RATOMIR IVIČIĆ
RATOMIR IVIČIĆ, Director of the Head Office of the CNTB We spoke to Ratomir Ivičić, the new Director of the Head Office of the Croatian National Tourist Board about Project Croatia 365, a turning point in the promotional strategy of Croatian tourism, and the stronger promotion of Croatian destinations on foreign markets.
Photo archive: Croatian National Tourist Board
Interview
www.croatia.hr Conducted by: Željka Kunštek Photos: archive of the Croatian National Tourist Board (Ivan Čorić, Ivo Pervan, Zvonimir Tanocki, Stipe Surać) and Robert Kunštek
Project Croatia 365 for a longer pre- and post-season tip: Whether you choose the coastal or the continental region, you will enjoy yourself and rest your body and soul.
46
tipTravelMagazine October / November 2014
Y
ou took over the position of running the national tourist board in late August. What are the first steps you have made upon arriving at the Head Office of the Croatian National Tourist Board? The fact is that as of March of this year as deputy minister of tourism, in collaboration with him, I spent part of the work day in the Croatian National Tourist Board, where I had the opportunity to get to know the system well, as well as the employees, their work, interests, and
relationships in the office as a whole. So, I gained insight into the dynamics, intensity, and quality of the work of the Head Office first hand, and the change of working environment and taking over these duties, as a logical continuation of my career and a professional challenge, have allowed for the continuation of all activities undertaken in the previous period, but also the intensification of those to follow. Currently, we are actively working on the "Croatia 365" project, as well as the completion of a large project,