5 Ideas to Get More Customers on Your EStore on this New Year The New Year is approaching fast; there has started a hustle and bustle of customers in the market because on the events like long winter holidays of Christmas and New Year serve they get chance to purchase items on discounts and sale. According to market estimation, the winter season is the top shopping time of the year when retailers get a chance of earning double profits. Although, the holiday season comes bundles with various other special occasions but New Year is the one, where retailers are more enthusiastic for devising new policies, finding better ways and setting new goals. Here, on this occasion, the competition among the entrepreneurs increases because they want to make the most of this money-spinning opportunity. As the trend of online shopping is getting popular; therefore, the online vendors are likely to receive a traffic bulk but only when they have all what it needs to attract customers. Here are some key ideas which could help vendors to get customers on their e-stores. Be More Presentable Presentation matters a lot; customers, especially the first time visitors are much more influenced by your look. For online vendors, the e-commerce websites with attractive and livelier designs, easy navigation and high quality content are more worth visiting. Vendors need to make their estores up-to-dated –for instance, they should have images, content, ads and everything related to New Year. Make sure, everything is placed in a more organized way so that a customer could find a genuine reason to prefer your e-store over your competitors. Offer Easy Connectivity Do not make it too complex or too hard for clients to contact you because they would never struggle hard to approach you if they have various other options available on few clicks. While shopping online it becomes more difficult for customers to contact a vendor because they lack a face-to-face contact. Therefore, avoid offering lengthy registration forms or formalities to establish an indirect contact. One easiest and the most advanced way through which vendors can enable easy connectivity, is to incorporate live chat software on their websites. While visiting the websites with this innovative chat application – the customers can catch up a CSR just by typing a message in the chat window. Allow Customers to catch you through Multiple Support Channels Limiting a customer to just one support channel is never a good decision, especially on the busy shopping occasions like New Year. Open all the doors for your customers to catch you and this requires you to provide a multichannel support. This allows all kinds of clients to reach out to you through their different devices such as telephone, smartphones, laptop and tablets. You also need to ensure that your every support channel is well-organized and prepared to provide a quality support to your clients. Stay Around 24/7 Shopping for the New Year starts long before the occasion arrives but as it draws to close, the sales-purchase activities become faster. Therefore, to catch more customers and grab more opportunities, entrepreneurs need to stay around 24/7. For instance, by using a live chat support, they can keep their online service online round the clock, which makes it easier for
international clients to approach you. Thus, getting local as well as international customers, a business is more likely to receive a customers’ influx. Keep Up the Service Standards in All Situations The quality of customer service is what lets you yield the real benefits of getting more customers on your website because it enables you get more conversions which ultimately add value to your business bottom line.