Temecula Today - January/February 2015

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JA N U A RY • FE B R U A RY 2015 | TE MECULA TO DAY | 1


LIFE IS FULL OF IMPORTANT MOMENTS...

Choosing to buy a home is an important step and one of the biggest financial decisions in your life. At PrimeLending, we are committed to providing you a mortgage process that is stress-free and simple so that you may enjoy the finer moments in life.

Contact us today for a complimentary analysis and a mortgage without obstacles.

Michael Cahill

Myrna Crowther

Kristin Stolte

909-725-1627

951-775-4884

951-526-3181

Branch Manager NMLS: 35431

Production Manager NMLS: 632943

Production Manager NMLS: 246738

#4 IN THE NATION FOR PURCHASE UNITS*

951-294-5294

41540 Winchester Road, Suite A Temecula, CA 92590 *As listed by Marketrac® for Jan. – Dec. 2012 and 2013. All loans subject to credit approval. Rates and fees subject to change. Mortgage financing provided by PrimeLending, a PlainsCapital Company. Equal Housing Lender. © 2014 PrimeLending, a PlainsCapital Company. PrimeLending, a PlainsCapital Company (NMLS: 13649) is a wholly owned subsidiary of a state-chartered bank and is licensed by the Department of Business Oversight under the California Residential Mortgage Lending Act - lender lic no. 4130996. V032514. 77203_445_FR_111214


26790 Ynez Court, Temecula, CA 92591 Phone: 951.676.5090 Fax: 951.694.0201 Email : info@temecula.org www.temecula.org OFFICERS

Chairman of the Board: Jeff Kurtz, Promenade Temecula First Vice Chairman of the Board: Jerry Konchar, Pechanga Development Corporation Second Vice Chairman of the Board: Lori Marruffo, Virtual Outsourcing Solutions Treasurer: Leslie Doherty, Leslie Doherty CPA Secretary: Janet Scott, iMortgage

DIRECTORS

Tony Berardino, Cornerstone E & S Services Brian Connors, Southwest Healthcare System Tom DeMott, Temecula Creek Inn LouEllen Ficke, Commerce Bank of Temecula Valley Kimberly Freize-Uhler, Clear Blue Promotions Jann Gentry, Gentry Studios Jeremy Goldman, Southern California Edison Kim Kelliher, The Grapeline Wine Country Shuttle Soledad Escobedo, Pacific Western Bank Suzanne Lingold, California State University San Marcos Crystal Magon, South Coast Winery Resort & Spa Tammy Marine, Habitat for Humanity Inland Valley Paul Nolta, Inland Empire Small Business Development Resource Center Jeff Powell, Abbott Vascular Rick Rawson, Loma Linda University Medical Center, Murrieta Janese M. Reyes, Community Little Book Robert Rosenstein, The Law Offices of Rosenstein & Hitzeman, AAPLC Al Rubio, DCH Auto Group Temecula Jackie Steed, Sunset One Escrow

MANAGEMENT TEAM

Alice Sullivan, President CEO Laura Turnbow, Chief Operations Officer Katie Cook, Membership Director Katy Winston, Membership/VYP Coordinator Tiffany Clark, Communications & Marketing Director Jennifer Cloud, Special Events Director Brooke Nunn, Special Events Coordinator Jeanette Kristensen, Resource Coordinator Lynn Collett, Resource Coordinator

COMMITTEES

SWC LEGISLATIVE COUNCIL Chair — Alex Braicovich, CR&R Consultant — Gene Wunderlich MEMBERSHIP SERVICES Chair — Roger Kaman, Your Fit City SC MANUFACTURING COUNCIL Chair — Jeff Powell & Jim Oesterling, Abbott Vascular VYP

VOL.39 IS.1

IN THIS ISSUE

4 Ribbon Cuttings............................................................................... pg. 7 City News..................................................................................... pg. 10 Awards Gala Nominees .............................................................. pg. 11 Valley Young Professionals............................................................ pg. 15 Cover Story....................................................................................... pg.

Go online to www.temecula.org to read the full issue of the Temecula Today.

CHAIRMANS ELITE CIRCLE MEMBERS Platinum

Silver

Gold

President’s Circle

Leadership Chair – Jennifer Sevilla, Provident Bank

CONTRIBUTORS

Cover Photo: George Ortiz Layout: The Creative Bar

JA N U A RY • FE B R U A RY 2015 | TE MECULA TO DAY | 3


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MANAGING A SMALL BUSINESS S O

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Over the past few months I have been deluged by individuals wanting to start, or needing assistance in managing, a home-based business. This of course has piqued my curiosity and in the process of researching and supporting my clients I have gathered the following information and statistics.

1. Controlling general operating costs

39%

2. Managing cash flow/working capital

32.2%

3. Managing payroll costs

30.5%

• In 2014 there were approximately 22.4 million small businesses in the United States

4. Business insurance costs

28.9%

5. Cost of land or rent

25.4%

6. Skill level/preparation of workforce

22%

7. Traffic/parking/transportation

20.3%

8. Changing technology

20.3%

• Small businesses provide two-thirds to three-quarters of the net new jobs created • Small businesses produce 51% of private-sector output • Small businesses are 53% (11.9 million) home-based and 3% (672 thousand) franchises Sources: U.S. Dept. of Commerce, Bureau of the Census, International Trade Association; U.S. Dept. of Labor, Bureau of Labor Statistics; Advocacy-funded study by Joel Popkin & Company; SBA Office of Government Contracting. At the present time I cover outreach offices in Temecula, which has over 1,500 licensed home-based businesses. Many of these businesses of course are part-time businesses but the number is still impressive. Many of the problems that effect brick and mortar businesses also impact the home-based business. Listed below are the top ten problems and issues identified by Temecula businesses in Southwest Riverside County.

