylenomics 806

don’t sweater it 807

head mistress 805

recessionista 810

Salon Cost: $48.00 Sugg. Retail Price: $96.00 Item # P0609500 UPC Code: 884486085597

skirting the issue miss fancy pants 808 809

Individual Bottle Salon Cost: $4.00 Per Bottle Sugg. Retail Price: $8.00 DBP, Toluene and Formaldehyde-free

36 Bottle Designer Display For more information, call 1.866.313.7845 or visit www.essie.com

NA_MODA_insert.indd 4

P0607400

Holds 6 bottles each of 6 colors Salon Cost: $144.00 Sugg. Retail Price: $288.00 Item # P0682300 UPC Code: 884486105967

7/3/12 3:00 PM

Nail Tek’s Nancy Jackson, Judith Fairn, and Marlene Bridge performed Hydration Therapy manicure demos at their booth.

Juli Miller, Diane Self, and Adrienne Cheatham took a second from doing INM Gelavish demos.

Having fun at the Minx Nails booth, Crystal Rice, CMP (right), declared it Moustache Mondays and donned a fake moustache the entire day on the show ﬂoor. She and Lisa Logan (left) did demos at the booth.

NailGrafx’s Mami Griffin showed attendees the ultra-thin micro-ﬁlm decals that can be mixed and matched to create unique looks.

Classic Mully (left) had her ﬁrst experience as a competition model for Shannon McCowan. Both also worked the booth for Nubar.

Lexor’s Jennifer Nguyen (right) shows off some pedicure chairs to Miami-based salon owners Ed and Janet Martin, who were looking to renovate their salon.

Dr. G’s Andy Hillas shared a laugh with neighboring show exhibitors My Thanh g (left) ( ) and Stacyy Nguyen. g y Dang

Buff & Go’s Sandra Tedford, Leatrice Woody, Keanna Dapkus, and Brittney Benton introduced the company’s new Hot Hollywood Collection of portable manicure stations. They also launched a pedicure line.

Courtney Trapp and Joanne Millar of En Vogue showed off their new gel-polish line, Lac It!

We love Light Elegance’s new logo and T-shirts so much that owner (and chemist) Jim McConnell gave one to NAILS editor Hannah Lee. The company’s tagline, “We’ve Got Good Chemistry” is on the back.

James Adcock and Mike Ahn stand by J&A USA’s just launched Cléo GXT spa chair.

La Palm’s new two-step gel-polish system, Gel II, includes the base coat directly in the gel-polish colors, eliminating the need for a separate base coat. Marketing manager Jordan Langhofer and owner Michael Lee showed us the company’s 52 colors and top coat.

>>> AUGUST 2012

na0812show.indd 57

NAILS MAGAZINE

| 57 6/21/12 12:00 PM

PROTECTIVE POLISHIELD 3-in-1 topcoat bullet proofs your nail lacquer for lasting shine with a protected ﬁnish.

SHOW

coverage PREMIERE ORLANDO

CND Brings the Flash of Fashion Week to the Main Stage

After the three-part show, design duo The Blonds took to the stage with some of their favorite looks from the Forbidden City, Playboy, and Dye Blond collections.

For the ﬁrst time ever, a nail company graced the main stage at Premiere Orlando, and in the middle of the day, no less. With show-stopping runway nails directly from New York Fashion Week, CND brought renowned design duo The Blonds and looks from three of their recent collections to show nail and beauty professionals how important nails are in the fashion world. The Blonds are known for their impeccable (and out there) handmade corsets. And for the last seven years, they’ve been accessorizing their shows with the help of some outrageous nails from Team CND. Backstage before the event Phillipe Blond told us, “CND is so detail-oriented and so are we. It’s a great match. And we really think about the nail design from the start. We ask ourselves, ‘What can we do to make that dragon outﬁt look even more amazing?’” At the Shellac Couture event, which took place on Sunday, June 3, Team CND members Roxanne Valinoti and Kristina Estabrooks (with the help of CND co-founder and style director Jan Arnold as MC) showed an audience of nail professionals and special media guests how to take the nail styles from runway to reality.

P Phillipe Blond always gets his nails done backstage before show n time — it’s become a tradition. t These custom-designed nails feature mini pictures of him in his motorcycle helmet from the Dye Blond collection.

NAILS editors Hannah Lee (left) and Sree Roy (right) ﬂank designer Phillipe Blond and CND’s Jan Arnold backstage before the Shellac Couture event.

orlybeauty.com

These are some of the amazing nail tips that were created for The Blonds’ fashion shows. On average, nails for The Blonds’ shows take more than 100 hours of labor to create for each season.

800.275.1111 AVAILABLE AT PROFESSIONAL BEAUTY SUPPLY STORES AND SALONS.

www.nailsmag.com/ﬁﬁ/19214

During the show, CND’s Roxanne Valinoti (shown here) and Kristina Estabrooks showed how to create easy, wearable, fashion-inspired nail designs.

58 |

na0812show.indd 58

NAILS MAGAZINE

AUGUST 2012

6/21/12 12:00 PM

Fantasy Nail Art: Best in Show

First place novice competitor Sommer Eva was both the artist and hand model.

Shannon McCowan’s model, Competition Insider blogger Classic Mully, was a ﬁrsttimer on the modeling side of competition.

Purebred pups took center stage in Premiere Orlando’s competition arena in a dog-themed fantasy nail art competition. Catherine Wong’s designs won “Best in Show,” placing ﬁrst in the veteran competition. Viv Simmonds took second in the veteran category with her “talented” canine designs. Third place in the veteran category went to Nubar educator Shannon McCowan in her hilarious portrayal of a “hot” dog show. First place in the novice fantasy nail art competition went to Sommer Eva. Second place went to Lamy Love, while third went to Tammi Merritt.

In one of Viv Simmond’s designs, this pup has an award for Best Manicured.

CARING CUTICLE OIL + Moisturizes, heals and refreshes problem cuticles to promote nail growth.

Here are some of Catherine Wong’s award-winning designs.

To see more photos of these and other dog-themed fantasy nail art designs, go to www.nailsmag.com/orlando2012dogs

NAILS asked:

Mayra Guerra stocked up on CND Retention+ Powder.

What’s in your shopping bag?

It was a husband-wife h b d iff shopping h i day for salon owners Ramar and Trish Russell. The bagful of OPI products is only a fraction of what they purchased at the show.

Karen New bought OPI Rejuvenating Serum for her salon’s anti-aging manicure.

orlybeauty.com 800.275.1111 AVAILABLE AT PROFESSIONAL BEAUTY SUPPLY STORES AND SALONS.

www.nailsmag.com/ﬁﬁ/19214

Jackie Elmore bought INM Out the Door Super Fast Drying Top Coat to replenish her salon supply, which had just ran out.

na0812show.indd 59

Loretta Edwards and Sara Khalaf took advantage of a show special at the Soft Landings booth.

Adrienne Schodtler purchased Nailite table >>> towels. AUGUST 2012

NAILS MAGAZINE

| 59 6/21/12 12:01 PM

STRONG NAILTRITION Helps stimulate faster nail growth and strengthens peeling & splitting nails

SHOW

coverage PREMIERE ORLANDO

Nail Techs Do Some Social Networking in Person

Raffle winners Meryl Hayton, Dayna Knight, Erica Tausch, Jill Clark, and Carey Lucchesi, stand with NAILS editor Hannah Lee and their $100 cash prize.

On Saturday, June 2 before the Premiere Orlando Beauty Show, 300 nail techs gathered in a ballroom at the Rosen Centre Hotel, adjacent to the convention center, to participate in the NailTech Network Orlando Social, put on by BeautyTech.com and NAILS Magazine. Attendees each received goodie bags of free nail supplies and amazing show specials from sponsors and were treated to live demonstrations at booths hosted by manufacturers CND, Dashing Diva, Hand & Nail Harmony, IBD, EZ Flow, Kupa, Light Elegance, Orly, and ENP. More than 50 people went home with raffle prizes totaling more than $6,000 from top manufacturers, and NAILS gave out ﬁve $100 cash prizes as well. The response from nail techs about the new location at the Rosen Centre was overwhelmingly positive, with nail techs from across the country mingling and making connections while learning about new products. Be sure to watch for next year’s networking event. Special thanks to Action Bag Co. for sponsoring the goodie bags.

Ingrid Deckelman of CND (left) educates attendees (from left to right) Helene Pao, Emily Ryan, and Thorunn Fawcette-Taylor on using CND’s new Additives with Shellac.

NAILS editor Hannah Lee and Beautytech. com founder Debbie Doerrlamm gave away over 50 raffle items throughout the course of the night.

orlybeauty.com 800.275.1111

Millie Haynam, Anna Schmidt, Cherie Scarvelis, and Tiffany Cofer had a great time at the event.

AVAILABLE AT PROFESSIONAL BEAUTY SUPPLY STORES AND SALONS.

www.nailsmag.com/ﬁﬁ/19214

NAILS managing editor Sree Roy (center) was thrilled to meet Blueprint of a First Year blogger Alica Best in person for the ﬁrst time, here with new salon employee Chrystal Jackson. >>>

60 |

na0812show.indd 60

NAILS MAGAZINE

AUGUST 2012

6/21/12 4:07 PM

Each shade is paired with its own custom magnetic design:

Katie is wearing Opposites Attract

A Shimmering Formula with Magnetic Particle Infusion

opposites attract

force ﬁeld

paint on electron

www.nailsmag.com/ﬁﬁ/19168

FOR MORE INFORMATION PLEASE CALL

800.275.1 1 1 1 orlybeauty.com

AVAILABLE AT ULTA, SALONS AND PROFESSIONAL BEAUTY SUPPLY STORES.

na0812show.indd 61

6/21/12 12:01 PM

{

SHOW

} coverage

nails file

PREMIERE ORLANDO

ENP’s Christine Ozeretny (left) looks on as educator Brenda Gates and Simmy Bredall Bell give Gella gel-polish demonstrations.

Beautiful Nails by Kupa educators Sindy Mark, Ann Chang, and OPI educator and artist Joseph Pham, pose with VietSALON editor Kim Pham.

Patrice Parker Miller, Char Miller, Olga Little, and Tiffany Carter were a few of the lucky winners of the night.

EZ Flow educators Allison Ross (left) and Linda Reyes performed stiletto demonstrations.

62 |

na0812show.indd 62

NAILS MAGAZINE

AUGUST 2012

Light Elegance educators (from left to right) Josephine “Pina” More, Darcy Orlin, and Mylyn Hansen showcased Light Elegance Gel Paints and glitters for fun nail art designs at their demo table.

Dashing Diva’s Val Clark (left) and Mary Jo Zwirowski showed off the company’s full coverage colored tips and colored French tips.

Nail Tek’s Judith Fairn, celebrity manicurist Pattie Yankee, and “The Nail Files” star Katie Cazorla pose together as the event winded down.

Sandy Combs (left) and Tiffany Silver (right) instructing attendees on how to apply Hand & Nail Harmony’s Gelish.

Hannah Lee and Jim Nordstrom, CEO of Famous Names with brands Lumos Top & Base Coat and Dadi’ Oil, were all smiles at the event.

Orly educators Roxy Carrillo (left) and Trina Ngo gave demos on Orly’s GelFX color gel-polishes.

Diana Bonn and Mindy Borrego at the front desk greeted attendees.

To see more pictures from this year’s Premiere Orlando, go to www.nailsmag.com/orlando2012

6/21/12 3:58 PM

RAISE YOUR PEDICURE SERVICES TO A NEW LEVEL &KRRVH &KpFL IRU \RXU SHGLFXUH VHUYLFHV DQG \RX┬╢OO VHH DQG IHHO WKH GLIIHUHQFH RYHU RWKHU WRROV &UDIWHG IURP KLJK TXDOLW\ K\SRDOOHUJHQLF VWHHO WKDW ODVWV IRU \HDUV WKHVH HUJRQRPLFDOO\ GHVLJQHG ┬┐ OHV DUH HDVLO\ VDQLWL]HG 3OXV WKH\ JLYH \RX D KDQGOH RQ VDIH DQG HIIHFWLYH SHUIRUPDQFH ,QYHVW LQ &KpFL WRROV DQG HOHYDWH \RXU VHUYLFH WR DQ HYHQ KLJKHU VWDQGDUG

Ergonomic & EfямБcient Safe & Sanitizable Durable & Dependable www.checi.com NICKEL na0812show.indd 63

AUTOCLAVE

www.nailsmag.com/fifi/19264

6/21/12 3:59 PM

{on the road}

Located in the Goose Hollow neighborhood in a former residential house, Salon Shibumi’s hairstylists share the living and dining rooms, while the booth renters each get an upstairs (former bedroom) space.

Artistry of the Nail at Salon Shibumi Booth renters work together in harmony in this successful salon in the uniquely green city of Portland, Ore. BY SREE ROY

PORTLAND PERFECT The City of Roses impressed me as soon as I took a seat on the MAX light rail from the airport into the city. Portland’s environmentally friendly features extend beyond its easy mass transit to community ideals such as shopping local, which explains the city’s popular Saturday Market. Salon Shibumi fits in sublimely with these values. It’s located in an old residential building and only steps from a MAX stop, both green choices. Nail tech and booth renter Dana Gonzalez-Kurtz shops primarily at Seattle-based Ed Wyse Beauty Supply, and she offered me candy from Portland-based Moonstruck Chocolate Co. LOW TURNOVER Dana has been at Salon Shibumi for eight years, ever since she graduated from nail school. Most of the other booth renters are long-timers as well. Even though each renter runs her own businesses, they all work cooperatively. When booking a spa day or a birthday party, booth renters communicate with each other using either phone calls, text messages, or simply by walking to the other person’s room. Dana facilitates this by having an open door policy. And she takes it quite literally — her door stays open during services and it doesn’t even have a lock. “As a courtesy, I tell the stylists and booth renters to feel free to use my lotion or top coat for a quick fix as needed. It reflects poorly on me if their nails don’t look kempt,” she says. EDUCATION SEEKER Continuing education is not required in Oregon, but Dana seeks it out. Her room features a wall covered in class certificates, including ones for a CND Master Painter Course and for becoming a certified CND Shellac service provider. “When there was all the hoopla about Shellac when it came out, I figured I should take a class,” Dana says. She notes how the classes are a great way to network with other techs in her area. Indeed, she had plans to carpool with a tech she met at one of the classes to the Willamette Valley Nail Professional Networking Event. The classes and networking have also given her other techs to run new ideas by, such as a revamp of her menu.

FUN FACTS > Why are the continuing ed certificates framed with purple matting, even though it doesn’t go with the room’s color scheme? It’s in anticipation of a total booth makeover Dana is planning — a big change: the walls will be painted yellow. > When one of Dana’s clients died of pancreatic cancer, Dana donated her tips, and matched the tip donations, to help fight cancer. > Dana used Shutterfly.com to create a calendar featuring her nail art designs, which she hung on the wall by her pedicure station. During my visit in April, the calendar had a note “Celebrating 8 years at Salon Shibumi.” Flipping forward to October, I noticed some of Dana’s spectacular Halloween designs.

MENU HIGHLIGHTS Manicure: $25 Pedicure: $40 Spa pedi: $50 Nail art (per nail): $3-$10 Rockstar toes: $65

PRODUCT HIGHLIGHTS Brush-on gel polish: OPI GelColor, CND Shellac Gel: OPI Axxium Scrub & Lotion: CND Citrus line Implement Disinfectant: Let’s Touch and Let’s Dance Polish: Zoya, CND, OPI

www.salonshibumi.com

64 |

na0812otr.indd 64

NAILS MAGAZINE

AUGUST 2012

6/21/12 3:06 PM

A REVOLUTION in Gel Technology UV IS A THING OF THE PAST

03299

Never replace bulbs again! The LED Pro 30 Light cures ALL 5 FINGERS in seconds providing professional results at rapid speeds.

Features: • Cures All Five Fingers Simultaneously • Motion Sensor Activated • Removable Magnetic Tray for Effortless Sanitizing • LED Display Timer with Countdown • Automated Cure Times: 10, 20, 30 & 40 Seconds • (12) 2.5-Watt LED Lights (=30 Watts) • Bulbs last 50,000 hours • All-Inclusive One-Year Product Warranty • Complies with Worldwide Safety Standards

Contact your Authorized Distributor for the Artistic Pro 30 LED Light today.

Beverly Hills

New York

London

Paris

Milan

Tokyo

Montréal

PROFESSIONAL EQUIPMENT | PROFESSIONAL RESULTS

HM-1657

www.ArtisticNailDesign.com Beverly Hills, CA 90210 USA Tel: 714. 635. 5110

www.nailsmag.com/fifi/19296

na0812otr.indd 65

6/21/12 3:07 PM

www.nailsmag.com/fifi/19276

na0812otr.indd 66 NA0410duritrtmntfp.indd 1

6/21/12 12:10 PM 2/18/10 4:18:03 PM

NA0312duripolishfp.indd

www.nailsmag.com/fifi/19197

NA0312duripolishfp.indd 1 na0812otr.indd 67 2/18/10 4:18:03 PM

1/17/12 12:10 3:27 PM PM 6/21/12

HOW CAN A DRIP DRY?

na0812techniqueNF.indd 68

Easily! Drip Dry dries nails to the touch in one minute, completely in ﬁve, with just 1 to 2 drops. Any other questions?

LACQUER DRYING DROPS

6/21/12 4:03 PM

TECHNIQUE}

Seal the Deal Using OPI’s GelColor Top Coat to seal the company’s latest nail art product, Pure Lacquer Nail Apps, will help ensure a long-lasting shine and durable ﬁnish for the fun-designed nail adhesives. The Pure Lacquer Nail Apps combine base coat, nail lacquer, and top coat all into one single strip of adhesive that has a range of cool designs and is very easy to apply. Combine this with the OPI GelColor UV Top Coat and you have a quick, easy, and colorful nail application. 1. Apply Pure Lacquer Nail Apps. 2. Polish on OPI GelColor Top Coat. 3. Cure for 30 seconds with the OPI LED Light. >>>

AUGUST 2012

na0812techniqueNF.indd 69

NAILS MAGAZINE

| 69 6/21/12 4:03 PM

Summer Bling

1 2 3 A little glitter, a little color, and a little gel — and voila — you have fun summertime glitter nails that are perfect for poolside sparkle. Keren Clark of Nails by Keren in Lady Lake, Fla., shows how she makes the glittery gel nails. 1. File and buff the nail after curing the base layer of gel. Then choose a gel sealer or gel-polish 4 that leaves a tacky layer, and apply on all of the nails and cure. Do not remove the tacky layer after curing. 2. Choose three shades of fine glitter. At an angle with a dry gel brush, apply one shade of glitter starting on the free edge to all of the nails except the ring finger. Apply the second color in the middle and the last color near the eponychium. Make sure to clean your gel brush in between applying the layers of glitter. 3. Using the gel brush, blend the glitter to make it smooth on the nail. After curing use a clean, dry nail brush to remove any excess glitter. On the ring finger press a holographic transfer foil onto the tacky layer. 4. Apply a gel top coat to all the nails and cure. Wipe off the tacky layer and apply cuticle oil.

Duality Cosmetics Introduces Nail Pak Delivering a patented 3-in-1 nail care system, this trendy trifecta of polish lacquer, pre-soaked polish remover pads, and a mini nail file gives you all the necessities of the perfect manicure in one easy-to-use package. The top half contains an on-trend nail polish or treatment lacquer, the bottom half houses 40 user-friendly, pre-soaked polish remover pads — which can easily be replaced with a refill Pak when needed — and a mini removable nail file that is strategically placed in between. Nail Pak currently has two color collections, My Girls, which pays homage to Lampugnale’s six daughters, and the Hope Springs Eternal collection, named after six women who inspire hope among women of all ages. For more information, go to www. nailsmag.com/fifi/19411. www.nailsmag.com/fifi/19187

70 |

NAILS MAGAZINE

AUGUST 2012

na0812techniqueNF.indd 70 NA0112biosculpthrd.indd 1

6/21/12 4:03 PM 11/22/11 8:32 AM

Pamper Clients for Pedi Season with CND’s New Callus Smoother As the weather warms up, sandals come out and salon professionals experience a surge in demand for pedicure services. Now, nail professionals can easily transform clients’ calluses and cracked heels from scratchy to supple with CND’s new, incredibly hygienic Callus Smoother. The innovatively designed Callus Smoother features disposable, peelaway exfoliating sheets that guarantee a sanitary pedicure service, every time. This essential tool has a user-friendly ergonomic handle for effortless movement and a dual-sided face with medium and coarse textures to ensure precise and efficient exfoliation. The Callus Smoother comes with 20 replacement grits (10 of each texture), and Removable Grits Refill Packages with 50 grits (25 of each texture) are available for purchase. Abrasive grits are intended for single-use only. For more information, go to www.nailsmag.com/fifi/19412.

{

QA }

You provide

the best service for your customers.

We provide maximum protection!

AND

I have a client who takes meds and I’m wondering which meds might affect enhancements. This particular client gets migraines, and I know she has to take strong meds for them, plus hormones. She isn’t hard on her nails at all (to the best of my knowledge), so I’m wondering if it’s her meds or me. Often, medications are quick to be suspected, but they are unlikely to be the cause of enhancement service breakdown. The nail plate reflects certain aspects of our health and any changes are probably due to changes in the health of the body, not the medications. By far, more likely reasons for service breakdown are related to improper nail plate preparation, improper product application, or the client’s nails are not suitable for artificial nail enhancements. Suitability for wearing artificial nails is determined by the client’s nail plate type, condition, and her lifestyle. For example, some clients’ nail plates are excessively oily, constantly wet, or overly thin and flexible — all of these can create adhesion problems. Also, how the client cares for her nails after leaving the salon can prevent or trigger service breakdown. When service breakdown becomes an issue, remember that not everyone is a good candidate for artificial nails and medications are rarely to blame. — Doug Schoon is the chief scientific advisor for CND.

Steri-Dent Model 200 the Dry Heat Sterilizer used by salons and spas nationwide & abroad • Increase customer confidence • Increase customer retention • Reduce risk of liability • Create a competitive advantage • Low cost • FDA registered product

Visit www.SteriSURE.com/ny to purchase or call 800.828.6011 ext. 369

Have a technique question? (about product application, troubleshooting, etc.)

CPAC Equipment Inc. PO Box 175 Leicester, NY 14481

E-mail it to Tim.Crowley@bobit.com and check back here for an expert answer.

www.nailsmag.com/fifi/19273 AUGUST 2012

na0812techniqueNF.indd 71

NAILS MAGAZINE

NA0812cpacthrd.indd 1 sterident ad.indd 1

| 71 6/21/12 4:03 PM

TECHNIQUE} demos 2

Red Dragon Sauna Pedicure The Red Dragon Sauna Pedicure offers clients a steamy, relaxing, therapeutic pedicure in the salon. You can maximize that experience by allowing your client to choose her favorite essential oil to add to the steam generator. 1. Fill water in the Red Dragon Steamer. Add a few drops of essential oils in the cup holder inside the barrel. Turn on the steamer. Set temperature and timer, and cover the barrel with a towel to keep steam building up inside for three to five minutes. 2. Remove the lid and place the massage roller onto the bottom of the barrel. Assist the client with lowering her feet into the barrel. Place a towel over the top of the barrel, covering clientâ&#x20AC;&#x2122;s knees, and allow her to relax for 15-30 minutes. 3. Lift the towel, place it on the ottoman and assist the client with lifting her feet from the barrel and resting them on the towel and ottoman. 4. Wrap both feet in warm, moist towels, and proceed with the rest of pedicure. For more information, go to www.nailsmag.com/fifi/19311.

72 |

na0812demos.indd 72

NAILS MAGAZINE

AUGUST 2012

6/21/12 4:13 PM

L The first and fastest system in a bottle that cures in 5, 20, 30 seconds using our LED Technology.

Scan • Watch • Learn

www.gelish.com They’re Gonna Gotta Get Gelished! Ask your local distributor for genuine Gelish today Made in the USA Follow us on:

www.nailsmag.com/fifi/19285

na0812demos.indd 73

6/21/12 4:14 PM

TECHNIQUE} demos 2

Star Pro is a professional range of nail products manufactured by Star Nail International that contains a wide range of specialty products such as acrylics, gels, soak-off gels, universal top coats, nail tips, pedicure slippers, sundries, brushes, boards, and blocks. Star Pro also carries the new Duo Lite, a patent-pending UV & LED curing lamp in one unit. 1. Prep the nail. Apply a base of hard pink gel, and cure two minutes under UV bulbs (will not cure under LED bulbs). 2. Apply a nail form. 3. Extend the nail bed using a hard pink gel. Build up the gel as needed. Cure two minutes under UV bulbs. 4. Shape and buff away the shine. 5. Apply a form. Use a binder clip to pinch the enhancement (this helps keep the shape of the stiletto). 6. Sculpt white gel along the form. Cure two minutes under UV bulbs. 7. Apply thick clear gel to bond the pink and white together. Cure two minutes under UV bulbs. 8. File and shape the nail. Finish with a coat of Universal Top Coat. Cure for 30 seconds in LED bulbs, or two minutes in UV bulbs. Remove tacky layer.

Star Pro Hard Gel Stiletto

For more information, go to www.nailsmag.com/fifi/18312.

74 |

na0812demos.indd 74

NAILS MAGAZINE

AUGUST 2012

6/21/12 4:14 PM

www.nailsmag.com/fifi/19109 na0812demos.indd 75

6/21/12 4:14 PM

TECHNIQUE} signature services Irish Cream Milkshake Pedicure Artistic Trends Salon, Sellersville, Pa.

Artistic Trends Salon uses: Foot soak (any brand); dry milk powder, chocolate syrup, sugar, milk, vanilla yogurt; Haken Chocolate Oil; base coat, polish, and top coat.

1. Soak the client’s feet in warm water with foot soak, 1/4 tsp. dry milk powder, and 1/4 tsp. chocolate syrup. Serve the client a homemade milkshake with either Bailey’s Irish Cream or, for a non-alcoholic option, caramel. 2. Remove each foot from the soak. Dry and buff. 3. Blend together then warm (in a hot towel cabinet) 1/4 cup sugar, 1/4 tsp. milk, and chocolate syrup to create a scrub. Exfoliate the client’s feet with this blend. (Double the recipe if you’re doing the legs also.) Rinse off in the pedicure tub. Dry the feet. 4. Blend together then warm 1/2 cup vanilla yogurt and 1/4 tsp. chocolate syrup to create a mask. Brush the mask onto the feet. Wrap the feet with towels, leaving the toes exposed. 5. Prep nails. 6. Add more foot soak and warm water to the pedicure tub. Unwrap the client’s feet from the towels, then place the feet in the tub. Rinse feet. Dry. 7. Massage the client’s feet and lower legs with Haken Chocolate Oil. 8. Apply base coat, two layers of polish, and top coat.

price: $65 76 |

NAILS MAGAZINE

na0812sigservices.indd 76

AUGUST 2012

6/21/12 5:05 PM

Pediterranean Pedicure Haven Spa, New York City

Haven Spa uses: Haven Spa’s in-house creations: Pediterranean Soak (a blood orange, lemon, and tomato seedscented salt soak), Pediterranean Scrub (sea salt with avocado oil, scented lightly with blood orange essence), and Pediterranean Body Butter (shea and cocoa with neroli, bergamot, and citrus); Seche Clear base coat and Seche Vite top coat; polish (including Italy’s Dolce & Gabbana Intense Nail Lacquer); Essie Quick-E Drying Drops.

1. Soak the client’s feet in warm water with Haven Spa’s in-house formulated Pediterranean Soak for 15 minutes. Offer the client a complimentary cup of iced grapefruit soda with a hint of Solerno Blood Orange Liquor. 2. Prepare nails, including ﬁling, pushing back the cuticles, buffing, and removing calluses from feet. 3. Exfoliate the client’s legs and feet with Haven Spa’s blood orange-scented sea salt with avocado oil Pediterranean Scrub. Rinse. 4. Massage the client’s feet and lower legs with Haven Spa’s shea and cocoa Pediterranean Body Butter. 5. Apply Seche Clear base coat, two coats of Dolce & Gabbana Intense Nail Lacquer or other polish of the client’s choice, and Seche Vite top coat. Apply Essie Quick-E Drying Drops.

price: $45 Want to see your signature service here? E-mail details to sree.roy@bobit.com.

AUGUST 2012

na0812sigservices.indd 77

NAILS MAGAZINE

| 77 6/21/12 5:05 PM

na0812sigservices.indd 78

6/22/12 10:12 AM

www.nailsmag.com/fifi/19104

na0812sigservices.indd 79

6/22/12 10:12 AM

TECHNIQUE} A Flower Forms in Brooklyn 1

Tina Panariello of Brooklyn, N.Y., has been in the nail industry for over 30 years. Her miniature artwork has won first and second place in the World International Championship Awards, and Panariello has traveled to places like Puerto Panariello Rico and Italy to teach nail art seminars. Panariello is currently writing a book about her nail industry experience and life outside the salon that is set to be published in late 2012 by Tate Publishing, LLC. For more information, go to tinapanariello.com. Here she shows how to make a two-tone flower design with acrylic paint.

