FACTION_1213 by zuzupopo.snow

Designed in Verbier, Switzerland 2012/13

SKIS ARE NOT JUST PIECES OF WOOD, STEEL & FIBREGLASS. THEY ARE TOOLS OF ESCAPE. A MEDIUM FOR PERSONAL EXPRESSION. A WAY TO CHALLENGE FEARS, PUSH LIMITS & SHARE INCREDIBLE EXPERIENCES WITH YOUR FRIENDS.

VERBIER, SWITZERLAND Verbier, Switzerland is our home. Its mountains are our office. The endless, varied terrain is the perfect testing ground for new ideas & new products. Established in 2006, our philosophy has always been to make highperformance snowsports equipment as versatile and cost-effective as possible, without compromising on quality. To skiers around the world, the name Faction represents the best designed & built freeride & freestyle skis, poles & helmets you can buy with a world-class manufacturing base in the heart of the European alps & a strong commitment to social & environmental sustainability. In 2010 we added an office in Breckenridge. As a training ground to many of the world’s best athletes and at the forefront of the ski industry in North America, it was only natural that we make our U.S. headquarters in Colorado. Whether you’re hiking for freshies, lapping the trees or hitting the park, we all share the same high at the end of the day.

Previous page: Tony McWilliam, Director & Co-founder, Verbier, Switzerland Photo © Yves Garneau

This page: Jesse Cohen, Commercial Director, Verbier, Switzerland Photo © Tero Repo

STAFF Tony McWilliam Beanie Milne Home Jesse Cohen Josh Cohen Rex Wehrman Ross Janzen

Alex Hoye Emma Repo Michele Knight

SKI TECHNOLOGY Design & construction

All our skis continue to be lovingly made by hand. Each ski is manufactured from carefully selected wood cores, rockwell-treated steel edges, high quality silkscreened topsheets and the finest base material available. The skis are gloss-lacquered, stone-ground and hand-tuned before leaving the factory. This process ensures consistent flex, high performance and durability straight out of the store. We were the first independent ski brand to offer a two-year warranty against manufacturing defects.

STP technology Introduced for the first time last year, STP is a proprietary technology used to press a small wave into the length of the ski. This lets us use less wood and create lighter, easier-to-ski products with above-average edge hold & torsional strength. Check it out on the new Soma, Prodigy, Agent 90, 90W & 100 and Mono ski.

Camberlines Traditional Camber gives positive turn initiation, predictable rebound and control on groomed snow and hardpack.

Traditional Camber 6mm

Rocker 5mm rise over 150mm

Rocker 15mm rise over 300mm

Rocker 8mm rise over 300mm

All-mountain Rocker. Tip rocker only and traditional camber is combined on the Agent 90 & 100, providing great on-piste feel with increased float off-piste.

Traditional Camber 5mm

Flat Camber

Rocker 5mm rise over 100mm

Rocker 15mm rise over 300mm

All-mountain Twin Rocker. Tip & tail rocker and traditional camber on the 3.Zero, Prodigy and new Soma combine to create an off-piste bias ski that floats amazingly yet is still quick edge-to-edge.

BC-freestyle Rocker. Symmetrical tip & tail rocker and flat camber underfoot on the Royale provide float riding normal or switch, as well as instantaneous edge control.

Big-mountain Rocker. Tip rocker and flat camber through the Thirteen together with a very firm flex give maximum float and feel at speed.

HELMET TECHNOLOGY The Faction x TSG colab. For the past two years we have been working in conjunction with TSG, a fellow Swiss brand that has been making helmets and protective gear since 1988, combining our design capabilities and their engineering skills and experience. Our helmets use the best materials, manufacturing and design techniques available to give unparalleled levels of safety, comfort and freedom of movement. All our helmets are laboratory tested and certified to European CE EN 1077 and North American ASTM 2040 standards to give the rider 100% confidence in their performance.

