Our Lucaya Proposal

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Social Media Marketing & Management

INNOVATIVE MARKETING SOLUTIONS FOR BUSINESS SUCCESS


Social Media Facts Over 200 Million Bloggers Over 55 Million Twitter Visits Over 500 Million Facebook Members Over 100 Million YouTube viewers in January 2010 Over 40 Million Linkedin Members


What is Social Media ? WIKIPEDIA: Social media is media designed to be disseminated through social interaction, created using highly accessible and scalable publishing technique. Simply put: A conversation that takes place using online tools and platforms‌.


Social Media at a glance‌. There are thousands of social media sites. Many of which are geared towards specific interests and industries.


Why are people using Social Media???

 People are proud to share their knowledge  People enjoy sharing their experiences  People are curious to what other people are saying and doing  People like to do business with people they know and love doing business with people they trust


Pull versus Push Marketing

WIKIPEDIA: A push-pull-system in business describes the movement of a product or information between two subjects. On markets the consumers usually "pulls" the goods or information they demand for their needs, while the offers or suppliers "pushes" them toward the consumers Simply put: Pull information is requested by the consumer and push is ways of advertising your products to put them in the face of the consumers.


Where does Social Media fit in?

Push information

Pull information

Telemarketing

RSS (Really Simple Syndication)

Direct Mail

Blogging

Email Blasts

Social Media Platforms

Print ads

SEO Search Engine Optimization


Target Social Media Networks‌


Twitter is a free social networking service that enables its users to send and read messages known as tweets. Tweets are text based posts of up to 140 characters displayed on the author's profile page and delivered to the author's subscribers who are known as followers.


Why tweet ???

 Brand Awareness  Deal Distribution  Use Twitter to gain Competitive Intelligence  Engage with your target audience  Online Reputation Management  Promote your Blog Content  Understanding Tool Feedback Mechanism  Promotion SEO Boost  Ask Questions Receive Answers  HR Tool Press Release  News Management


1.6 million followers

225 Tweets


Facebook is a social networking website where users can add friends and send them messages, and update their personal profiles to notify friends about themselves. Additionally, users can join networks organized by city, workplace, and school or college. The website's name stems from the colloquial name of books given at the start of the academic year by university administrations with the intention of helping students to get to know each other better.


Why Facebook ???

 Pages allow a business to “Publish to the Stream” (this shows up on your fans homepage)  Pages allow a business to engage fans with Rich Media (video, pictures, events)  Pages let a business analyze how fans are interacting with the Insights Dashboard (FB has deep analytics)  Pages let a business increase SEO (pages show up in higher Google keyword searches)  Pages allow you to run highly targeted demographic ads to attract only those that are relevant to your business.  Pages allows you to arrange Tabs in the order you like (with the exception of the Wall and Info)  Page allows customized tabs and applications


Picture Gallery

630 Friends

134 Pictures


You Tube is a video sharing website where users can publish their own videos to be broadcasted through their network. Over 100 Million You Tube viewers in January 2010.



Posting Distribution

Expand your distribution by sharing your information with on- line platforms that can continue to be shared on and on‌


Postings can be shared from You Tube to Facebook and Twitter .


Viral Distribution

Now your posting is visible to all your friends and can be shared with your friends’ list of friends.


Viral Conversations

As your information is shared through these platforms, it may create conversations that can develop into business opportunities. Knowing how to engage these networks is the key.


What Associates In Business, Inc. can offer you… Associates in Business will provide the following:  Customized look on Facebook, You Tube and Twitter  Customized tabs  Engaging applications  Post implementation and management  Post monitoring  Social Media Platform updates and best practices


Customized look‌. Website

Twitter You Tube


Welcome Tab

It is very important that new visitors feel comfortable knowing that the information is coming from the official source. A welcome page let’s them know it’s the official page and invites them to join.


Post implementation, monitoring and responding


Promotional Tab‌. Promotional Tabs will allow you to offer promotions to increase your fan base as well as gather information


New applications...

We are always working to bring you new opportunities with innovative applications to engage your fans and followers.


Booking Widget for wall

Offer your fans the ability to search for availability and rates right from the your Fan page‌


Customized Tabs These tabs can highlight several interests in many styles.


Video Viewer‌

Our video viewer allows your fans to view your you tube videos without leaving the Fan Page.


Magazine Viewer

Our magazine viewer application will allow your fans to view your information right on Facebook or various other options.


Website Tab

Website tab works allows you to display your website with functioning links


Partners tab with multiple links


Our plan and recommendation

Implementation: - Customized Welcome Page for Face Book - Create a tab dedicated to the Travelscream RSS Deals page - Create and customize customize a booking widget - Customize current Twitter page - Customize current You Tube - Create a video viewer application for Face Book - Create and implement Magazine Viewer Up to 30 pages Monthly service: - Create, engage and monitor posts - Provide recommendations for responses - Provide best practices updates - Recommend new applications for fan engagement - Interaction with sales team to develop new opportunities


Fees

Fees : Implementation

$ 3,500

Monthly Service

$ 800


Thank you & We look forward to working with you !!! And remember‌.. When you partner with AIB for your Social Media Marketing you get double the value for your marketing dollars. Not only do we work with your social media channels, but we become a powerful part of your sales team. Bringing suggestions, ideas and proven methods to bear on the goals of increasing your revenue and maximizing your profits.


Contact Info

Associates in Business, Inc. Javier Morales President & CEO 954.828.0614 javier@associatesinbusiness.com


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