A number of businesses also identified the need for assistance with business planning and information. Some of the areas that many small businesses need help in is identifying their customers, creating and updating a business plan that can act as a roadmap to their success, and developing business management methods that allow them to stay on top of their cash flow, marketing, and customer retention and satisfaction. Some of the advantages of owning a home-based business are: • Reduced start-up costs • Flexible hours • Autonomy • No commute time • Low overhead

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Some disadvantages of owning a home-based business are: • Lease/rental/covenant, conditions and restrictions • Risk • Family concerns or distractions • Client perceptions A personal assessment is critical to the success of your home-based business. Do you enjoy spending time in your home and is you home conducive to your work? Are you goal oriented and self-motivated or do you put off what you can do today until tomorrow? Both of these answers must be positive or you may be setting yourself up for failure. Most of the reasons home-based businesses fail are similar to other businesses but probably the most prevalent is the lack of planning and personal assessment. One of the most important things that the potential home-based business owner can do is complete a strategic plan. Some of the important parts and unique aspects of the home-based business plan are to identify rules and behavior norms for the family during business hours, identify the equipment needed and any electrical

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or communications needs, determine the form of organization (for liability and tax considerations), and identify any restrictions and zoning issues related to the type of business you want to operate from your home. Remember, each city or county may have restrictions on the type of business you can operate out of your home. Some of the most commonly prohibited businesses are those dealing with prepared food, beverages, toys, drugs, fireworks, sanitary goods, and massage parlors. Also, any business that creates above normal traffic in their neighborhood, whether its in the city or county, may be restricted. In closing, as an individual who ran his own home-based business for several years, dress for success. Even though you’re at home dress as you would if you were going to work. This not only sets the tone for the business day, it helps your family understand that you’re at work and you can, at a moments notice see or visits clients. Written by Paul L Nolta. Paul L Nolta is a Business Consultant with the Inland Empire Small Business Development Center in Riverside. The SBDC provides free consulting services for small businesses in the Inland Empire. Appointments can be scheduled by calling 951.781.2345. Visit the website www.iesmallbusiness.com.

All Jewish and Interfaith Families Please Join Temple Beth Sholom for Shabbat Services 26790 Ynez Ct. Suite B Temecula, CA 92591 Located in the Temecula Chamber of Commerce building

951.679.0419 tbstemecula.org

Friday Nights 7:30pm followed by an Oneg Shabbat Saturday Mornings 10:00am followed by a Kiddush lunch

Student Rabbi Sandy Rosenstein Cantor Jeff Schwimmer

“It’s not how much or how little you have that makes you great or small, but how much or how little you are with what you have.” JA N U A RY • FE B R U A RY 2015 | TE MECULA - Rabbi Samson Raphael Hirsch

TO DAY | 5


Find Us Under the Dome Next to the Temecula Civic Center

• Business Transactional Matters

• Taxation and Estate Matters

• Business Formations & Expansions

which could be the beginning of your

• Business Litigation

• Chapter 11 Bankruptcy Reorganization business, not the end.

All of the legal knowledge and skill that Temecula Valley businesses need, right here in our community. Call for an initial 30 minute consulatation at no charge. 951.296.3888

Robert B. Rosenstein Principal ATTORNEY AT LAW

Donald W. Hitzeman Principal ATTORNEY AT LAW

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Paul N. Evenson Associate ATTORNEY AT LAW

(951) 296-3888 28600 MERCEDES STREET, SUITE 100 TEMECULA, CA 92590 WWW.ROSENHITZ.COM


RIBBON CUTTINGS

Assistance League of Temecula Valley 28720 Via Montezuma Temecula, CA 92590 (951) 694-8018 www.TemeculaValley.AssistanceLeague.org

Pesh & Petrol Orthodontics 31537 Rancho Pueblo Road, #205 Temecula, CA 92592 (951) 698-8200 www.PetrolOrthodontics.com

Sunpro Solar 34859 Fredrick Street, Ste. 101 Wildomar, CA 92595 (951) 570-7914 www.Sunpro-Solar.com

Go Green Realty, Inc. 48450 Pechanga Road Temecula, CA 92592 (951) 440-5377 www.GoGreenRealtyInc.com

Hairdo or Dye 42030 Main Street, Unit #C Temecula, CA 92590 (949) 584-5052

THE Center

Shop Girl A Unique Boutique 28693 Old Town Front Street, #105 Temecula, CA 92590 (951) 676-8085

(Mt. San Jacinto Temecula Higher Education Center)

43200 Business Park Drive Temecula, CA 92590 (951) 506-MSJC (6752)

Temecula Community Center 28816 Pujol Street Temecula Temecula, CA 92591 (951) 694-6469

Thomas Edward Salon & Dry Bar 42072 5th Street, Ste. 204 Temecula, CA 92590 (951) 526-6337

JA N U A RY • FE B R U A RY 2015 | TE MECULA TO DAY | 7


NEW MEMBERS Aging In Place Network 25455 Blackthorne Drive Murrieta, CA 92563 (800) 549-6002 www.AgingInPlaceNetwork.com

EMD Millipore 28820 Single Oak Drive Temecula, CA 92590 (951) 676-8080 www.EMDMillipore.com