7 1. Polish the nail with Essie Sure Shot. Use a small shader brush with white and fuchsia acrylic paint to blend and paint the top petal. 2. With the same brush, paint the bottom petal. 3. Add more white and fuchsia acrylic paint if needed to paint the middle petal. 4. Use a small shader brush to blend light and dark green acrylic paint. Then paint the first leaf between the top and middle petals. 5. Use the same brush to add the second leaf next to the first one. 6. Add more light and dark green acrylic paint, if needed, and add a leaf between the middle and bottom petals. 7. Use the same brush to add a second leaf next to the first one. 8. Use a striper brush with light and dark green acrylic paint to add a few stems between the top and bottom leaves. 9. Decorate with a dotting tool for the inside of the flower, and for accents along the leaves.

80 |

na0812flowers.indd 80

NAILS MAGAZINE

AUGUST 2012

6/25/12 11:27 AM

the ultimate in nail fashion

Color Redefined Streak-free application Acetone-free removal Brilliant two-week wear

Available in 6 neon colors for fingers and toes.

22 APPLIQUÉS / 10 SIZES

APPLICATION 1. APPLY DESIGNFX COLOR 2. APPLY GELIFE BASE & CURE 3. APPLY GELIFE TOP & CURE

REMOVAL 1. APPLY CUTICLE OIL 2. LIFT COLOR AWAY

SCAN TO LEARN MORE

Available at:

To ﬁnd a store nearest you, visit www.cosmoprofbeauty.com or call 1.800.912.3463. To place an order, call 1.800.362.3186.

To ﬁnd a store nearest you, visit www.armstrongmccall.com or call 1.800.688.8286.

Join Our Community

www.nailsmag.com/fifi/19231

na0812flowers.indd 81

6/21/12 5:23 PM

TECHNIQUE} behind the scenes Candy Shop

We tried a number of different glitters — and we even tried using actual sugar packets — to get the sugar-coated look of lemon drops on our model’s nails. Cover tech Terri Silacci ended up using a Martha Stewart craft glitter that worked perfectly.

This month’s lemon drop cover was created by Monterey, Calif.-based nail tech Terri Silacci — what a perfect concept for the owner of Nail Candy Lounge. The simple nail art design is easy to recreate and can be done in all sorts of fun summer colors. Here’s how you can do these nails: 1. Prep nails and apply base coat. 2. Apply two to three coats of CND Colours in Bicycle Yellow. 3. Sprinkle Martha Stewart Crystal Fine Glitter over still-wet polish to get that sugar-coated look. 4. Use an orangewood stick with acetone to clean up around the edges of the nails.

82 |

na0812bts.indd 82

NAILS MAGAZINE

AUGUST 2012

PHOTOGRAPHY BY VU ONG/KIMBERLY PHAM

6/22/12 11:27 AM

:OHKLZ VM )LH\[` 5V^ ;HRPUN -SPNO[

www.ezﬂow.com

New TruGelTM, the latest innovation from EzFlow®, is 100% pure gel in a bottle that cures under LED and UV light. Nails shine with high-gloss, long lasting color that soaks off easily. www.nailsmag.com/fifi/19110

na0812bts.indd 83

6/22/12 11:27 AM

Four ﬂuorescent hues that sizzle with fun! Ridiculously Yellow So yellow, it’s beyond understanding.

Formidably Orange Brace yourself for this powerful orange.

Riotously Pink This pink has been known to create a scene.

Seriously Purple I really mean it... it’s really purple!

Plus White Base and Top Coat

na0812styleNF.indd 84

6/21/12 6:22 PM

STYLE} Show Sh how Your T True Colors If yo you’re ou’re constantly on the prowl for that little something extra to make your art stand CND’s just launched Additives — this new line of pure color out ffrom the next tech’s, try CND pigments in powdered form was designed with the nail artist in mind. The July launch included 12 cosmetic-grade powdered colors (not to be confused with acrylic powder): Yellow, Bright Red, Black, and Medium Green that offer straight-up color; Cerulean Blue, Haute Pink, Antique Bronze, Violet Pearl, and Titanium Pearl are equally bold, but with a touch of shimmer (earning them the name of “Pigment Effects” by CND); while Pink Gold Sparkle, Green Gold Sparkle, and Spectrum Silver offer a bit of color but are mainly for sparkle power (and hence dubbed “Effects”). Any of these Additives can be blended into sculpting powder, gel, or layered over Shellac for unique nail creations. (Just don’t mix more than 30% Additives into an acrylic or gel in order to maintain the enhancement’s integrity.) Here’s a sample design, “Groovy,” that shows how Additives can be used with Brisa Gloss and Brisa Paint.

You Will Need: (All products are CND, except for the lint-free pads, the mixing tray, and the scoop, which are all available at professional beauty stores.) > Clear Tips > Brisa Sculpting Gel Clear > Brisa Paint Pure White > Brisa Gloss > Brisa Bond > Additives: Yellow Pigment > Additives: Haute Pink Pigment > Additives: Cerulean Blue Pigment Effect > ProSeries Gel Flat Oval #6 Brush > ﬁles and buffers > UV lamp > ScrubFresh > plastic mixing tray and measuring scoop > lint-free pads

1. Prep the natural nail and apply a Clear Tip. Apply Brisa Bond and a Brisa Clear Gel enhancement. Finish with the 180 side of the Blizzard File. 2. Apply two layers of Pure White Brisa Paint, curing each layer for two minutes. 3. Mix the Additives with Brisa Gloss and Brisa Pure White Paint with a measuring scoop in a mixing tray to create the custom colors. For the bright yellow, mix 3 parts Brisa Gloss with 1 part Brisa Paint Pure White and 1 part Additives Yellow. For the hot pink, mix 3 parts Brisa Gloss with 1/2 part Brisa Paint Pure White and 1 part Additives Haute Pink. For the electric blue, mix 3 parts Brisa Gloss with 1/2 part Brisa Paint Pure White and 1 part Additives Cerulean Blue. 4. Use a ProSeries Gel Flat Oval Brush to apply the custom blue gel, floating it from side-to-side to create the design. Add small details to the sides. Flash cure for 10 seconds. Clean the brush. 5. Apply the pink gel with the same side-to-side floating technique, overlapping a portion of the blue. Add small details to the sides. Flash cure for 10 seconds. Clean the brush. 6. Apply the yellow gel with the same side-to-side floating technique, overlapping a portion of the pink. Add small details to the sides. Flash cure for 10 seconds. Clean the brush. Cure for two minutes to set the entire design. 7. Seal with a thin layer of Brisa Gloss. Cure for two minutes. Remove the sticky layer with ScrubFresh and a lint-free pad. >>>

Watch a step-by-step of this design, plus many more nail art designs created with Additives, at www.nailsmag.com/video/additivesnailart.

na0812styleNF.indd 85

AUGUST 2012

NAILS MAGAZINE

| 85 6/21/12 6:22 PM

TREND watch:

equestrian-inspired

Gallop in as your clients’ savior by offering trendy horseand-rider-styled designs, featuring elements like boots and harnesses.

Fundamental essentials. The Gelish® MINI Basix Kit features Gelish system essentials.

Marialena Hall, A Better Cut Hair & Nail Salon, West Palm Beach, Fla.

Lina Dinh, Ly-nah’s Nail Designz, Beloit, Wis.

SallyBeauty.com 800-ASK-SALLY

Sassy & Savvy Scan • Watch • Learn

www.gelishminis.com Gotta Get Gelished! Gel-Polish • Polish On/Soak-Off Made in the USA © 2012 Hand & Nail Harmony • Brea, CA 92821 Gelish and Hand & Nail Harmony are registered trademarks of Hand & Nail Harmony, Inc. HM-1659-1

Shannon Martin/Girl Designer took dusty shoeboxes of old family photos and paired them with witty quotes (“I’m not bossy, I just have better ideas.”) to decorate the sassy packaging of her new emery board collection. These boards are available at wholesale prices and with a countertop display that encourages impulse buys. The cushioned mini-nail files come eight to a package. For more information, go to www.nailsmag.com/fifi/19421.

www.nailsmag.com/fifi/19285

na0812styleNF.indd 86

6/21/12 7:19 PM

Cures like a Pro, in 45 seconds.

Som Haute Polish

Preset :45 Second Button

It’s always nice when a polish you stock earns bragging rights after appearing on the New York Fashion Week runways, and, if the color was created in collaboration with a real fashion designer, then even your most couture clients will fall in love. Such is the case with Zoya’s new colors, pink Audrey, evergreen Evvie, and plum Katherine. These three limited-edition colors were developed as a collaboration between fashion designer Peter Som and Zoya’s resident color expert Rebecca Isa. At Fashion Week, Zoya lead manicurist Sunshine Outing applied Audrey to the fingers and Evvie to the toes. For more information, go to www.nailsmag.com/fifi/19422. View a backstage video from Zoya at Fashion Week at www.nailsmag.com/video/zoyaNYFW12.

Buzz-Worthy Retail

The Gelish® PRO :45 LED Curing Light cures Gelish Gel Polish quickly and efficiently, for a beautiful manicure that lasts up to 3 weeks. Shop the more than 4,000 Sally Beauty Supply store locations or online anytime.

SallyBeauty.com 800-ASK-SALLY

Featuring real organic coffee as a primary ingredient, Barista Bath and Body’s beauty products — which include body scrub, body cream, body mist, and shower gel — are an indulgent way to energize your retail boutique. Satisfying to both men and women, the products are available in a multitude of sizes, including a retail-friendly travel kit. According to the Portland, Ore.-based company, coffee acts as a gentle exfolient, performs as an effective astringent, and promotes the appearance of smoother-looking skin. You could also use the products to create “pick me up” manicures and pedicures. For more information, go to www.nailsmag.com/ﬁﬁ/19423. >>>

Scan • Watch • Learn

www.nailsmag.com/fifi/19285

na0812styleNF.indd 87

6/21/12 6:23 PM

You want more? Sally Beauty has more. Now offering more of the long lasting Gelish® colors you love. Cures in seconds with LED Light and removes in just minutes. Accept no substitute.

In the Palm of Your Hands There’s no question that you’re serious about beautiful hands if you furnish your salon with statement-making Euro Palm Chairs from European Touch. Available in three styles — fully adjustable/swiveling, all-around, and pedicurist/ mini — and constructed from materials resistant to most chemicals including acetone, these chairs are accented with red fingertip decals to portray an always-trendy manicure. For more information, go to www.nailsmag.com/ fifi/19424.

{

QA } AND

What is the best way to make stripes/lines on nails? The best way to make stripes on nails is with a liner brush. You can ﬁnd a striper/liner brush at some beauty supply stores or even your local craft store. The brush will have long thin bristles, and when you get it wet with paint it comes to a very precise point and is no wider than a toothpick and about an inch or two long depending on what brand or style you buy. As for actually making lines, it’s pretty simple but takes a steady hand. First, take the lid off the paint and swirl the brush around the inside of the bottle, coating all the bristles evenly and making them all stick together and come to a ﬁne point. I’m right handed, so I always start from the left side of the nail and work to the right. The pressure you use will determine how thick the lines will be. If you need more paint, just dip the tip of the brush in the lid of the paint bottle. — Jade Sewell is a nail artist at Just Nails in Great Falls, Mont.

Q SallyBeauty.com 800-ASK-SALLY

How do I choose a good polish color according to season and skin tone? I like to hold the polish bottle up to the inside of a client’s wrist. Usually you can see if the color is going to complement the tone of her skin just by doing so. Another handy tip is to ask your client the colors she does not like as opposed to asking her what she does like. That is a good indication of what will not look good on her. People don’t like certain colors for a reason and, more often than not, it’s because they put that color on one time and it didn’t look so great. By asking your client the colors she does not like, it narrows it down way better than asking her what she likes. People are pretty point-blank about what they don’t like. They can go on forever about the colors they do like. As far as seasons go, when it comes to polish colors your options are limitless. Even if a person isn’t specifically a “fall” person, odds are good you can find a shade of orange that might have a nice pink undertone to it to complement her “spring” skin tone. Keep a nice variety of polish colors and brands on hand and you are sure to find a color your client will fall in love with! — Carla Foster is a veteran nail tech and owns Carla Foster Nails in Shaughnessy, Alberta, Canada.

Scan • Watch • Learn

Have a style question?

(about nail art, fashion, salon decor, etc.) E-mail it to Sree.Roy@bobit.com and check back here for an expert answer.

www.nailsmag.com/fifi/19285

na0812styleNF.indd 88

6/21/12 6:23 PM

Available exclusively at fine beauty supply stores

www.nailsmag.com/fifi/19119

na0812styleNF.indd 89

6/25/12 11:45 AM

STYLE} nail art studio Sally Sells Abalone Shells 1. Sculpt an elongated nail bed in sparkling cover pink. 2. Add gold leaf to the free edge, covering it completely. (This will show through under the nail for a cool two-way look.) 3. Sculpt a very thin free edge in black acrylic. 4. Before the black acrylic sets, add abalone shell pieces. 5. Cap the nail with clear acrylic. (Don’t worry about shell parts sticking out of the acrylic. Maintain thickness.) 6. Shape and smooth the nail. (Don’t worry about ﬁling into or over the shell pieces a little.) 7. Clean the nail. Use a black striper to draw a squiggly swirl near one sidewall. 8. Add tiny black dots in a crescent shape near the opposite sidewall either using plastic dots (shown) or paint and a dotting tool. 9. Use a gold striper to outline the three sides of the free edge. Apply hologram top coat. Tracie McNeal, WildSide Nailz Art Studio, Lancaster, Calif.

Watch a video of this step-by-step on NAILStv: nailsmag.com/video/abalone.

Peacock Party 1. Polish the nail with OPI in Cuckoo for This Color. Use Art Club Nail Art Lacquer in Mint to draw the stem and the eye of the peacock feather. 2. Use Art Club Mint to draw wisps from the stem and from the outer portion of the eye. 3. Outline the eye in Art Club Nail Art Lacquer in Neon Violet. Fill in the center with Art Club Nail Art Lacquer in Sky Blue. Add a dot of Art Club Nail Art Lacquer in Aqua at the bottom. 4. Accent with wisps of Art Club Nail Art Lacquer in Bronze. Accent with Art Club Nail Art Lacquer in Gold Glitter. Nicole Krawiec, Sophisticated Styles, Palm Harbor, Fla.

Abstract (Nail) Art 1. Polish half of the nail vertically in pastel green. Polish the other half mostly blue, with a square of gray. Use a yellow striper to outline the blue section. 2. Use a dotter to add yellow, aqua, and purple dots on top of each other in the blue section. Use the dotter to drag a line through the center of the dots. In the gray section, use a dotter and purple acrylic paint to create ﬁve dots. Add yellow dots inside the purple dots. Add small purple dots inside the yellow dots. In the pastel green section, use a striper and purple acrylic paint to create a wavy vertical line. Paint a straight aqua line to the right. 3. Use a dotter to add aqua dots on top of the pastel green. Tiffany Ector, Nailtricity, Cleveland

90 |

na0812nas.indd 90

NAILS MAGAZINE

AUGUST 2012

PHOTOGRAPHY BY KELLY BRACKEN

6/21/12 6:29 PM

EXPLORE THE LAWS OF ATTRACTION WITH GELISH® MAGNETO A collection of EFX Magnetic Gel-Polish and Nail Lacquer that instantly transforms your manicure from normal to extraterrestrial. The metallic particle enriched nail colors fuse with the magnet to create nail art that is truly a force to be reckoned with. The two easy to apply formulas are currently available in six unique ATTRACT-ive shades.

NAIL ART EFX IN 6 SHADES

HOW TO APPLY GELISH® MAGNETO

STEP 1

STEP 2

Before curing, hold the magnet over the nail, the iron powder in the Gel-Polish will move aimlessly toward the magnet creating a magnifying design!

www.gelish.com They’re Gonna Gotta Get Gelished! Ask your local distributor for genuine Gelish today Scan • Watch • Learn Made in the USA Follow us on:

www.nailsmag.com/fifi/19285

na0812nas.indd 91

6/21/12 6:29 PM

STYLE} nail art studio Clay Rose French 1. Polish the base of the nail pink. Polish the free edge white, with one side dipping deeper than the other to create an asymmetrical French. 2. Either handpaint, stamp (shown is a Bundle Monster stamp), or airbrush delicate floral scrollwork on the free edge. 3. Add rhinestones of varying colors and a clay rose. To create the rose, flatten tiny balls of clay and roll them between your thumb and forefinger. The first roll serves as the rose center. Then take a smaller ball of clay (roughly half the size of the center), flatten it, and create a petal. Repeat the process, sticking the petals to the center piece until the rose looks done. Bake in the oven for about 25 minutes and let cool. File the rose from the bottom until it’s at the height you want it to be. Tina Alberino, New Tampa Well Spa, Tampa

Back-to-School Nails 1. Polish the nail white (apply two coats). Use light blue paint to make horizontal lines across the nail. Let dry. Use pink paint to make one vertical line on the left side. 2. Paint “A+” in red. 3. Make a diagonal rectangle in black in the lower corner. 4. Fill in the rectangle with yellow paint, leaving a small margin of black as an outline. Let dry. Use black paint to add measurement marks to make the rectangle into a ruler. Sara Khalaf, Romulus, Mich.

Fun Floral 1. Polish the nail pink. Double-load a brush with yellow and white polish to draw two petals in one corner and three petals in the opposite corner. 2. Use a green striper and a white striper to add curved lines emanating from each set of petals. 3. Add a line of yellow dots parallel to two of the curved solid lines. Accent with silver glitter. Fill the ﬂower centers with three clear rhinestones each. Tuong-Vy Nguyen, American Nails, Pensacola, Fla.

Want to see your nail art how-to here?

Mail your tips (one for each step) and instructions to Sree Roy, NAILS Magazine, 3520 Challenger St., Torrance, CA 90503. Make sure to include your name, salon name (if applicable), city, state, and contact information. 92 |

na0812nas.indd 92

NAILS MAGAZINE

.com For more nail art step-by-steps, visit www.nailsmag.com/style, then click on Nail Art. When mailing us tips for Nail Art Studio, please mail them in a padded envelope or box to keep the nail tips fully intact in transit.

AUGUST 2012

6/21/12 6:29 PM

www.nailsmag.com/fifi/19125

na0812nas.indd 93

6/25/12 11:44 AM

STYLE}

Winning Mini-Masterpiece Personifies Can-Do Attitude

It requires a lot of talent and a little bit of nerve to take on the world’s greatest masters. These bold nail artists rolled up their sleeves, gathered their ﬁnest brushes, and attempted to re-create a famous work of art on a nail tip to compete in this year’s Mini-Masterpiece Contest. As you’ll see, the results are astounding.

1ST PLACE

ELSBETH SCHUETZ, Orange, Calif. “We Can Do It” by J. Howard Miller

2ND PLACE (TIE)

CRYSTAL MCKENNA, Riverside, R.I. “Two Girls Reading” by Pablo Picasso

94 |

NAILS MAGAZINE

na0812miniMasterPiece.indd 94

AUGUST 2012

MEET THE WINNER

It was an iconic American image that caught the eye of internationally known nail tech and frequent NAILS cover artist Elsbeth Schuetz. In 1942, Pittsburgh artist J. Howard Miller was hired by the Westinghouse Company’s War Production Coordinating Committee to create a series of posters for the war effort. It was Schuetz’s nail-tip-sized version Miller’s poster titled “We Can Do It” that made her this year’s top vote-getter. She was drawn to its theme and its implications today. “It portrayed confidence that with hard work we can overcome the current economic state,” she says. Though it didn’t take her long to paint, she says, she took extreme care. “One infinitesimal brushstroke can change the entire expression. I guess I changed the lips six times.” Her tip for others wishing to preserve their own nail art masterpieces: “Finish with clear UV top gel. Regular top coat may smear and blur your detailed work.”

2ND PLACE (TIE)

EDINA AIGNER, Rathdrum, Idaho “The Kiss” by Gustav Klimt

4TH PLACE

CHRISTY SLAVINSKY, New Port Richey, Fla. “Woman With Umbrella” by Claude Monet

PHOTOGRAPHY BY KELLY BRACKEN

6/21/12 6:40 PM

The Only One. Attraction Acrylic System. Many acrylics claim to be strong. Others boast workability and unmatched adhesion. Only one is designed to have the spring back action and feel unique to our industry. Because your more than just a Nail Girl, Youâ&#x20AC;&#x2122;re a professional that delivers true masquing coverage.

INTRODUCING ATTRACTION MASQUERADE COLLECTION POWDERS:

NEW! Peach Blush t 0QBRVF

NEW! Rose Blush t 0QBRVF

www.nsinails.com | 800.354.6741 Follow NSINails:

NEW! Soft Pink t 0QBRVF

Scan for more information or to order online.

www.nailsmag.com/fifi/19135

na0812miniMasterPiece.indd 95

6/21/12 6:40 PM

HONORABLE MEN TIONS: 2

1. CRYSTAL MCKENNA Riverside, R.I. “The Scream” by Edvard Munch 2. ASHLEY LOVERIDGE Lords Valley, Pa. “Still Life With Fruit” by Paul LaCroix

3. STEPHANIE GRAY Covington, Ga. “The Persistence of Memory” by Salvador Dali 4 4. VICKIE CHILLA Eustis, Fla. “Sunny Road” by Auguste Macke 5 5. JULIE VENTURA Hoboken, N.J. “Starry Night” by Vincent van Gogh

OTHER NOTABLE ENTRIES:

1 2

1. VICKIE CHILLA Eustis, Fla. “Three Black Cats” by Maud Lewis 3 4

2. YAMILKA SANCHEZ Cleveland “Girl With the Pearl Earring” by Johannes Vermeer 3. STEPHANIE RAE SCHOOLCRAFT Montgomery, W.Va. “Woman in a Purple Coat” by Henri Matisse 4. KRISTINA MCREYNOLDS Phoenix, Ariz. “Landscape of Butterflies” by Salvador Dali 5. HEATHER TEMPLE Pittsburgh, Pa. “Dream” by Pablo Picasso

96 |

NAILS MAGAZINE

na0812miniMasterPiece.indd 96

AUGUST 2012

6/21/12 6:41 PM

www.nailsmag.com/fifi/19136

na0812miniMasterPiece.indd 97

6/21/12 6:41 PM

STYLE} Hit Pinterest to Build Salon Interest In just two years, Pinterest has amassed more than 10 million users. With a record like that, it’s a place where salons should consider developing a presence. BY ERIN SNYDER DIXON

In the world of Pinterest, users “pin” videos and images to boards. It’s not hard to see why the virtual bookmarking site appeals to more women (97%) than men (3%). Browse the boards of some of your friends and you will find beautiful images, how-tos on life, organizing tips, travel pictures, and more. Its feel is more magazine than web. And it’s oh-so-easy to get started. Have a Twitter or Facebook account? You are halfway there. Currently, Pinterest (www.pinterest. com) is by invitation only — from a current user or Pinterest. (Generally, it only takes about a day to get an invitation directly from the site.) Once you have scored an account, it is easy to fill in a few blanks on your profile and you will be ready to create your first board. Creating a pinboard is simple. First, click “add a board” from the top toolbar. Next, type in a catchy title, and choose a category. Finally, click “create” and, voila, you are ready to start pinning. Want to pin something on the fly? There is a Pinterest iPhone app you can

98 |

NAILS MAGAZINE

na0812pinterest.indd 98

download to your phone. You will also that, “When you pin an item and it has find predesigned buttons to integrate a price on the item you will get 35% with your websites and blogs, follow more of a chance of being repinned. buttons, and pin-it buttons to add to This means people are there to buy. your browser’s toolbar. Pinterest also produces the same kind Aside from the obvious personal uses of referral traffic to a site as Twitter (in for Pinterest — collecting decorating a very short period of time).” ideas, travel destinations, or maybe Techs and stylists who want to even fashion inspiration — salons may develop a virtual portfolio can do so in find a treasure trove of eager publicity. Type in nails on the site and you > Do create relative pinboards, such as “Summer Pedicures” or will find it’s already a “Holiday Nail Art” and upload photos you have the rights to. trending topic. > Do share the wealth and pin other professionals’ photos. Why should you be This works especially well for helping salons in other areas active on Pinterest as a build business. salon owner or nail profes- > Do be an active user and periodically comment on other sional? Easy, if you make users’ content. your images and material > Do create public pinboards and ask people to contribute easy to “pin,” it will quickly (crowdsourcing). be propagated to boards > Do keep it professional. where it will be in front of > Do pin items that may be of use to your target audience. an exponential audience Cooking, travel, and beauty are common popular themes. of potential clients. Gina > Do ask your readers to pin images and videos that are helpful. Schreck, co-founder and > Do keep an eye out for rogue pinning and promptly and digital immigration officer politely ask the poster to add your website information so of SynapseConnecting and that you may receive credit and traffic to your site. Most will Synapse3Di points out oblige and don’t intentionally violate copyright.

SOME DOS

>>>

AUGUST 2012

6/21/12 4:28 PM

Gel II Benefits Gel last up to 3 - 4 weeks Non-toxic solvent Works on any UV or LED lamp Uses 70% Alcohol only Thinnest Gel polish No basecoat needed No damage to your fingernails No harmful chemicals used Strengthens nails

Now available in 52 colors For more information visit www.geltwo.com or contact your local distributor. Follow us on:

@_gel2

LA PALM PRODUCTS e-mail: info@lapalmproduct.com Scan & Watch

c 2012 Millenia Productions, LLC.

www.nailsmag.com/fifi/19116

na0812pinterest.indd 99

6/21/12 4:28 PM

Nail tech Holly Schippers posts her own photos on Pinterest and they in turn get “repinned” by other users. You can find Holly at www.pinterest.com/ fingernailfixer.

just a few clicks of the mouse. Beauty is content people naturally want to share. Pinterest is unique in this “look book” quality. “People are 10% more likely to purchase products and services on Pinterest than the same products seen on Facebook. Pinterest is a very valuable source for driving traffic to your store and site. The best reason to be on Pinterest is it is free marketing,” says Schreck. If you are having trouble filling your boards or creating interaction, consider crowdsourcing. Let your fans fill the void. Create a board such as “Where in the world is _____ Salon? Ask clients to post pictures of themselves enjoying their manicure or pedicure on vacation. The idea is to get clients to tell your story for you. On the subject of story — effective pinboards evoke an emotional response. They tell the story of who we envy, who we want to be, or what we wish our lives were like. Photos should be high quality and tell a story. Gone is the blah, blah, blah of everyday life (unless you can portray it in a way that sticks). Magazine covers pull this off very well. We make a split second decision based on the cover. It either speaks to us or it doesn’t. Tap into glamour or trending topics. Trending topics can include famous people who visit the salon, charity work, etc., but you will probably want to relegate it to its own board. For example, you could title a board “Look Who Stopped In” for celebrity sightings or “It’s All Good” for community involvement. Schreck helps businesses use social media and engagement effectively. When asked about preventing copyright infringement, she points out that “Pinners” should always credit > Don’t appropriate material you don’t have the right to use or that isn’t clearly intended for Pinterest. their original sources. “If you load Just because it’s on the web doesn’t mean it’s in a photo, you can put a watermark the public domain. on the photo with a web address. > Don’t use the site as your own personal soapbox or Be sure to add the link back to the “me, me, me only” channel of self-promotion. your site since most people will > Don’t forget to include “pin” buttons on your webnot change a link; they will simply site and blogs. Use it anywhere you would other repin and share.” social networking plugins. This may well be the easiest and > Don’t pin anything that might be offensive to most intuitive site yet. So go ahead groups of people. and hit up your nail buddies for an invite or go to Pinterest and request > Don’t barge into the community. Ease into it and get a feel for the culture. one. It’s easy to get lost in the fabu> Don’t stress over the thought of willy-nilly pinning lous images floating on the boards. of your material you would not want pinned. Welcome to your newest addiction Pinterest offers script your IT person can embed to — it’s fat-free, sugar-free, eye candy prevent pinning of certain items. with a whopping potential payload if you play it right.

SOME DON’TS

We’d Like to Follow You! www.nailsmag.com/fifi/19198

100 |

NAILS MAGAZINE

na0812pinterest.indd 100

AUGUST 2012

You can follow us on Pinterest: www.pinterest.com/nailsmagazine. And if you have your own nail-related Pinterest proﬁle, e-mail a link to editor@nailsmag.com so we can follow you.

