Wacs – ADverTorIAl
THAIFEX – World of Food Asia, the premier sourcing platform for food and hospitality trade buyers, will be back next year from 23rd to 27th May 2012, with an expanded array of the latest products, services and technologies from food and beverage players across the globe. To be held at the IMPACT Exhibition Center in Bangkok, Thailand, THAIFEX – World of Food Asia will feature more than 1,000 exhibitors from over 25 countries.
of leaders in the food and beverage industry, THAIFEX – World of Food Asia has established itself as the premier marketplace for the world’s food and beverage buyers and sellers. We are delighted to join hands with the Department of International Trade Promotion, (DITP) and Thai Chamber of Commerce once again to showcase Asia’s food and beverage innovations to the world,” said Michael Dreyer, Vice President, Asia Pacific, Koelnmesse.
Organized into 13 focused segments covering the entire food and beverage industry value chain, the 9th edition of THAIFEX – World of Food Asia 2012 will continue to spotlight key trends and technologies in markets across the region.
THAIFEX – World of Food Asia 2012 is set to welcome over 23,000 visitors from key markets such as Brunei, China, Indonesia, Japan, Malaysia, Singapore, and United States.
“Once again, Thailand is proud to host Asia’s most extensive food and beverage trade fair. Thailand is home to many excellent food manufacturers and producers and we look forward to welcoming leading food and beverage players from across the globe to our shores, to expand our business network and exchange ideas that will further contribute to the industry’s growth,“ said Mrs Nuntawan Sakuntanaga, Director-General, Department of International Trade Promotion, (DITP).
aBout thaiFEx – WorLd oF Food asia THAIFEX – World of Food Asia is organized annually by Koelnmesse Pte Ltd, Department of Promotion Thailand and Thai Chamber of Commerce. Thaifex – World of Food Asia will be held from 23 to 27 May 2012 at the IMPACT Exhibition Center, Bangkok, Thailand. The trade fair will be open to the public on 26 and 27 May. For more information on THAIFEX – World of Food Asia, please visit www.worldoffoodasia.com
coMBining cuLinary art and sciEncE According to Unilever Food Solutions’ 2011 World Menu Report, an estimated 500 million people in South East Asia dine out at least once a year. Together with over 1.3 million food outlets across South East Asia, the food service industry represents enormous sales potential for food service operators in this region, with restaurant concepts and management set to take the lead in 2012. Visitors at THAIFEX – World of Food Asia will be greeted by more than 1,000 suppliers in the food services industry, offering an extensive range of products for the food and beverage, food service, and catering industry in South East Asia. Further capturing the vibrant landscape of the food and beverage industry in Asia, THAIFEX – World of Food Asia will also feature events aimed at engaging Asia’s culinary talents. The annual Thailand Chefs Competition, as well as the Fruits and Vegetables Carving Competition will be back again, pitting the skills of industry-leading chefs from across the region. Endorsed for the first time by the World Association of Chefs Societies (WACS) - The Thailand Chefs Competition will raise its standard and quality of this culinary competition to a global level. This is a remarkable opportunity for over hundreds of talented chefs across the Indo china region to gather at this exciting culinary meeting place to challenge and showase their skills. Their commitment and devotion for their culinary skill will be critiqued by an impressive number of 20 judges, 10 of which are WACS approved International judges during the five days of culinary competition. We welcome chefs from all over Thailand and the neighboring Indochina region - Cambodia, Laos and Vietnam to submit their application. “THAIFEX – World of Food Asia is set to present a gastronomic experience to our visitors and participants. As the largest gathering www.worldchefs.org 21