7Days & euroleague 2018-2019 season overview
Another season comes to an end and the #no1 Croissant in the world has once again made its partnership with EuroLeague an exciting journey through a series of content that engaged 7DAYS and EuroLeague fans. In the following pages you will find a top line summary of the year. We hope you enjoy it!
LED You could not miss the 7DAYS Croissant as a fan watching any of this seasons 490 Games. Our LED advertising was big, bold and highly visible allowing for a strong association for 7DAYS.
48 Teams 48 Arenas (16 Turkish Airlines EuroLeague + 32 7DAYS EuroCup) 490 Games (261 Turkish Airlines EuroLeague + 229 7DAYS EuroCup)
7DAYS DIGITAL ASSETS /7DAYSBasketball @7days_basketball
Local language in 3 different countries (Greece, Serbia, Turkey) & international page
+10.000.000 Views +15.500.000 Impressions +1.400.000 Interactions +90.000 Average Daily Reach +50.000 Followers
Engaging content on our social media communities with emphasis on Facebook and Instagram.
@7days_basketball
Through our Instagram page we covered the biggest games this season sharing with the world the partnership between 7DAYS and EuroLeague.
7DAYS DIGITAL ASSETS
Our partnership with the EuroLeague Legend Juan Carlos Navarro led to a season ending activation where one lucky fan won the opportunity for a once in a lifetime trip to the Final Four in Vitoria!
+400 Participations +140.000 Video Views +1.500.000 Impressions
PARTNERSHIPS Each year 7DAYS looks to Partner with EuroLeague on new and interesting fan content. This years 5 episode series named EUROLEAGUE BREAKDOWN SERIES was positively reviewed across the board as it brought new creatives and desirable content to basketball fans who want to dig deeper into how the game is played.
+1.000.000 Views +500.000 Reach +25.000 Interactions
from digital banners +12.000.000 Impressions displayed in euroleague.net
PARTNERSHIPS By now EuroLeague fans know only the best plays of the year get the title of #7DAYSMagicMoment! Shared nightly across Euroleague’s Facebook, Instagram and Twitter accounts 7DAYS has become an expected part of the best basketball highlights.
976K views
+1.500 Posts
+62.000.000
Views
PARTNERSHIPS 6 Monthly contests
This year’s 7DAYS Magic Moment was a bit more magical. Through a custom experience with eurohoops.net, a year-round contest has been brought to life.
1 Final contest
Fans got to vote their favourite 7DAYS Magic Moment from a series of enhanced branded video content that gave that extra something in each of the EuroLeague plays.
+700.000 Views +18.000 Participation +1.500 Posts
PARTNERSHIPS
Our Partnership with Eurohoops was expanded to include ticket give a ways with a focus on increasing our engagement levels with fans.
316 Tickets Given Away +3.300 Post Reactions +120.000 People Reached
Permanent branding at EuroHoops.com across all languages
Below the Line activations with local partners Panathinaikos bc opap with our brand MOLTO
EuroCup Finals 7DAYS is not only engraved in the EuroCup trophy but it is also engraved in the whole organization as it is the the official name sponsor of 7DAYS EuroCup
Stay tuned for more next year from 7DAYS the #No1Croissantintheworld
THANK YOU