6/21/12 4:28 PM

www.nailsmag.com/fifi/19109 na0812pinterest.indd 101

6/21/12 4:28 PM

STYLE} boutique

Bath and Shower Accessories

Whether it’s an efficient shower caddy, a soap-preserving dish, or a shower cap that actually works, there are many new bathroom accessories that make daily grooming more convenient. Introduce these progressive products into your salon boutique and help clients clean up their hygiene routine. 1. Saltwater Canvas shower bags are made from fast-drying mesh and can accompany your clients right into the shower. The bags stay upright and can be hung from any faucet or handle. The inner and outer pockets hold over five bottles at once. Saltwater produces three different shower bag types that come in seven different color combinations. www.nailsmag.com/fifi/19431 2. Natural Bath and Body Shop works locally with U.S. sponge divers to bring affordable sea sponges to the market. Featured above are: Sea Sponge Back Scrubbers, Loofah Back-straps, and individual Sea Sponges. All sponges contain natural enzymes that prevent the growth of mold and last at least six months. www.nailsmag.com/fifi/19432 3. Add a sense of humor to any bathroom with Umbra’s molded rubber fish soap dish.

102 |

NAILS MAGAZINE

na0812boutique.indd 102

Available in teal, pink, and lime green, its body allows for easy drainage to help extend the life span of the soap. Also featured is Umbra’s Bird Bath Shower Rings, a set of 12 metal shower curtain rings with decorative white molded birds. www.nailsmag.com/fifi/19433 4. Dry Divas’ company mission is to create quality shower caps that are also glamorous. Protecting the body of your client’s hair, the caps don’t leak or flatten. They feature a jeweled embellishment and soft laminated fabrics in all different sizes and styles and are made completely in America. www.nailsmag.com/fifi/19434 5. The Tassi is a thick headband with a wider pouch in the back to keep hair safely out of the way while users bathe, shower, sleep, or pamper or clean their faces. The Tassi is available in an array of stylish colors

AUGUST 2012

and prints. The popular product is made of stretch terry cloth. www.nailsmag.com/fifi/19435 6. Izola’s ceramic soap dishes are crafted in New York and each is stamped with an image consistent with Izola’s old world, nostalgic themes. Graphically appealing images accompany classic slogans such as “honesty is the best policy.” www.nailsmag.com/fifi/19436 7. Preserve your ’do with Betty Dain’s new line of shower caps. All caps are oversized to fit hair of any thickness or length and are 100% waterproof and mold-resistant. Betty Dain has two collections: Fashionista and Socialite. Fashionista is eco-friendly and features a satin trim and bow. Socialite shower caps have a terry cloth lining to absorb moisture. www.nailsmag.com/fifi/19437

PHOTOGRAPHY BY KELLY BRACKEN

6/21/12 4:33 PM

page103.indd 1

7/5/12 2:25 PM

ENJOY AN EXOTIC BEAUTY SECRET WITH THE LATEST SPA EXPERIENCE 8VIEX GPMIRXW XS XLI RI[IWX WTE MRHYPKIRGI [MXL 4IHM7TE W]WXIQW 8LIWI RI[P] GVIEXIH TVSHYGXW EVI MRJYWIH [MXL %VKER 3MP 'SQTPI\ ER MRGVIHMFP] VEVI MRKVIHMIRX ERH VMGL WSYVGI SJ :MXEQMRW % & ( ) ERH %,%´W XLEX LIPT OIIT JIIX RSYVMWLIH ERH L]HVEXIH 'LSSWI JVSQ E XIQTXMRK EVVE] SJ RI[ 4IHM7TE TVSHYGXW [MXL EVSQEXMG WGIRXW XLEX [MPP XERXEPM^I XLI WIRWIW

www.genaspaproducts.com www.nailsmag.com/fifi/19123

na0812businessNF.indd 104

6/21/12 6:49 PM

BUSINESS} Wix Is for Web Do-It-Yourselfers “I’m normally skeptical when I hear that something is free, but I checked into it and it’s true,” says nail tech Jill Wright, who used Wix to build a mobile site for her Nail Tech Networking Event of the Smokies. Wix is a do-it-yourself website builder for creating and customizing your own web presence — website, Facebook page, and mobile site. “Wix also allows you to upgrade to more pages, widgets, and such, which they charge for. But the free websites have tons of template options and the mobile websites are graphically amazing and are easy to read on small screens like the iPhone, iPad, Blackberry, and Android,” says Wright. “Plus the great thing is that any tech can create one for her business and text it to all her clients. You can add photos of your nail art, prices, contact info, etc.” According to the company, other beneﬁts of using Wix include: > There’s no coding or downloading. > It’s search engine-friendly. > It uses a drag-and-drop editor with easily customizable templates. > Users who would like to have additional features such as their own domain, removing Wix ads, getting extra storage, and including eCommerce features can opt for one of the premium packages. Beauty-speciﬁc templates for websites can be found at www.wix.com/create/website under the Lifestyle category. >>>

AUGUST 2012

na0812businessNF.indd 105

NAILS MAGAZINE

| 105 6/21/12 6:49 PM

P R O F E S S I O N A L

Gotcha! Krackled Kimmie Leopard Sorbet Twiggy Psychedelic Funk

HEAR KIMMIE TALK ABOUT HER LINE HERE

Tools of the Trade F those who like their organizational tools For llow tech, The Appointment Book Co. has been printing appointment books for the b beauty industry since 1963. Plus it offers b other useful items like client information o ccards, gift certiﬁcates, announcement cards, ttax organizers, “prescription” pads, and gratuity envelopes. Post-it Note “Stickies” allow clients to transfer their appointment reminders right to their calendar. Announcement cards include birthday, “I’ve moved,” gift certiﬁcate, and thank you, and are die-cut to hold your business card. For more information, go to www.appointmentbookco.net.

No More Nails-Only? Between 2012 and 2017, nail salons will increasingly expand into full-service salons, which will allow industry operators to diversify their customer base and mitigate revenue fluctuations, according to a recent report by market research firm IBISWorld. The report (OD4411: Personal Waxing & Nail Salons in the U.S.) goes on to say this diversification will likely include a greater line of anti-aging remedies, which were a high-growth segment prior to the recession. Furthermore, the share of nail salons that also offer waxing will steadily rise over the five-year period. IBISWorld cautions that nail and waxing salons will face increased competition from hair salons, which are also predicted to diversify their beauty and spa services to include waxing, manicures, and pedicures, as well as other beauty services like tanning, massages, and facials. To purchase the entire report, go to www.ibisworld.com.

www.nailsmag.com/minx

Have a business question?

(about marketing, pricing, personnel, etc.) E-mail it to Judy.Lessin@bobit.com and check back here for an expert answer.

www.nailsmag.com/fifi/19243 na0812businessNF.indd 106

6/21/12 6:50 PM 2/21/12 2:52 PM

{

QA } AND

I am working for a salon on a 60/40 split. The salon owner gets 60%. When the owner offers a free service with a manicure, should I be paid my share of the free service since I am doing the labor? I think it really depends on what the big picture looks like. First and foremost, make sure that the law is being followed. Generally, the salon must guarantee that you are paid minimum wage plus tips for all hours worked. If I’m understanding the situation, you would be doing the manicure and a free add-on service. I’m assuming that the add-on is not something where you really schedule a bigger time slot, just something that can usually be added at the last minute. If so, then generally I would say that commission should only be paid on actual revenue generated. Since add-ons are typically fairly quick and lower in price, you will likely make up for the lost commission with a bigger tip and generate goodwill from the client. If the free service is something booked separately that requires significant time, then I would say the real question is whether the owner actually has a profitable plan in place. In my studio I have reward points that allow my clients to get their art add-on free at every third appointment or so. As a salon owner I wouldn’t pay out commission on the free add-on, but it would count toward total revenue and calculating commission percentage, as I have a sliding scale that rewards productive techs. — Candice Everest is owner of Panache Nail Studio in Stanwood, Wash.

Is it appropriate to inform my clients that I am going to a new spa to work? I’m an employee. I signed no contract. I would tell them if they wish to follow I will be at XXX but if not there will still be someone to take care of them at this salon. Usually employees don’t need to sign a contract, but must follow the standard operating procedures or a handbook of your place of employment. So I would discuss this with your current employer to make sure you are not breaking any rules of your employment. If your employer approves this, I would think it would be appropriate to let your current clients know where you are relocating. But also assure the clients that the current salon will be more than happy to take care of them. After years in this business, I have realized most clients follow the technician versus the salon. I do hope your current employer will help with this transition. An employer and an employee arguing over a client does nothing but harm. Neither one of you can make the decision for a client. It is the client’s choice in the end. — Diana Bonn is a nail tech at Identity Salon in Muncie, Ind., and a member of the Indiana State Board of Cosmetology.

What do you do when your customer says to you after you are finished her set of nails, “Oh I forgot my purse at home, can I come back tomorrow and pay you?” And she never comes back. What recourse do you have? Unfortunately, this is a classic example of service robbery. You provided a service and they provided the robbery. The key is to avoid this — plain and simple. Luckily, it can truly be simple to fix. Make it your policy to process payments prior to service or at least halfway through. It’s not uncommon for nail providers to take payment midway since nails can often be wet — or at least delicate to the touch — at the end of their service. Wet nails or not, you can insist on all payments to be paid upfront. As for services that have already been completed and you are still waiting to be paid on them, send an invoice if you have their billing address and refuse all future services until you are paid in full. While this won’t guarantee you to gain your rightful money for past services, it can help eliminate future incidences. — Nicole Leinbach-Reyhle is founder/writer/speaker of Retail Minded (retailminded.com). www.nailsmag.com/fifi/19128 AUGUST 2012

na0812businessNF.indd 107

NAILS MAGAZINE

NA0312blainethrd.indd 1

| 107 6/25/12 12:21 PM

BUSINESS} reader to reader If you could go back in time five years and speak to your former self, what piece of business advice would you give her? We received more than 100 responses to this question. Read more of them here: http://tinyurl.com/3hcwva5.

You’ve just started this amazing journey of becoming a nail tech and are probably reluctant to do pink-andwhites as a newbie. My advice is to always adhere to proper application and technique, continually practice, always try your best, and believe in yourself. It takes several years to build a loyal clientele; however with your artistic talent, you’ll prosper. Leap… and the net will appear!

Focus on your overall goal. During the past ﬁve years, I stayed true to what I wanted but allowed myself to get distracted. Never again. I would tell myself that even with all of the doubts and tribulations, determination is a huge part of success. Also, starting out seems stressful, but learn as much as you can and pay attention to any advice in the beginning because it will all be helpful in the end.

Danalynn Stockwood

Kristina McReynolds

Genesis Salon, Fitchburg, Mass.

Cre8tiveKtina’s Nail Art and Design, Phoenix

Don’t sell yourself short. You’re worth every penny you charge — no exceptions. When you start making exceptions to the rules, people expect to remain exceptions to the rules. And, most importantly, begin saving money!

Bank all your money. (It was before the recession hit.)

Shawn Wilkins

St. Joseph, Mo.

Melanie Verdugo

Meggan Anderson Nail’D By Meggan at Dreamz Day Spa and Salon, Burley, Idaho

Kathy Dent Salon Glow, Reno, Nev.

Take some money out of your pocket to buy better products for your clients than your salon is supplying. Your clients will feel spoiled and stay loyal. Also don’t listen to coworkers too much, and do what works best for you.

Pamela Magnisalis Salon Norman-Dee, Philadelphia

Claudette’s Hair Designs, Fresno, Calif.

Forget hair — you want to do nails!

Mitchele Hunt

Work hard to be different and try new things. It took me years to pick up a paintbrush to do nail art. I wish I had done it all along.

Regina Contreras

Pampered Soles, Chicago

Don’t mix friendship with business (biggest mistake I ever made).

It was hard not to be discouraged, but I got encouragement from the others at the salon and I soon had many more busy days than slow days. Now if I have a (rare) slow week I take advantage of it and enjoy the break.

Try not to let the slow days get you down. I am very busy now but I went through a couple of very slow years when I started. Things would pick up and I would be thrilled but then I would have a few weeks of being slow again.

Next question:

Premier Nails, Fremont, Ohio

Don’t sweat the small stuff! (That’s to the me from 23 years ago, when I ﬁrst started out in this industry.)

Yvette Pitt The Lacquer Beauty Lounge, Watsonville, Calif.

Have you ever turned away a client due to signs of a nail infection or other potentially contagious condition? How did the customer take it? [Answers will

.com

be printed in the November 2012 issue.] Share your opinion on the topic by e-mailing your response by August 15 to sree.roy@bobit.com. Please include your name, salon name, city, and state with your response.

108 |

NAILS MAGAZINE

na0812reader2reader.indd 108

AUGUST 2012

ILLUSTRATION BY YUIKO SUGINO

6/21/12 6:54 PM

NA0412eurotouchfp.indd

Rinato Spa™

FINGERTIP CONTROL OF EVERY SPA FUNCTION • HIGHEST LEVEL OF HYGIENE CONTROL IN THE INDUSTRY POSITION YOURSELF UP CLOSE FOR TREATMENTS WITHOUT SACRIFICING YOUR OWN COMFORT

THE ULTIMATE TECHNICIAN’S TOOL HAS NEVER LOOKED SO GOOD. Treat yourself and your clients to the best seat in the house.

Rinato o Sp pa™ fe eatures the

an Touch h Pip pe-F Free® techn nolo ogy Clea

The reader’s Th d ’ choice 6 years and counting!

Faster. Clean Touch system disassembles and reassembles quickly and easily, saving so much time that some salons are able to add several extra appointments each day. Easier. Clean Touch was created with the help of nail technicians. It’s no wonder 83% of nail techs prefer the Clean Touch system to other pipe-free systems. Better. Most clients prefer the invigorating under-foot water massage of Clean Touch.

Call today for more information or to find a dealer near you.

800.626.6912 www.europeantouch.com www.nailsmag.com/fifi/19193

na0812reader2reader.indd NA0412eurotouchfp.indd 1109

6/21/12 2/16/12 6:54 8:50PM AM

BUSINESS}

Come On Back Now You get them in the door once — now how do you make sure they come back? We asked techs: How do you get first-time customers to return? Do you have any kind of follow-up system in place? I just re-book them at the end of their service. It is usually never an issue. Even if they don’t have a calendar readily available, I just make their appointment, give them their card, and instruct them to call me with any changes they had not anticipated when making the repeat appointment. Then I make a note to call them about a week after their first service to see if they were completely satisfied and remind them of their upcoming appointment. The day before their second appointment I send a text or e-mail saying I am looking forward to servicing them again.

made up. And most importantly, I have a list of topics I ask them about to try to get them to feel comfortable. I feel that if you develop a rapport with people right from the start they will become loyal clients and many even become friends.

Kathy Dent Salon Glow, Reno, Nev.

I ask for their name and address, letting them know I need their information so that I can send them my future specials and coupons. After their ﬁrst visit they all receive a thank you card with a $5-off coupon for their next visit.

I always try to book the next appointment after giving a relaxing hand or foot massage

Jennifer Lambert

Angie Miksiewicz

Kozak’s Beauty and Barber Shop, Austintown, Ohio

Angie’s Nails at Polish Me Pretty, DeLand, Fla.

at the end of the session. I also keep a record of my clients’ e-mail addresses and mobile phone numbers so I can send out monthly offers to my existing customers by e-mail and text message.

I always seem to make a connection with all my clients and they are happy to book their next appointment. I also hand out $5-off coupons.

Anna Pollo

Amy Cerioni

Anna’s Secret Nail Studio, Paros, Cyclades, Greece

Aqua Essentials Day Spa & Salon, Madera, Calif.

I always give gel-polish, gel, and acrylic first-time customers a free mini bottle of Solar Oil. I encourage prebooking their next appointment and let them know that I’m busy. I will make repairs for free in the first two weeks, but I never charge a regular for a nail emergency. If I know a new customer has had poor service or problems at the last place, I’ll text her in a few days just to ask how her nails are doing. And finally, I remind my customers by texting them the day before their next appointment.

Sara Cole Parisian Nails of Sequim, Sequim, Wash.

Re-book! Anyone who makes her next appointment before she leaves gets 10% off that appointment.

Tricia Daniels The Day Spa, Edina, Minn.

110 |

NAILS MAGAZINE

na0812first-timer.indd 110

AUGUST 2012

We send all of our new customers a handwritten thank you card telling them we appreciate their visit and hope they enjoyed their service with us and to come back soon. They love the personal touch, especially when you comment on something you remember from your conversation with them, and almost always come back.

I have a loyalty program where I sign their card at each appointment and they get a 10% discount on the sixth visit. As I sign the card I explain that I get busy and it’s a good idea to rebook. If they can’t rebook, I’ll send a text in two weeks to see how their nails are and ask if they would like to make an appointment.

Susie Gaston Empire Nails, Nail Artistry by Susie, Broadbeach, Queensland, Australia

I send them home with a personalized hand sanitizer. They get excited about the little giveaway. I also educate them on hand and cuticle care. They love the personalized treatment.

Sherry Griffin Payne

Elizabeth Lissy Martinez

Pinky Toes Nail Salon & Boutique, Cartersville, Ga.

Magic Nails By Lissy, Chicago

I always ask if they want to rebook because I am very busy and 99% of them will book ahead. I tell them that I would rather have them booked and have to change the appointment than not to be able to get them in if they wait until the last minute to try to book. I also try to get their information and I send them one of the thank you postcards I had

I offer a 10% service re-booking discount and book them in as they pay. I also offer 12 weeks of free nail repairs for new customers as long as they are coming back every two weeks.

Kim Oke Dragonﬂy Nailz, Goonellabah, New South Wales, Australia

PHOTOGRAPHY BY KIMBERLY PHAM

6/21/12 7:04 PM

INTRODUCING

Professional Callus & Cuticle Removers

Fast and effective formulas from a brand you can trust s .ON DRIP GENTLE FORMULA s 0ROFESSIONAL S PREFERRED CHOICE s 0ROUDLY MADE IN THE 5 3 !

Available in 4 oz. and 16 oz. sizes

www.nailsmag.com/fifi/19210 na0812first-timer.indd 111

6/21/12 7:04 PM

BUSINESS} salon profile

Upon entering Unity, customers immediately see the front desk, which display’s the salon’s logo. Unity’s boutique section and waiting area are also visible in the background. The main colors are earthy and neutral.

Nail and Wellness Salon Re-Opens With Updated Service Offerings After overcoming recent economic challenges, Unity Nails and Skin Care moved into a bigger and better space with an improved menu this April. Salon owner Jeany Perez scheduled a grand reopening to celebrate its success. BY BRITTNI RUBIN Nail technician Jeany Perez had always dreamed of making it big in the beauty industry. So in 2003, at the age of 26 with $3,000 in her pocket, she opened Unity Nails and Skin Care along with a barbershop next door in Lake Mary, Fla. However, as the economy started to plummet, she was forced to sell the barbershop. A blessing in disguise, this hardship allowed her to channel her energy toward nails and understanding the business inside and out. Perez became an educator for OPI and developed a palpable sense of determination to succeed against the odds. Through social media and networking, she attracted more and more clients until she decided to expand, moving

112 |

NAILS MAGAZINE

na0812salonprofile.indd 112

Unity into a larger space one block up. dividers, furniture, and ﬂoors. However, On April 25, she had a grand reopen- scattered around are pops of bright pink, ing to celebrate Unity’s renovation, blue, and green either nestled in Unity’s her new employees, and new services. boutique, or hung about the walls. The improved menu has made wellness Prominently displayed on the salon’s a major part of Unity’s concept, as it all-white front desk is the Unity logo, features progressive services, such as which was created speciﬁcally for foot detox and whole body vibration the brand and features three colorful machines, as well as personalized, hand- interlocking rings. “The reception desk painted nail art and gel manicures, which have now become Unity’s specialty services. Salon Name: Unity Nails and Skin Care

QUICK LOOK

CRISP, LIKE APPLE According to Perez, Unity’s decor can be described as modern with a splash of color. Earthy, neutral browns and beiges are found at the salon’s core — on its

Location: Lake Mary, Fla. Owner: Jeany Perez Square Footage: 850 Opened: April 2012 Number of Nail Techs/Total Staff: 2/5 Specialties: Hand-painted nail art Compensation: Commission Website: www.unitynailboutique.com

AUGUST 2012

6/21/12 7:12 PM

Follow in the footsteps of nail techs who save time with ProLinc.

8VERWJSVQ WOMR JVSQ VSYKL XS WQSSXL MR QMRYXIW [MXL 4VS0MRG XLI PIEHIV MR GEPPYW VIQSZIVW 8LMW IJJIGXMZI HIIT TIRIXVEXMRK JSVQYPE MW WEJI ERH FVIEOW HS[R GEPPYWIH WOMR MR QMRYXIW 8ST REMP XIGLW GSRXMRYSYWP] HITIRH SR 4VS0MRG´W TVSZIR TIVJSVQERGI JSPPS[ MR XLIMV JSSXWXITW ERH WEZI XMQI F] YWMRK XLI PIEHIV MR GEPPYW VIQSZIVW OUR FRESH NEW LOOK IS COMING SOON

The one, the only, the original.

www.prolinc.com

www.nailsmag.com/fifi/19126

na0812salonprofile.indd 113

6/21/12 7:11 PM

To the right of the front desk are the luxury pedicure chairs, separated from the rest of the salon with elegant dividers to give customers more privacy.

is one of my favorite pieces inside Unity,” said Perez. “My logo is everything I wanted. The font used to make it is called United just like the salon’s name, Unity. And the unity circles are all about what we stand for.” Although the salon has attracted some high profile clients, such as the Kardashian sisters and Nicki Minaj, Perez makes it a point to ensure that every customer is treated equally. “When a girl sits down, you treat her like the princess she is because there’s no difference whether she has money or not,” says Perez. “I treat the local client the same as the celebrity.” The store is very clean and crisp, as Perez takes much of her design philosophy from the software corporation Apple. “I like Unity to be like the Apple Store — very clean, efficient, and easy for everyone to understand,” said Perez. Elegant wooden dividers split the open space into five stations according to service. The arrangement is simple, uncluttered, and still provides privacy for clients. “Like Apple, I constantly update my apps,” Perez adds. As new products or nail treatments come out, Perez and her staff go into training mode. There they evaluate what’s suitable for inclusion in Unity’s ever-expanding menu. Currently, the nail services available are manicures and pedicures, gel manicures with either Shellac or GelColor by OPI, pink-and-white sets and fills, polish changes, crystal rhinestone full sets, colored acrylic tips, French manicures and pedicures, gel overlays, and a variety of nail art ranging from basic to 3-D. To that end, Perez ensures that her menu remains just as clear and simple as her design concept. For every type of service on the menu, there are only two options: basic or spa. If customers choose the basic option for their service, they will receive a water soak, cuticle treatment, filing, buffing, and a massage. The spa option includes everything offered in a basic service, plus a scrub, mask, and intense moisturizing treatment for which clients wear fingerless gloves filled with a butter-like lotion. “The entire time we’re working on their nails we keep the gloves on our clients so the butter can penetrate into their hand for ultimate moisture.” While Perez prefers using OPI, she allows her nail techs to use their personal favorite products as long as she can approve them beforehand. Popular brands include Tammy Taylor and Essie. www.nailsmag.com/fifi/19106

114 |

NAILS MAGAZINE

NA0412nailitehlf.indd 1 114 na0812salonprofile.indd

AUGUST 2012

2/16/12 9:35 AM 6/21/12 7:12 PM

>MF?MK CADDAF? HGO=J 1 1. Wellness services are conducted behind the manicure tables. In front is another section of Unityâ&#x20AC;&#x2122;s boutique featuring hand-selected articles of clothing. 2. Unity features an intimate pedicure area offering basic and spa-level services.

2 A FOCUS ON WELLNESS An esthetician in addition to a nail tech, Perez is always interested in exploring the ways in which nail services act as a wellness treatment for people. â&#x20AC;&#x153;From 1997 to 2003, before opening Unity, I always found myself going back to my roots of doing nails,â&#x20AC;? said Perez. â&#x20AC;&#x153;I always wanted people to feel good about their image.â&#x20AC;? So, when reopening Unity, Perez initiated a major menu shift toward personalized nail art and specialized services. For children, the salon offers Princess Services for VIPs â&#x20AC;&#x201D; or Very Important Princesses â&#x20AC;&#x201D; which involve more pampering than a regular mani or pedi. Unity also hosts VIP parties for birthdays and special events. For these events, Unity will shut down and become a private venue. Since the April reopening, nail art has quickly become the salonâ&#x20AC;&#x2122;s specialty service, generating the most revenue. According to Perez, customers never walk out with just a basic manicure, and nine times out of 10 they will end up spending over $80 because of all the add-ons they choose. â&#x20AC;&#x153;Our manicures are only $15,â&#x20AC;? said Perez. â&#x20AC;&#x153;Really, we ďŹ t in right between the small corner salons and the high-end spas in our pricing. We intentionally found the happy medium. Additional money comes from extra nail embellishments, other wellness services, and our boutique section.â&#x20AC;? The other wellness services offered at Unity, which clients can receive for additional relaxation either before or after a nail treatment, include foot detox therapy, spray tans with a non-toxic vegan product, teeth whitening, facials, makeup services, waxing, and whole body vibration machines for weight loss. â&#x20AC;&#x153;Nails, skin, and beauty are important because you can really match someoneâ&#x20AC;&#x2122;s outside to their inside,â&#x20AC;? said Perez. â&#x20AC;&#x153;They walk out of here feeling amazing, and thatâ&#x20AC;&#x2122;s truly why I do what I do.â&#x20AC;? Perezâ&#x20AC;&#x2122;s wellness ideals transcend into Unityâ&#x20AC;&#x2122;s boutique section as well. All of the products that Unity employees use are

Fg G\gj$ Fg @Yjk` 9[a\k$ Fg Gadk 9k]hla[ <jghh]j Lah Fg F]]\ lg J]egn] Hgdak` gj 9[jqda[k HYl]fl]\ >gjemdY

9nYadYZd] Yl2

Nakal mk Yl2

\j_kZ]Ymlq&[ge

KH Af[& )0() K& ?j]Yl Kgml`o]kl Hcoq ?jYf\ HjYaja]$ LP /-(-) 1/*%.*+%+-((

;]fljYd FYadk + )+**- :]ddYaj] :dn\ @gmklgf$ LP //(0+ *0)%100%(((1

Hjg FYadk 0(- F& Bmhal]j JgY\ ?YjdYf\$ LP /-(,* 1/*%,1,%.)))

KlYjdaf] )(.*0 Caf_khgafl <jan] @gmklgf$ LP //(//)+%1,+%(-(-

FYlagfoa\] +*)- >Yffaf @gmklgf$ LP //((, /)+%-**%*(0(

;]fljYd FYadk )(/+1 Caf_khgafl <jan] @gmklgf$ LP //(//)+%1)(%,,((

DYc] >gj]kl$ ;9 1*.+(

0((%/0(%.111 www.nailsmag.com/fifi/19262 AUGUST 2012

na0812salonprofile.indd 115

NAILS MAGAZINE

| 115 6/21/12 7:12 PM

sold in the boutique section alongside miscellaneous nail goods, jewelry, hand cream and lotions, and handpicked clothing from California shops.

NEW SPACE, NEW STRATEGIES Recovering from the effects of the economic downturn served as an extremely motivating and essential challenge for Perez and her business. â&#x20AC;&#x153;How I made it through is what I want to share with anyone who can learn from my mistakes,â&#x20AC;? says Perez. â&#x20AC;&#x153;I took the money I still had and reinvested it right back into the salon, this time with a clearer vision and a better space. I have learned that you must make time to market, and let guests see what makes your services different than others.â&#x20AC;? The salon began using social media in addition to word of mouth to their advantage, starting on a local level. Perez put professional photographs of Unityâ&#x20AC;&#x2122;s nail art as well as their salon interior on Facebook to familiarize

prospective customers with her concept. They also started distributing ďŹ&#x201A;iers around Lake Mary, handing out neighborhood discounts, coupons, and specials. â&#x20AC;&#x153;Advertising Unity like that was the only way I got myself booked solid,â&#x20AC;? says Perez. A lot of Unityâ&#x20AC;&#x2122;s regulars are older women and mothers, according to Perez. However, from advertising on Facebook, Unity has now diversiďŹ ed its crowd by attracting younger clients as well. â&#x20AC;&#x153;We get dance teams and cheerleading squads from Lake Maryâ&#x20AC;&#x2122;s high schools and arts centers,â&#x20AC;? says Perez. Unity also participates in and hosts outside events such as breast cancer awareness beneďŹ ts and jobs for Bloomingdaleâ&#x20AC;&#x2122;s. As Perez put the salonâ&#x20AC;&#x2122;s name on the map, she began receiving ďŹ ve to seven brand new clients per week. Open Wednesday through Saturday, the salonâ&#x20AC;&#x2122;s hours are ďŹ&#x201A;exible as Unity caters to the individual client. â&#x20AC;&#x153;We are a little bit more exclusive and

When Unity Nails and Skin Care moved into its current location in April 2012, salon owner Jeany Perez hosted a grand reopening. She is pictured above cutting the red ribbon, which signiďŹ es that the salon is once again open for business!

thatâ&#x20AC;&#x2122;s how Iâ&#x20AC;&#x2122;ve always tried to run this business,â&#x20AC;? says Perez. The salon keeps proďŹ les on all of its clients, tracking personal treatment preferences. â&#x20AC;&#x153;You can never stay down when youâ&#x20AC;&#x2122;re down,â&#x20AC;? advises Perez. â&#x20AC;&#x153;Use all of your downtime to build the business. Itâ&#x20AC;&#x2122;s important to be patient and to learn the importance of putting in the energy so you can get back what you give.â&#x20AC;?