Align & Thrive Family Chiropractic 27645 Jefferson Avenue, Ste. 108 Temecula, CA 92590 (951) 699-3557

Enkindle Consulting, LLC Temecula, CA 92592 (951) 541-3470

Allison James Estates & Homes - Jim Dawson 28364 Vincent Moraga, Ste. A Temecula, CA 92590 (951) 522-6399 www.JimDawsonRealEstate.com Be Accurate Medical Billing & Coding Temecula, CA 92592 (760) 742-2242 www.BeAccurate.net Beltran Window Cleaning 941 Orange Avenue, #230 Coronado, CA 92118 (619) 796-0553 www.BeltranWindowCleaning.com BlackDog IT Solutions 27636 Ynez Road, L7-340 Temecula, CA 92591 (212) 361-9062 www.BlackDogsIT.com Blink Boutique 40820 Winchester Road, #2750 Temecula, CA 92591 (951) 296-5690 www.MyBlinkBoutique.com Cajun Karate Murrieta 24710 Washington Avenue, #7 Murrieta, CA 92562 (951) 461-0010 www.CajunKarate.org Coldwell Banker Residential Brokerage “Official Temecula Trekker” 32675 Temecula Parkway, Ste. A Temecula, CA 92592 (951) 491-3424 www.CAMoves.com/Troy.Smith Create In Me, LLC Temecula, CA 92591 (951) 514-7715 www.CreateInMe.net The Cuvee Club Temecula, CA 92591 (714) 615-4568 David Osborn Photography Temecula, CA 92591 (951) 216-8556 www.DavidOsbornPhotography.com Dressbarn 26435 Ynez Road, Ste. B Temecula, CA 92591 (951) 719-3204 www.Dressbarn.com Dustless Technologies 41731 Enterprise Circle South Temecula, CA 92590 (888) 544-7559 www.DustlessTools.com El Pollo Loco 40520 Winchester Road Temecula, CA 92591 (951) 296-3835 www.ElPolloLoco.com

Extension Bar Salon & Boutique 32467 Temecula Parkway, #14, #24 Temecula, CA 92592 (951) 795-9170 First Choice Bank 41530 Enterprise Cir. S., Ste. #204 Temecula, CA 92590 (951) 365-7177 www.FirstChoiceBankCA.com Goldie’s Hair & Wigs 26780 Ynez Court, Ste. D Temecula, CA 92591 (951) 676-8444 www.GoldiesHairAndWigShop.com Heritage Learning Center 26720 Ynez Court Temecula, CA 92591 (951) 676-1537 www.HeritageLearning.org Inland Valley Symphony PO Box 637 Temecula, CA 92593 (760) 318-0460 www.InlandValleySymphony.org

SECURE DOCUMENT DESTRUCTION

Shred It Before They Get It! Steve & Susan Lawyer

28061 Jefferson Ave, Suite 8, Temecula, CA 92590 • Fax (951) 506-1829 • Email shredandgo@verizon.net

951/506-1826

www.951SHRED.com

Mrs. G’s Hot Pepper Jellies 43980 Mahlon Vail, #602 Temecula, CA 92592 (951) 384-0234 www.MrsGsJellies.com Navy Federal Credit Union 39826 Winchester Road Temecula, CA 92591 (951) 587-3360 www.NavyFederal.org Nerium – Happy Tatyana Temecula, CA 92591 (760) 936-5757 www.HappyTatyana.com

iTAN 27636 Ynez Road, #L3 Temecula, CA 92591 (951) 693-4993 www.iTAN.com

Nonprofit Growth and Grants 41743 Enterprise Circle N., Ste. 206 Temecula, CA 92591 (951) 719-0213 www.NonprofitGrowthandGrants.co

Jeff Crume Your Life Empowered 31915 Rancho California Road, Ste. 200-421 Temecula, CA 92591 (951) 491-9276 www.JeffCrume.com

Options & Opportunities / The Choice Program Temecula, CA 92591 (817) 729-6272 www.CooleyFoundation.com

Jettribe 27355 Heim Road Menifee, CA 92584 (951) 246-3147 www.Jettribe.com

Pro-Tech Services 31915 Rancho California Road, #200-391 Temecula, CA 92591 (951) 677-4911

Live Nation 3801 Mission Inn Avenue Riverside, CA 92501 (951) 335-3463 www.LiveNation.com The Manzanita Ranch, Inc. 27315 Jefferson Avenue, #J148 Temecula, CA 92590 (909) 816-9450 www.ManzanitaRanch.org Maria Vitale Salon 41785 Nicole Lane Temecula, CA 92591 (951) 693-4247 www.MariaVitaleSalon.com Memory Computers 28165 Jefferson Avenue, Ste. B Temecula, CA 92590 (951) 587-0901 www.MemoryComputers.net Mr. Greenshine 39520 Murrieta Hot Springs Road, #219-43 Murrieta, CA 92563 (323) 915-9982 www.MrGreenshine.wix.com/autodetail

8 | TEMEC UL A TO DAY | J AN U A RY • F EB R U ARY 2015

• Personal & Business • Affordable Rates • Walk-In or Pick-Up • Any Size Job • Certificate of Destruction • All Shred Recycled

