Wake Up: A Strategic Intel Report on Generation Z

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FOOTNOTES GROWING UP 1.

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Anatole, Emily. "Generation Z: Rebels with a Cause." Forbes. N.p., 28 May 2013. Web. 20 Mar. 2014. <http:// www.forbes.com/sites/onmarketing/2013/05/28/generation-z-rebelswith-a-cause/>. Lee Yohn, Denise. "Don't Forget Gen Z." QSR Magazine. N.p., Aug. 2013. Web. 2 Mar. 2014. <http://www. qsrmagazine.com/denise-lee-yohn/ don-t-forget-gen-z>. The Intelligence Group. Cassandra Report Z: The Next Generation. N.p.: Cassandra Report, 2013. The Intelligence Group. Cassandra Report Z: The Next Generation. N.p.: Cassandra Report, 2013. Palley, Will. "Data Point: JWT Survey Finds Mixed Feelings about Social Networks among Gen Z Parents." JWT Intelligence. N.p., 4 May 2012. Web. 1 Mar. 2014. <http://www. jwtintelligence.com/2012/05/ jwt-survey-finds-mixed-feelings-social-networks-gen-parents/#axzz2vaOcj926>. The Intelligence Group. Cassandra Report Z: The Next Generation. N.p.: Cassandra Report, 2013. Nancy. "Insights into Today's Youngest Generation, Gen Z." Getting Gen Z. N.p., 17 Sept. 2013. Web. 6 Mar. 2014. <http://gettinggenz. com/2013/09/17/ cyberbullying-social-media-needs-to-take-social-responsibility/>. Lee Yohn, Denise. "Don't Forget Gen Z." QSR Magazine. N.p., Aug. 2013. Web. 2 Mar. 2014. <http://www. qsrmagazine.com/denise-lee-yohn/ don-t-forget-gen-z>. Larson, Eric. "How 'Slacktive' Is Gen Y? [STUDY]." Mashable. N.p., 24 Oct. 2012. Web. 2 Mar. 2014. <http:// mashable.com/2012/10/24/slacktivism-generation-y/>. Gen Z Says. "Gen Z's Deep Family Values." Gen Z Says. N.p., 28 Jan. 2014. Web. 25 Mar. 2014. <http:// genzsays.com/gen-zs-deep-familyvalues/>. The Intelligence Group. Cassandra Report Z: The Next Generation. N.p.: Cassandra Report, 2013. The Intelligence Group. Cassandra Report Z: The Next Generation. N.p.: Cassandra Report, 2013. Tulgan, Bruce. "Column: High-Maintenance Generation Z Heads to Work." USA Today. N.p., 26 June 2012. Web. 15 Mar. 2014. <http:// usatoday30.usatoday.com/news/ opinion/forum/story/2012-06-27/generation-z-work-millenials-social-media-graduates/55845098/1>. The Intelligence Group. Cassandra Report Z: The Next Generation. N.p.: Cassandra Report, 2013.

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Schawbel, Dan. "Why 'Gen Z' May Be More Entrepreneurial than 'Gen Y.'" Entrepreneur. N.p., 3 Feb. 2014. Web. 1 Mar. 2014. <http://www.entrepreneur.com/article/231048>. Richtel, Matt. "The Youngest Technorati." The New York Times. N.p., 8 Mar. 2014. Web. 25 Mar. 2014. <http://www.nytimes. com/2014/03/09/technology/ the-youngest-technorati.html?_r=0>. The Intelligence Group. Cassandra Report Z: The Next Generation. N.p.: Cassandra Report, 2013. Schawbel, Dan. "Why 'Gen Z' May Be More Entrepreneurial than 'Gen Y.'" Entrepreneur. N.p., 3 Feb. 2014. Web. 1 Mar. 2014. <http://www.entrepreneur.com/article/231048>. Lee Yohn, Denise. "Don't Forget Gen Z." QSR Magazine. N.p., Aug. 2013. Web. 2 Mar. 2014. <http://www. qsrmagazine.com/denise-lee-yohn/ don-t-forget-gen-z>. UMR Research. Generation Z: Insights into the Lifestyles and Aspirations of Young Australians. N.p.: VISA, 2012. Print. Anatole, Emily. "Generation Z: Rebels with a Cause." Forbes. N.p., 28 May 2013. Web. 20 Mar. 2014. <http:// www.forbes.com/sites/onmarketing/2013/05/28/generation-z-rebelswith-a-cause/>. TD Ameritrade Holding Corporation. "How Old Is Too Old to Be Living with Parents? Gen Z Says Age 28+ Would Be Embarrassing." Yahoo! Finance. N.p., 26 June 2013. Web. 1 Mar. 2014. <http://finance.yahoo.com/news/ old-too-old-living-parents-120000673. html>. Everett-Haynes, La Monica. "Trending Now: Generation Z." University of Arizona News. N.p., 8 Nov. 2013. Web. 29 Mar. 2014. <http://uanews.org/ blog/trending-now-generation-z>. The Intelligence Group. Cassandra Report Z: The Next Generation. N.p.: Cassandra Report, 2013. Alter, Charlotte. "Oversharenting Victims Rebel: The Quest for Online Anonymity." Time. N.p., 17 Jan. 2014. Web. 19 Mar. 2014. <http:// time.com/2018/ oversharenting-victims-rebel-the-quest-for-online-anonymity/>. Alter, Charlotte. "Oversharenting Victims Rebel: The Quest for Online Anonymity." Time. N.p., 17 Jan. 2014. Web. 19 Mar. 2014. <http:// time.com/2018/ oversharenting-victims-rebel-the-quest-for-online-anonymity/>. Malcolm, Hadley. "Generation Z Worries about Paying for College, Getting a Job." USA Today. N.p., 20 June 2012. Web. 3 Mar. 2014. <http://

