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2013 MEDIA KIT // www.ispymagazine.co
Welcome to iSPY Magazine iSPY Magazine is THE Washtenaw County Events and Entertainment Monthly. Focusing on what the Ann Arbor area does best; music and food. iSPY Magazine promotes the local scene while highlighting some of our favorite national touring artists. We also play an active part in making this area a mecca for the creative community to live, work and play. With an emphasis on integrity, high quality and supporting local, iSPY Magazine is unlike any other publication of it’s kind.
Our Readers
The majority of our readers are females between the ages of 18-34 consisting of college students and young professionals in Washtenaw County. Furthermore, readers include renters with expendible income who regularly go out to bars, restaurants and venues. We support local and so do our readers.
Find iSPY Magazine
Produced in Ypsilanti, we distribute 15,000 copies over 300 drop locations throughout Washtenaw County at bars, restaurants, coffee and reatil shops, venues and in 35 bins in Ann Arbor, Ypsilanti and Saline.
Get Social with iSPY Magazine www.facebook.com/ispymagazine
www.twitter.com/ispymagazine
TheList
*Stats from November 2012.
www.instagram.com/ispymagazine
Youtube
www.youtube.com/ispymagazine
More... Influence Engagement Networks Followers Conversation
www.pinterest.com/ispymagazine
Spotify
Google+
Foursquare
www.foursquare.com/ispymagazine
*iSPY Magazine is a product of Pakmode Media + Marketing. We’re a marketing company first, who handles many small business social media strategy and management.
All new in 2013, “The List” is a social rewards program for readers to earn great stuff from iSPY Magazine and our partners simply by sharing, commenting and liking posts we share on Facebook and on Twitter. You can be a featured partner of “The List” and help suppliment your ad campaign cost with giving us some of your product or service that iSPY Magazine readers can win! “The List” is a live app that lives within our Facebook page that fans can acutally interact and engage with. *For more info and details email tim@pakmode.com
Horizontal Ad Sizes
1/2 PAGE
Full Page - 9.25x9.25 1/2 Page - 9.25x4.67 1/4 Page (Regular) - 4.67x4.67 1/4 Page Banner - 9.25x2.33 1/8 Page 4.67x2.3
1/4 PAGE 1/8 PAGE
H
Mayer Hawthorne at Bank of Ann Arbor’s Sonic Lunch
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BANNER
1/4 PAGE
1/8 PAGE 1/4 PAGE
Full Page - 9.25x9.25 1/2 Page - 4.67x9.25 1/4 Page (Regular) - 4.67x4.67 1/4 Page Banner - 2.33x9.25 1/8 Page - 2.33x4.67
Shown Full Page Ratio - 9.25x9.25
1/2 PAGE
Vertical Ad Sizes
1/4 BANNER
Make Cents of Digital Marketing with iSPY Magazine ispymagazine.co
40,000 visitors/mo 150,000 page views/mo Average time on site 2:15
*Based on average 2012 numbers.
Online Ad Sizes 250 x 250 Button
-Home Page Placement -Every Post -Within “The Feed� -Review Pages -Within Categories
728 x 90 Banner
Digital Zine You can read every issue of iSPY Magazine on almost every mobile device (iPhone, iPad, Android) in our Magazine Rack located on our website. Flip pages, share content and easily click through directly to advertiser links.
-Home Page Header/Leaderboard -Below Page Posts -Between Sections *Do you want to use our website background as your ad? We can do that, ask us how.
One of our top online campaigns, this Sonic Lunch button ad recieved 6,850 clicks in just over 3 months.
View all online ad placements now at ispymagazine.co
Dada Life at Necto
2013
dule e h c s t n i r p
JANUARY
Ads by: Dec. 21
Delivered: Dec. 31
APRIL
iSPY Magazine is distributed on the last Monday of each month!
FEBRUARY
MARCH
Ads by: Jan. 18
Ads by: Feb. 15
Delivered: Jan. 28
Delivered: Feb. 25
MAY
JUNE
Ads by: Mar. 15
Ads by: April. 19
Ads by: May. 17
Delivered: Mar. 25
Delivered: April. 29
Delivered: May. 27
JULY
AUGUST
SEPTEMBER
Ads by: June. 14
Ads by: July. 19
Ads by: Aug. 16
Delivered: June. 24
Delivered: July. 29
Delivered: Aug. 26
OCTOBER
NOVEMBER DECEMBER
Ads by: Sept. 20
Ads by: Oct. 18
Ads by: Nov. 15
Delivered: Sept. 30
Delivered: Oct. 28
Delivered: Nov. 25
iSPY Magazine 2012 Sponsored Events Ann Arbor Art Fair: iSPY Stage Ann Arbor Restaurant Week Taste of Ann Arbor Bank of Ann Arbor’s Sonic Lunch Crossroads Music Festival Folk the Police Freshwater Musicon In Progress: A Benefit for Creative Rights EMU Fashion Week 4th Annual Ford Lake Frozen Leap Musicon Presented by The Ark The Voltage Series at Necto Mittenfest Entre-SLAM Ypsilanti Heritage Festival Stereoterra The Art of Local Red Monday Presented by Red Bull **We also sponsored a large number of shows at The Ark, Woodruff’s, Blind Pig and the EMU Convocation Center.
Yes, we’re interested in sponsoring your local event and with our partner, FlockTag, we can help bring readers out AND back, with our custom loyalty rewards program! www.flocktag.com
am V.I.P. Progr
1 Year Full Page Ads - $4,800 1 Year Online Button Ads - $960 1 Month Website Background - $500 1 Year Facebook/Twitter Mentions - $1200 Featured Partner of The List - $500 Featured Partner for Loyalty Rewards - $500
Total Value = $8,460
Just $5,000
*Limited Spaces available
1x 2x 4x 6x 12x
Print Full Page Premiere
$700
$650
$600
$550
$500
Full Page
$600
$550
$500
$450
$400
1/2 Page
$400
$350
$300
$250
$200
1/4 Page
$250
$225
$200
$175
$150
1/8 Page
$150
$125
$100
$75
$50
$200 $100 $100
$150 $75 $75
$100 $50 $50
$75 $25 $25
$50 $20 $20
-Front Inside Cover -First Paper Page -Back Inside Cover
-Veritcal or Horizontal
-Veritcal or Horizontal
-Veritcal or Horizontal
Online
250x250 Button -Home/Every Page -Review Pages -The Feed/Category
Drunken Barn Dance iSPY Stage - Ann Arbor Art Fair
728x90 Banner -Below Page Post
$ -- $100
Background
Upon Availability - $500/mo
-Main Leaderboard
$ -- $75
$ -- $50
$ -- $25
$ -$20
*Ask us about al a carte pricing or a custom plan for your budgetary needs.
MAGAZINE Produced by:
www.pakmode.com Contact: Tim Adkins - Publsiher // tim@pakmode.com // 734.531.8939 @timboslice // facebook.com/tadkins9