PSA Insurance 27292 Via Industria, Ste. A Temecula, CA 92590 (951) 694-0625 www.PSAInsurance.com Pure Water Technology 1902 Orange Tree Lane, Ste. 180 Redlands, CA 92374 (951) 858-9156 Redline Athletics 41735 Winchester Road, Ste. A & B Temecula, CA 92590 (951) 719-3842 www.RedlineAthletics.com Sandra Lynn’s Home Care Temecula, CA 92591 (951) 302-3809 www.SandraLynnsHomeCare.com Slate Storm LLC 27369 Via Industria Temecula, CA 92590 (951) 813-1368 www.SlateStorm.com

SolarMax Technology, Inc. 28441 Rancho California Road, Ste. 204 Temecula, CA 92590 (951) 691-2351 www.SolarMaxTech.com Category: Solar Energy Equipment & Systems Repair Service Superior Cleaning & Restoration, Inc. 35796 Bobcat Way Murrieta, CA 92563 (760) 322-5070 www.SuperiorRestoration.com Temecula Music Academy 31749 Temecula Parkway Temecula, CA 92592 (951) 302-7776 www.TemeculaMusic.com Temecula Valley Family Fair 43053 Margarita Road, B108 Temecula, CA 92591 (951) 389-0216 www.TVFamilyFair.com Temecula Valley Honey Company 26111 Ynez Road, #C8 Temecula, CA 92591 (951) 533-6032 Temecula Valley Podiatry and Young’s Nail Spa 40573 Margarita Road, #H Temecula, CA 92591 (951) 239-5591 www.YoungsSpa.com Temecula Youth Basketball Leagues 33175 Temecula Parkway, Ste. A-633 Temecula, CA 92592 (442) 444-0662 www.tybl.org Tentmaker.biz 12921 E. 166th Street Cerritos, CA 90703 www.Tentmaker.biz Therapy Pros Physical Therapy 31309 Temecula Parkway, Ste. 101 Temecula, CA 92592 (951) 302-5213 www.TherapyProsPT.com Welcome Wagon Corona, CA 92883 (714) 878-1738 www.WelcomeWagon.com


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RENEWING MEMBERS Access West Insurance Services Acuvest Commodity Brokers Adkins Consulting AltaPacific Bank American Express OPEN Small Business Credit Cards American Financial Network Inc. American Heart Association/ American Stroke Association AmericanWest Bank

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Craig Davis Family Insurance Agency, Inc. DBA: FARMERS

Kaiser Permanente

Riverside Community Hospital

Temecula Dental Group

Destination Temecula

Keyways Vineyard & Winery, LLC

RKR Marketing & Advertising

Temecula Eye Center, Optometry

Kids Dental Care

Rotary Club of Temecula

Temecula Public Cemetery

Lake Elsinore Storm Baseball

S. Sanders Company Insurance

Lawlor Chiropractic

Saint Jeanne de Lestonnac School

Temecula Valley Communications, Inc. (DBA & TVC)

Dogtopia of Temecula E.G. Sanchez’s & Associates, CPA, A Professional Corporation EDFIN Cash for College Elsinore Valley Municipal Water District Exit Alliance Realty

Big Horse Feed & Mercantile

Fazeli Cellars

Bryant Insurance and Financial Services

Gary Thornhill Gershon Bachus Vintners

California T’s Screen Printing & Embroidery

Golden Eagle Properties Michael Crawford

Callaway Vineyard & Winery

Great Clips

Camp del Corazon

Hamel Contracting, Inc.

Care Animal Hospital

Hill Alcohol & Drug Treatment

Center for New Directions

Impact Marketing

Chateau at Harveston

Inland Eye Specialists

Clear Blue Promotions

Jacob’s House

Coast Benefit Consultants, Inc.

JD Promotions

Coworking Connection

Joe Gray’s Plumbing

C H A M B E R Thursday, January 1 New Year’s Day - Office Closed Friday, January 9 8:00-9:30am- Coffee Connection Tuesday, January 13 12:00-1:30pm Business Encounter @ TVCC 6:00pm Travel Night @TVCC

C H A M B E R

Lienzo Charro, Inc.

Our Nicholas Foundation Paul Mitchell the school Pechanga Development Corporation Prestige Golf Cars Primal Cravings Rancho California Water District Rancho Land Associates, Inc.

Tuesday, February 3 12:00-1:00 – Power Networking @TVCC

Tuesday, February 10 12:00-1:30pm- Business Encounter @ TVCC

Thursday, February 5 8:00-9:00am – Ambassador Training @ TVCC 4:00-5:30pm – Open House @TVCC

Wednesday, February 11 8:00-9:00am- Membership Committee Meeting @ TVCC

Friday, February 6 8:00-9:30am- Coffee Connection @TVCC

South Coast Winery Resort & Spa

National University

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Friday, February 13 9:00-11:00am- Professional Development Series Class 3 “Series 1: Building a Successful Home Based or Small Business” – Budgeting & Goal Setting @TVE2

The Groves Temecula Wine Country

Sonoma at Mapleton

National City Tourism and Marketing District

Friday, January 16 9:00-11:00am- Professional Development Series Class 1 “Series 1: Building a Successful Home-Based or Small Business” – Financing @TVE2

The Glasshouse Report

Sigil Social Foundation

Musicology

Wednesday, January 14 8:00-9:00am- Membership Committee Meeting @ TVCC

Temecula Valley Toyota

Shakey’s Pizza Parlor

Murrieta Day Spa

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Temecula Valley Real Estate, Inc.