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usatoday30.usatoday.com/money/ perfi/basics/story/ 2012-06-19/generation-z-financial-habits/55694102/1> Alter, Charlotte. "Oversharenting Victims Rebel: The Quest for Online Anonymity." Time. N.p., 17 Jan. 2014. Web. 19 Mar. 2014. <http:// time.com/2018/ oversharenting-victims-rebel-the-quest-for-online-anonymity/>. Lee Yohn, Denise. "Don't Forget Gen Z." QSR Magazine. N.p., Aug. 2013. Web. 2 Mar. 2014. <http://www. qsrmagazine.com/denise-lee-yohn/ don-t-forget-gen-z>. JWT. "Gen Z: Digital in Their DNA." JWT Intelligence. N.p., n.d. Web. 17 Mar. 2014. <http://www. jwtintelligence.com/wp-content/ uploads/2012/04/F_INTERNAL_ Gen_Z_0418122.pdf>. "Generation Z Challenges." NC State University: Institute for Emerging Issues. N.p., n.d. Web. 17 Mar. 2014. <http://iei.ncsu.edu/emerging-issues/ ongoing-programs/generation-z/ generation-z-challenges/>. "Teens Fact Sheet." PewResearch. PewResearch Internet Project, n.d. Web. 16 Mar. 2014. <http://www. pewinternet.org/fact-sheets/teensfact-sheet/>. “Teens Fact Sheet.” PewResearch. PewResearch Internet Project, n.d. Web. 16 Mar. 2014. <http://www. pewinternet.org/fact-sheets/teensfact-sheet/>. “Teens Fact Sheet.” PewResearch. PewResearch Internet Project, n.d. Web. 16 Mar. 2014. <http://www. pewinternet.org/fact-sheets/teensfact-sheet/>. "Teens Fact Sheet." PewResearch. PewResearch Internet Project, n.d. Web. 16 Mar. 2014. <http://www. pewinternet.org/fact-sheets/teensfact-sheet/>. "Teens Fact Sheet." PewResearch. PewResearch Internet Project, n.d. Web. 16 Mar. 2014. <http://www. pewinternet.org/fact-sheets/teensfact-sheet/>. "Teens Fact Sheet." PewResearch. PewResearch Internet Project, n.d. Web. 16 Mar. 2014. <http://www. pewinternet.org/fact-sheets/teensfact-sheet/>. Malcolm, Hadley. "Generation Z Worries about Paying for College, Getting a Job." USA Today. N.p., 20 June 2012. Web. 3 Mar. 2014. <http://usatoday30.usatoday. com/money/perfi/basics/story/ 2012-06-19/generation-z-financialhabits/55694102/1>. Speculated through research and Anatole, Emily. "Generation Z: Rebels with a Cause." Forbes. N.p., 28 May 2013. Web. 20 Mar. 2014. <http://www.forbes.com/sites/ onmarketing/2013/05/28/generationz-rebels-with-a-cause/>. Anatole, Emily. "Generation Z: Rebels with a Cause." Forbes. N.p., 28 May 2013. Web. 20 Mar. 2014. <http://www.forbes.com/sites/ onmarketing/2013/05/28/generationz-rebels-with-a-cause/>.


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