European
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Introduction European Outlook is digital and print product aimed predominantly at business people, property owners and wealthy investors, catering too for tourists and holidaymakers. It reaches a diverse section of society, internationally.
EUROPEAN
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ISSUE 01 | FEBRUARY 2012 | WWW.EUROPEAN-OUTLOOK.COM
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Volkswagen’s third incarnation of a motoring classic
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BPOST ???????
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MUSSETT GROUP
COSWORTH FORMULA OF A WORLD WINNER
MAX HAMBURGER
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The magazine will be available monthly as a digital and print publication, which will be distributed electronically and at selected outlets. We believe that the Internet is a powerful tool for executives, business leaders and decision-makers. European Outlook was launched in 2012 by TNT Multimedia, a publisher of Antipodean and South African magazine titles, including the long established (29 years), well-known and highly regarded TNT Magazine. TNT Mulitmedia brought the Outlook brand in 2010. The brand has a history of over 30 years.
Business Edition Reader Demographics Company Turnover
SIZE OF COMPANY
EuropEan issue 02 | MARCH 2012 | www.euRopeAn-outlook.CoM
Super GRUPA Emil Tedeschi founded Atlantic Grupa in 1991. It is today the leading European producer of sports food
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airporT irporT LiEgE airpor
ZuriCh
0-9
8%
1-1.5 million euros
7%
10-49
14%
5-9 million euros
10%
50-99
29%
10-50 million euros
28%
100-499
34%
50-90 million euros
30%
500+
15%
+1 billion euros
25%
Kauna airpor airporT irporT KaunaS
inTErnaTionaL airporT
ThE Snow ar arE rEna
Industry Sector Type
Construction
12%
Energy
7%
Food & Beverage
15%
Healthcare
9%
Logistics & Supply Chain
10%
Manufacturing
17%
Mining/Oil & Gas
15%
Professional Services
7%
Retail
4%
Other
4%
Content Essential Reading Finely balanced content makes European Outlook a must for any business operating globally with connections to Europe and the eurozone area. Its European Business section, takes a view on business and industry across Europe and beyond. It also looks into their links to the wider world, examining the functionality of international and intercontinental supply chains and business growth in a competitive global marketplace. Its remit embraces coverage of key business components and best practice around operations, enterprise efficiency, productivity, HR, corporate social responsibility, energy and environment, sales and marketing, information technology, communications, finance and much more. It is essential reading for business leaders who want to keep up to date with global news affecting European business, be enlightened by informative features and share the successful strategies of their peers. And where business meets lifestyle, European Outlook provides insights into the world of travel, leisure and property in the region, making it a pleasurable must for anyone living or planning to live in Europe or planning to holiday there. Regular reviews of hotels, travel tours, golf courses and beaches provide readers from home and abroad with a guide on where to go and what to do.
ZuRiCH inteRnAtionAl AiRpoRt bpost international
the MUssett GroUp
You’ve
Excellence in
got mail
Peter Somers, CEO of Belgian cross-border mail carrier bpost international, tells European Outlook about the company’s rise to prominence over the past 10 years and how shifting commerce patterns are affecting his business.
Made, Swiss
By Jane McCallion
world acclaimed
The Mussett Group busies itself across several sectors and is reaping the rewards as European Outlook discovers. By Ian Armitage
T
he Mussett Group – made up of Mussett Composites, Mussett Engineering and Mussett Aerospace - provides a range of products to the aviation, oil and gas and telecommunications industries from its UK headquarters. The firm is fast-growing and is continuing to build its reputation as a key supplier to motorsport after helping produce components for several F1 teams including Virgin, Red Bull, Lotus Renault and Team Lotus through both its engineering and composites divisions “We are optimistic for the future and have enjoyed a good couple of years,” says owner, founder, chairman and CEO Gordon Mussett, 61, who recently spoke with European Outlook. “2011 saw turnover return to prerecession levels with strong growth and turnover was
up significantly. Where did we see most growth? Well, we saw a rise in orders for the oil and gas industry, which has created lots of work for us. “Over the next 12 months or so we hope to improve further and have a goal of reaching £10 million in annual turnover,” he adds. The Mussett Group is 35 years old this year and has experience of working in the aerospace, composites, automotive, oil and gas and telecommunications sectors.
