1948 Gem of the Mountains, Volume 46 - University of Idaho Yearbook

Page 242

' Most of the problems of finances, sales, and distribution of the 1948 Gem fell on the shoulders of Earl Hayes, senior business major . Assistant business manager last year, he was appointed to the big job of keeping the 1948 yearbook out of the red. Earl also found time to direct the Beta serenades and have his morning coffee at the Nest.

Writing the prospective advertisers throughout the state and laying out advertising occupied much of the time of Art Becher, advertising manager, and Willa Hasbrouck, head of the secretarial staff. Headaches and more headaches came with businessmen hard to convince of the wisdom of Gem advertising, and trying to get prompt answers from advertisers.

Larry Meech had the responsibility of arranging for campus organizations' space in the book, and of billing these organizations through the graduate manager's office. As the cook went to press, Vernon McCormack's job was just beginning; his big problem was distribution of the '48 Gem.

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