Medical-grade infection control products for salon professionals.

Disinfectant Cleaning Solution

Lose the Blues !

Go Purple

UltracareÂŽ Disinfectant Cleaner Concentrate is the only product you need for complete compliance and thorough protection.

t &$0/0.*$"- 50 64& t &''&$5*7& t 64&3 '3*&/%-: t ,&&14 :06 $0.1-*"/5 8*5) 45"5& -0$"- 3&(6-"5*0/4

235 Ascot Parkway Cuyahoga Falls, Oh 44223

1.800.262.6262 UltronicsUSA.com

www.nailsmag.com/fifi/19177

116 |

NAILS MAGAZINE

na0812salonprofile.indd 116

AUGUST 2012

6/21/12 7:12 PM

Victoria is wearing Shockwave

preamp

shockwave

synchro

decoded

shimmer

créme

shimmer

créme

www.nailsmag.com/ﬁﬁ/19168

FOR MORE INFORMATION PLEASE CALL

800.275.1 1 1 1 orlybeauty.com

AVAILABLE AT SALLY BEAUTY, ULTA, SALONS AND PROFESSIONAL BEAUTY SUPPLY STORES.

na0812salonprofile.indd 117

6/21/12 7:12 PM

www.nailsmag.com/fifi/19305 na0812healthNF.indd 118

6/21/12 7:26 PM

HEALTH} A Study in Bliss: Thai Foot Massage

OOT MASSA AI F H T Works on entire lower leg, GE knee, and foot

EXOLOG REFL Y Just feet

Generally stimulates reﬂex points Intention is to bring body into balance Use of ﬁsts and knuckles along with thumbs

Uses precise and speciﬁc stimulation of reﬂex points More diagnostic approach

Use of wooden tool for reﬂex points and deeper applied pressure Use of Sen (energy) line map Wrap feet or lower leg in towel

Mostly uses thumbs

A Comparison of Thai Foot Massage and Reﬂexology

Traditionally a session starts with a foot bath and then a prayer to pay respect to the father of Thai massage (medicine) and to wish the recipient of the massage good health and happiness

PHOTOGRAPHS: THEODORE FLAGG; POST PRODUCTION: DAVID ROSE

No tool used — need to use thumbs for deeper work

Use of “zones” No wrapping of feet

No foot bath or prayer

Chart courtesy of Lisa Jacobs (www.lisajacobs.webs.com)

na0812healthNF.indd 119

A component of Thai massage, Thai foot massage was born out of the Ayurvedic medical system in India thousands of years ago. It has evolved and the form practiced today reveals influences from the medical systems of China and other eastern Asian countries. Says Lisa Jacobs, a licensed massage therapist based in Asheville, N.C.: “Techniques include and alternate between the stretching of the feet, stimulation of Sen lines [energy pathways], massage techniques using the hands, massage techniques using a wooden tool, stimulation of reflex points with the wooden tool, and pressure applied through a towel-wrapped foot.” There are, in fact, enough techniques used in this extremely thorough foot and lower leg massage to encompass a twohour session. “Because of its penetrating tissue work, it is ideal for the treatment of plantar fasciitis and other common foot ailments,” says Jacobs. Dancers, hikers, and athletes also enjoy its benefits. “After receiving a Thai foot massage session, most people experience a profound state of relaxation. Most of my clients sleep very well that evening,” she says. >>>

AUGUST 2012

NAILS MAGAZINE

| 119 6/21/12 7:26 PM

Keep Feet Smooth and Soft The PediSmuter Professional Electric Callus Remover from The Nail Superstore is a lightweight electric foot care device designed to shave and smooth away dry skin and calluses in just minutes. It has two precision speeds: low speed for rough dry skin and high speed for tough calluses. Use it on heels, soles, even on toes. The PediSmuter uses disposable refill pads that can be peeled off and replaced after every service. With three types of hygienic disposable filing pad grits to choose from, nail techs can work less with faster results. Use the coarse pad to remove heavy calluses, the medium pad for rough dry skin, and the fine pad to buff and polish the skin surface. After the callus has been removed, rinse the foot with water, then wipe the foot dry. For optimal results, apply a foot cream after the service. For more information, go to www.nailsmag.com/fifi/19451.

For When You Can’t Wash Up Arid Blue hand sanitizer from Beautiful Nails kills 99.9% of germs while moisturizing skin. Designed for the manicuring table, this beautifully scented product comes in an attractive 8-oz. pump. Keep one handy at your workstation for you and your client. For more information, go to www.nailsmag.com/ﬁﬁ/19452.

Dermelect Introduces “Anti-Aging” Polishes Over the past three years, Dermelect Cosmeceuticals has been hard at work creating its first collection of colored nail lacquers utilizing ProSina, a proteinpeptide derived from New Zealand sheep’s wool, to treat brittle, weak, and dry nails that are prone to chipping and splitting. Named ME, the lacquers deliver a fast-drying, high-gloss shine while strengthening stubborn nails. The polishes are water- and detergent-resistant and protect against UV rays. The debut collection includes six lacquers with eye-catching hues ranging from the brand’s signature red to a rich lilac, creamy sky blue, and color of the year, tangerine. For more information, go to www.nailsmag.com/fifi/19453. www.nailsmag.com/fifi/19249

120 |

NAILS MAGAZINE

NA1109noliftfungthrd.indd na0812healthNF.indd 120 1

AUGUST 2012

10:25:45 AM 6/21/12 7:269/22/09 PM

Oncology Training Available for Techs In April, Nontoxique and non-profit Spa4ThePink completed the first of many planned manicurist oncology trainings. These specialized trainings give licensed manicurists a glimpse into the effects of cancer treatments and how they change the way services are administered in the spa to safely and appropriately accommodate clients with cancer. Oncology training provides important tools for spa professionals providing treatments that support a full mind/body/spirit approach to relaxation and healing, or are simply about feeling good on this new journey. Patients or survivors can confidently receive hand and foot care that is appropriate for them with licensees who know how to navigate the needs of those who have had lymph nodes removed, and especially those who suffer from lymphedema or peripheral neuropathy. The training is done over two days with the first part conducted by Sally Tenioro, an oncology nurse, and the remainder by Spa4ThePink and Nontoxique. Attendees are also provided both retail and fundraising opportunities that help announce their specialized offering to their community while raising funds to support continuing trade education and free spa days. For more information, go to www.spa4thepink.org.

{

smart

software to manage salon

your

& spa.

QA }

Using

Salon I ris & XCharge

AND

I am a cosmetologist and would like to start doing nails, but I have also been diagnosed as a diabetic and must do finger sticks daily. Should I be concerned about infections? I see a lot of info on the diabetic client, but not the diabetic nail tech. Any info would be greatly appreciated. You bring up a very important question. Any openings in the skin make you potentially more susceptible to infection. This holds true for you, a nail technician who may create an opening in the finger from a finger stick, but is also true for clients who for example should not shave their legs prior to soaking in a pedicure spa because they may have some microscopic nicks or openings in their skin. Infections can be acquired just about anywhere (from touching a doorknob, shaking a client’s hand, etc.). Additionally, diabetics are more prone to infections in general and therefore it is important that you are especially cautious. After each finger stick it would be a good idea to wash your hands with an antibacterial soap and then to apply a topical antibiotic ointment (bacitracin is over the counter). You might want to cover the area with a small spot bandaid or even consider wearing a latex glove, especially if your hands are going to be immersed in water. It is always a good idea to wash your hands before and after each client. You might also look into a different glucose monitor that can prick the arm rather than the finger. — Dana Stern, M.D. is a board-certified dermatologist specializing in nails. She works in private practice in New York City.

stylish

smart wa y t o

save time

&business.

grow your

Simple. Smart. Powerful.

Have a health question?

(about salon safety and sanitation, nail disorders, science, etc.) E-mail it to Judy.Lessin@bobit.com and check back here for an expert answer. www.nailsmag.com/fifi/19287 AUGUST 2012

na0812healthNF.indd 121

NAILS MAGAZINE

| 121 6/25/12 12:20 PM

HEALTH} under the microscope

Raynaud’s Syndrome Raynaud’s Syndrome is a constriction of the blood vessels brought on by cold or stress that causes a discoloration of the ﬁngers and toes. Also called Raynaud’s Phenomenon or Raynaud’s Disease, Raynaud’s Syndrome is a medical condition that causes blood vessels to spasm, blocking blood flow to parts of the body and causing a dramatic change in the color of the skin. The discoloration often comes in what is known as a “three-phase sequence,” which means the skin turns from white to blue to red. First, the blood vessels spasm and reduce the flow of blood, turning the affected area white. After a period without oxygen, the area begins to turn blue. Finally, the spasm stops and the blood vessels reopen. Blood rushes to the area, turning it red. The cycle can be quite painful to sufferers, an estimated 3%-5% of the population.

What is it?

Most of the time a change in the weather triggers Raynaud’s, however stress has also been noted as a factor. There are two types of Raynaud’s: primary and secondary. Primary Raynaud’s is a stand-alone phenomenon that isn’t related to any other medical problem. Secondary Raynaud’s is caused by a larger health problem, such as lupus or rheumatoid arthritis.

How do you get it?

With little known about the cause, treatment remains a personalized trial-and-error approach. The Raynaud’s Association recommends taking proactive steps to prevent spasms, including stopping smoking and dressing in layers. When a person feels an episode coming on despite these preventative measures, she should swing her arms around in circles to keep the blood circulating or rub her hands together under warm water.

How is it treated?

In those rare cases when complications from secondary Raynaud’s create problems such as skin sores or ulcers, techs should avoid performing any nail services without a doctor’s release. Barring any complications, though, manicures, pedicures, and enhancements pose no threat to clients with Raynaud’s. For clients with Raynaud’s, take these simple precautions: Keep an air temperature of about 72° or encourage clients to bring a warm sweater. Make sure the water in a foot bath or manicure soak doesn’t get too cool or too hot. Be aware that the whirlpool effect itself might induce an attack of Raynaud’s in the feet in some clients. Take special care to keep the hands and feet warm once they’ve been removed from a soak. Wrap the hands or feet in warm towels and allow enough room for the client to move her hands and feet if necessary to keep the circulation steady. Finally, ask the client if she would like to have her hands or feet wrapped in a dry towel to keep them warm while she waits for her polish to dry.

What can a tech do?

Though doctors know what is happening — the blood vessels spasm and prohibit proper blood flow — they don’t know why it happens. They do know that women are more likely to develop Raynaud’s than men, and most often, it is diagnosed between the ages of 20-40. Though very little is known as to the cause of Raynaud’s, there are links that doctors acknowledge. For example, some occupations that require the use of vibrating, hand-held machinery cause nerve damage that results in Raynaud’s. (Don’t get nervous; we’re talking jackhammers, not electric files.) Some people with migraines also suffer from Raynaud’s, but why there is a link remains uncertain.

What else?

For more information about Raynaud’s Syndrome, log on to www.nailsmag.com/encyclopedia.

122 |

na0812disease.indd 122

NAILS MAGAZINE

AUGUST 2012

PHOTO REPRINTED WITH PERMISSION FROM THE INTERNATIONAL SCLERODERMA NETWORK AT WWW.SCLERO.ORG.

6/21/12 7:34 PM

“NO pipes necessary”. “all-in-one” set-up for pedicure, manicure, wax & facial. Compact, lightweight, with disposable liners to maintain your sanitation standards, adjustable footrest, and nail tech stool. Indulge.

“Not your traditional” pedicure chair combines the versatility and simplicity Belava is known for with the luxury of the most expensive salon chairs on the market. Pipeless, plush & extra wide, with heat & massage for the feet and the body, pivoting manicure/facial table, adjustable nail tech stool.

Sanitary disposable liner for each client, heat and massage for feet, durable pedicure tub This commercial grade pedicure system is designed to improve pedicure experience.

www.belava.com

t h e a r t o f a s a fe ped i c u r e

888.708.7131

www.nailsmag.com/fifi/19265 na0812disease.indd 123

6/21/12 7:34 PM

HEALTH} Natural, Organic, Cruelty-Free — What Does It All Mean? Navigating the myriad of claims in the cosmetic world may leave you wondering what these terms mean and who sets the standard. You’ll ﬁnd it’s not clear cut. BY ERIN SNYDER-DIXON

Consumers are more demanding than ever when it comes to the products they choose to use. Whether it is prompted by media reports, a desire to make healthier choices, or just to be more environmentally friendly, this all has an impact on which products fly off the shelves of your salon. But, in the hurry to make new lifestyle choices, little has been done to standardize what the different claims mean and what entity enforces them. “Natural,” “organic,” and “cruelty-free” are just a few of the claims making their way onto cosmetic labels. The U.S. Food & Drug Administration is generally tasked with regulating cosmetics. The FDA also actively collects reports of adverse reactions involving cosmetic products. It is important to note that this applies to handmade products as well as mass-produced commercial products. The makers of cosmetics are responsible for making sure that products are safe to use according to labeling instructions. “Natural” may one of the vaguest claims in use today. The FDA states that, “From a food science perspective, it’s difficult to define a food product that is ‘natural’ because the food has probably been processed and is no longer a

124 |

na0812organic.indd 124

NAILS MAGAZINE

product of the earth.” So, the FDA doesn’t attempt to deﬁne the term “natural” in respect to food or cosmetics at this time. It’s safe to say that even though people may be led to perceive so-called “natural” products as safer or healthier, that may not be the case. There are plenty of natural things that come from the earth that just are not good for us. Two items that quickly come to mind are lead and asbestos, both of which we wouldn’t want in our cosmetics. It becomes clear that as salon professionals, our jobs may also be to help clients understand the ins-and-outs of labeling and help them start asking the correct questions. When a client asks if a product is natural, they may in fact be expressing the concern that adulterated substances may make it into the products they use. The “organic” claim is currently governed for agricultural products by the U.S. Department of Agriculture (USDA). “The FDA does not deﬁne or regulate the term ‘organic,’ as it applies to cosmetics, body care, or personal care products,” according to the USDA Agricultural Marketing service, which oversees the National Organic Program (NOP). The USDA/NOP will, however,

AUGUST 2012

allow the use of the “USDA Organic” logo if the product is made up of agricultural ingredients and can meet the organic production, handling, processing, and labeling standards set by the USDA/NOP. All of the entities who supply ingredients, handle, or are part of the manufacturing process of the product must be certiﬁed by a USDA-accredited organic certifying agent. Once certiﬁed, products are broken down into categories — 100% organic, organic, and made with organic ingredients. Products made with less than 95% organic ingredients

Products made with less than 95% organic ingredients are not eligible to display the USDA Organic logo on their packaging

PHOTOGRAPHY ©ISTOCKPHOTO.COM/ ELENA ELISSEEVA

6/21/12 7:43 PM

sexy, warm, neutral,

cool, trendy shades from Geluv New formula gel polish cures in

30 seconds* 30

21 Days Lasting Colors

Fast Dry

High Gloss Finishing

10 seconds 30 seconds

TOP/ BASE GEL curing time

Chipping

30 seconds 60 seconds

COLOR GEL curing time

TOP/ BASE GEL curing time

LED Light

COLOR GEL curing time

UV Light

c e r â&#x20AC;&#x2122;s T u T

13 o

i T u p i To

28 o Night

zling Div

own Bab

lar

z i e Wo n z

k o His C n

o Dat

pange Ric

ctro Crus

Cha

aB ing CH

nlet Gre

r ure

11 ival

en Gir

w-Ling Z

old

p Though

Lip

Adv

elain Wh

20 can

a hing G

o n To p

Blesses

o r, M i r r

eek Isles

irr

o Me

4 Hal

r A Que

17 dazzled

li w G

Progno

16 nbo

mour Gi

New! Geluvâ&#x201E;˘ presents Soak Off Gel Polish. Beautifully formulated gels to glide on just like polish. The gel polishes come in an array of colors, and cures in seconds. Geluvâ&#x201E;˘ stays on nails for 21 days of long lasting color with no chipping or peeling, and soak off easy in only 10 minutes. You will love the 30 gorgeous shades and high-gloss finish. Try them today!

dly App

Use Geluv Soak Off Gel with

HI-POWER LED t -&% t 'BTUFS DVSJOH 10 seconds base/ 30 seconds colors/ 10 seconds top t 'JUT BMM GJOHFST BU B UJNF t 3FNPWBCMF CPUUPN QJFDF GPS GFFU t -&% MJHIU PSJFOUBUJPO UP DVSF all 5 fingers including free edges and thumbs

t "VUPNBUJD TFOTPS Light turns on when hand inserts t 0QUJPO NBOVBM TUBSU CVUUPO t 4FUUJOHT PO UJNFS BOE TFDT t XBUUT 7 %$ t 4PGUFS TJMJDPO QBE GPS DVTUPNFS UP SFTU UIFJS IBOE PO t -&% CVMCT MBTU MPOHFS UIBO GMVPSFTDFOU MJHIU t ZFBS MJNJUFE XBSSBOUZ t UP IPVST

1. 877. 502. 4731 www.igeluv.com Beyond Nail Products 11488 S. Choctaw Dr., Baton Rouge, LA 70815 BEYOND and Logos are trademarks of Beyond Nail Products. ÂŠ 2012 For Professional Use Only. For optimal results, use with BeyondÂŽ Nail Products. Product demonstration at COSMOPROF HALL C BOOTH 19425 07/22/11 TO 07/24/11

www.nailsmag.com/fifi/19189 Geluv Ad 2012 indd 1125 na0812organic.indd

6/25/12 6/25/12 12:54 12:12PM PM

Products that choose to display the Leaping Bunny logo must adhere to a single, comprehensive standard.

are not eligible to display the USDA Organic logo on their packaging. Simply, cosmetic products can claim to be organic as long as they don’t violate the use of a governing authority’s program logo. There is no demand that cosmetics comply with the USDA/NOP program if they don’t claim to be certiﬁed in accordance with it. Diving deeper into the murky waters of cosmetic claims we ﬁnd products that purport themselves to be “crueltyfree.” There are currently no restrictions for claims such as “cruelty-free” or “not tested on animals,” according to the FDA. Even though the claims

are not regulated, the government, through the USDA, has moved toward a model that improves animal welfare. In 1966, the Animal Welfare Act went into effect. It has been modified numerous times over the years. The amendments cover things such as animal fighting, improved standards for lab animals, protection of pets, and research facility inspections. So, “cruelty-free” may not mean that a product was not tested on animals. A salon professional/ consumer needs to ask very specific questions of manufacturers in order to buy products that align with her indi-

vidual idea of “cruelty-free.” Consumers can also look for private certiﬁcations, such as the “Leaping Bunny.” Products that display the Leaping Bunny logo must adhere to a single, comprehensive standard. Eligible products must not test on animals during any stage of product development, suppliers must make the same pledge to ensure the entire product meets the guidelines, and they must allow on-site audits of practices. This is a voluntary process and not mandated by any U.S. government agency. Whether you as a salon professional are seeking to provide more conscious choices for your clients or are seeking to deﬁne what all the claims mean, it is important to do some research. Be ready to help educate clients and answer their burning questions. Who are the packaging claims backed by (if anyone) and are they enforceable by law? Natural, organic, and cruelty-free may not mean what you thought they did.

www.nailsmag.com/fifi/19304

126 |

na0812organic.indd 126

NAILS MAGAZINE

AUGUST 2012

6/21/12 7:43 PM

un-hook & un-leash Win! a New portable Upower-2G A winner every month, register at: www.kupainc.com Scan the QR code and register to qualify. Download a free barcode reader at your mobile app store.

www.nailsmag.com/fifi/19107

na0812organic.indd 127

6/21/12 7:43 PM

HEALTH} secret ingredient Scrubs are granular products designed to help exfoliate and slough away dry and dead skin cells as well as moisturize and provide textural stimulation. In the nail industry they are most often used in pedicures and are scented with various ﬂavors such as lavender, mint, chocolate, guava, papaya, and more. The exfoliative granular element is usually made of salt or sugar blends.

scrubs

Oil: The oil in a scrub acts as the lubricant to which the salt and/or sugar grains are massaged across the skin. The oils help to moisturize the skin as the scrub is applied and often contain essential oils to promote healthy skin and soothing aromas. Oils that are often used in scrubs are almond, grapeseed, flax seed, coconut, and jojoba.

Salt or Sugar: Salt and sugar in a scrub are tiny and soft abrasives that gently remove dead skin cells to leave a healthy glow and supple feel to the skin. Sugar can be a little easier on legs after shaving, while salts can be used in varying crystal sizes and help act as a natural preservative. Dead Sea salts are a common ingredient in scrubs for their high mineral density. Epsom salts and ocean salts are also used for their mineral content.

3 Essential Oils: The essential oils are what can give the scrub its soothing scents and aromas. A few drops is usually enough to add an invigorating aspect to the blend. Peppermint oil and lemongrass are often used to promote relaxation, and tea tree oil and tangerine make for an excellent zesty experience.

Check out the “scrubs” entry on NAILS Encylopedia, www.nailsmag.com/encyclopedia, for more articles on everything you’d want to know about scrubs.

128 |

NAILS MAGAZINE

na0812secretingredient.indd 128

.com AUGUST 2012

6/21/12 7:46 PM

񡑄񡑘񡑖񡑗񡑁񡑃񡑇񡑙񡑈񡑀񡑂񡑈񡑇񡑘񡑗񡑠񡑀񡑆񡑔񡑔񡑒񡑖 񡑉񡑔񡑕񡑀񡑗񡑐񡑈񡑀񡑅񡑕񡑔񡑉񡑈񡑖񡑖񡑑񡑔񡑓񡑇񡑒 PEDRO CALLUS STONE

CLASSIC LASH CURLER

񡑄񡑤񡑓񡑉񡑦񡑓񡑀񡑉񡑀񡑥񡑧񡑣񡑓񡑤񡑀񡑗񡑡񡑦񡑓񡑡񡑥񡑓 񡑑񡑧񡑤񡑙񡑀񡑉񡑡񡑒񡑀񡑤񡑧񡑡񡑩񡑉񡑱񡑀񡑦񡑤񡑉񡑔񡑔񡑗񡑑 񡑥񡑦񡑢񡑣񡑣񡑗񡑡񡑕񡑀񡑙񡑉񡑥񡑖񡑓񡑥񡑀񡑩񡑗񡑦񡑖 񡑦񡑖񡑗񡑥񡑀񡑣񡑤񡑓񡑠񡑗񡑧񡑠񡑀񡑑񡑧񡑤񡑙񡑓񡑤

񡑆񡑡񡑒񡑗񡑥񡑣񡑓񡑡񡑥񡑉񡑐񡑙񡑓񡑀񡑔񡑢񡑤񡑀񡑦񡑖񡑓 񡑇񡑤񡑢񡑔񡑓񡑥񡑥񡑗񡑢񡑡񡑉񡑙񡑂񡑀񡑦񡑖񡑗񡑥񡑀񡑙񡑢񡑡񡑕񡑃񡑙񡑉񡑥񡑦񡑗񡑡񡑕 񡑦񡑩񡑢񡑃񡑥񡑗񡑒񡑓񡑒񡑀񡑑񡑓񡑤񡑉񡑠񡑗񡑑񡑀񡑥񡑦񡑢񡑡񡑓񡑀 񡑦񡑤񡑓񡑉񡑦񡑥񡑀񡑑񡑙񡑗񡑓񡑡񡑦񡑥񡑀񡑦񡑢񡑀񡑦񡑖񡑓񡑀񡑥񡑢񡑔񡑦񡑓񡑥񡑦񡑂 񡑥񡑠񡑢񡑢񡑦񡑖񡑓񡑥񡑦񡑀񡑔񡑓񡑓񡑦

ROCKHARD CUTICLE NIPPER

񡑈񡑖񡑗񡑥񡑀񡑉񡑩񡑉񡑤񡑒񡑀񡑩񡑗񡑡񡑡񡑗񡑡񡑕񡑀񡑒񡑓񡑥񡑗񡑕񡑡񡑂 񡑤񡑓񡑗񡑡񡑔񡑢񡑤񡑑񡑓񡑒񡑀񡑐񡑱񡑀񡑗񡑦񡑥񡑀񡑧񡑙񡑦񡑤񡑉񡑃񡑒񡑧񡑤񡑉񡑐񡑙񡑓 񡑑񡑢񡑡񡑥񡑦񡑤񡑧񡑑񡑦񡑗񡑢񡑡񡑀񡑉񡑡񡑒񡑀񡑥񡑖񡑉񡑤񡑣 񡑣񡑤񡑓񡑑񡑗񡑥񡑗񡑢񡑡񡑀񡑐񡑙񡑉񡑒񡑓񡑥񡑂񡑀񡑒񡑓񡑙񡑗񡑨񡑓񡑤񡑥񡑀񡑦񡑖񡑓 񡑧񡑙񡑦񡑗񡑠񡑉񡑦񡑓񡑀񡑗񡑡񡑀񡑔񡑢񡑤񡑠񡑀񡑁񡑀񡑔񡑧񡑡񡑑񡑦񡑗񡑢񡑡

SLANT TWEEZER “THE CHOICE OF PROFESSIONALS“

񡑅񡑉񡑠񡑢񡑧񡑥񡑀񡑓񡑰񡑣񡑓񡑤񡑦 񡑣񡑤񡑓񡑑񡑗񡑥񡑗񡑢񡑡񡑀񡑉񡑡񡑒 񡑣񡑓񡑤񡑔񡑢񡑤񡑠񡑉񡑡񡑑񡑓 񡑠񡑉񡑘񡑓񡑀񡑦񡑖񡑗񡑥 񡑉񡑩񡑉񡑤񡑒񡑀񡑩񡑗񡑡񡑡񡑓񡑤 񡑦񡑖񡑓񡑀񡑧񡑙񡑦񡑗񡑠񡑉񡑦񡑓 񡑐񡑤񡑢񡑩񡑀񡑥񡑖񡑉񡑣񡑓񡑤

Recognized worldwide for quality, performance, innovation and service. For more detailed information and a distributor near you please visit tweezermanprofessional.com or call 1-800-645-3340 www.nailsmag.com/fifi/19258 na0812secretingredient.indd 129

6/21/12 7:46 PM

(You Make Me Feel Like)

a natural nail Natural nail services are seeing a sizeable upswing in popularity in salons right now, and clever techs can capitalize on this new wave of “back-to-basics” clients with great manicuring fundamentals and some little extra touches. BY TIM CROWLEY For customers who are looking for an affordable luxury, a little treat they can give themselves to feel pampered, a natural nail service is often the choice. Less expensive than acrylics and gel, natural nail manicures typically include a cleaning of the cuticle, polish application with top and base coat, and perhaps a forearm massage with a scented scrub or lotion, but a nail tech can turn this service into so much more. Spa manicures can include essential oils, anti-aging products, paraffin dips, pre-manicure cuticle soaks, and more to give natural nail clients that extra attention they’ll be increasingly drawn to indulge in. Even nail art can become a quick way to get more out of a natural nail service. “If a client comes in for a ‘regular’ manicure,” says Ingrid Deckelman of Todd Patrick & Co. Salon in Ormond Beach,

Fla., “then anything I do above and beyond is considered an upsell. And upselling is a great way to expand your income using your existing client base.” Even retail can be combined with natural nail services by suggesting a cuticle oil or hand lotion to take home for maintenance after the manicure. Angie Roman of Nails by Mz. Angie in Chicago says that the key to upselling natural nail services is education. She keeps her spa manicure service in heavy rotation by explaining to her clients all the benefits. “When they first come in, I talk to them casually and give them the facts about how the spa manicure—and the scrub and paraffin dip — can benefit them.” Here is a guide to help you educate your natural nail clients on all the wonderful ways you can enhance their manicure experience — naturally.

polishing

5 Bonus: Use balance-point positioning. Brace the hand that holds the client’s finger on the table, and hold the finger between your forefinger and thumb. Then use the pinkie of your polishing hand to anchor it to the three unused fingers on the holding hand. This lets you pivot and adjust your brush in a smooth and comfortable way. Note that the thumb and forefinger of the holding hand pinches the client’s finger to pull back the soft tissue from the nail plate. This makes the nail bed a little bigger and ensures complete polish coverage.