Technology Flex-tech: For the first time ever on a helmet, our Flex-tech features a mutli-segmented EPS insert that automatically adapts itself to the wearerâ&#x20AC;&#x2122;s head shape. TSGâ&#x20AC;&#x2122;s award-winning technology further dissipates energy upon impact to reduce the force that contacts the head. It also improves air circulation and allows heat to get pulled out by the venting more efficiently. Only on the Agent & Kennedy. ABS shell: We use an injection-molded Acrylonitrile Butadiene Styrene plastic to provide a bombproof, shock resistant shell. EPS impact foam: Expanded PolyStyrene foam is 98% air, 2% plastic. Formed in cells, the EPS is incredibly light yet strong and flexible. Heat-sealed removable padding: The padding inserts in the helmet are pre-molded, heat-sealed, removable and washable. All helmets come with two sets of inserts to customise fit and ensure all-day-long comfort on the hill. Low rider: Our low rider design improves front and side protection.

All-day comfort Optimised airflow system: The size and position of the air vents has been carefully design to maintain an optimum amount of airflow. This helps keep consistent temperature no matter what the conditions. All vents are also fully screened to prevent any unwanted items getting in - keeps air in, but snow and dirt out. On top of this, eight small air channels in the inner foam of the helmet combine to pull heat away from your head. No more sweat! Heat-sealed removable padding: The padding inserts in the helmet are pre-molded, heat-sealed, removable and washable. All helmets come with two sets of inserts to customise fit and ensure all-day-long comfort on the hill. Removable earpads: Our earpads clip in quickly and simply - making it easy to convert from winter to spring mode, or to use with a beanie underneath. 3-point strap adjustment: The chin strap is adjustable at 3-points, ensuring a perfect fit. Goggle clip: Rear goggle clip keeps your goggles in place, even in the bar.

ACTIVISTS International:

Andy Matthew Arnaud Rougier Corey Vanular PC Fosse Simon dâ&#x20AC;&#x2122;Artois Yvan Metrailler Kristi Leskinen

Youth:

Sam Cohen Freddy Iliano Markus Fohr Drew Petersen Ian Borgeson

PARK/PIPE & ALL-MTN TWINS

PC Fosse, Freddy Iliano & Markus Fohr summer testing at Snowpark, N.Z. Photos ÂŠ Camilla Stoddart

KENNEDY

AREA

Bases

DILLINGER

Bases

Kennedy

Area

Park & Pipe.

Dillinger

Slopestyle.

114.82.110mm 153/163/168/173cm 14/16/17/18m 6mm

Kids Freestyle.

114.82.110mm 143/153/163/168cm 13/14/16/17m 6mm

113.79.105mm 125/135/145cm 10/12/15m 6mm

The go-to ski for our freestyle team riders.

The perfect slopestyle ski. Designed by Kristi Leskinen.

Legendary Faction quality and design, finally for kids.

A perfectly balanced, fully-centred sidecut

Based on the same platform as the Kennedy

Using the same bomber construction

park and pipe ski. A little stiffer than most,

and designed by Kristi Leskinen, the Area

as our adult skis, the Dillinger has a

for those guys that want ultimate control

is a more playful sibling to the Kennedy.

full-length wood core and sandwich

and responsiveness. Surprisingly light for

Perfect for lighter guys and girls, the Area

construction, while the generous 79mm

a full wood-core, sandwich construction

has a smooth overall flex pattern that makes

waist width, deep sidecut and firm flex

ski. Our freestyle team ridersâ&#x20AC;&#x2122; ski of

it ideal for slopestyle. Rockwell-treated steel

will help younger skiers develop over the

choice.

edges to handle sustained abuse.

entire mountain.

Features:

Sandwich-construction; Matrix core; zero

sidecut-setback; equal height tip and tail;

sidecut-setback; equal height tip and

medium flex; anti-chipping sidewalls; full-

medium-soft flex; anti-chipping sidewalls;

tail; medium flex; anti-chipping sidewalls;

wrap one-piece edges; ptex-4000 die-cut

full-wrap one-piece edges; ptex-4000

full-wrap one-piece edges; ptex-2000

bases; twin mount points.

die-cut bases; twin mount points.

silkscreen bases; twin mount points.

