1948 Gem of the Mountains, Volume 46 - University of Idaho Yearbook

Page 247

?:lte Jdalto ArfPHaut Not all Argonaut readers reside on the campus or in Moscow. A mail circulation staff was necessary to get out the postal subscriptions. Composed mainly of women, the staff put in long hours twice a week wrapping and addressing papers. Under Bonnie Miller's direction, Georgia Burgess noted that everything was done correctly. Approximately 300 copies were sent on the Boise train, the Spokane train, and by other routes to subscribers and advertisers.

Dependent on advertising for its support, as all newspapers are, the Argonaut carried both local and national ads. Moscow business men were canvassed by students of the 路 business staff on Wednesdays and Fridays. Experience in advertising was gained by "ad-chasers" when business firms told the students to prepare ads for them. With Sharon O'DonnelL Del Klaus answered most of the chaser's questions when he wasn't hounding them for more inches of ads.

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