Scarcella’s Italian Grill

Motel 6

RCS Group

Temecula Valley Players

Sam’s Club

Midas of Temecula

The Scotts Company

Special Olympics Southern California Temecula Valley Area

Twin Cities Realty

State Farm Insurance - Rick Douglas

Uhler Spine Sports Medicine & Family Practice Clinic

Stews Barber Shop

Wallick & Volk

Sunbelt Business Sales, Mergers & Acquisitions

Walt Allen Architects

Sunrise Dental / Parul Mehta DDS Sutherland Networks

J A N U A R Y Monday, January 19 Martin Luther King Jr. Day - Office Closed Wednesday, January 21 5:30-7:30pm Mixer @ Paradise Buick GMC

U~T San Diego | The Californian

Workforce Development Center of Riverside County Workman Constructors, Inc.

2 0 1 5 Friday, January 30 9:00-11:00am- Professional Development Series Class 2 “Series 1: Building a Successful Home-Based or Small Business” – Advertising and Marketing for Small Business @TVE2

Wednesday, January 28 7:15-915am Morning Mixer @ BJ’s Restaurant

F E B R U A R Y Wednesday, February 18 5:30-7:30pm Mixer @ Truax Development, Inc. Saturday, February 21 5:30-Midnight - Awards Gala@ Pechanga Ballroom

2 0 1 5 Friday, February 27 9:00-11:00am- Professional Development Series Class 4 “Series 1: Building a Successful Home Based or Small Business” – Hiring & Human Resources @TVE2

Wednesday, February 25 7:30-915am Morning Mixer @ BJ’s Restaurant

JA N U A RY • FE B R U A RY 2015 | TE MECULA TO DAY | 9


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WHAT IS MORE IMPORTANT T H A N

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You’ve spent years building your business. You’ve invested time, sweat, and tears. You’ve missed dance recitals and soccer games as you’ve toiled to create it. You finally feel as though you can relax… until the day when the phone calls stop, the new customers vanish, and you can’t understand why. Your business’s online reputation management is more important now than ever before and unless you believe the internet is going to become obsolete you can’t ignore the impact reviews can have on your business.

Negative Reviews Could Cost You Millions! One of many examples is Joe Hadeed of Hadeed Carpet Cleaning in NJ. His case against Yelp is heading to the Virginia Supreme Court this year. He was barraged with anonymous negative reviews which led to a 30% decline in revenue! Joe claims those reviews were not made by customers rather by competitors. The lower courts ruled that Hadeed has sufficiently proven that the reviews were not real and are as such defamatory thus not protected. If Yelp loses again in Virginia’s Supreme Court it would finally be compelled to reveal the identities of the reviewers.

Why should you care? Well, in Joe’s case it cost him over $1MM in sales. Business owners can no longer afford to ignore reviews for two key reasons: The increasing reliance on reviews by the public in making their buying decisions and the search engines moving businesses up in their rankings based on reviews. 1 0 | TEMECUL A TO DAY | J AN U A RY • F EB R U ARY 2015

What should EVERY business owner do? 99% of your customers are happy and most businesses simply never ask for customer reviews. Look for a system which will automate the process making it simple and easy for you to implement and for your customers to leave reviews. Offer a promotion after reviews are done to build loyalty programs to keep customers coming back. Post positive reviews on your website and make them part of your social media. Learn to embrace reviews. Even bad ones if handled appropriately can lead to very happy customers. Look for patterns, an occasional mishap with a customer while not great is not the end of the world but if you are continually receiving negative feedback you probably have some issues that require resolution and change. For the most part when people experience poor customer service they just want to vent and be heard and a proactive approach rather than a defensive one can yield great rewards. You may never have learned about the problem if you hadn’t asked to be reviewed. From a management perspective reviews can easily be incorporated into the company’s culture – incentives can be offered to get employees in the mode of asking for reviews and from a human resource perspective negative feedback on an employee can lead to retraining or termination. I am continually amazed at how infrequently I am asked for reviews. I have often thought of doing one but forget and never get it done but if I’m asked to do one I would. For the most part, people enjoy helping others and would gladly help the business owner by giving him a review. Written By: Claire Berger, Owner * www.ReputationBIZ.com. claire@reputationbiz.com * 561 702-9558


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TRAVEL WITH THE CHAMBER IN 2015! Cherry Blossom Time April 10 – 16, 2015

Travel with the Chamber in 2015 to China! October 20 – 28, 2015

Join the annual celebration of the gift of beautiful trees from the people of Japan to the people of the United States. Trip highlights include the National Cherry Blossom Parade, Arlington National Cemetery, tour of Washington D.C., National WWII Memorial, Washington D.C. night illuminated tour, Mount Vernon, Estate of George and Martha Washington, Home of Thomas Jefferson, Colonial Williamsburg and Tavern Dinner. Also included with the trip are 9 meals (5 breakfasts, 1 lunch and 3 dinners).

Back by popular demand, the Temecula Valley Chamber of Commerce is hosting the incredible trip, Mission to China! The Chamber will once again partner with Citslinc International Inc., who works with over 800 chambers in the US and Canada to send over 20,000 people annually to visit China.

The cost of the Cherry Blossom Time Tour is $2,266 based on double occupancy. Price includes: Round Trip Air from San Diego Int’l Airport and Hotel Accommodations. Not included in price: Travelers Protection Plan of $150 per person. The deadline to register is February 9, 2015. A $200 deposit is required to reserve your spot. For detailed trip information or for any questions please contact Brooke Nunn at (951) 676-5090 or brooke@ temecula.org.