Terrain mapping:

Stiff

Soft Pipe

Piste

BC/FS BM

Camberline:

Flex

Soft Pipe

Piste

BC/FS BM

Flex

Soft Pipe

Piste

BC/FS BM

Flex

Camberline:

Traditional Camber 6mm

Stiff

Traditional Camber 6mm

WEDNESDAY

Bases

HEROINE

SOMA

Bases

Wednesday

Heroine

Soma

All-mtn girls.

All-mtn guys. 126.92.116mm 168/174/178cm 19/19/19m 6mm

All-mtn rockered.

126.92.116mm 153/158/168/174/178cm 14/16/19/19/19m 6mm

A twin tip that does it all, with traditional camber and a versatile 90mm waist.

The ski to perform in all conditions anywhere on the mountain.

Still THE reference point for a traditional

and soften the flex a little and you get the

camber, 90mm waisted all-mountain

Heroine, an award-winning all-mountain

twin-tip ski. The Wednesday will happily

twin for girls. Your go-to ski if you are

explore the back bowls in the morning

looking for one ski to do everything.

and lap the park in the afternoon. Durable

Featuring art by Rosalind Monk.

wood-core construction with a smooth,

Take the Wednesday, reprofile the core

126.92.116mm 168/174/178/184cm 19/19/19/21m 8/150mm 5/100mm 5mm If you donâ&#x20AC;&#x2122;t believe rocker can make an extraordinary ski even better, the Soma will change your perspective. Taking the platform of the Wednesday and adding tip and tail rocker, then stiffening up the flex a little has created

Features:

the ultimate do-it-all machine. Like a

Sandwich-construction; Matrix-plus core;

Wednesday on steroids. Same full-length

Features:

medium-soft flex; anti-chipping sidewalls;

wood core, same versatile sidecut.

Sandwich-construction; Matrix-plus core;

full-wrap one-piece edges; ptex-4000

medium flex; anti-chipping sidewalls; full-

die-cut bases; twin mount points.

responsive flex and progressive sidecut.

wrap one-piece edges; ptex-4000 die-cut bases; twin mount points.

Features: Sandwich-construction; Matrix-plus core;

Terrain mapping:

medium-stiff flex; anti-chipping sidewalls; Stiff

full-wrap one-piece edges; ptex-4000 die-cut bases; twin mount points.

Terrain mapping: Stiff

Terrain mapping: Soft Pipe

Soft Pipe

Piste

BC/FS BM

Piste

BC/FS BM

Flex

Stiff

Camberline:

Flex Soft

Camberline:

Pipe Traditional Camber 6mm

Piste

BC/FS BM

Flex

Camberline:

Traditional Camber 6mm Tip Rocker 5mm rise over 150mm

Traditional Camber 5mm

Tail Rocker 5mm rise over 100mm

FAT TWINS & LIMITED EDITIONS

Arnaud Rougier, Yvan Metrailler & Thomas Theberge, Verbier, Switzerland Photos ÂŠ Tero Repo

PRODIGY

3.ZERO

Bases

ROYALE

Bases

3.z

3.zero

Prodigy

Royale

Fat Freeride.

Rockered Freeride.

Backcountry Freestyle.

142/112/132mm 167/175/183/191cm 18/20/25/32m 8/150mm 5/100mm 5mm

136/98/126mm 168/174/178/184cm 17/19/19.5/20m 8/150mm 5/100mm 5mm

150/122/140mm 175/183/190cm 20/25/28m 15/300 or 330mm (190cm) 15/300 or 250mm (190cm) -

STP Technology. Twin Rocker. 98mm waist. Versatility personified.

If you ski more than 30 days a season in all conditions and all over the mountain, this is your ski.

Surprisingly versatile for such a big ski. Tip & tail rocker, flatcamber underfoot.