130 |

NAILS MAGAZINE

na0812naturalNail.indd 130

AUGUST 2012

6/21/12 8:13 PM

Nail Shape Choosing a nail shape for your client is one of the quickest and most effective ways to transform a natural nail into a beautification aid. If the client has longer nails, the squoval shape can have a slimming and lengthening effect on the finger. Also, if the client has nails that are weak or brittle, you can file them down to a clean almond shape to keep the nails tight to the nail bed and prevent the free edge from snagging during day-to-day use and possibly causing injury.

NAILS has some great articles and tutorials online about nail shapes and how to file them. Check them out at www.nailsmag.com/list/topic/nail-shapes.

Getting a smooth, glassy look while polishing takes a little practice, but it’s worth it. One trick is to minimize your actions to get complete coverage in three easy steps. It’s all about control. Hillary Fry of Solessence Spa Nails in Brookfiled, Wis., gives this advice on polish applications. Before you start, assemble all the products you will need. Always use a base coat and top coat selected for your client’s nail type. Use the following stroke steps for base coat, color coat, and top coat to achieve salon perfection. This nail has already had two color coats applied. A third is being added for layered color. 1. Lay the brush just before the eponychium, and gently push up until it almost reaches, but does not touch, the skin. 2. Swing the brush to the left, in one stroke. Cover all edges on the sides and front without getting polish on the skin. The left side of the nail should be evenly polished. 3. Repeat the same action on the right in one motion. 4. Pull brush across the free edge to create a seal for a longer-lasting manicure. 5. A final swipe down the center of the nail is all that is needed to complete the color portion of the polish. Finalize with top coat. Wait two minutes, then finish with drying spray to condition and accelerate dry time. >>>

AUGUST 2012

na0812naturalNail.indd 131

NAILS MAGAZINE

| 131 6/21/12 8:16 PM

Pricing Pricing for natural nail services can vary. Some techs have drawn-out manicure services written clearly on the menu, with items like SpaManicure, Anti-Aging Hand Treatment, Hot Oil Manicure, Hot Stone Manicure, and of course the Basic Manicure. Each of these can be priced up front with a listing of the products used and services done. According to the NAILS 20112012 Big Book, the current industry average for a basic manicure is $19.76. But you can also offer basic manicures and then a list of a la carte of options — almost like a build-your-own service. Some things you can add are paraffin dip, massage, scrub, mask, soak, nail art, and gel-polish. These additions can really add up too. You can take something as simple as a paraffin dip and charge $10 extra. If you are able to upsell this to as little as three clients a week, then that would bring in an additional $120 for the month (or $1,440 for the year).

Massage A th thorough hh hand d and d fforearm massage can be the client’s favorite part of the service experience. With some good massage techniques, anyone can tap into the client’s energy to help relieve stress and tension. It doesn’t even have to take long. A simple run through of the main points of hand and arm massaging can turn a basic manicure into a spa experience. Remember, when giving a massage to never break physical contact with your client. This can interrupt the positive energy of a massage. The movements should flow together seamlessly so that at least one hand is touching the client at all times. There are many products that can go great with hand and forearm massages. Massage lotions and body butters add extra glide to the movements, and allow for deeper tissue massaging throughout the muscles of the hand and arm. Scrubs can also be great and add that extra level of exfoliation to renew healthy skin cells. For a detailed step-by-step on hand and forearm massaging, go to www.nailsmag.com/manicuremassage.

>>>

132 |

NAILS MAGAZINE

na0812naturalNail.indd 132

AUGUST 2012

6/21/12 8:16 PM

e d i cta b le

e & Ra d i a n t

11 6

Ra r

11 6

7 U npr

6 16 11 6 n t My B a wd y

D ev

11 6

Model is wearing No Plain Jane.

8 11

www.chinaglaze.com Available exclusively at fine beauty supply stores.

8 11

A luxurious palette of 6 lustrous colours.

0 N 1 o Pl ai n Jane #

9 S 1 wa n k y Si l k #

iantl y Da ring

www.nailsmag.com/fifi/19119

na0812naturalNail.indd 133

6/21/12 8:17 PM

Nail Art

Themed Services

Nail art is not only an easy way to upsell a natural nail client, it’s also a way for you to express your creativity. Even if you feel you’re the most un-artistic nail tech on the planet, you can dabble in a quick polish design that requires nothing more than a striper brush and imagination. Angie Roman of Chicago shows how she does an easy nail art design in polish that she charges between $7-$10 for.

1. Polish the nails in different colors, with the middle finger two-toned down the center.

One way to entice customers into deluxe spa manicures is to create a theme around the service. Marketing a natural nail manicure as a “Tropical Island Mani” and using guava- and papaya-scented scrubs and lotions can grab a client’s attention. Offer them a fruit juice drink as a refreshment and they’ll feel as relaxed as they would on a beach with their toes in the sand. Aracely Ruiz of Aracely’s Nails in Chicago says her most popular natural nail service is a Spa Manicure with antioxidants. She centers the service around Cuccio’s line of Pomegranate & Fig spa products, which have antioxidant elements from the pomegranate extracts. She uses the brand’s manicure soak, sea salt scrub, butter blend, and transforming wrap to maximize her client’s skin care. Small props can also add to a themed service. The Palms Nail Bar & Spa in Salem, N.H., has used coconut shaped bowls, small ceramic leaves, and mats designed like bamboo shoots to add to the effect of a tropical service.

2. With a black striper/black acrylic paint, begin adding lines, squares, and boxes.

4. Add dots in different areas.

For more information on natural nails, go to www.nailsmag.com/list/topic/natural-nail-care.

5. Add glitter and top coat.

134 |

NAILS MAGAZINE

na0812naturalNail.indd 134

AUGUST 2012

6/21/12 8:18 PM

Suggested Salon Price:

$35.99 ea

www.nailsmag.com/fifi/19170

na0812naturalNail.indd 135

6/21/12 8:18 PM

136 |

na0812bosses.indd 136

NAILS MAGAZINE

AUGUST 2012

CREDIT - PHOTO/ILLO/NAILS BY SO AND SO

6/22/12 11:20 AM

HOW TO HANDLE BAD BOSS BEHAVIOR It’s intimidating enough to have to confront another employee for breaking the salon rules, but what do you do when it’s the owner who’s the culprit? We give you some simple strategies and scripts for a constructive talk, plus expert advice on when it’s time to move on to a different salon. BY SREE ROY

t’s a peaceful Saturday morning at the salon. Your first client of the day has slipped on an eye mask as you begin to run the water for her pedicure. Just as you start to ask her, “Is the temperature all right for you?”, you hear a commotion at the door. All of a sudden, two children burst in, running and screaming at the top of their lungs. As you walk over, policy manual in hand, to tell the children’s parent that kids are not allowed in the salon if they

ILLUSTRATION BY LIZ ADAMS

na0812bosses_resize.indd 137

don’t have an appointment, you have a disturbing realization: those scampering children belong to your boss, the salon owner herself, who’s following them inside without batting an eye. If this scenario makes you want to throw in the manicure towel, we can’t say we blame you for that thought. But before you do, we recommend taking the high road and giving the boss a chance to mend her ways, similar to what

AUGUST 2012

NAILS MAGAZINE

| 137 6/22/12 11:24 AM

Harmony_Insert_Aug2012.indd 1

7/3/12 4:28 PM

Harmony_Insert_Aug2012.indd 2

7/3/12 4:28 PM

Harmony_Insert_Aug2012.indd 3

7/3/12 4:28 PM

Harmony_Insert_Aug2012.indd 4

7/3/12 4:28 PM

%#! ' #!$ "+ +#( '%(&'

%&' ) % ' (% ' ! " '% " ' " %

' & % )# (' #" %+ " '(% " &'% " ' " % % " % ! ! % "

' & ' "&* % * " ' " % '' * #% ! " & #% $ % # ! ! % ! ! $

Harmony_Insert_Aug2012.indd 5

7/3/12 4:28 PM

# "

Harmony_Insert_Aug2012.indd 6

7/3/12 4:28 PM

HOW TO FIND A GREAT SALON OWNER If you choose to quit and find another salon to work in, you need to ensure that you won’t simply run into the same or a similar predicament at your new place of employment. Heather Goodwin, a coach at salon coaching and training firm Inspiring Champions (www.inspiringchampions.com), says you need to know what to look for during the salon interview process to ensure the owner you’ll be working for follows her own rules. Goodwin says: “I meet techs from all over and a high percentage of them find themselves in the same types of situations. The challenge that I see over and over is that instead of making a career move they just look for a ‘job’. Or more often I’m noticing them opening their own businesses as a way out. Neither of these are usually successful moves. More often than not the new business struggles just to stay afloat and most likely will close due to the lack of real business knowledge in our industry. “As for jumping into a new job, the tech needs to interview the boss. Does the salon require a resume with references first before setting up an interview? Does the owner have you fill out an application that not only asks the vital info, but also questions on services and product lines (more of a self-assessment type form)? Does the owner have a vision statement ensuring what he or she is looking for in a new tech? Does the owner, upon completing the first interview, have the applicant interview with a team member? “Was the owner prepared and on time? How was she dressed? Was the salon clean? How were the other team members dressed? During the interview with either the other team member or the owner, was gossip present on why others had left, or why they were hiring? “Once a first interview is passed, Inspiring Champions recommends a second interview with both the owner and a second team member. This allows all parties to connect again. Look around again at the surroundings. Are children running around? Ask the team member if these children are allowed. Is the salon still clean with things running timely? “Ask for clarity on product lines and usage. Was the compensation structure explained clearly? Were agreements in writing? “In the third interview model services should be completed to test the applicant’s skills. Were the products labeled? Was the stock sufficient? What is the tech responsible to provide? What’s their inventory and ordering system? “Remember that the culture of any salon is set by the leader. An employee can control her destiny by utilizing these points to look for. They have just as much opportunity to interview their new boss and coworkers. That way they can live a life by design and not by default.”

you’d hope she’d do for you if you were the one breaking the rules. Lisa Marie Arnold, the owner and a coach at Lisa Marie Arnold, Inc. (www. lisamariearnold.com), a business coaching firm for salons and day spa, advises: “If it’s a place that you enjoy,

144 |

NAILS MAGAZINE

na0812bosses_resize.indd 144

where you have built a following, and where you see potential, then I think the owner deserves a second chance.”

THE TALK This of course brings up the teensy issue of having to confront the boss about her bad behavior, an

intimidating prospect for many of us. You can alleviate some of the fear factor by preparing for the talk in advance, both my arming yourself with the facts and by practicing scripts. “The conversation needs to focus on the business and answer my favorite question: Is it good for the customer? If it’s not good for the customer, then whatever that issue is needs to stop immediately,” says Neil Ducoff, founder/CEO of Strategies (www.strategies.com), a business training and coaching company for the beauty industry specializing in leadership, performance, and growth. “Prepare a short list of how the owner’s rule violations are hurting the culture of the salon and degrading the customer experience.” Michelle Smith, founder of Beauty Education and Resources (www.beautyeducationandresources.com) and a salon owner, recommends preparing for the best and the worst. “Make sure you have all of the facts and solutions, and the best time is when the owner isn’t busy or tired. You may even want to schedule a meeting in advance,” she says. And have the talk, as well as the lead-up to the talk, in person, not over the impersonal medium of e-mail, says Arnold. “I’d walk up to the salon owner and say, ‘I’m a little bit concerned about some of the policies in the manual,’ says Arnold, who also advises that you look up the manual ahead of time and know what it says verbatim. And while it may be tempting to rely on strength in numbers by getting other employees to confront the boss with you, in general, ganging up on the owner is a no-no, according to the experts we interviewed. “The issue may affect everybody but you’re talking to the boss because of how it is affecting you personally. It’s more professional if you do it solo,” Arnold says. “That eliminates that backroom chatter and gossip that isn’t good for anybody.” Smith advises that to constructively deal with issues as a team, the salon should have regularly scheduled meet-

AUGUST 2012

6/22/12 11:25 AM

ings to discuss issues together and/or the owner could set up a suggestion box for feedback.

SCRIPTS So, what exactly do you say? You need to alert the owner to the discrepancies. One way to phrase this, Arnold says, is, “I’m a little confused about what I’m supposed to be doing and what I see other people doing.” Arnold adds, “Talk about how you’re looking for more professionalism: ‘I was anticipating a place of employment where there was consistency and structure — a place where I could have a career.’” In the best-case scenario, your boss will find your comments eye-opening and be thankful for how you’ve helped improve her business. You may even find your relationship with the owner is strengthened after mutually coming up with a solution. However, if the owner plays the “boss card” (saying that because she’s the boss she’s the exception to the rule), then the best response is to defuse the situation, Ducoff says. He offers this response: “I respect your position as the owner and I want to work with you to make the salon something extraordinary. I want to follow your lead. I want you to be a leader that stands for best practices. How can I help you do this?” Ducoff says this brings the conversation back to what’s best for the salon and the customer. “Owners know this. Help the owner feel your loyalty, concern, and willingness to work together to create something extraordinary,” Ducoff says. And if the rule the boss is breaking is outdated, then this is the ideal time to have it re-written and the new rule added to the manual. Policies can be changed, but the new policy should be in writing. Smith says, “I believe you treat others the way you like to be treated, and if it’s good for the owner, then all employees should be able to do it too and vice versa.”

FOLLOWING UP The next steps are the action items: timelines and accountabilities that make change

stick, Ducoff says. “The last step of the meeting should sound like, ‘OK, so starting tomorrow, we’re all going to arrive 15 minutes before the salon opens to prepare for work, we’re going to turn off our mobile phones while servicing clients, etc. Let’s set up some accountabilities we can all use to make sure what we’re committing to here is in line with the salon’s policies and procedures,’” says Ducoff. Arnold says to anticipate a second meeting, after the owner has had time to think about the discussion and to implement changes. “If the initial conversion was all from the viewpoint of how the change would improve the overall business, then I would be hoping to see some definite feedback within a few days.” If the owner falls into a backslide, in which she improves for a few days but then goes back to her old ways, make sure you address it with her immediately. “It does take people time to develop new habits,” Smith says. “However, if the person isn’t working toward a solution at all, then in my opinion, that says the person doesn’t care.”

THROWING IN THE TOWEL There are some cases in which, after confronting the boss, it really is time to find other employment. Especially if you’re an employee (as opposed to a booth renter or an independent contractor) because then the boss has the power in the relationship and gets the final word, whether it’s the appropriate word or not. After bringing up the issue and not seeing it fixed or seeing it get worse, and if the issue is something you’re not OK living with, then your only real recourse is to leave. Smith says, “There is nothing wrong with seeing what other fish are in the sea. Just don’t tell anyone, as we know most can’t keep secrets. So if you don’t see any change, you may want to consider finding a new job.”

DOS & DON’TS DURING “THE TALK” Do be professional and honest, but gentle and humble at the same time. Do use “I” statements (not “you” statements). (Such as, “I am concerned it disturbs our clients’ experience when there are children in the salon. Not “You are breaking the rules when you bring your children to the salon.”) Do focus on how the situation affects the overall business. Don’t have a nasty attitude. Don’t attack or point ﬁngers. Don’t have it be a “me-me-me” conversation. It’s not about you; it’s about the salon and the clients.

In many cases, however, we think you’ll be pleasantly surprised to find the salon owner receptive to your comments, if you’ve approached her the right way and keep your demeanor professional. Arnold says, “Owners are learning all the time. They may be thrilled to hear and learn. They may benefit greatly from the conversation and appreciate what you had to say.”

AUGUST 2012

na0812bosses.indd 145

NAILS MAGAZINE

| 145 6/22/12 2:08 PM

how i became a

Whether told as a childhood dream that grew into a reality or as a serendipitous career move, the story of how someone got into doing nails is always interesting to hear. Stories like these remind us of the opportunity available with a little luck and a lot of hard work.

Meggan Joy Anderson Nail’D by Meggan, Burley, Idaho As a little girl I always loved styling Barbie’s hair, so I made the decision to go to cosmetology school. During school, I fell in love with nails so much I didn’t even finish the hair course; I switched to become licensed as a nail tech. I did nails for about four years, but then quit doing nails to try something new. After a long absence, I began doing nails a couple of days a week. I also began networking on Facebook to get ideas on nail art. Then, in January 2010, I attended a class with Young Nails, and I fell in love all over again. I had no idea you could do all this crazy stuff with nails! Now, I keep up with my education, and I love learning new things from fellow nail techs, Facebook, and NAILS Magazine. I was just voted best nail tech in my area! I love what I do, and I have dreams of becoming an educator and of owning my own salon someday.

Colleen Murphy A Finishing Touch Nail Studio, Edmonton, Alberta, Canada I was a single mom, and while we lived comfortably, I had to watch my pennies to have extra money at the end of the month. Pampering myself was a real (and rare) treat. A friend referred me to her tech who had lower prices because she worked out of her home. I loved it — not just the pedicure but the whole experience. That nail technician planted a seed that turned into a dream. It would be a huge risk to make the career change, but I wanted to be able to make women feel as wonderful as I had felt. I found a school that offered an evening course for nail certification, saved for my tuition, and enrolled. I was old enough to be my classmates’ mother, or grandmother in some cases, but we had fun. After I finished the course and passed my exam, I quickly realized how unprepared I was to start performing services. This was the beginning of the real journey. I read everything I could find online about nails. I read NAILS and other magazines every month — and more than once. I practiced on anyone who would lend a hand, even if they only had time for one finger. During those days, my husband wore gels and got many pedicures! I spent hours and a small fortune with one-on-one educators. I remember one instance in particular where an educator talked me through the application while she performed a fill on my nails. I got into my car and drove away, then pulled over, broke down, and cried. I was so frustrated! The nails were thick, flared and uneven — everything I was seeking help to avoid. I wanted to pack it in, but I persevered. I spent hours at my nail desk working on training hands, over and over and over. I started building confidence, and slowly clients started coming — and coming back. The best part was when I realized I had found my confidence. I could do this. To this day, I am still hungry to learn, and I doubt that will ever change. My next goal is to be an educator.

146 |

NAILS MAGAZINE

na0812DoingNails.indd 146

AUGUST 2012

6/22/12 8:41 AM

nail tech Michelle Cordes Gene Juarez Salon and Spas, Tacoma, Wash. When I was 14, I began getting my nails done because I was a nail biter. I loved getting my nails done. I wouldn’t do them myself, and I wouldn’t let friends do them. I would babysit to have enough money to go to a salon. When I was 20, I was going to a nail tech who would say to me, “You should go to nail school” every two weeks when I went in for my appointment. For years she badgered me, telling me I should do nails. Finally I asked her why she thought so. She said I was the only person she had ever met who was as picky as she was. I took her advice and enrolled. She mentored me the whole way through school and then I rented a booth from her when I graduated. In my mind, I would do nails until I went to school for a “real” job. A year later, I opened my own salon. That was 15 years ago! I’m still in the nail business, and I don’t see myself getting out. Oh — and I finally did go to college. I gave up my salon and began working full time as an employee so I could also attend college full time. I’ve become so interested in the scientific aspect of nail products, I’ve decided to major in business and science.

Amanda Hearne Laramie, Wyo. I’ve always been a bit of a tomboy. I grew up on a farm and loved spending time on a horse or with the cows. I never dressed to follow trends, and I didn’t do much with my hair besides wear it in a ponytail. But I always did my nails. My grandma would paint her nails to match her outfit every morning before work, and I remember watching her drive in a way to avoid smudging her wet polish. Her nails always looked amazing. I guess I picked up on that because I loved doing my nails. I always painted them with different designs or crazy colors, and then began playing with the DIY kits. When I was a freshmen in college, my mom told me I could attend school and earn my nail certification during the three summer months. So, that’s what I did: I attended school the summer between my freshmen and sophomore years. With the money I made doing nails, I put myself through college and supported myself for several years beyond graduation. One of my favorite stories that captures how much I love nails is about the time I was changing a starter in my pickup. My cousin was watching me and commented, “That has to be the funniest thing I’ve ever seen: greasy hands and hot pink fingernail polish.” To this day, I still don’t do much to dress up or take pains with my hair, but my nails are always in good shape. I’m not working in a salon but find that people always ask my opinions about trends, products, or techniques, so I stay current with my license and try to keep one foot in the industry because I never know when I’ll be back. >>> AUGUST 2012

na0812DoingNails.indd 147

NAILS MAGAZINE

| 147 6/22/12 8:41 AM

Maggie Franklin Art of Nailz, Visalia, Calif. Like most good human psychology stories, the story begins with my mother. Mom went to cosmetology school directly after high school, but had to give up doing hair within two years because of severe reactions to the products. Still, I became familiar with the professional side of the salon industry. I saw the inside of a supply house but never the inside of a salon. When I was 15, my mom took me to get my nails done. We were fortunate to have a nail tech who was comfortable and eager to walk us through what she was doing step by step and communicate with us honestly about technique and product — because, as it turned out, Mom had an ulterior motive! She was using me as a guinea pig to learn how acrylics were done so she could purchase professional products and do her own. I let Mom do my nails once. From that point on, I did my own, and then, over the next few years I had two regular techs: one I saw throughout most of my junior and senior years — a woman not much older than myself who was sweet and competent but not interested in building nails to my personal liking, learning new techniques, or addressing my lifting issues. And Leanne. Leanne introduced me to the term “nail tech.” Leanne used a nail drill, not a Dremel. Leanne’s implements sat in a clearly labeled Barbicide canister, and the disinfectant was always clean and clear. Leanne subscribed to NAILS and other industry magazines. Leanne went to beauty shows. She was the first nail tech I saw do pink-and-white nails. I knew I wanted to be a nail tech, but school was pricey. Plus, it required me to show up five days a week at 8 a.m., a time that was — and remains — a ghastly hour. I wasn’t willing, at 17, to give up my summer to do something so torturous. It wasn’t until January 1992, when I found myself living 190 miles from home and working at a job that was decimating my soul that I finally came around to a plan: I wanted to be a graphic designer. This required going to school for at least two years, which meant I needed to find a job with decent pay and flexible hours while I earned my certificate. So I enrolled in nail school. By the end of my first week, my fate was sealed. I knew it was all I ever wanted to do. After school, I moved back to my hometown and rented a booth at the salon Leanne had owned. However, in the six months it took to complete school and take my state board, Leanne sold her salon and moved away. I’ve spent the last 20 years wishing I had gotten to know Leanne better. I lost touch with her, and I’ve never been able to find her. I wish I at least knew her last name so I could look her up on Facebook. I don’t even know if I spelled her name right. But I do know I owe her for becoming the professional I am today.

Nicole Balsinger Simply Natural Nails, Venice, Fla. I got pregnant when I was 16 years old, and I realized I needed to find a way to support myself and my son. Thinking about what to do for work, I knew two things: I didn’t want to work at McDonald’s, and I loved the smell of the salon where my mom went to get her nails done. At the time, the vocational tech school offered a deal for high school students. We could attend classes in the evening and had to pay only for the cost of products. I completed the evening classes, earned my license, and at 17 began working at a salon called “Puttin’ on the Ritz.” I stayed there for three years, had a transitional period for about eight months, and then began working at the Salon of Venice. I’ve been working with the same group of people for 11 years, the past three-and-a-half as a self-employed technician within the salon. There have been slow seasons, but I’ve always been able to make enough to support myself and my son. Even after all this time, I still enjoy doing nails, and I can’t imagine myself doing anything else.

148 |

NAILS MAGAZINE

na0812DoingNails.indd 148

AUGUST 2012

6/22/12 8:41 AM NA0312superelaxfp.indd VS0112superelaxfp.indd

www.nailsmag.com/fifi/19221

na0812DoingNails.indd 149 NA0312superelaxfp.indd VS0112superelaxfp.indd 1

6/22/12 8:41 AM 1/20/12 10:07 8:37 AM 12/9/11

CandyC ated Nail Art It’s summer and we’re ready for a trip down to the candy shop. With our delicious lemondrop nails on this month’s cover, we decided to enlist some of your favorite manufacturers to create their own spin on candy-coated nail art. Here are 11 sweet designs to cure your clients’ cravings.

Lollipop Shop

Thao Nguyen, Nails Desire, Santa Monica, Calif. Hand and Nail Harmony national education manager 1. Apply Gelish Foundation and cure for 5 seconds in the Gelish 18G LED Lamp. 2. Apply two coats of color. The pink shade featured here is Gelish Go Girl from the Spring 2012 Candy Land Collection. Cure for 30 seconds in between each application. 3. Using a dotting tool, create four circles, each a different size in any colors that you choose. Cure for 30 seconds. (Featured here is Orange Cream Dream, Sugar & Spice, Sheek White, and You’re Such a Sourpuss.) 4. Using a thin design brush, delicately draw the swirls inside the circles of the “lollipops” with different colors. Cure for 30 seconds. 5. Using another clean design brush, draw the stems of the lollipop with Gelish Sheek White. 6. Using a thin design brush, create swirls along the side of the lollipops. Cure for 30 seconds. (Featured here is Gelish Emerald Dust.) 7. Apply top coat and cure for 30 seconds.

150 |

na0812candy.indd 150

NAILS MAGAZINE

AUGUST 2012

PHOTOGRAPHY BY KELLY BRACKEN

6/22/12 11:35 AM

Yummy Gummies

Jennifer McCormick, Jan’s Tans, Medford, Ore. INM educator 1. On an INM Timeless Clear Tip, apply Prep It, Prime It, and Dual It. Cure. Apply your first coat of Gelavish (shown here in Innocence) and cure. Apply a second coat of your color and cure. 2. Choose your second color of Gelavish (shown here in Joyful) in a spiral pattern. Cure. 3. Place a bead of acrylic onto the nail. To create your gummy bear, form it into a rectangle. Add small beads for the ears, nose, hands, and feet. 4. When the gummy bear is dry, use a very small amount of Gelavish and wash the color over the bear, leaving a glossy effect behind. Cure. 5. Apply Glaze gel top coat to seal. After applying Clear Glaze, there is no tacky layer to wipe after curing.

Do the Tootsie Roll

Kristi Spencer, Bentley’s Salon, Moline, Ill. NSI educator 1. Prep the nails and apply NSI Balance Bond. Use NSI Radiant White Sculptor to make stripes on the bottom and top of the nail. Apply a red stripe using Red Sparkle. 2. Add another white stripe. 3. Fill in the rest of the nail with NSI Bronze Sparkle. 4. Use Radiant White to write “Tootsie Roll”. Use Bronze Sparkle to finish the letters. Use Rainbow Sparkle to add sparkle to the entire nail. Apply Finish Clear.

Jelly Bean Bonanza

Vu Nguyen, Kansas City, Mo. OPI educator 1. Apply two coats of OPI GelColor in Alpine Snow. Cure for 30 seconds after each coat. Draw an outline of the jellybeans using Lincoln Park After Dark with a fine point brush. Cure for 30 seconds with an LED light. 2. Fill in the jellybeans with your favorite OPI GelColors. Cure for 30 seconds with an LED light. Shown here are Lincoln Park After Dark, Suzi Says FengShui, Big Apply Red, A Good Man-darin Is Hard to Find, Pompeii Purple, I’m Not Really a Waitress, and Strawberry Margarita. 3. Create shading on the the jellybeans with Lincoln Park After Dark. Cure for 30 seconds in an LED light. 4. Apply highlights to the jellybeans using Alpine Snow. Finish with Gel Top Coat. Cure for 30 seconds in an LED light. >>> AUGUST 2012

na0812candy.indd 151

NAILS MAGAZINE

| 151 6/22/12 11:35 AM

Hard Candy Sweetness

Julie Tran, Cosmic Beauty, Kapolei, Hawaii LCN educator 1. Polish the entire nail using LCN Free Your Mind color gel. Cure for 60 seconds under an LCN Skypro LED light. 2. Use LCN Spice Up Your Life color gel to create a curved shape. Cure for 60 seconds. Repeat with LCN Fanappleistic and LCN Dream Catcher color gels. 3. Use LCN Orchid White 3-D design gel color to draw a white line between Fanappleistic and Dream Catcher. Cure for 60 seconds. 4. Use Fancy Pink, Fire Red, Blue Summer Sky, and Turquoise 3-D design gel colors to make the candy and heart. Add rhinestones. Cure for 60 seconds. 5. Top with LCN Glaze Gel Clear. Cure for 60 seconds and finish with LCN Cleanser.

Sweet Treats

Lorena Marquez, At Your Fingertips, Watsonville, Calif. Entity Beauty director of education 1. Use three shades of blue (Artist Baby Blues, Watercolor Blue, Surrealist Surprise Sapphire) and Blank White Canvas to create a cloud-like effect. Pick up two colors at one time and pat them down and allow them to blend together. Cover the entire base of the nail. Remember to keep it thin. 2. Cap the entire nail with Entity Clear Sculpting Powder. 3. File and buff the nail. Cleanse with Natural Nail Prep. Apply Entity One Color Couture Base Coat. 4. Using several colors from the EOCC, paint a small cupcake, cookie, and candies on one side of the nail. You will need to cure each color one at at time. Cure each color in the Entity LED light for 20 seconds. 5. Create the lollipop on a form using Entity True Artistry Colored Powders. The gingerbread man was made with clear powder and then painted with EOCC Skins vs Shirts. Attach the 3-D designs to the nail using clear acrylic powder. Apply EOCC top coat, cure for 30 seconds, and wipe off the sticky layer with Natural Nail Prep.