Spotlight on the French Riviera September 3 – 10, 2015 Trip Highlights: Nice, Flower Market, St. Jean-Cap-Ferrat, Rothschild Villa and Gardens, Antibes, St. Paul de Vence, Grasse, Parfumerie. The cost of this incredible 8-day trip is $3,599 based on double occupancy. Price includes: Round Trip Air from San Diego Int’l Airport, tour guide, 9 meals and hotel accommodations. Not included in price: Cancellation waiver and Insurance of $260 per person. Book your trip by February 25, 2015 and save $100 per person! A $250 deposit per person is due upon booking. Join the Chamber for a Travel Night on Tuesday, January 13, 2015 at 6:00 p.m. at the Temecula Valley Chamber of Commerce at 26790 Ynez Court, Temecula, CA 92591. For detailed information or questions, please contact Jennifer Cloud at (951) 676-5090 or jennifer@temecula.org.

During this tour you will visit memorable sites, both ancient and modern, and enjoy a multitude of unforgettable experiences. Trip highlights are Beijing, Tian An Men Square, The Great Wall, Lingering Gardens, Suzhou, National Embroidery Institute, Hangzhou and Shanghai. The Mission to China trip will have you departing on October 20, 2015 and returning on October 28, 2015. The cost of this 9-day trip is $2,399 per person based on double occupancy. There is an optional tour for additional $500 to Xi’an to see the Terra Cotta Warriors. Trip amenities include three meals a day, roundtrip international airfare, 5-star or 4-star hotel accommodations, transportation to & from the LAX airport, deluxe tour bus, English speaking tour guides and admission tickets to tourist attractions. Register today for this amazing trip! A $300 deposit is due at time of registration. The trip deadline and full balance is due by July 24, 2015. Hurry and make your reservation! Space is limited! For more information, please contact the Chamber office at (951) 676-5090.

British Landscape November 5 - 14, 2015 Trip Highlights: London, Cambridge, York, Edinburgh Castle, Lake District, North Wales, Stratford-upon-Avon, Stonehenge, Cotswolds. The cost of this incredible 10-day trip is $3,699 based on double occupancy. Price includes: Round Trip Air from San Diego Int’l Airport, tour guide, 12 meals and hotel accommodations. Not included in price: Cancellation waiver and Insurance of $260 per person. Book your trip by April 29, 2015 and save $200 per person! A $250 deposit per person is due upon booking. Join the Chamber for a Travel Night on Tuesday, January 13, 2015 at 6:00 p.m. at the Temecula Valley Chamber of Commerce at 26790 Ynez Court, Temecula, CA 92591. For detailed information or questions, please contact Jennifer Cloud at (951) 676-5090 or jennifer@temecula.org JA N U A RY • FE B R U A RY 2015 | TE ME CULA TO DAY | 11


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INNOVATE. GROW. CONNECT. T E M E C U L A S U P P O R T S

V A L L E Y E N T R E P R E N E U R S L O C A L B U S I N E S S

The Temecula Valley Entrepreneur’s Exchange (TVE2) continues to support local business through its’ Technology Incubator and Business Resource Center. Do you have a business idea? Looking to take your business to the next level? Looking for support and resources? Look no further – we can HELP! Visit www.tve2.org for our calendar of business workshops, CEO Storytelling Series and Pitch Practice event info. To schedule a no-cost business consultation with the experts from the Inland Empire Small Business Development Center

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(IE SBDC), call us at 951-506-5180. If you have a tech startup and want to work alongside other techies in a great environment and receive resources available through our incubator program contact Cheryl Kitzerow, 951-694-6409. Photo of the TVE2 Incubator Company Founders (from left to right: Bryan Beam, Michael Murphy, Fida Hossein, Jerry Foley, Mark Adams, Mike Melson, Michael Ford, and Dave Warren)

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NEWS


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4 9 TH A N N U A L A W A R D S G A L A C O N G R A T U L A T I O N S

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The Temecula Valley Chamber of Commerce would like to congratulate the 2014 Nominees for Business, Citizen and Service/Charitable Organization of the Year. Nominated by member businesses, these nominees demonstrate strong community involvement in management philosophies, everyday operations, and leadership. The TVCC will honor the following companies and individuals at the 49th Annual Awards Gala on February 21, 2015, at Pechanga Resort & Casino presented by Abbott Vascular and Pechanga Resort & Casino. Winners of each category will be announced at the Annual Awards Gala. Congratulations to the following businesses and individuals on their nomination. 2014 Sterling Business of the Year Nominees

Law Office of Robin Johnson

American Pacific Mortgage

A R Home Loans Direct, Inc. / 1st Action Real Estate

Murrieta VIP Florist

The Broken Yolk Cafe

Amante & Associates Insurance Solutions, Inc.

Nothing Bundt Cakes – Temecula

Commerce Bank of Temecula Valley

*Artisan’s Palate

Nottingham & Associates, CPA’s, APC

E.A.T. Extraordinary Artisan Table

Ashley Bee Photography/Studio Allure by Ashley Bee

Premier Marketing

Financial Accounting Services, Inc.

*Chappell Team Real Estate Services

R&R Payroll and Bookkeeping Services

*Garage Brewing Co.

Clear Blue Promotions

Shafer & MacRae, CPA’s

Grapeline Wine Tours

Cornerstone E&S Insurance Services

Smith, Marion & Co., LLP

Lake Elsinore Storm Baseball

Daniel E. Greene CPA

Tina M. Gottlieb, Chiropractic

The Law Offices of Rosenstein & Hitzeman, AAPLC

E.G. Sanchez’s & Associates, CPA, APC

The Valley Business Journal

Murrieta Day Spa

Glass Doctor S.W. Riverside County

Wine Country Notary

Mythos Technology

Inland Management Group

Wong Johnson & Associates

Novell & Novell Counseling Services, Inc.