The Prodigy fills the gap for those who

A double Editors Choice award-winning

Another multi-award-winning ski, the

are attracted to the 3.zeroâ&#x20AC;&#x2122;s width

ski, the 3.zero is the ski on which we built

Royaleâ&#x20AC;&#x2122;s fat 120mm waist coupled with

but want a little more versatility. STP

our reputation. One of the first fat twins

long (300mm) tip/tail rocker and flat

technology lets us build a light, torsionally

to combine tip/tail rocker with traditional

camber underfoot give instant edge-to-

strong ski with exceptional edge-hold,

camber, this 112mm waisted ski is burly

edge response, phenomenal float and

while a 98mm waist, deep sidecut and tip

enough to handle steeps and cliffs, yet

performance in all types of snow. The

and tail rocker respond to everything you

nimble enough to snake through trees.

190cm length is more directional than the

want to throw at it.

A true workhorse.

175 and 183, for a big-mountain bias.

Features:

Sandwich-construction; Half-Nelson core;

medium flex; anti-chipping sidewalls; full-

medium-stiff flex; anti-chipping sidewalls;

medium-stiff flex; anti-chipping side-walls;

wrap one-piece edges; ptex-4000 die-cut

full-wrap one-piece edges; ptex-4000

bases.

die-cut bases.

die-cut bases; twin mount points.

Terrain mapping:

Stiff

Soft Pipe

Piste

BC/FS BM

Flex

Camberline:

Tip Rocker 5mm rise over 150mm

Soft Pipe

Piste

BC/FS BM

Flex

Camberline:

Traditional Camber 5mm

Tail Rocker 5mm rise over 100mm

Stiff

Tip Rocker 5mm rise over 150mm

Soft Pipe

Piste

BC/FS BM

Flex

Camberline:

Traditional Camber 5mm

Tail Rocker 5mm rise over 100mm

Tip Rocker 15mm rise over 300mm

Flat Camber

Tail Rocker 15mm rise over 300mm

THIRTEEN

VIVE LE MONO!

Bases

Le mono!

Thirteen

Big Mountain.

Limited Edition.

135/112/132mm 194cm 46m 10/300mm -

240/188/198mm 190cm 26m 10/300mm -

When there are big lines to be skied and cliffs to be stomped this is the ski you need.

The only mono ski with rocker, flat camber and STP technology.

When the going gets serious, this is the

seller of last year created a category all of

ski that all our riders reach for. Length?

its own. The only Mono ski ever to feature

194cm only. Flex? Stiff. SIdecut? Big.

tip rocker, flat camber, STP Technology

Long tip rocker (300mm) combined with a

and a progressive sidecut. Find your

flat camber through the ski provides float

flares and mount on up.

yet is surprisingly responsive for a big ski. Be warned the Thirteen doesnâ&#x20AC;&#x2122;t like to hang around. Art by Taka Sudo.

Truly one of a kind, this surprise best-

Features: Sandwich-construction; Half-Nelson core; medium-stiff flex; anti-chipping side-walls;

Features:

full-wrap one-piece edges; ptex-4000

Sandwich-construction; Full-Nelson core;

die-cut bases; ABS tail protector.

flat tail; stiff flex; anti-chip side-walls; fullwrap one-piece edges; ptex-4000 die-cut

Terrain mapping:

bases; ABS tail protector.

Stiff

Terrain mapping: Stiff

Soft Pipe

Piste

BC/FS BM

Camberline:

Tip Rocker 10mm rise over 300mm

Piste

BC/FS BM

Flex

Camberline:

Flex

Tip Rocker 10mm rise over 300mm

Flat Camber

FREERIDE/TOURING

Hannu Kukkonen, Svalbard, Norway Photos ÂŠ Yves Garneau

AGENT 90

AGENT 90W

Bases

AGENT 100

Bases

Agent 90

Agent 90W

Freeride/ Touring.

Agent 100

Womens Freeride/Touring.

126/92/116mm 169/174/179/186cm 17/18/20/21m 8/150mm 5

Freeride/ Touring.

126/88/116mm 149/159/169/174cm 15/6/17/18m 8/150mm 5

Light with amazing edge-hold the Agent 90 excels in and out of bounds.

