WORLD VISION PARTNER SINCE 2004 MISSION MATCH
HOW THEY ENGAGE
• Clean Water and Sanitation
• Financial Support
• Passion for Education • Raising Awareness
Coca-Cola India’s internationally recognized Support My SchoolTM Campaign is a dynamic collaboration of corporate and nonprofit partners including NDTV (New Delhi Television Limited) and UNHabitat (the United Nations Human Settlements Program). Its purpose is to raise awareness and funds for the revitalization of schools in rural and semi-urban India with an emphasis on access to clean water and proper sanitation, especially for the benefit of young girls who often drop out of school due to the lack of adequate toilet facilities. Combined with the provision of access to resources like play facilities, rainwater harvesting systems, and libraries, these efforts create school environments where children can thrive. In 2012, World Vision was selected as the implementation partner for this project. With a nearly 60-year history in India, World Vision’s
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existing capacity, focus on education, and established relationships with local government are key assets in achieving the goals of this unique initiative. In June, the Support My SchoolTM Campaign reached its Phase 1 goal of 100 schools, touching the lives of over 43,000 children. Already in several schools, the improvements have contributed to reduced absenteeism and dropout rates, especially for girls. And in one campaign school, enrollment has already jumped by nearly 40 percent. Phase 2, launched in August, aims to reach an additional 250 schools and impact thousands more children. “We are honored to be in this partnership with like-minded partners from civil society, private sector, and concerned citizens of the world. Together with partners, Support My SchoolTM is working towards developing healthy and active schools in India, one school, and one student, at a time.” — Deepak Jolly, Vice President of Public Affairs and Communications, Coca-Cola India