JD Promotions

PKC Kuebler, APC

JDS Video & Media Productions, Inc. / JDS Actors Studio

2014 Bronze Business of the Year Nominees

*Promenade Temecula

Kairin Clinic

Ameresco Solar

Prudhomme Associates CPA’s JA N U A RY • FE B R U A RY 2015 | TE ME CULA TO DAY | 13


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4 9 TH A N N U A L A W A R D S G A L A ( C O N T . ) Rancho Physical Therapy

Temecula Creek Inn

*Jeff Kurtz

Rosati’s Pizza Pub

*Temecula Valley Hospital

*Teresa Machado-Dancy

Southwest Riverside County Association of Realtors

Temecula Valley Toyota

*Crystal Magon

Sunpro Solar Sunset One Escrow Temecula Valley Communications, Inc. Twin Cities Realty Vail Ranch Self Storage & Postal Center

Jami McNees 2014 Service/Charitable Organization of the Year Nominees All From The Heart Boys & Girls Club of Southwest County California State University San Marcos

2014 Gold Business of the Year Nominees *24 Hour Urgent Care Equity Management Hampton Inn & Suites *Mercedes Benz of Temecula Valley Murrieta Day Spa

Habitat for Humanity Inland Valley Rancho Damacitas Children & Family Services Rotary Club of Temecula *Susan G. Komen Inland Empire Temecula Valley People Helping People Women’s PEER Connection

Tilted Kilt Temecula Wilson Creek Winery

Eastern Municipal Water District Paradise Chevrolet Cadillac Paulson Manufacturing Corporation Rancho Family Medical Group Securitas Security Services USA, Inc. South Coast Winery Resort & Spa Southwest Healthcare System

Julie Ngo Kelly Orchard *Robert Rosenstein Adam Ruiz Payman Sedighian *Jackie Steed *Darlene Wetton Linda Wunderlich Tara Wunderlich Becky Young Judy Zulfiqar

2014 Citizen of the Year Nominees Steve Amante

2014 Platinum Business of the Year Nominees

Brad Neet

Mark Anselmo

2014 Valley Young Professional of the Year Nominees

David Beshay

*Brittany Aanestad

Pat Comerchero

Aaron Lloyd

*Brian Connors

Jeff McNurlan

Craig Evans

Dan Mulhern

*LouEllen Ficke

Jennifer Sevilla

*Kimberly Freize Uhler

*Denotes per nomination criteria, these businesses or individuals are eligible to be recognized but not eligible win.

*Jeremy Goldman John Kelliher

PROMOTE YOUR BUSINESS AT THE GALA!

S P O N S O R S H I P S AVA I L A B L E – R A N G I N G F R O M $ 1 , 0 0 0 TO $ 5 , 0 0 0 The Temecula Valley Chamber of Commerce Awards Gala is the party of the year! Join us as we offer the opportunity to promote your business by contributing a product or gift certificate to the Silent Auction packages. Your company will receive recognition in the Silent Auction Program and your business name will be displayed in the Silent Auction area. This event is always a sell-out with over 500 guests in attendance and is a great opportunity to advertise to new customers. The funds raised from this event support the programs and services the Chamber offers to sustain and market the business community. If you would like to participate please contact the Chamber at Jennifer@temecula.org Make your reservations now for the premier black tie event of the year! Tickets are $125 per person or $1,350 for a table of 10. Reservations can be made online at www.temecula.org

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A BUMPY RIDE IN 2015? S O U T H W E S T

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The Southwest California Legislative Council is an advocacy coalition of the Temecula Valley, Murrieta, Wildomar, Lake Elsinore Valley, Menifee Valley and Perris Valley Chambers of Commerce. As the SWCLC enters its 10 year of advocacy, the group is heeding the oft misquoted advice from that 1950 movie All About Eve - “Fasten your seat belts, it’s going to be a bumpy ride.” With Legislative Democrats no longer enjoying super-majority status in Sacramento, Republicans will once again be invited to the table, at least in a very limited sense and only for matters relating to budget and taxation. Democrats controlling both the Senate and Assembly can pass virtually any other bill they introduce and stifle any bill with an (R) by the authors name. However, with over 70% of the legislature being newly elected in the past two cycles, there is some cautious optimism that the moderating effect of redistricting and the top two primary system may lead to more bi-partisan efforts and more collaboration for the greater good. We’ll let you know if we see any evidence of that but in the more than 100 bills already introduced for the 2015 session, it’s not readily apparent. For example, there are at least 5 bills already on the books to modify the Global Warming Solutions Act of 2006. Not to modify it in any meaningful sense to mitigate the deleterious impact on small businesses throughout the state, but rather to increase regulatory compliance and increase fines for missing deadlines. SB32 (Pavley) is indicative of this in that it would “ require the state board to approve a statewide greenhouse gas emission limit that is equivalent to 80% below the 1990 level to be achieved by 2050.” Folks, you could shut down every manufacturer in the state, take every car off the road, route every ship from Long Beach Harbor to Texas, ban every stove, lawn mower and cigarette smoker throughout the state and you won’t achieve that goal. But what the heck, we’ve got to lead the rest of the country and the world in meaningless feel-good sophistry regardless of what it costs you. You will also see more bills aimed at granting various legal statuses to illegal aliens, oh, sorry - undocumented immigrants. By recent law they are already allowed to obtain drivers licenses, real estate licenses and receive tuition moneys and now SB4 (Lara) would

