PUBLISHERS CLEARING HOUSE ALERT! On August 31st, you can ...
(Continued from page 7) commitment they’ve learned will go with them wherever life takes them,” says Kent Sturman, 49, the association’s longtime executive director who ended his tenure last year. This month, the rodeo completes a two-year run in Gillette, which already has hosted the high school finals nine times—more than any other city in America. The event brings hundreds of horse trailers outfitted with sleeping quarters to the sprawling grounds of Gillette’s Cam-Plex center. The theme is all Western, all the time. Competitors wear cowboy hats, Western shirts, jeans and boots, and sprinkle every conversation with “yes, ma’am” and “yes, sir.” Between the competitions in 13 events, attendees pass the time barbecuing, browsing at the trade show and roping most anything that moves. “It’s clean fun,” says Gillette native Christina Geis, 36, a ticket seller who was among 800 volunteers working the 2010 rodeo. “I haven’t met a rude kid coming through the gate.”
Life lessons
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With education as a cornerstone of the association, one of the most significant lessons gained through rodeo is to get up when you fall down and to try again. And again. And again. “I’ve learned that even if you’re not doing good, you just got to keep going because it’s not going to get any better if you quit,” says Tyler, the team roping champ. Alex Soukup, 17, who competes in pole bending and also was Iowa’s queen contestant from Allerton (pop. 291), got bucked off her horse, Katie, last year during a ceremonial entrance, drawing a concerned “Oooo” from the crowd. She dusted herself off and limped out of the arena. Later at the horse stalls, Alex was sore and chagrined, but her sense of humor was intact as she recalled how, during the queen competition earlier, she cited “Cowgirls Don’t Cry” as the song that best describes her. “The song didn’t really work [today],” Alex says with a rueful grin, “but it usually does.” ★
The 2011 National High School Finals Rodeo is scheduled July 17-23. PAGE 8 • A M E R I C A N P R O F I L E .CO M