132/102/122mm 169/174/179/188cm 19/21/22/26m 8/150mm 5

Cutting edge ski technology and a female-specific core creates an extremely versatile ski for women.

STP technology for light weight and exceptional edge hold. 102mm waist. Perfect for freeride or touring.

rocker and traditional camber underfoot

The Agent 90W uses the same STP

A bigger-waisted brother to the Agent 90

plus STP Technology thrown into the mix

technology as the Agent 90 creating a

with a slightly stiffer flex, the Agent 100

creates a versatile freeride/touring ski,

lightweight ski with excellent edge-hold.

shares the same tip rocker/traditional

that performs equally well on piste. Light

Early rise tip and traditional camber

camber and STP technology as its

with great edge-hold the Agent 90 excels

combined with a female-specific core

smaller sibling, creating a versatile ski with

in-and-out of bounds.

means that this is the perfect ski for

a bias towards exploring. The guides/

women who like excellent performance

patrollers ski of choice.

A versatile 90mm waist, deep sidecut, tip

Features: Sandwich-construction; Half-Nelson core;

on or off the piste.

Features:

medium-stiff flex; anti-chipping side-walls;

Features:

Sandwich-construction; Half-Nelson core;

full-wrap one-piece edges; ptex-4000

Sandwich-construction; Half-Nelson core;

medium-stiff flex; anti-chipping side-walls;

die-cut bases; ABS tail protector.

medium flex; anti-chipping side-walls; full-

full-wrap one-piece edges; ptex-4000

wrap one-piece edges; ptex-4000 die-cut

die-cut bases; ABS tail protector.

Terrain mapping:

bases; ABS tail protector.

Terrain mapping:

Stiff

Terrain mapping:

Stiff Stiff

Soft Pipe

Piste

BC/FS BM

Flex Soft Soft

Camberline:

Pipe

Piste

BC/FS BM

Pipe

Piste

BC/FS BM

Flex

Camberline: Camberline: Tip Rocker 5mm rise over 150mm

Traditional Camber 5mm

Tip Rocker 5mm rise over 150mm

Traditional Camber 5mm

Tip Rocker 5mm rise over 150mm

Traditional Camber 5mm

Alex Wall, Whitewater, Canada Photo ÂŠ Doug Le Page

HELMETS When we first started faction, our commitment was to provide the most versatile, high-performance freeride & freestyle skis on the market. As weâ&#x20AC;&#x2122;ve grown, our focus has expanded to include products that help make each day on skis safer, more comfortable & more enjoyable. For us, our commitment to safety matches our commitment to having fun. Our 2012/13 range of helmets combine form, fit & function better than ever before to give riders security & peace-of-mind.

AGENT Description:

Ag Agent

The Agent and Kennedy are your partners for every condition. Our Flex-tech EPS inserts shape themselves to fit your head, whilst increasing air circulation and heat dispersion. Fully removable earpads and washable interior pads provide the ultimate in versatility from winter all the way through to summer riding. Features: • Flex-tech EPS inserts automatically adapts itself to the wearers head shape • High density injected ABS shell • Low fit for increased protection • Anatomically shaped mold • 14 screened vents • Interior ventilation channels

KENNEDY

• Washable interior pads • Removable soft earpads • Neck gaiter

Ke Kennedy

• 3-point adjustable strap • Goggle clip • Snap chin buckle • ASTM 2040 / CE EN 1077 certified • 598g

Small/Medium: 52-55cm Large/Extra-large: 55-58cm

ROYALE Description:

Ro Royale

With the same shell shape as the Agent, the Royale and Area feature a peak for those snowy days, an anatomically shaped mold and interior pads so you can customise the helmet for your perfect fit. Like both our helmets, the Royale / Area is fully certified to EU and American standards for your safety and comfort. Features: • High density injected ABS shell with brim • Lightweight EPS impact foam • Low fit for increased protection • Anatomically shaped mold • 14 screened vents • Interior ventilation channels

AREA

• Washable interior pads • Removable soft earpads • Neck gaiter

Ar Area

• 3-point adjustable strap • Goggle clip • Snap chin buckle • ASTM 2040 / CE EN 1077 certified • 560g

Small/Medium: 52-55cm Large/Extra-large: 55-58cm

POLES Aircraft-grade 5083 aluminium poles. Quality italian-made. Ergo grip for all-day comfort and security. Each pair comes with hot-swappable powder and park/piste baskets for ultimate versatility.