“Where did we see most growth? Well, we saw a rise in orders for the oil and gas industry, which has created lots of work for us”
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B
post international is a specialist international business mail service provider operating in Europe, North America and Asia. It is a
pricing strategies. By the end of this phase, we had already begun to win back volumes.” The decision was taken to focus on the Belgian part n Switzerland, says Harry Lime in the film of the company’s operation. ‘The Third Man’, they had brotherly love, 500
I
Belgian cross-border mail Zurich is fully one owned of thesubsidiary world’sof bpost – “The years of democracy and peace. “And what did the Belgian national postal service. market has been open for a very top airports, famed for its that produce? The cuckoo clock.” But the clock bpost international is long time. We had competition has long timed out. Today exports account efficiency,currently humanheaded scaleupand by CEO from Royal Mail, Deutsche for 50 percent of Switzerland’s GDP. Medicinal and air of sophistication. Peter Somers, whoAnd has been Post, La Poste and others. products, watches and clocks, technology new developments re- he pharmaceutical in place sincehave 2002. When However, we were not active for special industry and metalworking machinery joined, thereputation company was underin their respective countries enforced its elite and tools move from the Alpine nation to performing; he leisure and his team and for a whole two years we among business and discriminating customers. undertook a huge transformation were in a situation of one-way And Lime got it wrong: cuckoo clocks are from Black travellers. CEO Thomas over a 10-year period. “The work competition. I wanted to change and ‘Swiss Made’ a globally recognised guarantee E. Kern talks about the wasForest,that to turn around the company and that became the basis and excellence. Qualities that make Zurich international airportinwith the Phaseof precision completed four phases. for phase two.” International Airport (ZRH) a world favourite, celebrated one took place between Between 2005 and 2006, Swiss Quality touch.2002 for passenger services and high standards.
Most of the firm’s recent growth has come from the oil and gas industry, for which it creates machined metal components for drilling operations, and in the telecommunications sector, where it makes bend restrictors to protect undersea fibre optic cabling from damage. The firm is also contracted to manufacture components for the aerospace industry, working on reverse thrusters for the Boeing 787 Dreamliner and parts for the Bombardier CSeries.
and 2004 and looked getting the bpost international began to sell “A great airport, with excellent connections,” says top basics – improving its cross-border mail products Byright Colin Chinery serviceBritish travel writer Simon Calder. The travel industry levels, streamlining internal in its countries: concurs. Inneighbouring the World Travel Awards – the Oscars of the processes and looking at our UK, the Netherlands, France,
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sorting system, and for the second time in a travel industry - Zurich has won the ‘Europe’s row we have won the Skytrax award for the Leading Airport’ title for eight years in a row. best worldwide baggage sorting system. If you And the awards roll on; Business Traveller fly into Zurich, your guaranteed minimum Award for best transfer airport in Europe, connecting time is 40 minutes, and you have and second in the category ‘Best Airport in the best guarantee that you bag will join you!” the World.’ says Kern. Ten kilometres north of the city of Zurich, Dock B also has a compelling visitor Zurich Airport is Switzerland’s largest attraction – an observation deck. Each year international gateway and hub for Swiss more than 300,000 aviation enthusiasts and International Airlines. Its three runways families visit the airport for a sight of the and 100-plus passenger gateways. It serves airplanes. On the 250-metre-long roof terrace domestic flights and top flag-carrying airlines media installations and exhibits broaden the to cities and major towns across the globe. And experience with facts about the airport and with passenger volumes up 6.4 percent to 24.3 flight operations and special features for million last year – 40 percent business travel, younger visitors. 60 percent leisure – Zurich is flying high and At four observation points rising. “We are a Swiss quality guests can use a medial telescope airport and the strategy is to stay a to observe the airport grounds and Swiss quality airport,” says Zurich interactively request additional Airport CEO Thomas E. Kern. “the ASq information about the airport Two recent developments (Airport and flight operations. The real ensure it remains so; the new Service environment is viewed through Dock B, and a purpose building the Airport Scopes, with airplanes for centralised security controls. quality) and airport buildings virtually With 26 lines on four floors, it Awards survey tagged. Six of the electronic places security control at the start always says displays show technical details of the process. ”At other airports it we have and information on parked comes somewhat in between the aircraft, while insights into check-in and gate. We put it at the very reliable the flight operations - take-off very beginning which makes us connection preparation for example - are very flexible and reduces waiting time” provided on glass panels. “It’s all time for our passengers to less about the fascination for flying than five minutes – and it’s mostly made visible and tangible for our zero or two minutes.” A positive airport fans,” Kern explains. Quality prevails in for passengers, the new start through to finish every detail, be it for passengers or visitors. system also increases revenue by expanding It’s a quality that has recently drawn time spent in the Airport’s attractive Airside leading international hotel operator Hyatt to Centre in the passenger area. the Airport, with management agreement for The new Dock B reinforces Zurich’s a Hyatt Regency and a Hyatt Place hotel in credentials as a quality airport, improving The Circle, one billion Swiss francs mixed use convenience and user-friendliness, not least development designed to be a new service hub following implementation of the Schengen and commercial centre. Agreement abolishing border controls between As well as these two Hyatt-branded hotels, 26 European countries. With Britain a nonThe Circle will feature an innovative mix of signatory British travellers to participant services within an ingenious infrastructure airports - a short flight to Hamburg for instance where upmarket offerings such as hotels, - pass through the non-Schengen floor but restaurants, office and event space engage with within the same building, which means the sophisticated lifestyles. Increasingly, Zurich least inconvenience and delay. lives out the observation that airports are “The ASQ (Airport Service Quality) Awards becoming destinations unto themselves, and survey always says we have very reliable with its unique amenities leads elite including connection times. To be reliable you have to Amsterdam’s Schiphol and Singapore’s Changi have an efficient and dependable baggage
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