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“declare the intent of the Legislature all Californians, regardless of immigration status, have access to affordable health coverage and care.” Add this influx to Covered California, factor in that the federal contribution to this healthcare fund goes away in 2015 and you have to wonder how it all gets paid for. Look in a mirror. Expect more bills aimed at increasing the minimum wage past the levels already called out in prior years. SB3 (Leno) seeks to outdo his own previous bill by establishing specified increases from now through 2019 and then ongoing annual increases based on a formula which can be increased at any time. Of course that’s probably still better than AB15 (Holden) which “would express the intent of the Legislature to enact legislation that would provide for a living wage for work performed by parties who contract with the state.” Without stating what a ‘living wage’ is, Mr. Holden contends that simply paying people more makes them happier, more productive and improves the quality of their work so by increasing their pay you are actually saving money. Only in Sacramento. Oh yeah, remember that ‘temporary tax’ you gave yourselves - Prop 30? You’ll be seeing more about that this year too and, SURPRISE, it may not be so temporary after all. Now there’s a shocker! There are a few good bills in the mix as well including a re-introduction of SB25 (Roth) that once again seeks to redistribute VLF funds to our four newly incorporated cities in Southwest County. The predecessor bill, SB69, passed with broad bi-partisan support in 2014 only to be vetoed by the Governor. After three years of trying, we hope for a better outcome this session. We hope for, but aren’t holding our breath. We are expecting that close to 3,000 bills will be introduced by the February deadline - that’s 3,000 more opportunities to tax, fee and regulate your business that you don’t have to deal with today. I encourage you to get involved with the Southwest California Legislative Council. The Council is a member benefit of your Chamber membership and works as your voice in Sacramento. The Council will be meeting the 4th Monday of January and February and the 3rd Monday of each month thereafter at the Mt. San Jacinto campus. For more information, visit http://southwestca.biz/ or email gad@ swcaladvocacy.com to receive agendas and further information.

2015 WINE COUNTRY GOLF CLASSIC T E M E C U L A ’ S

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Mark your calendar now for the 2015 Wine Country Classic set for June 19, 2015. Join the Temecula Valley Chamber of Commerce for a day of networking and golf on the incredible Championship Golf Course at Temecula Creek Inn. All Chamber members, industry leaders, and golfers are encouraged to attend. Interested in being a sponsor and promoting your business at this much anticipated event? For more information on available sponsorships or golf reservations, contact Jennifer Cloud at 951-676-5090.

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JANUARY FEATURED MEMBER S H AY L A M C K I N N E Y W I T H J E R S E Y M I K E ’ S S U B S Shayla McKinney started with Jersey Mikes Subs over 4 years ago. Over the years Shayla went from an employee, shift runner, assistant manager to now marketing director of 5 locations in San Diego and the one here in Temecula. As the marketing director she is in charge of the building relationships in the community and introducing Jersey Mikes Subs. Over the last year she has helped organize multiple fundraisers for local schools and sports organizations, attended chamber events and partner with different

organizations with events. Jersey Mike’s subs is an east coast style deli that thrives of of getting to know its customers and making a difference in their community. She also serves as a resource for business that might need any catering needs. With her employees and the connections she often goes by “catering queen” ready to help. Have a questions or would like to place an order she is ready to answer questions and give you any advice about your order

FEBRUARY FEATURED MEMBER JUSTIN PERRYMAN WITH NETWORLD SOLUTIONS Justin Perryman studied Computer Applications and Networking at Coleman University. I am currently the Territory Manager for the Inland Empire at Networld Solutions, Inc. Justin is actively involved with the Temecula Valley Chamber as well as Valley Young Professionals. On the side, he is currently an Assistance Varsity Coach

for Vista Murrieta High School wrestling team and volunteer for Broncos Kids Club Wrestling. He enjoys keeping active and playing sports and has been playing competitive flag football for over 7 years and I also run a competitive flag football league in Murrieta. He believes the key to a successful business is great customer service!

SPONSOR A VYP EVENT FOR AS LITTLE AS $100!

VYP’s average age is 33 and over 45% of the population in Temecula is in this demographic. Through VYP you are gaining exposure to an influential piece of our community. Support your community and advertise to a specific market through promotion at monthly events, educational opportunities and speed networking. For more information please contact Tiffany@temecula.org or call (951) 676-5090.

2015 PROFESSIONAL DEVELOPMENT SERIES S P O N S O R S H I P

O P P O R T U N I T I E S

The Professional Development Series are educational classes the Chamber offers quarterly which feature business related topics by experts in that field. These popular classes provide companies with practical tools and education to assist in growing their business. Each workshop has been highly successful and well attended by the community. Sponsorship opportunities are available. All classes are free for TVCC Members and are held at the Temecula Valley Entrepreneurs Exchange (TVE2). For more information, please contact Jennifer Cloud or Brooke Nunn at (951) 676-5090.

The 2015 featured topics are: • Building a Successful Home-Based or Small Business • It’s All About the Customer • Marketing Development • Women in Business Series

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PRESORTED STANDARD U.S. POSTAGE PAID TEMECULA, CA 92591 PERMIT NO. 28 26790 Ynez Court • Temecula, CA 92591

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