AGENT

ROYALE

Agent

Royale

Features: • 5083 Aluminium Alloy • Sublimation-printed graphics • 18mm diameter shaft • Ergonomic grip design • Hot-swappable powder/park baskets

115cm 120cm 125cm 130cm

KENNEDY

AREA

Ke Kennedy

Ar Area

SOFTGOODS Logo Beanie - Blue Cotton/acrylic - one size fits all

Logo Beanie - Red Cotton/acrylic, embroidered - one size fits all

Logo Beanie - Black Cotton/acrylic - one size fits all

Stripe Beanie Cotton/acrylic - one size fits all

Logo Beanie - Lime Cotton/acrylic, embroidered - one size fits all

Logo Cap - Black Flex-fit, embroidered - S/M or L/XL

Moustache Bandana Cotton/acrylic, printed

Reverse

Logo Bandana Cotton/acrylic, printed

Reverse

TSHIRTS Logo T - Black 100% Cotton - M/L/XL

Circle Logo T - Black 100% Cotton - M/L/XL

Tall Logo T - White 100% Cotton - M/L/XL

Print T - White 100% Cotton - M/L/XL

Matrix T - Blue 100% Cotton - M/L/XL

Model T - Purple 100% Cotton - M/L/XL

Logo Hoodie - Black 100% Cotton - L/XL

Corey Vanular, Breckenridge, USA Photo ÂŠ Andrew Harrington

2012/13 COLLECTION SKIS

Ke Kennedy

PROTECTION P. 34

Ar Area

Dillinger

Wednesday

Heroine

So Soma

Park & Pipe

Slopestyle

Kids Freestyle

All-mtn guys

All-mtn girls

Rockered All-mtn

P. 18

P. 20

114.82.110mm

113.79.105mm

126.92.116mm

153/163/168/173cm

143/153/163/168cm

125/135/145cm

168/174/178cm

153/158/168/174/178cm

168/174/178/184cm

14/16/17/18m

13/14/16/17m

10/12/15m

19/19/19m

14/16/19/19/19m

19/19/19/21m

Traditional

Twin rocker/STP

Ag Agent

Kennedy

Royale

Area

Pr Prodigy

3.z 3.zero

Royale

Thirteen

Mo Le mono!

Agent 90W

Agent 100

Agent 90

Rockered Freeride

Fat Freeride.

BC. FS.

Big Mtn

Limited Edition

Freeride/ Touring

P. 24

P. 26

P. 30

136/98/126mm

142/112/132mm

150/122/140mm

135/112/132mm

240/188/198mm

126/92/116mm

126/88/116mm

132/102/122mm

168/174/178/184cm

167/175/183/191cm

175/183/190cm

194cm

190cm

169/174/179/186cm

149/159/169/174cm

169/174/179/188cm

17/19/19.5/20m

18/20/25/32m

20/25/28m

46m

26m

17/18/20/21m

15/6/17/18m

19/21/22/26m

Twin rocker/STP

BC FS rocker

Big-mtn rocker

Big-mtn rocker/STP

All-mtn rocker/STP

POLES P. 36

Ag Agent

Ro Royale

Ke Kennedy

Ar Area

Cover photo: Thomas Theberge © Tero Repo Athlete photos © Pierre Augier, Liam Doran, Delaney Zayac & Craig Douglas Product photos © Craig Douglas

The Faction Collective SA Case Postale 168 1936 Verbier Switzerland The Faction Collective Llc 128 Regal Cir Breckenridge, CO 80424 USA The Faction Collective Ltd P.O. Box 490 Fernie, BC V0B 1M0 Canada