152 |

na0812candy.indd 152

NAILS MAGAZINE

AUGUST 2012

6/22/12 11:36 AM

www.facebook.com/nailsmag

Thanks to our awesome Facebook fans! NAILS Magazine has 100,000 fans and counting!

EVERY ONE OF YOU HAS MADE OUR COMMUNITY STRONGER.

na0812candy.indd na0812facebook_fp.indd 153 2

6/25/12 6/25/12 1:01 12:15 PM PM

Pinwheel Lollipop

Natasha Karan, Los Angeles American International Industries social media associate 1. Paint two coats of opaque white polish on the nails. 2. Using It’s So Easy Stripe Rite in Red, start from the center and create two flared lines diagonally across the nail to the top corner. Fill in between the lines with the Stripe Rite in Red. Repeat the same step on the opposite end of the nail. 3. Using It’s So Easy Stripe Rite in Orange, create two flared lines extending from the center. Fill in between the lines with the Stripe Rite in Orange. Repeat the same step on the opposite end of the nail. 4. Using It’s So Easy Stripe Rite in Yellow, start from the center and create two flared lines underneath the Orange, leaving space between the shades. Fill in between the lines with the Stripe Rite in Yellow. Repeat the same step on the opposite end of the nail, above the Orange. 5. Using It’s So Easy Stripe Rite in Blue, start from the center and create two flared lines underneath the Yellow, leaving space between the shades. Fill in between the lines with the Stripe Rite in Blue. Repeat the same step on the opposite end of the nail, above the Yellow. 6. Using It’s So Easy Stripe Rite in Green, start from the center and create two flared lines underneath the Blue, leaving space between the shades. Fill in between the lines with the Stripe Rite in Green. Repeat the same step on the opposite end of the nail, above the Blue. Finish the design with It’s So Easy For Rhinestones Only Top Coat.

Candy Addict

Sindy Mark, Wild Orchid Nail Salon, Las Vegas and San Francisco Beautiful Nails star educator 1. Overlay pink and white powder acrylic throughout the entire nail bed. Use UV Phoria over the acrylic and sprinkle glitter to add a fading effect to the nail bed. Cure in the UV lamp. Overlay the entire nail with clear acrylic. Shape and file the nail and finish the base with UV Phoria Top Sealant. 2. With Beautiful Nails 3-D Sculpting Brush, dab the tip of the brush with liquid and pick up a small ball of white acrylic. Place it onto the nail. Once it is halfway dry, press the center to fan it out. Repeat these steps. 3. Place three balls of clear acrylics as a foundation for the placement of the premade 3-D candies and strawberries. 4. Build the daisy onto the nail using the 3-D Sculpting Brush with yellow and white acrylic. 5. Add gold beads and rhinestone embellishments. 6. Apply UV Phoria lightly over the entire nail design and cure for two minutes in the UV lamp. Apply Harmony Cuticle Oil and massage lightly. >>>

154 |

na0812candy.indd 154

NAILS MAGAZINE

AUGUST 2012

6/22/12 11:36 AM

www.nailsmag.com/fifi/19140 na0812candy.indd 155

6/22/12 11:36 AM

Sweet Stripes

Kristina Saindon, Kristina’s, Denver, Colo. CND education ambassador 1. PEP the natural nail. (Perform a manicure. Eliminate surface contaminants. Purify the nail plate with ScrubFresh.) Apply a thin layer of Shellac Base Coat and cure in the CND UV lamp for 10 seconds. Apply two thin layers of Shellac Cream Puff and cure each layer for two minutes. 2. Dip the tip of a dry CND Gel Flat Oval Brush into CND Additives Yellow and burnish a stripe down the right and left side of the nail. Using CND Additives Medium Green, burnish a stripe down the nail next to the yellow stripe. The Additives will adhere to the tacky layer of Shellac. Apply a thin layer of CND Top Coat and cure for two minutes. Do not remove the top film. 3. Using a striping brush and CND Shellac Hot Pop Pink, draw two stripes down the right and left side of the nail. Cure for two minutes. 4. Dip the tip of a dry CND Gel Flat Oval Brush into CND Additives Titanium Pearl and lightly burnish over the entire nail. Apply a layer of Shellac Top Coat and cure for two minutes. Wipe with 99% isopropyl alcohol to remove top film.

Chocolate Truffles

Shannon McCown, Kailua-Kona, Hawaii and Vancouver, Wash. Nubar educator 1. Using Nubar Soft Cover Peach and Nubar pink forms, lengthen and create the nail bed. 2. In a clean dappen dish, mix Nubar Infinity Brown acrylic powder and crystalline powder in a three-part brown to one-part crystalline ratio. 3. Sculpt the free edge with this mixture mixture in a stiletto shape at desired length. 4. File and shape the nails. Apply Nubar UV Top Coat. 5. Using Infinity traditional hard gel in Builder White, use the drizzle method to drizzle on the “white chocolate” layer of the truffle design. Cure in UV light. (You could use pink gel for a pink chocolate effect.)

Rock Candy

Jennifer Halfon, Wild Hare Salon and Spa, Boca Raton, Fla. Young Nails mentor 1. Prep nails and apply Protein Bond. Tear a piece of plumber’s tape from the roll and crinkle. Remove backing and place it on a Young Nails form. Then fit the form to the finger. 2. Using a reverse application, apply Young Nails Cover Pink Acrylic down for the nail bed. 3. Using Imagination Art Drops in red, pick up a pearl of clear acrylic and sculpt a free edge on the form with the tape. Squeeze with Young Nails Magic Wand for a nice C-curve. 4. Using a clean brush, dip the brush into clean monomer and pick up a medium pearl of clear acrylic. Apply it to the stress area and cover the nail. Allow it to dry and remove the forms. Using a sharp point of the Magic Wand will help pry the acrylic from the plumber’s tape. The nail will be uneven in texture under the free edge. 5. File the nail into shape. Apply Finish Gel and cure. Apply Rose Oil to the cuticles.

156 |

na0812candy.indd 156

NAILS MAGAZINE

AUGUST 2012

6/22/12 11:36 AM

NA0512shanghaininefp.in

www.nailsmag.com/fifi/19256 na0812candy.indd 157 NA0512shanghaininefp.indd 1

6/22/12 AM 3/26/12 11:36 3:02 PM

{reader nail art}

{ TOP TO BOTTOM}

Yolanda Hernandez Hair Today Nails Tomorrow, Fresno, Calif.

Cartessma Williams Salon 301, Delray Beach, Fla.

Regina Rodriguez Lyn Nails, Hampton, Va.

LaQuinta Santos Artistic Hair & Spa, Harker Heights, Texas

Kari Haire The KRU, Lancaster, Calif.

Tess Hellier Body and Varnish, Melbourne, Victoria, Australia

Hoa Bui Annâ&#x20AC;&#x2122;s Nail Salon, Philadelphia

Brittany Foster Polizhed Natural Nail Studio, South Euclid, Ohio

158 |

na0812rna.indd 158

NAILS MAGAZINE

Mai Reagan Lee Nails, Richmond, Va.

(continued on page 164)

AUGUST 2012

6/22/12 8:54 AM

na0812rna.indd 159

6/22/12 8:54 AM

{ad index}

For more information direct from our advertisers, call (888) 745-4030, or go online to www.nailsmag.com/ﬁﬁ.

Fiﬁ #

Page

Fiﬁ #

Advertiser

1st National Processing .................................................................. 177

19263

Incoco...................................................................................... 24-25,177

Action Bag Company ..................................................................... 177

19125

International Nail Manufacturers ................................................93

19235

Advertiser

Page

19305

Akzentz Nail Products .....................................................................118

19189

Alfalfa Nail Supply............................................................................ 125

19267

J & A USA ........................................................................................... 176

19261

AllureNailSupply.com ............................................................184-185

19109

Jessica Cosmetics ......................................................................75, 101

19185

Antoine de Paris ...............................................................................163

19225

Kami Nail Art ..................................................................................... 177

19296

Artistic Nail Design .............................................................22-23, 65

19191

Konad ...................................................................................................186

19147

Atwood Industries ........................................................................... 177

19107

Kupa Inc............................................................................................... 127

19111

Backscratchers Salon Systems ...................................................103

19140

LeChat ................................................................................................. 155

19309

Bags Rep .............................................................................................. 177

19183

Lexor Intl. ................................................................................... 187, 189

19160

Beauty Tech ........................................................................................ 177

19257

Light Concept Nails ...........................................................................38

19265

Belava ................................................................................................... 123

19304

Luraco Technologies Inc. .............................................................. 126

19187

Bio Sculpture Gel ................................................................................70

19178

Medicool ........................................................................................... 176

19128

Blaine Labs Inc...................................................................................107

19264

Checi...................................................................................................... 63

19119

China Glaze .......................................................................... 31, 89, 133 CND .................................................................................4-5, 16-17, C3

19291

Continuum Footspas.........................................................................39

19273

CPAC Equipment Inc. ........................................................................71

19102

Cuccio Naturale ............................................................................20-21

19231

Dashing Diva........................................................... 33, 34-35, 36, 81

19150

Deco Polish Racks ............................................................................ 176

19266

Dollar Nail Art ................................................................................... 177

19262

Dr. G’s ....................................................................................................115

19276

Duri Treatments ..................................................................................66

ISSE Midwest .................................................................................... 173

19170

Mehaz Professional ................................................................135, 165

19116

Millenia Productions .........................................................................99

19243

Minx......................................................................................................106

19308

Nail Superstore, The ........................................................................190

19279

Nail Tech Supply ...............................................................................169

19106

Nailite ............................................................................................114, 191

19249

No Lift Nails.......................................................................48, 120, 168

19135

NSI - Nails Systems International................................................95

19256

O’Nine Technologies ...................................................................... 157 OPI Products .......2-3, 18-19, 27, 40A-40B, 41, 43, 68, 84, C4

19101

Orly International .......................................................................... C2-1

19168

Orly International ................................................................ 29, 61, 117

19214

Orly International ................................................................58, 59, 60

19197

Duri Cosmetics ..................................................................................67

19319

en Vogue .............................................................................................165

19131

Entity Beauty Inc.......................................................................... 50, 51

19268

Premier Nail Source ............................................... 108-181, 182-183

Essie Cosmetics ...................................... 8-9, 10-11, 56A-56B, 159

19126

Prolinc ................................................................................................... 113

European Touch ................................................................................109

19287

Salon Iris ............................................................................................... 121

19110

EZ Flow ..................................................................................................83

19104

Seche ........................................................................................55, 78-79

19210

Flowery Beauty Products .......................................................111, 165

19145

Sheba Nail Products ........................................................................170

19123

Gena .....................................................................................................104

19166

Star Nail Products ............................................................................179

19196

Graham Beauty .................................................................................. 46

19221

Super Relax.........................................................................................149

19285

Hand & Nail Harmony ...............6-7, 73, 86, 87, 88, 91, 138-143

19136

SuperNail.............................................................................................. 97

19238

Hollywood Nail Supply ...................................................................188

19258

Tweezerman International ............................................................129

19122

ibd ........................................................................................... 45, 47, 49,

19177

Ultronics ...............................................................................................116

19198

Ikonna................................................................................................. 100

19260

Young Nails ........................................................................ 12-13, 14-15

19193

The Ad Index is provided as a courtesy to NAILS advertisers. The publisher assumes no responsibility for errors or omissions.

160 |

na0812adindex.indd 160

NAILS MAGAZINE

AUGUST 2012

6/25/12 12:50 PM

ȇȐ @ ɑ ɕҥ The #1 Choice for the Professional

Proven Quality and Durability for over 40 years

Antoine de Paris ® Cobalt Inox Stainless Steel Box Joint Curette Double Scoop

Original Acrylic Nippers

Worlds best Cuticle Nippers

$15.00 ea.

$25.00 ea. Satin

$25.00 ea.

Reg. $25.00 each Double sided Curette for cleaning under the nail bed & perfect for ingrown area. 2mm & 1mm

Reg. $35.00 each $2.00 extra for gold Single or Double Spring

Reg. $35.00 each Single or Double Spring #12 - 3mm #14 - 5mm #16 - 7mm

#11 Acrylic Nipper Box Joint 5mm 1/2 Jaw Triple Reinforced Jaw

Micro Motor Drill Lightweight & Powerful #300 Micro Motor Drill Variable Speed & Lightweight for the Professional. Regular price $500.00

$300.00

Includes Sales Tax

25,000 RPM’s 1 Year Manufacturer Warranty Forward & Reverse Varied Speed Control Optional Foot Pedal Lightweight Hand Piece Made in the U.S.A.

Visit our New Online Store for Our Full line, New Items and Great Savings Daily!

´/LNH XVμ IRU GLVFRXQWV

6FDQ 6KRS 6DYH

www.antoinedeparis.com 1-800-222-3243 www.nailsmag.com/fifi/19185

na0812adindex.indd 163

6/25/12 12:50 PM

{

Want to seee your nail art here?

{reader nail art}

Just e-mail digital pictures of your art to Sree.Roy@bobit.com; please include your name, salon name, city, state, and phone number. Or, mail printed pictures or the tips themselves to Sree Roy, 3520 Challenger St.; Torrance, CA 90503. All submitted nail art will also be considered for publication on www.nailsmag.com.

{ TOP TO BOTTOM}

Judy Boutcher Classy Nails, Hagerstown, Md.

MaiThy Vo Danny Nails, Buffalo, N.Y.

Kim Pham Vanâ&#x20AC;&#x2122;s Nail, Baton Rouge, La.

Daphne Allende Dazzling Nails, Brentwood, N.Y.

Ashley Palmer The Nail Shoppe, Price, Utah

Cassi Banning Tips & Toes, Great Falls, Mont.

Stephanie Saddler Phadeaway Barbershop, Cleveland

Brittany McVey Image Nail Spa, Aiken, S.C.

Mirella Alan-Hamzic Leonberg-Stuttgart, Germany

164 |

na0812rna.indd 164

NAILS MAGAZINE

AUGUST 2012

6/22/12 8:54 AM

{

}

nails mall

En Vogue En Vogue has a new soak-off gel polish line, Lac It! The newest colors for spring include Scarlet Ribbons, Aubergine, and Pretty In Pink. The gel polishes go on quickly and evenly with a traditional polish-like brush-on application. And the gels cure quickly and soak-off fast so techs can keep the clients coming back for more. En Vogue (888) 659-5559 www.envoguenails.com www.nailsmag.com/fifi/19319

Flowery Professional Don’t settle for imitations! The Original Swedish Clover Red Fot Fil by Flowery features a rigid unbreakable handle that requires less pressure when reducing calluses and smoothing rough skin. One side is 60 grit for tougher jobs, the other is 100 grit for leaving feet silky smooth. Washable and long lasting, the Original Fot Fil will not peel or break! Available in its signature red color; in pink with an embossed pink ribbon in support of breast cancer awareness; and in green with the new comfort grip. Flowery Professional (800) 347-7456 www.floweryprofessional.com www.nailsmag.com/fifi/19210

Mehaz Mehaz Professional Ingrown Toenail Lifter: the ultimate tool to care for ingrown toenails! One end is curved to easily lift the nail away from the skin; the other end is a spatula to apply antiseptic cream right where it is needed. This 6” stainless steel tool is hand crafted in Solingen, Germany and features a secure grip handle design for control, even when hands or tools are wet. Treat your clients well with premium tools from Mehaz. Mehaz (888) 225-6342 www.mehaz.com www.nailsmag.com/fifi/19170

For more information on advertising in this section, call 310.533.2465 (Michelle Mullen) or 310.533.2412 (Mary Baughman). AUGUST 2012

na0812mall.indd 165

NAILS MAGAZINE

| 165 6/25/12 12:29 PM

{product spotlight} Jessica’s summer polish collection Gelato Mio features six cool, versatile colors inspired by the mouthwatering flavors of Italian ice cream. The pastel shades exude both whimsy and serious styles, and include the colors Strawberry, Shake It, Barely Blueberry, Lime Cooler, Banana Peel, Tangerine Dreamz, and Surfer Boyz ‘n Berry. (888) 745-4030 x19317 www.nailsmag.com/fifi/19317

Hydrate skin with OPI’s new AvojuiceSkin Quenchers Hand & Body Lotion in Sweet Tea. Packed with moisturizers, Sweet Tea features an enticing blend of red tea and succulent melon fragrances. The Avojuice products incorporate avocado and aloe extracts to leave skin feeling fresh and rejuvenated, while the Sweet Tea fragrance pairs perfectly with the warm weather season. (888) 745-4030 x19318 www.nailsmag.com/ﬁﬁ/19318

LCN’s Colour Gels will have clients’ nails popping with bold, nochip color that lasts for weeks. The Colour Gels have a flowing consistency and can be applied easily and evenly. They are perfect as a permanent polish for setting color and surface accents, applying an extravagant French look, or creating dazzling nail art designs. The latest colors for spring/ summer are Some Like It Hot, Spice Up Your Life, Colour Me Up, and Fanappleistic. (888) 745-4030 x19320 www.nailsmag.com/fifi/19320

166 |

NAILS MAGAZINE

na0812ProductSpotlight.indd 166

Entity’s Nanovive Skin Revival System Kit contains four products in the Nanovive System. They are a Penetrating Lotion, Cuticle Rescue, Glycolic Exfoliating Serum, and Intense Skin Treatment. Each uses nanotechnology to penetrate deep beneath the skin’s surface to deliver nourishment at the cellular level. (888) 745-4030 x19319 www.nailsmag.com/ﬁﬁ/19319

Beloved Nails Instruction Art Book offers pages and pages of nail art tutorials and demonstrations from talented nail technicians from around the world. The book is a great addition to nail art instructional classes and manicuring schools and has detailed instructions on gels, acrylics, and polish art designs, as well as safety procedures and protocols. (888) 745-4030 x19321 www.nailsmag.com/ﬁﬁ/19321

AUGUST 2012

6/22/12 2:10 PM

Princess Nails’ Colored and Glitter Acrylics come in a wide range of shades to add bling and style to clients’ nails this summer. The powders can be mixed for custom blends, and apply easily for complete coverage and accurate placement. (888) 745-4030 x19322 www.nailsmag.com/fifi/19322 SpaRitual’s Soil Collection is two-polish set inspired by the life-giving quality of the earth. The colors include Back to Your Roots, a rustic and natural light brown/ beige, and Native Soil, a dark brown with shimmer that covers the nail in a solid earthy-shade. The package also includes a small set of wild flower seeds to plant and grow in the garden. (888) 745-4030 x19323 www.nailsmag.com/fifi/19323

China Glaze has new Crackle Glitter polishes for the summer. The shades feature four shimmering colors that will keep clients’ nails sparkling all summer long. Use a lighter coat to create a fine crackle or a thicker coat for a deep shatter effect. The colors are Luminous Lavender, Jade-d, Glam-More, and Gleam Me Up. (888) 745-4030 x19325 www.nailsmag.com/fifi/19325

Miss Professional has a new line of Sation Polish colors for summer. Sation polish is free of DBP, formaldehyde, and toluene, and is suitable for both natural and acrylic nails. Made in the U.S.A., Sation polish comes in a wide range of shades and continues to add to its collection with new and exciting colors year round. (888) 745-4030 x19324 www.nailsmag.com/ﬁﬁ/19324

Tweezerman’s Pedro Callus Stone Pedicure File is a two-sided ceramic stone with a rough side for reducing calluses and a fine side for smoothing skin. The file has a strong, sturdy handle for optimum control and is ergonomically designed for easyto-use filing that won’t cramp or strain the technician’s arm. (888) 745-4030 x19326 www.nailsmag.com/fifi/19326 >>>

AUGUST 2012

na0812ProductSpotlight.indd 167

NAILS MAGAZINE

| 167 6/22/12 2:10 PM

Showstopping, Shake Your Money Maker, Big City Siren, and Sunrise and the City. (888) 745-4030 x19329 www.nailsmag.com/fifi/19329 Cuccio Naturalé has Butter Babies, a new size of its popular Body Butters. The 1.5-oz. size contains the same intense 24-hour nonoily hydration, with two-hour time-released emollients as the larger size butter blends. No one will be without the butter blends they love; the new travel safe size can go everywhere. They fit perfectly in a purse, in carry-on luggage, or your client’s pocket. (888) 745-4030 x19327 www.nailsmag.com/fifi/19327

No Lift Nails Cuticle Oil brings together three of nature’s richest ingredients: Avocado,Oil, Almond Oil and Vitamin E. The result is a superb natural oil that conditions nails and softens skin with a single drop. Our unique formula won’t promote lifting. After all, it’s from No Lift Nails, the industry leader for three decades. Available in 1/8 oz, 1 oz and 4 oz size, No Lift is a naturally rich cuticle oil for your customers and a rich source of profits for you.

Create your own custom blend using ASP Aspire’s Four Core Powders Pigment Pack. Intense Pink was created to give the nail bed a pick-me-up and is perfect for lighter skin tones. Soft Pink is a traditional pink that works for any age. White is great for crisp classic French free edges and can be mixed with the pigments to soften any color. And Clear is fabulous for mixing in nail art. (888) 745-4030 x19328 www.nailsmag.com/ﬁﬁ/19328 Hand & Nail Harmony introduces four new glittery summer shades for its Gelish Soak-Off Gel Polishes—the Sizzling Summer Nights Collection. Steamy salsa dancing in Miami, clubbing the night away in Las Vegas and all-night music festivals in Ibiza always conjure up thoughts of a sizzling and glitzy evening out on the town. The colors are

Orly’s new Flash Glam FX will give you maximum glam with full-spectrum shine. The prismatic lacquers combine chunky glitter shapes for unexpected texture and spectacular shine. Wear alone or create a signature style by layering over your favorite Orly shades. Try glitters over black crème Liquid Vinyl for maximum contrast and head-turning flash. (888) 745-4030 x19330 www.nailsmag.com/fifi/19330

Gel II by La Palm Products has a base coat formulated inside the color gel to eliminate an extra coat. Simply apply the color to the natural nail for a firm hold and durable wear that will not chip for weeks. The gels have a light feel on the nail and come in a range of colors to complement any skin tone or outfit. >>> (888) 745-4030 x19331 www.nailsmag.com/fifi/19331

www.nailsmag.com/fifi/19249

168 |

NAILS MAGAZINE

NA0109noliftcutclthr.indd 1 1 168 na0812ProductSpotlight.indd NA0109noliftcutclthr-R.indd

AUGUST 2012

PM 6/22/12 11/12/08 2:11 PM 12:05:05 9/22/09 1:41:27 PM

HM 1215 NTS AD FullPage NEW_cg_FNL_PPF_OUT_Layout 1 12/15/11 5:36 PM Page 1

www.nailsmag.com/fifi/19279 na0812ProductSpotlight.indd 169

6/22/12 2:11 PM

s Young Nails’ Lomasi Scrubs exfoliate and cleanse the skin while moisturizing to make it soft and smooth. The quick-penetrating scrubs come in flavors of Mango & Coconut, Pomegranate, Ginger Lime, Ivory Blossom, and Cucumber & Aloe. (888) 745-4030 x19344 www.nailsmag.com/fifi/19344

www.nailsmag.com/fifi/19145

VB Cosmetics’ Cuticle Oil with Shea Butter is great to maintain healthy cuticles. It is made with botanical oils of grapeseed, avocado, and canola, as well as shea butter and other essential oils of lavender and orange. The oil is brushed onto the cuticle area and gently massaged into the client’s skin. 12/27/11 2:12 PM (888) 745-4030 x19345 www.nailsmag.com/ﬁﬁ/19345

How to contact us: Send business and editorial correspondence to: NA0212shebaqtr.indd 1

3520 Challenger St., Torrance, CA 90503 (310) 533-2400, (310) 533-2507 Fax Website: www.nailsmag.com

Editorial:

To contribute an article, make a suggestion, or ask a question, contact NAILS at the address above or: West Coast/Canada Call: (310) 533-2552 Fax: (310) 533-2504 Email: Hannah.Lee@bobit.com

Subscriber Customer Service: For subscription inquiries, you can: • Visit our subscriber service section online at: www.nailsmag.com/subscriptionservices/ • Email us at: subscriptions@bobit.com • Report an address change, inquire about an order, or solve a problem, call: (310) 533-2440 • To purchase back issues, books or videos, or give a gift, visit www.nailsmag.com (click on “store”)

Advertising:

To find out about advertising: West Coast/Canada Call: (310) 533-2465 Email: Michelle.Mullen@bobit.com East Coast/International Call: (562) 377-0465 Email: Mary.Baughman@bobit.com

Schools:

If you would like to find out more about our “Partners in Education” program for schools or to sign up to distribute the annual Career Handbook, visit our website at www.nailsmag.com/CareerHandbook/

170 |

NAILS MAGAZINE

na0812ProductSpotlight.indd 170

If glitter li iis your thing, hi then h the h Sh Sheba b D Dust A Art C Collection ll i iis ffor you. These nine shades of glittery extravagance are jam-packed with the finest grades of glitter for a truly magical fairytale nail dusting. Great for applying on natural nails with a little glue or a base coat, and then sealing with a top coat or clear UV Gel. >>> (888) 745-4030 x19346 www.nailsmag.com/fifi/19346

AUGUST 2012

6/22/12 2:11 PM

na2012_scan&watch_FP

scan & watch

www.nailsmag.com/nailstv

Scan this barcode to visit NAILS TV, where we have hundreds of technical videos, nail art technical, and troubleshooting videos to help you SEE how to improve your skills.

na2012_scan&watch_FPad.indd na0812ProductSpotlight.indd 171 2

3/6/12 2:11 9:48 PM AM 6/22/12

Safari Airbrush provides the perfect airbrush and compressor for painting any area that needs finesse and detail. Accuracy and durability are a snap with the Safari step-bystep fingernail and body stencils, and with over 84 airbrush colors you can produce a perfect design every time. Also available is a full line of Safari Airbrush foundation MakeUp, Brow Stencils, Temporary Tattoo Paints, and Body Stencils, as well as Safari Sunny Buns Airbrush Tanning Bronzers. (888) 745-4030 x19347 www.nailsmag.com/fifi/19347

If you want to stand out in the dark, go with Republic Nail’s new Glow In The Dark Polish line. The polishes come in a variety of colors, and all glow brightly in the dark. Apply extra layers to make the effect more dramatic. The colors are Escarlata, Cosmos Violet, Golden, Chrome Green, and Candy Pink. (888) 745-4030 x19348 www.nailsmag.com/ﬁﬁ/19348

Maxim-ize your pedicures with Maxim’s Pedi Redi Plus. This foot soak formula was designed by a nail technician to deliver maximum exfoliation and help reduce filing and scrubbing time. Pedi Redi Plus is available in over 80 fragrances and sold in four convenient sizes. Maxim also offers this great product without dyes and/or fragrances. (888) 745-4030 x19349 www.nailsmag.com/ﬁﬁ/19349

172 |

NAILS MAGAZINE

na0812ProductSpotlight.indd 172

Layla’s Magneffect Polish puts the magnetic effect on nail designs with the magnet conveniently located in the brush cap of the polish. When the polish is freshly applied to the nail, simply hold the cap near the wet polish for approximately five seconds to leave a shimmering design shape on the nail. (888) 745-4030 x19350 www.nailsmag.com/fifi/19350

If you’re looking for more detail and control with your nail art, check out It’s So Easy’s Stripe Rite polishes. The lacquers come with a long slender applicator brush for maximum control with the color, enabling artists to make thin and detailed lines on the nail. The colors come in a wide array, with glitters, bolds, neons, and pastels to name a few. (888) 745-4030 x19351 www.nailsmag.com/ﬁﬁ/19351

Famous Names’ Dadi’Oil helps keep nails nurtured and flexible and skin healthy and hydrated. The formula is 95% organic and blends refined avocado oil, jojoba oil, vitamin E, and extra virgin olive oil for a nail and cuticle treatment that absorbs quickly into the nail plate and surrounding skin. (888) 745-4030 x19352 www.nailsmag.com/fifi/19352

En Vogue’s soak-off gel-polish line, Lac It! goes on quickly and evenly with a traditional polish-like brush-on application. The gels cure and soak-off quickly so techs can keep the clients coming back for more. The newest colors are Scarlet Ribbons, Aubergine, and Pretty In Pink. (888) 745-4030 x19353 www.nailsmag.com/ﬁﬁ/19353

The new Vantage + by Continuum features a chemical resistant acrylic basin, NoPipe jet technology, and a beautiful and durable wood grain Formica arch. The chair has a full function Shiatsu massage, manicure trays, and electronic controllers for reclining and sliding. (888) 745-4030 x19354 www.nailsmag.com/ﬁﬁ/19354

Beauty Millenium’s Z45 Fast Dry Top Lot is an all-round top coat that can be used on natural nails, acrylics, and gels. The kit features a .5-oz application bottle as well as an 8-oz. refill. The top coat gives a highgloss shine that is durable and long-lasting to ensure chip-free wear and non-yellowing color retention. >>> (888) 745-4030 x19355 www.nailsmag.com/fifi/19355

AUGUST 2012

6/22/12 2:11 PM

EDUCATION COMPETITIONS NAIL ART

SHOPPING

Purchase Your Tickets Now! probeauty.org/issemw 866.229.2386 Tickets also available at: Photo Courtesy of CND

EXPERIENCE THE BEAUTY SHOW FOR PROFESSIONALS New dates for 2012!

November 4 - 5, 2012

Donald E. Stephens Convention Center Rosemont, IL

na0812ProductSpotlight.indd 173

6/22/12 2:12 PM

Inglot expands its nail enamel collection with 12 new colors to add to its already extensive line of over 230 shades. Inglot Nail Enamel does not include toluene, formaldehyde, DBP, or camphor. Use with Inglot’s Fast Drying Top Coat for quicker drying time and remove with Inglot’s Nail Polish Remover. Each color provides perfect application with durability and high-gloss shine. (888) 745-4030 x19356 www.nailsmag.com/ﬁﬁ/19356

King Research’s Barbicide kills fungus and germs and protects against diseases. The EPA-registered blue solution should not rust instruments or stain skin or surfaces. (888) 745-4030 x19357 www.nailsmag.com/ﬁﬁ/19357

Belava’s Pedicure Tub features three levels of soothing vibration and two levels of relaxing heat. The tub can be used alone as a dry massage or as a base for the Belava tub. It’s available in seven different colors. (888) 745-4030 x19358 www.nailsmag.com/ﬁﬁ/19358

174 |

NAILS MAGAZINE

na0812ProductSpotlight.indd 174

The Beautiful Nails Kit by Kupa Inc. offers both the professional and student a great acrylic starter kit. Complete with an instructional DVD, the kit has two monomers (odorless and traditional), dappen dish, #6 flat sculpting brush, brushon glue, files, buffers, forms, tips, cuticle oil, prep, primer, and three Poly Mojo Powders — clear, white, and pink. (888) 745-4030 x19338 www.nailsmag.com/fifi/19338

LeChat’s Perfect Match Gel Polish applies like nail polish but wears like gel. This quickand-easy gel-polish cuts the service time in half and will give a deep sleek finish without chips, smudges, or drying time. The color is long-lasting and chip-resistant. Every package of the 22 colors includes a free Dare to Wear nail lacquer that perfectly matches the color. (888) 745-4030 x19339 www.nailsmag.com/fifi/19339

Light Elegance has a collection of gels for Summer, called the If The Shoe Fits Collection. Light Elegance gels offer highquality coverage and durability and are easy to apply for fun nail art designs and creative color combinations. The colors are Goodie Two-Shoes, C’s Glass Slipper, and Hell on Heels. (888) 745-4030 x19340 www.nailsmag.com/ﬁﬁ/19340

The NSI Polish Pro Accessory Collection includes six different finishes to change the appearance of any Polish Pro color. Become a nail “stylist” and create unlimited looks for your clients. NSI Polish Pro applies like polish but has the durability of a gel and comes in a range of colors. (888) 745-4030 x19341 www.nailsmag.com/fifi/19341

Americanails’ new RapidCure Mach I LED Curing Lamp cures LED formula gels, gelpolishes, and top coats in seconds. Mirrors surround the hand for rapid and even curing. No bulbs to change for the life of the lamp. (888) 745-4030 x19342 www.nailsmag.com/ﬁﬁ/19342

Republic Nail makes nail art easier with its Long Pen. This quality polish with a fine point pen can be used for nail designs or as regular polish. Choose from several colors from black to glitter silver. Metallic shades are also available. >>> (888) 745-4030 x19343 www.nailsmag.com/fifi/19343

AUGUST 2012

6/22/12 2:12 PM

na0611Q&Ahafp.indd 2

I need help selecting a good UV light. What should I look for? Is price a good indicator? Why is it important to ask new clients if they have any allergies? I’m thinking about doing a client survey. What questions should I include and what’s the best way to go about it? How do you thank your competition model? I have a 50-year-old client with hard, brittle nails with recurring ingrown nails. Can I help prevent the ingrown nails? How do I get a small business loan to open my own nail salon? What is the chemistry behind nail prep items that help with bonding? What are “color drops” for acrylic monomers? Why aren’t my soak-off gels looking shiny after the first few days? When mixing glitters, what gives more of the 3-D look? Why do I have headaches at work? How can I get my nails to grow? What is your policy when it comes to putting enhancements on teens? Is it true that most white gels do not cure all the way? How do I avoid raising prices in this economy when my product costs are increasing? What is the best way to handle no-shows? Why did my client’s natural nails suddenly become grooved? I have a new client coming in and he told us he has athlete’s foot. How should I deal with this? Can I work on his feet? How do I approach our employees about staying in the salon when it’s not busy? What’s the trick to getting dark glitters to cure when doing rock star gel nails? Is it better to perform pedicures with or without gloves? A client wearing acrylics wants to come in weekly. Should another coat of acrylic be added or is there another procedure to follow? How do I keep wraps from lifting on a client with poor circulation? Why do tiny white spots appear on my finished acrylics? How do I know if a salon is right for me? Will the chlorine in swimming pool water affect nail polish colors? Can a booth renter make a commission for retail in the salon she rents from? If oil causes acrylic nails to lift, then why are we urged to use it and to tell clients to use cuticle oil? How to correct a vertical split in the nail? Where can I find manicurist-themed wall art or good manicurist clip art? How do I get clients to book their next appointment after their service is finished rather than calling just before they want to come in? What is the average shelf life for acrylic powder and monomer? I am trying to keep my hours down and work shorter days but I just can’t say “no” to my clients. Any advice? What do you do to be environmentally friendly in your salon? When someone comes to me for an acrylic fill and I wasn’t the one who put on the previous set, does it matter what product I use? Can you embed nail art in gels? Should a beginner tech earn the same wages as a more season tech? What techniques can techs use to keep salon conversations professional? What causes artificial nails to turn yellow? What is the best way to market to university students near a college campus? What should I wear on my first day of work? Can you offer any tips for keeping my books as full in the fall and winter months? Is it true that when you remove calluses with a razor, they come back harder? Can you use any primer with any acrylic? What does it mean to be an independent contractor? What causes the burning sensation when gels are curing? Do you bargain when it comes to your prices? What nail shapes and polish colors are best for natural nail clients with short nail beds? Am I entitled to a key as a booth renter in the salon where I work? Could chlorine in the water make my client’s acrylics lift? How do I promote myself within a full-service salon when I am the only manicurist? What methods and type of equipment do I need for paraffin treatments? How do you warn your clients not to use lotion before they come in? How do I determine my fee for party packages? How much space do I need to have spa parties? Should we have clients sign a consent form prior to receiving nail services? What’s the best way to keep rhinestones on the nail so they don’t fall off as easily? How do I fire a nail tech? How should I respond when clients ask me why they should pay a higher price for my services? Why do you choose not to wear a mask when filing acrylics or gels? Do you discuss politics in the salon? Is there a product that would help with the swollen and irritated cuticles for my nail biter client?

NAILSMAG.COM …

everything a nail tech needs na0812ProductSpotlight.indd 175 na0611Q&Ahafp.indd 2

6/22/12 2:12 AM PM 5/13/11 11:16:13

MARKETPLACE Professional Electric Filing System

Akzéntz’s UV Lamp is powerful, compact, and elegant and has specially designed bulb placement for maximum cure. It features a timer control and allots for a full five-finger cure. The lamp has a removable bottom tray for pedicures, a digital display with timer control and preset modes, and a beep indicator when the lamp turns off. (888) 745-4030 x19332 www.nailsmag.com/fifi/19332

• Forward or reverse direction • Uses standard 3/32” bits • Foot pedal • Runs on 110 or 220 volt • Full one year warranty • Small, lightweight hand piece • 30,000 RPM with variable speed control • Easy twist-and-lock chuck for rapid bit change

massage chair with several settings. In addition, the Embrace comes with an adjustable manicure table and a sliding heater/massager unit to accommodate clients to their level of comfort. (888) 745-4030 x19335 www.nailsmag.com/ﬁﬁ/19335

120302_2

www.nailsmag.com/fifi/19178

Antoine De Paris’ Combination tool has a pusher with a convex design that can slide gently and efficiently over the nail plate to remove all pterygium without scratching the nail. The other side, the scoop, cleans gently and efficiently with one stroke. This tool is for both the hands and feet and is made from cobalt stainless steel. (888) 745-4030 x19333 www.nailsmag.com/ﬁﬁ/19333

Bellissima International’s Starter Kit has everything you need to start offering Bellissima Gel services right away. The soakoff gels come in a range of colors as well as solid builder and sealant gels. The kit comes in a convenient tote with Soak Away, Nail Wipe, files, buffers, and more. (888) 745-4030 x19336 www.nailsmag.com/fifi/19336

Functional modern art for your salon www.decopolishracks.com www.nailsmag.com/fifi/19150

Backscratchers’ Herbal Synergy Nail and Cuticle Enhancer naturally enhances and restore discolored, unhealthy, yellow, or cloudy nails back to their beautiful luster. The product features oregano oil plus tea tree and cinnamon oils to promote health and growth of finger and toenails that are discolored and unhealthy. (888) 745-4030 x19334 www.nailsmag.com/fifi/19334 The Belava Embrace is a solution for highend salons looking to offer a luxurious spa pedicure but unwilling to yield in their standards. The Embrace has a high back, is plush, and is extra wide to initiate the perfect snuggle. The Embrace is also a

INM proves that big things can come in small packages with its Nature’s Pedi Cure Kit. Though the kit is available in larger sizes, with larger 8.5-oz. bottles, the smaller kit has convenient 2-oz. bottle sizes to make it a perfect trial kit, go-to bag for nail techs servicing on the go, and even an excellent retail item. The kit has everything you need to give a pampered pedicure experience, featuring Penetrate Soak, Exfoliate Scrub, Detoxify Mask, Intense Lotion, and CutiClean cuticle cleanser. (888) 745-4030 x19337 www.nailsmag.com/ﬁﬁ/19337

www.nailsmag.com/fifi/19267

176 |

NAILS MAGAZINE

na0812ProductSpotlight.indd 176

AUGUST 2012

6/25/12 12:45 PM

MARKETPLACE Kami Nail Art®

www.nailsmag.com/fifi/19263

Kami Nail Art® offers the most extensive line of USA made professional nail art with hundreds of dazzling products including: Glitter, Confetti, Foil, Nuggets, Pearls, Paints, Art Brushes and Tools, Decals, Striping Tape, 3-D Flowers, Lace, Snakeskin, Glass Jewels, Rhinestones, Earthstones, Rock Candy, Art Kits, Metallic Pearls and Leaves, Organizers, Bullion Beads, PLUS Swarovski® Crystals — 35 colors in sizes 5, 7, 9, 12, and 16. Kami Nail Art® — The #1 choice for nails professionals! Download the Kami catalog at www.kaminailart.com. Order online at www.nailsuppliesdirect. com — your complete Kami Nail Art® source. (800) 344-3299 www.kaminailart.com www.nailsmag.com/fifi/19225 www.nailsmag.com/fifi/15178

www.nailsmag.com/fifi/19266

Take your nail art to the next level with Nail Art Clay Canes. Embed thin slices into acrylic or gel enhancements! The BeautyTech Shoppe stocks over 300 different designs ready to slice and apply: flowers, fruits, flags, critters and holiday designs. Also available: Decals, Glitter, 3D Stickers, Design Paper, Educational DVDs, Nail Art Magazines and much more! www.beautytech.com/shoppe sales@beautytech.com 1-631-981-1273

www.nailsmag.com/fifi/19160 http://www.bagsrep.com mailto:sales@bagsrep.com www.nailsmag.com/fifi/19309

Would

www.nailsmag.com/fifi/19235

You

NA0810beautytechmktplc.indd 1

6/22/10 1:32:26 PM

Like to Advertise

In The Marketplace? PLEASE CONTACT: Mary Baughman - East Coast 310.533.2412 mary.baughman@bobit.com Michelle Mullen - West/Canada 310.533.2465 michelle.mullen@bobit.com

NAILS Magazine, 3520 Challenger St., Torrance, CA 90503 • 310/533-2400 www.nailsmag.com

Purse Bags

“ELECTRIC FILING EXPERTS”

www.actionbag.com/NAILS

Call (800) 451-6733 or E-mail atwoodindustries.net

These unique totes from Action Bag Company are perfect for holding a gift card or nail polish. Secure contents elegantly with a ribbon closure. Add a personalized label or add your imprinted nail salon logo for instant brand building. Call us at (800) 301-0852 or visit us online for a FREE catalog and samples today.

We manufacture & distribute the FINEST machines & bits available — GUARANTEED! We service & repair most “Quality” machines — quickly.

www.nailsmag.com/fifi/19147

NA0910atwoodmktplc.indd 1

na0812ProductSpotlight.indd 177

7/28/10 9:44:31 AM

6/25/12 12:46 PM

AUGUST 2012

DEAL

179

180-181, 182-183

S H E E T Deal Sheet shows you all the bimonthly deals offered by your favorite manufacturers and distributors. Browse through this issue, brought to you by NAILS Magazine, before doing your shopping at your distributor.

179 180-183 184-185 186 187, 189 188 190 191

184-185

186 Star Nail Premier Nail Source AllureNailSupply.com Konad Lexor Inc. Hollywood Beauty

187, 189

The Nail Superstore Nailite Inc.

188

190

Call your professional beauty products supplier directly to take advantage of this monthâ&#x20AC;&#x2122;s great deals. Tell them you heard about them in NAILS Deal Sheet!

na0812ds.indd 178

191

6/22/12 2:43 PM

www.nailsmag.com/fifi/19166

na0812ds.indd 179

6/22/12 2:43 PM

1-800-727-1119

TOLL FREE

0HONE s &AX

WWW PREMIERNAILSOURCE COM $ T O R E

COLOR TIPS YOUR CHOICE: #NB0191 Black #NB0192 Burgundy #NB0193 Red #NB0194 Pink #NB0195 French Pink #NB0196 Beige

#NB0030S

D O L L A R

PINK GLASS FILE

20-CT

CRYSTAL S-T-R-E-T-C-H TOE RINGS

20-CT

(1-10)

CELLUCOTTON COIL

(1-10)

ÂŽ

Sanitation Kits Mr. Pumice

CHOOSE FROM

7 COLORS!

Mr. Pumice

10 STYLES!

I M P L E M E N T S

10-FT.

A R T I F I C I A L

BEST SELLERS

FLEX TAPE

$1 per roll

SIZES

NAIL $6.95 500-ct. 1-10 BASIX $1.95 / 50-ct. refills

#MP104D

#MP102

100/180 #NB0012 80/80 #NB0014 100/180 #NB0016

Onezees Toe Spa Thong Slippers Separators

H Cuticle Eraser Stones 65Â˘ ea.

XN301

XN306

3QUARE

4APERED

Xtreme Cut-Out

Xtreme Curve XL

#NB0104

#NB0105

8 ,ONG #URVE

(ALF 7ELL #LEAR

#NB0106 (ALF 7ELL

BLACK #NB0038 ZEBRA #NB0039

#NB0033

XN303

XN408

&RENCH White

Xtreme Cut-Out White

Your Choice

Spoon Pusher #NB0201

$39.95

3TERILIZER 4RAY

3TERILIZER *ARS Small

79Â˘

#4727

$1 $1 'ERMAN

#NB0208

.75 oz.

2 oz.

4 oz.

$2.95

$4.95

$9.95

NB1101 NB1104 NB1107 NB1110 NB1113 NB1116 NB1119

NB1102 NB1105 NB1108 NB1111 NB1114 NB1117 NB1120

NB1103 NB1106 NB1109 NB1112 NB1115 NB1118 NB1121

6 OZ

50-CT.

4 oz.

16 oz. #PN114B

Brush Cleaner

$7.95

8 oz.

$3.95 NB1018 $6.95 NB1019 $11.95 8 OZ

SHORT #NB0405 MEDIUM

SALE! $4.75

PUMPS DAPPEN DISH

#NB0409

HOLDS 8 BRUSHES

$1.95 NB1022

Brush-On Activator

$1.95 1/2 oz. NB1023

Dust Brush

Komfort Wedge

4 oz. NB0323 Mushroom Pump Twist-Lock Pump 8 oz. NB0324

$2.95 NB0314 $2.95 NB0315 $11.95 WEDGE1 $1.95 NB0322 $1.95 NB0321 $5.95 EACH

WE EXPORT WORLDWIDE!

'. '*$/+ D8&*&* (& '-$/+ D8&*''

NB1052

Brush-On Resin $1.95 10 gm NB1025

SALE!

Triple Dappen

Sonic Touch III

Acetone Proof 2 for

1/2 oz. NB1024 FIBREGEL PRE-ADHESIVE STRIPS

SOAKER TRAYS

Pink Bright Pink White Bright White Clear X-Thick

UV Gel Sealer $4.95 Shimmer Gel NB1045

FABRIC

DAPPEN DISH

Porcelain w/ Lid

#NB0408

Resin $3.95 3INGLE 0ROCESS 56 'EL 1 oz. NB1026 1 oz. $6.95 4 oz. $19.95 Extender Tips 16 oz. $59.95 10-ct. 95Â˘

$1.95 $3.95

$99.95!!!!!

'( /$/+ D8&*&(

Brush stores in handle!

Anti-Fungal Prep Spray

SAVE $40 Ceramic w/Cork

'& -$/+ D8&*&'

$3.95

$2.95 $4.95

$5.95 NB0318 $1.00 NB0319 $1.00 NB0320 $139.95 ST01

. +$/+ D8&*&&

', '($/+ D8&*&)

Split Second Activator Spray

2 oz. NB1057 8 oz. NB1021

100% KOLINSKY SABLE BRISTLES ACETONE RESISTANT CLEAR HANDLES

#NAB0117

$4.95

2 oz. NB1058 8 oz. NB1020

KOLINSKY $1 PURE Acrylic Brushes $1 $1

ALUMINUM ACRYLIC BRUSH

Stainless Steel Dust Masks

Nylon Gel Brush #NB0407

.!), !24

"253( SALE! 3%4

4 oz. #NB0410

Primer

Flat Sable Acrylic Brush

LONG #NB0406

3)$%$

#NB0212

#NB0310

Round Sable Acrylic Brush

#NAB0116

Hospital Grade

ACRYLIC LIQUID

2 oz. NB1056

NON-STICK

3-PC BRUSH PEN SET

Chasticide

GAL. #PN114G

ACRYLIC LIQUID VIOLET MONOMER 2 oz. 4 oz. 8 oz. NB1053 $2.95 NB1054 $4.95 NB1013 $6.95 ODORLESS ACRYLIC LIQUID 2 oz. 4 oz. 8 oz. NB1055 $3.95 NB1016 $6.95 NB1017 $11.95 UV CURABLE ODOR FREE

NO MMA

5-CT.

$2.50 #NB0308

#ALLUS 0LANER "LADES CT

$3.95

Horseshoe Forms

Brush Cleaner Holder SALE!

$6.95 6-CT.

SALE!

$2.95 #NB0307

#NB0300

0ROFESSIONAL #ALLUS 0LANER

Curved #NB0213 / Straight #NB0214 TM

Clear White Bright White Pink Bright Pink Natural French Dip

3TAINLESS Stork 3CISSORS

For A Perfect C-Curve Every Time #NC0134

$7.95

#NB0210

$4.95

#NB0302

4OE .AIL #LIPPER

C-CURVE STICKS Shaping Tools

REUSABLE FORMS

Rectangular Forms

Medium

2-Sided Straight Pusher #NB0203

#NB0207

25Â˘ each $23.95 100-ct. $99.95 Case (500)

NEW & IMPROVED

Gel Glue 4 gm. $3.95 #IBD309

Disinfectant

SALE!

#NB0205

$4.95

Brush-On Nail Glue 6 gm. $2.95 #IBD305

Professional Nail Glue 2 gm. $1.75 #IBD301

FORMS 500-CT.

Dries in Seconds!

BOX OF 250

Xtreme Square

Straight Pusher / Cleaner #NB0204

100/180

$1.50

#NB0301

!CRYLIC .IPPER

240/240

USE

20Â˘ ;7 '&&#FA '.$/+ CASE (500) ./$/+ SANITIZABLE BLOCKS EA. 100-PK CASE Purple Med/Coarse NB0001 NB0001P NB0001C Orange Med/Fine NB0002 NB0002P NB0002C Blue Fine/Super Fine NB0003 NB0003P NB0003C ARCTIC BLOCKSâ&#x201E;˘ NB0034 NB0034P NB0034C

3 GM.

Extra Strength Bullet Glue Twist-Off #NC0305 20Â˘ Nozzle!

Spoon Pusher / Pterygium Remover #NB0202

Locking Handle

USE

#SSNG10

#SSNG2

$1 1X

#SSNG3

#NB0107

!SSORTED #UTICLE 0USHERS

MINI ARCTIC BLOCKSâ&#x201E;˘ (EACH) #NB0040 '&&#F79A D8&&*&F 97I; D8&&*&9

5 SECOND NAIL GLUE

$2.95

XN305

XN302

Xtreme Cut-Out Clear

SALE!

GUARANTEED NON-YELLOWING

$1.00

NAIL BASIX BLOCKS EA. 100-PK CASE Yellow Manicure NB0004 NB0004P NB0004C Pink Pedicure NB0005 NB0005P NB0005C

ARCTIC BLOCKS

BRUSH-ON 10 GM.

2 GM.

#NB0212D

12-pr. #SB0405

MINI ORANGE BLOCKS (EACH) #NB0041 '&&#F79A D8&&*'F 97I; D8&&*'9

$3.95

1, 2, 3â&#x20AC;Ś DRY!â&#x201E;˘

Xtreme Cut-Out Curve

$OUBLE 3PRING #UTICLE .IPPER

German Callus Planer Blades 10-ct.

DISPOSABLE MINI BLOCKS MINI-FILES 20-ct. $2.50 15Â˘ ;7$ '&&#FA $13.95 97I; '&&& $119.95

180/180 #NB0013 100/100 #NB0015 180/180 #NB0017

3-Way 49Â˘ #NB0031 / 50-ct. $19.95 #NB0031P 4-Way 49Â˘ #NB0032 / 50-ct. $19.95 #NB0032P

#NB0102

ACRYLIC POWDER

RETRO TINY SPIDER #HT0009 BUBBLES WEB #HT0010 #HT0011

100/180 GRIT

E Natural Nail Garnet Boards 20-ct. $2.95 #NB0025 F Professional Pink Glass File $1.49 #NB0030L G Professional Buffers 49Â˘ ea. 50-ct. $19.95

#NB0100

4RAPPER #LIPPER

#MP111

$9.95 / 500-ct. / Sizes 1-10 $2.95 / 50-ct. refills

N A I L S

FUNKY PRINCESS PSYCHETOWN #HT0006 DELIC #HT0005 #HT0007

24-CT.

Hygienic Files 20-ct. $5.95 Individually Sealed 3-Way Shiner Blocks C Black .&%.& D8&&'. '&&%'&& D8&&'/ '&&%'.& D8&&(& 49Â˘ #NB0037 3!,%! #4 D Zebra .&%.& D8&&(' '&&%'&& D8&&(( '&&%'.& D8&&()

Waterproof Material

B R U S H E S

FOREVER PLAID #HT0004

#SB0407

B Zebra

F O R M S

CRISS CROSS #HT0003

#GPB102

8bWYa D8&&)+ F_da D8&&),

T I P S â&#x20AC;&#x201D; G L U E S

BALI #HT0002

Cuccio NaturalĂŠ Aqua Leaves Pedicure Discs

Ultimate Foot File

Professional Cushioned Files 20-ct. $4.95 A Black 80/80 #NB0010 100/100 #NB0011

F I L E S

ALOHA #HT0001

CHOOSE FROM

Mr. Pumice

Ultimate Pumi Bar Purple Pumi Bar

by Graham Professional

$1 B U F F E R S

Want to be notified about our Weekly Hot Deals? Sign up for e-mail notifications on our website.

Pink NB1046 Clear NB1047

$12.95

YOUR CHOICE

Fiberglass or Silk Strips 1" x 36", 2 ct. Fiberglass (NB1048) Silk (NB1049) $2.95 Litl Diprâ&#x20AC;&#x2122;s 10-ct.

$1 NB0336 $9.95 LD1004

#1 FOR QUALITY, SELECTION & VALUE PHONE: 1-800-727-111 Ă&#x2039;VĂ&#x2039;8 . 0 ]Ă&#x2039;888Âą+- -! .#2- Âą #

Also Available: Pre-Cut Fingers 70-ct. Fiberglass (NB1050) Silk (NB1051) $2.95

SE HABLA ESPAĂ&#x2018;OL

Prices in this ad are valid July 1 through August 31, 2012. Afterward prices subject to change without notice. Shipping charges are denoted in parenthesis.

www.nailsmag.com/fifi/19268 na0812ds.indd 180

6/22/12 2:34 PM

GUARANTEED LOWEST PRICES!

Now accepting

USA & CANADA

RapidDryâ&#x201E;˘

BreatheEasyâ&#x201E;˘

NAIL DRYER

DUST COLLECTOR

We also accept ACH/E-checks, wire transfers and these credit cards:

Whisks dust and debris out of the air!

jm_d \Wdi ^ej%YebZ Wkje ed%e\\

DRILL BITS CARBIDE DRILL BITS AND ACCESSORIES

Acrylic Bit Stand Holds 6

Small Barrel #NB0502

Small Barrel #NB0509

#NB0518 Fine

Cone #NB0510

#NB0519 Medium #NB0520 Coarse

Backfill #NB0511 Football #NB0512

)NVERTED 4APERED "ARREL "IT

Toothpick #NB0504 Football #NB0505 4-wk Backfill #NB0506

Toothpick #NB0513

2-wk Backfill #NB0507

$3.95 Chamois Buffer Bit

49Â˘ #NB0517

#NB0514

Clear #NAB0001

Gold #NAB0004

RHINESTONES 144-CT.

10-CT. CHOOSE FROM 15 STYLES

$19.95 9 WATT

FIJI

$1 $1

GOLD #NAB0227 SILVER #NAB0228

DOTTING TOOL

PER PACK

Choose from many styles at

premiernailsource.com

PER PK

SHELLAC GEL POLISH

.5 OZ. .25 OZ.

$4.50

$15.95

.35 OZ.

$4.95

STRIPER LACQUERS

TREATMENTS

$1.95

.5 OZ.

.33 OZ.

$2.95

.6 OZ.

$4.25

h/RIGINALv 4HONG 3TYLE

h3OFTEEZv 8 3OFT

Pedicure Slippers

Toe Separators

#!3% /&

#SB0404

Pumice Sponges #SB0408

#!3% /&

$119.95

$89.95

#SB0407

49Â˘

55Â˘ EACH $11.95

"/8 /&

$9.95

15Â˘ EACH

PEDICURE FIZZ

BEST SELLER!

$9.95

JUST GEL POLISH BUY 1 GET 1 FREE! .5 OZ.

LACQUERS

STRIPING TAPE

Fan Brush #NAB0114

$19.95

5.)6%23!, ,).%23

$19.95

#SB0300

SB0214

#SF1000

$49.95 #SB0201

#SB0301

with 20 abrasive pads

$9.95

#SB0418

$1.95

SALE! Microplane

Colossal Foot File SAVE

Pedicure Socks

20 replacement pads $4.95

$9.95 #SB0417

PEDISTILâ&#x201E;˘ Pedicure Foot & Leg Rest $19.95 #PediStil1

Black #SB0409 White #SB0410

$1.95

$2.95 pair

MANICURE FIZZ Peppermint Pedicure Collection

Gentle Exfoliating Sloughing CrĂŠme

-ANICURE "ALLS CT

5 Gallons $59.95

0INK 'RAPEFRUIT 3" 3OOTHING ,AVENDER 3" ,EMON ,IME 3"

Gal. $14.95

PIPE-FREE PEDI SPAS STARTING AT $1495!

CrĂŠme Mask

Pedicure Scrub

Rock Salts

Ice Cooling Gel

($10 S&H)

($5 S&H)

8 oz. $2.95

E L E C T R O N I C S

A C C E S S O R I E S

S N U A I P L P L A I R E T S A C C E S S O R I & E S

P O L I S H

Stainless Steel Pedicure File

Gauze Wipes

100-ct. 4ERRY #LOTH -ITTENS /2 "OOTIES Birchwood $4.95 Sticks SB0215

Holds All Popular Brands 25-CT. WHITE CUPS

0!)2 100-ct.

0!#+

EMPTY DISPLAYS

Manicure Warmer $9.95

#SB0317

YOUR CHOICE!

TABLE TOP DISPLAYS Holds 30 Bottles - $19.95 Holds 60 Bottles - $29.95 WALL MOUNTED Holds 36 Bottles - $19.95 Holds 90 Bottles - $29.95

$3.75

%LECTRIC -ITTENS SB0210 /2 "OOTIES SB0212 SALE $15.95

PARAFFIN WARMER

EACH

DURABLE ACRYLIC POLISH DISPLAYS

.5 OZ.

0ARAFFIN -ITTENS OR "OOTIES CT SB0217

M>?J;D?D= IE<J;D?D= ;<<;HL;I9;DJ &RESH 3CENT 0EDICURE 4ABLETS CT 3" &RESH 3CENT ,ARGE 0EDICURE 4ABLETS CT 3"

Detail Brush #NAB0112

per roll

.3 OZ.

1 LB. 6 LBS. PEACH #SB0202 #SB0203 LAVENDER #SB0204 #SB0205 VANILLA #SB0206 #SB0207

%!#(

"/8 /&

Striper Brush #NAB0111

$1 $ 1

$2.95

$3.95 per pound* 6 lb. Box $17.95*($5 S&H)

Manicure Scrub Heavy Duty 4-Way NEW! SPA FIZZâ&#x201E;˘ #SB0304 Red Pedicure File Brushes BUBBLE BOWL #SB0412

NAIL ART BRUSHES

Angled #NAB0113 FIMO SHAPES

.6 OZ.

$13.95

THERAPEUTIC PARAFFIN WAX

Toe Separators $3.95 24-ct. $1

0!)2

$3.50

.25 OZ.

h/NEZEESv )NDIVIDUAL

144-ct.

` $59.95

Art Club

2.5 OZ. TM

Art Club

#SB0305

.33 OZ.

4 WATT & 6 WATT ALSO AVAILABLE

BUY 1 GET 1 FREE!

.25 OZ.

9 WATT #NC0007

#NAB0115

LACQUERS

STEEL CASE FWD/REV

UV BULBS $4.95 EA.

36 WATT

RHINESTONE WHEELS 240-CT. . I>7F;I AVAILABLE $1.95 1200-CT. $4.95

GEL LACQUER

MINI LACQUERS

$429.95

7 WATT #NC0231

MIRROR PANELS & TIMER

8 COLORS AVAILABLE

$2.95 COLOUR EFFECTS

TUNNEL

COLORS AVAILABLE! VISIT OUR WEBSITE!

LACQUERS

")43 !$* 30%%$ #KUPA1

$99.95 #NC0229 $49.95 #NC0004

#NC0235

NAIL ART FOIL

#EDMT20 20,000 RPM

15,000 RPM

$69.95 VALUE

$69.95

YOUR GLITTER STRIPS SHIMMERING DOTS MYLAR FLAKES CRUSHED SHELLS MANY CHOICE!

Red #NAB0010

NAIL BASIX

TIMER & FAN

) lWh_[j_[i . Yebehi ' lWh_[jo WdZ Yebeh f[h fWYa

Purple #NAB0009

42 WATT

UV Lamp with Removable Shade #NB1504

BORA BORA

TAHITI

Pink #NAB0008

100-CT.

Cone NB0516

#PNI25

6 WATT

Barrel NB0515

Razzberry

SALE! $149.95

Includes 3 bits and no-hassle warranty.

MACH I LED LAMP DOUBLE

$11.95 $2.95

$1.95

Green #NAB0005

RHINESTONE SHAPES

Professional UV Lamp #NB1500

POLISH STENCILS

Iridescent #NAB0006 Light Blue #NAB0007

$2.95

#PNI12

DRIED FLOWERS

Black #NAB0002 Blue #NAB0003

$39.95

-4

-!.) 02/

Exclusive Price! 25,000 RPM

Includes 6 bits, 3 sanding bands and convenient carrying case.

#NB0521

Buffing Stone "ITS

Mandrels

DRILL

â&#x20AC;&#x153;THE BULLETâ&#x20AC;? DRILL KIT

0EDICURE Bit #NB0522

$2.95 EACH.

$4.95 EACH.

$3.95

Large Barrel #NB0501

Cone #NB0503

NB0523

1000 ct. 100 ct.

Large Barrel #NB0508

$49.95

#NC0227

$99.95

SANDING BANDS

DIAMOND DRILL BITS

#NC0232

$69.95

* Free shipping within contiguous USA on orders of $99 or more; excludes oversized items as noted online and in our catalog. Free shipping to Canada on orders of $99 or more shipped in a single box weighing under 12 lbs.; excludes $19.95 brokering fee & import taxes.

M A N I C U R E

P E D I C U R E

M A N I C U R E

P E D I C U R E

PEDI CARTS STARTING AT $69.95! NAIL TABLES STARTING AT $169.95!

Photos are merely representational. Items are not necessarily shown to scale in relation to other products shown. Not responsible for typographical errors.

www.nailsmag.com/fifi/19268 na0812ds.indd 181

6/22/12 2:35 PM

$6.00

$1.00

#25371

#25372

.25 OZ.

BUY 2 =;J 1 <H;;

.5 OZ. "59ĂĽ/.%ĂĽ%!#(ĂĽ/&ĂĽh3#!2,%4vĂĽ!.$ h&2/34")4%v ĂĽ'%4ĂĽh3./7vĂĽ&2%% ĂĽ

JULY/AUGUST PROMOS

1-800-727-1119

.5 OZ. "59ĂĽ/.%ĂĽ%!#(ĂĽ/&ĂĽh0).+ĂĽ6/,4!'%vĂĽ!.$ĂĽ h4/7%,ĂĽ"/9ĂĽ4/9v ĂĽ'%4ĂĽh./6!vĂĽ&2%% ĂĽ

ĂĽ6!,5%ĂĽsĂĽ3!6%ĂĽ

$5.50

$7.50

$19.95

#NTK08

#NTK13

<H;; <H;;

www.premiernailsource.com VIEW OUR WEEKLY HOT DEALS ONLINE! $19.95

$13.95

$19.95

#INM05

.5 OZ.

#IBD19

"59ĂĽ/.%ĂĽ3%#(%ĂĽ6)4%ĂĽ4/0ĂĽ#/!4ĂĽ ĂĽ/:

'%4ĂĽ/.%ĂĽ ĂĽ/: ĂĽ-).)ĂĽFREE!

Americaâ&#x20AC;&#x2122;s #1 Selling Super Fast Drying Top Coat!

OUT THE DOOR TOP COAT 16 OZ. REFILL

$33.25 SALON VALUE

BUY 1 =;J 1 <H;;

$25.95

)"$ĂĽ).42/ĂĽ'%,ĂĽ+)4

SALON VALUE

$19.95

$7.95

#PL33

#PL09

($5 S&H)

#GE08A

0%$)ĂĽ#!2%ĂĽ 0%$)ĂĽ3/!+ĂĽ 0%$)ĂĽ3/&4ĂĽ 0%$)ĂĽ)#%ĂĽ 0%$)ĂĽ3#25"ĂĽ

$28.50

'% '% '% '% '%

sĂĽ./. &/!-).' sĂĽ2%3)$5% &2%%

$4.95

$6.95

#FS101

#FLW05

30!ĂĽ2%$)ĂĽ#!,,53ĂĽ2%-/6%2ĂĽ'!,,/.

BEST SELLER!

$4.95 #VR02

#OML1 .5 OZ.

#/.4!).3ĂĽ&$! !002/6%$ 5.$%#9,%.)#ĂĽ!#)$

7/2+3ĂĽ/6%2 ,!#15%2ĂĽ!.$ !24)&)#)!,ĂĽ.!),3

$99.90 #SC12 3!.) 4!",%43ĂĽ 0%$)#52%ĂĽ #(!)2ĂĽ $)3).&%#4!.4ĂĽ 4!",%43 #4

EPA

14.1 OZ. 0%$)ĂĽ*%4ĂĽ./. &/!-).'ĂĽ&//4ĂĽ3/!+ĂĽ

($5 S&H)

Deep Exfoliating Aloe Vera Scrub Gel with Chamomile and Oak Bark.

$4.95

BUY 2 =;J 1 <H;;

SALON VALUE

$24.95

SAVE $5

OMEGA LABS FUNGUS TREATMENT

ÂŽ

$14.95

3!6%ĂĽ50ĂĽ4/ĂĽ

SALON VALUE

Remove calluses in seconds! No Run Formula Clean Citrus Scent

TECHNICOLOR DOLL NAIL ART LACQUER KIT

PEDICURE GALLONS

/2)').!,ĂĽ CALLUS %,)-).!4/2 18 OZ.

BUY 1 =;J 1 <H;;

#AC09 ĂĽ342)0%2 ,!#15%23

ĂĽ*!23ĂĽ/& 302).+,%3

ĂĽ3(%%43ĂĽ/& 3%,& 34)#+ $%#!,3

#/.4!).3ĂĽ./ĂĽ 4(9-/,

$7.95 $29ĂĽ(%%, %,)-).!4/2 4 OZ.

SAVE

While $1.00 Supplies #MP111 Last!

APPROVED

MICROPLANE COLOSSAL <EEJ <?B;

$9.95 #MC01

SAVE

$2.00

BEST SELLER!

$2.95

SALON VALUE

BEST SELLER!

37%$)3(ĂĽ#,/6%2ÂŠĂĽ&Ă&#x2013;4ĂĽ&),%

KBJ?C7J; <EEJ <?B;

$3.50

$995.00

$39.95

$9.95

#CR10

#ET1000

#GG10A

#DPL04

BRAZILIAN WAXING KIT

AZULENE CREAM WAX

PETITE PEDICURE SPA

(%!,4(9ĂĽ&%%4 &//4ĂĽ302!9

14 OZ.

ĂĽ.!452!,

:%2/ĂĽ#(%-)#!,

$4.50

SALON VALUE

2 OZ.

MADE IN USA

02/&%33)/.!,ĂĽ",!$%3ĂĽ #4

SOAK OFF DUO

"59ĂĽ/.%ĂĽ.!),ĂĽ4%+ĂĽ(9$2!4)/.ĂĽ4(%2!09ĂĽ)))

'%4ĂĽ/.%ĂĽ(9$2!4)/.ĂĽ4(%2!09ĂĽ4/0ĂĽ#/!4ĂĽFREE!

#SE13

23%

SAVE $2.50

"59ĂĽ/.%ĂĽ.!),ĂĽ4%+ĂĽ)))ĂĽ02/4%#4)/.ĂĽ0,53ĂĽ '%4ĂĽ/.%ĂĽ&/5.$!4)/.ĂĽ)))ĂĽ ĂĽ/: ĂĽFREE!

$4.95 SAVE

COLOR CLUB MINI LACQUERS

DE FBKC8?D= NECESSARY!

$9.95

$1.75

$1.00

#LD06

#DKL11

#707347

"59ĂĽ/.% ,)4,%ĂĽ$)02 3ĂĽ 7%!2!",%ĂĽ 3/!+%23ĂĽ #4 ĂĽ'%4ĂĽ ,)4,%ĂĽ$)02 3ĂĽ !#%4/.%ĂĽ 2%-/6%2 4 OZ. FREE!

EASY POLISH REMOVAL!

CLOSE-OUT ONE-SIDED 50-CT. $2.95

BUY 1 =;J 1 <H;;

WHITE B?=>JD?D= #/,/33!,ĂĽ&),%ĂĽ

SAVE $15.00

9KI>?ED;: <?B;I

$5+!,ĂĽ30!ĂĽ#/44/.ĂĽ&),,%$ĂĽ '!5:%ĂĽ30/.'%3ĂĽ #4

SAVE

Wax Warmer, Brazilian Body Hard Wax 14 oz., Pre-Epilation Oil 2 oz., Post Wax Cooling Gel 2 oz., Large Accu-Edge Applicators 10-ct., Small Accu Edge Applicators 10-ct., Petite Applicators 10-ct., DVD

$29.95

GLITZ VEST

with #BD1279 rhinestone zipper

TWO-SIDED 50-CT. $4.95

While Supplies Last!

SM/MD or L/XL

<H;; I>?FF?D= ED EH:;HI E< $99 OR MORE!* * Free shipping within contiguous USA on orders of $99 or more; excludes oversized items noted online and in our catalog. Free shipping to Canada on orders of $99 or more when shipped in a single box weighing under 12 lbs.; excludes $19.95 brokering fee/taxes incurred when clearing customs.

PRICES IN THIS AD VALID FROM JULY 1 TO AUGUST 31, 2012. AFTERWARD PRICES SUBJECT TO CHANGE WITHOUT NOTICE. NOT RESPONSIBLE FOR TYPOGRAPHICAL ERRORS.

www.nailsmag.com/fifi/19268

na0812ds.indd 182

6/22/12 2:35 PM

RETENTION+™ ESSENTIAL PACK $49.95 SAVE 50%

NEW “ADDITIVES”

Pack Includes: Retention+ Sculpting Liquid 8 oz. H[j[dj_ed! IYkbfj_d] FemZ[hi0

ADD. BLEND. CREATE! 12 pure pigments and effects for no-limits nail artistry. Blend into any sculpting powder or gel, or layer over CND Shellac. $7.95 each

Intense Pink Sheer .8 oz. Bright White Opaque .8 oz.

ProSeries L&P Round Brush #8 IYhkX<h[i^ . ep$ IebWhE_b $(+ ep$ <H;; 9D: Be]e 8W] #CND1085

SCULPT & SAVE! Purchase any 16 oz. CND Sculpting Liquid, get one Perfect Color Sculpting Powder 3.7 oz. FREE! $59.95 SAVE $32.75

$47.70

CLEAR

PURE WHITE

2 OFF BULK

SpaManicure SpaPedicure Products

Select Moxie®, Retention+® or SolarNail® Liquid 16 oz.

PURE PINK

ADDITIVES NAIL ART KIT 6 Additives plus a FREE CND logo case and FREE 5-piece tool kit! #CND1084 LYTE ULTRA-SHEER BODY BUTTERS

$4.95

$19.75

SAVE $18.50

EACH

FkhY^Wi[ Ed[ I^_cc[h_p[ =[b ' ep$" =[j Ed[ IjWhb_j[ =[b 9b[Wh ' ep$ <H;;

BUY 1 =;J 1 <H;;

<H;; STARLITE =;B

8 OZ.

FRAGRANCES AVAILABLE

F;:?#<IZZ 160-CT. MILK & HONEY

$29.95 $47.95 EACH

BUY 1 =;J 1 <H;;

POMEGRANATE & FIG

BUY ANY SEA SALT SCRUB '/$+ EP$" =;J ED; BUTTER BLEND 8 OZ. <H;;

$14.75

NATURAL NAIL DEHYDRANT

9B?;DJ =K7H:

ONE-STEP KL =;B

VARIETIES AVAILABLE

$3.95

#SN08

#SN28

CURES IN 30 SECONDS UNDER MOST LED LIGHTS

BUY 1 =;J 1 <H;;

OUT OF THIS WORLD COLORS

$4.95 10-CT. ;\\[hl[iY[dj <h[i^ IY[dj

$10

JUMBO PEDICURE TABLETS

SAVE

$4.95

$1.00 2 GRAMS #SSNG2

AVAILABLE

SAVE

IJH?F?D= 8HKI> WITH CLEANER

BUY 1 =;J 1 <H;;

.5 OZ. #CP13

$4.95 #CP16

$2.95

$49.95 36 WATT TUNNEL UV LAMP with built-in timer and surrounding mirror panels

$39.95

#NC0004

64 OZ. TM

Tropical Twist Collection

Natural Nail System

SAVE $20

FOUR 9 WATT BULBS INCLUDED

$99.95 “CLASSIC”

#PNI25

Manicure-Pedicure

BUY 1 =;J 1 <H;;

BULK SIZE BLOWOUT!

ELECTRIC <?B;

SAVE $50

PRO SIZE VARIETIES .25 OZ.

IE7A#E<< KL =;B

.3 OZ.

1.75 OZ.

SAVE

BUY 1 =;J 1 <H;;

$9.95

$19.95

Easy application, glossy finish, strength and durability.

I>;BB =B?TTER KIT

BUY 1 =;J 1 <H;;

UV/LED =;B LACQUERS

Leading Professional Brands Recognized Around the World

$74.95

#CP100 SALON VALUE

BUY 1 =;J 1 <H;; 1 OZ.

MASTER NAIL ARTIST KIT WITH FREE DVD

#SN06

3 FREE BITS INCLUDED

$1.00

1, 2, 3… DRY! BUY 1 =;J 1 <H;;

F;H<;9J H;J7?B PEDICURE ITEM!

VIEW OUR WEEKLY HOT DEALS ONLINE! MMM$FH;C?;HD7?BIEKH9;$9EC JEBB <H;;0 1-800-727-1119 www.nailsmag.com/fifi/19268

na0812ds.indd 183

6/22/12 2:35 PM

na0812ds.indd 184

6/22/12 2:35 PM

www.nailsmag.com/fifi/19261 na0812ds.indd 185

6/22/12 2:35 PM

www.nailsmag.com/fifi/19191

na0812ds.indd 186 1 NA0812konadfp.indd

6/22/12 6/20/12 2:35 8:35 PM AM

Going Beyond

Enlightened Luxury

Auto-FillTM

Enjoy

Feature Highlights

Ultraleather™

PureFlo® Jet

Tru-Touch™ Massage System

LED Accent

AnGELic™ Bowl

Faucet LED

ϐ ™ OR Luminous® ǣ ǡ

ǡ Ǥ 9DOLG ZLWK SXUFKDVH RI ,QLIQLW\™ 25 /XPLQRXV® PRGHO RQO\ /LPLWHG 4XDQWLWLHV :KLOH 6XSSOLHV /DVW 1R VXEVWLWXWLRQV 1R 5DLQ &KHFNV &DQQRW EH FRPELQHG ZLWK DQ\ RWKHU RIIHUV SURPRWLRQV RU GLVFRXQWV &DQQRW EH UHGHHPHG IRU FDVK RU FDVK GLVFRXQW &DQQRW EH DSSOLHG WR SDVW SXUFKDVHV 5HVWULFWLRQV $SSO\ * RII DOUHDG\ DSSOLHG WR OLVWHG 6DOH 3ULFH

Regular Price: $2995

Sale Price: $2495

ZZZ /(;25 FRP

Expires: 09/30/2012

,Q¿QLW\™ LV VKRZQ ZLWK &KDPSDJQH %DVH %XUJXQG\ DQG 6DQG &XVKLRQ 9HQHWLDQ 5HG $Q*(/LF™ Bowl /XPLQRXV® LV VKRZQ ZLWK &KDPSDJQH %DVH 1HSWXQH DQG 6DQG &XVKLRQ 3DUDGLVH %OXH $Q*(/LF™ Bowl 8OWUDOHDWKHU™ LV D WUDGHPDUN RI 8OWUDIDEULFV //& 7UDGHPDUN 'LVFODLPHU ,Q¿QLW\ /XPLQRXV /LEHUWH 4 6SD 8OWLPD 9 6SD .LGGH \ (OLWH 3ODWLQXP 0\VWLTXH 9HUVDV 9LVWD (OLWH 8OWUD 6DQL 'UDLQ 3XUH)OR 3LRQHHULQJ ³60$57´ 3HGL 6SD $XWR )LOO $XWR&OHDQ 7UX 7RXFK 0DVVDJH DQG 77 DUH WKH WUDGHPDUNV RI /H[RU ,QF 5HSURGXFWLRQ RU UHXVH RI SDUW RU DOO RI WUDGHPDUNV DUH H[SUHVVO\ SURKLELWHG ZLWKRXW ZULWWHQ SHUPLVVLRQ IURP /H[RU ,QF 'XH WR OLPLWDWLRQ RI WKH SULQWLQJ SURFHVV SURGXFW FRORUV VKRZQ PLJKW ORRN GLIIHUHQW IURP DFWXDO FRORUV /H[RU ZLOO QRW EH UHVSRQVLEOH IRU DQ\ PLVSULQW RI WKLV DGYHUWLVHPHQW /H[RU¶V 3HGL 6SD VSHFL¿FDWLRQ DQG SULFHV PD\ FKDQJH ZLWKRXW SULRU QRWLFH 3HGLFXUH 6SDV DUH LQWHQGHG IRU SURIHVVLRQDO XVHG RQO\ DOZD\V IROORZ \RXU 6WDWH %RDUG¶V VDQLWDWLRQ DQG GLVLQIHFWDQW JXLGHOLQH

www.nailsmag.com/fifi/19183

6/20/12 8:35 AM

na0812ds.indd 187

6/22/12 2:36 PM

www.nailsmag.com/fifi/19238

na0812ds.indd 188

6/22/12 2:36 PM

DARE TO COMPARE FEATURES Color Combinations

Feature Index 6XSSOH /HDWKHU &XVKLRQ Tru-Touch™ Shiatsu Massage $Q*(/LF™ 8QEUHDNDEOH %RZO 3XUH)/2® 3LSHOHVV :KLUOSRRO -HW Pedicure Stool Included Manicure Trays Included 'UDLQ 3XPS ,QFOXGHG <HDU ,QGXVWU\¶V %HVW :DUUDQW\ 6KLSSLQJ ,QFOXGHG

ZZZ /(;25 FRP

Feature Highlights

PureFlo® Jet

Tru-Touch™ Massage System

$Q*(/LF™ 8QEUHDNDEOH %RZO

Pedicure Stool Included

Expires: 09/30/2012

4 6SD® LV VKRZQ ZLWK /DFH *UDQLWH %DVH %XUJXQG\ &XVKLRQ 6FDUOHW $Q*(/LF™ %RZO 6KLSSLQJ ,QFOXGHG ZLWKLQ WKH FRQWLJXRXV 8QLWHG 6WDWHV 7UDGHPDUN 'LVFODLPHU ,Q¿QLW\ /XPLQRXV /LEHUWH 4 6SD 8OWLPD 9 6SD .LGGH \ (OLWH 3ODWLQXP 0\VWLTXH 9HUVDV 9LVWD (OLWH 8OWUD 6DQL 'UDLQ 3XUH)OR 3LRQHHULQJ ³60$57´ 3HGL 6SD $XWR )LOO $XWR&OHDQ 7UX 7RXFK 0DVVDJH DQG 77 DUH WKH WUDGHPDUNV RI /H[RU ,QF 5HSURGXFWLRQ RU UHXVH RI SDUW RU DOO RI WUDGHPDUNV DUH H[SUHVVO\ SURKLELWHG ZLWKRXW ZULWWHQ SHUPLVVLRQ IURP /H[RU ,QF 'XH WR OLPLWDWLRQ RI WKH SULQWLQJ SURFHVV SURGXFW FRORUV VKRZQ PLJKW ORRN GLIIHUHQW IURP DFWXDO FRORUV /H[RU ZLOO QRW EH UHVSRQVLEOH IRU DQ\ PLVSULQW RI WKLV DGYHUWLVHPHQW /H[RU¶V 3HGL 6SD VSHFL¿FDWLRQ DQG SULFHV PD\ FKDQJH ZLWKRXW SULRU QRWLFH 3HGLFXUH 6SDV DUH LQWHQGHG IRU SURIHVVLRQDO XVHG RQO\ DOZD\V IROORZ \RXU 6WDWH %RDUG¶V VDQLWDWLRQ DQG GLVLQIHFWDQW JXLGHOLQH

www.nailsmag.com/fifi/19183

na0812ds.indd 189

6/22/12 2:36 PM

A New Revolution: Pedicures Just Got Steamy

Watch product demo www.nailsuperstore.com/spa-videos

The patent-pending Red Dragon Sauna system uses gentle steam to pamper feet, signiﬁcantly reducing water consumption and taking up considerably less space. Experience this totally new concept in pedicure treatments today!

System starts at

595

Patent-pending #13078560

POWERFUL, VIBRATION-FREE

NEW, SAFE, AND SANITARY!

Professional Electric Nail File System

$20 off plus free reﬁll pads (30 ct)

Limited time offer!

3995

12495

Item# 410108 - 410111

Item# 429006 Reg. price $59.95

Reg. price $175.00

INSTANT ON - COMPACT DESIGN

WITH TIMER AND BUILT-IN DRYER

Cures UV gel polish within 30 seconds!

Hurry, get yours today

12500

5995

Item# 720073 Reg. price $175.00

Call

Item# 720069 - 720072 Reg. price $79.95

Visit our website and online store at

800.669.9430

www.nailsuperstore.com

We speak your language: English, Tiếng Việt, Français, Español, www.nailsmag.com/fifi/19308

na0812ds.indd 190

6/22/12 2:36 PM

NA0412nailitefp.indd 1

www.nailsmag.com/fifi/19106 na0812ds.indd 191 NA0412nailitefp.indd 1

6/22/12 2:36 PM 2/16/12 2:28 PM

reconnect

www.nailsmag.com Visit nailsmag.com and find just what youâ&#x20AC;&#x2122;re looking for. Duck into a forum and discuss the industry, post your nail art in the gallery, visit our archives for research, and, lest you forget, renew your subscription to NAILS.

NA bh d i dd na0812ds.indd 192

6/22/12 2:36 PM

regale

re-invent

remember

www.nailsmag.com renew

research

na0812ds.indd 193

respond

reconnect

renovate

/ 6/25/12 / 3:40AM PM

{

my other life

Donna Trull, nail tech In her other life: glass bead artist

Artistry With Glass “I ﬁrst became familiar with the ancient art of making beads from glass — called lampworking — after taking a jewelry class at my local craft store,” says Donna Trull, a nail tech at Studio 413 Salon and Spa

‘‘

in Albany, Ga. “I couldn’t find any unique beads to design into jewelry, so I began searching the web and realized there was a whole community of glass artists around the world willing to share their knowledge.” Trull bought a beginner kit and began at her kitchen table. Soon she upgraded to a bigger torch, an oxygen concentrator (a machine that makes pure oxygen from the air), and a kiln. The glass she uses comes in colored rods about the size of a pencil. “I choose a color to work with and begin melting the rod in the flame of a 2,000ºF torch,” she says. “I wind the melted glass onto a metal rod coated in a clay mixture to keep the hot glass from sticking to the metal. Keeping the bead hot, I can then choose other colors and make dots, swirls, and lines. I can poke holes in it, mash it, roll it, or dip it in crushed glass. The possibilities are endless.” After a bead is made, it is placed in a kiln heated to 970ºF to stabilize the glass. “This is a very hot job in south Georgia in the middle of the summertime!” says Trull. Trull’s jewelry is for sale at the salon, and her loose beads are available on Etsy. com under the name dtclampwork. “My clients love my beads and jewelry though they occasionally express concern that I may quit nails one day to be a glass artist full time,” says Trull. “I tell them not to fear as nails will always be my first love, but who knows, maybe 3,000 years from now someone will still be wearing a bead I made. How cool would that be?”

I can poke holes in it, mash it, roll it, or dip it in crushed glass.

NAILS (ISSN 0896-193x) (USPS 001-426) (CDN IPM# 40013413) is published monthly, with an extra issue in December, by Bobit Business Media, 3520 Challenger Street, Torrance, California 90503-1640. Periodicals postage paid at Torrance, California 90503-9998 and additional mailing offices. POSTMASTER: Send address changes to Nails, P.O. Box 1067 Skokie, IL 60076-8068. Please allow 6 to 8 weeks for address changes to take effect. Subscription Prices - United States $20 per year; Canada $57 per year; Foreign $87 per year. Single copy price - $5; Big Book - $40. Please allow 6 to 8 weeks to receive your ﬁrst issue. Bobit Business Media reserves the right to refuse non-qualiﬁed subscriptions. Please address Editorial and Advertising correspondence to the Executive Offices at 3520 Challenger Street Torrance, California 90503-1640 or online at www.nailsmag.com. The contents of this publication may not be reproduced either in whole or in part without consent of Bobit Business Media. All statements made, although based on information believed to be reliable and accurate, cannot be guaranteed and no fault or liability can be accepted for error or omission.

194 |

na0812mol.indd 194

NAILS MAGAZINE

AUGUST 2012

6/21/12 3:02 PM

WHO ARE YOU? The girl with the edge? The style standout? Retention+™ is not your mother’s acrylic. It’s the original game changer for long, sleek, naturallooking nails. And now with new Retention+ Powder the sky’s the limit. Shape. Lengthen. Construct. Build. Totally transform! Retention+ Liquid & Powder System. New from CND.

8 YEARS IN A ROW!

na0812mol.indd C3

6/21/12 3:03 PM

NEW FROM OPI FOR FALL/WINTER 2012

MODEL IS WEARING UNFOR-GRETA-BLY BLUE

TO SEE THE ENTIRE COLLECTION, TURN TO PAGES 2-3

na0812mol.indd C4

6/21/12 3:03 PM