Media kit wedding show

Page 1

Golden Isles Magazine Presents

2015 Show Guide presenting Sponsor


Table contents

Of

An affair to remember................................................... 4 Our Marketing Strategy .............................................. 5 Join the Show..................................................................... 6 How Do we Love Our Vendors?.................................. 7 about Golden Isles Bride ............................................ 8 ad specs & Submission Guidelines.............................. 9

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Doing the Golden Isle Bridal Show “Much Ado Over I Do” was a pleasure this year. As a vendor, it was a very smoothly run show. There was always someone available and helpful from the staff from the moment I arrived. It also was a very steady flow of Brides & Grooms from start to finish. Feedback and bookings started the very next day. We hope to continue doing their shows in the future. Bill Ricci owner, The Solo Guitarist I found the show, although smaller than last year’s, in just two weeks to have generated more calls to me than any other show I’ve been in. I’m very excited about the calls I’m getting without having to call them first and business that will come from the show. Valerie Gossett owner, Premier Resources Travel

The Golden Isles Magazine staff does an amazing job every year to bring together both vendors and brides at their annual bridal expo. The opportunity is one you would not want to miss. Meeting so many new people and telling them about what you offer is always fun. Face to face contact with future customers is an exciting way to foster new relationships and the bridal expo has helped my business to continue growing for the past 5 years. Michelle Pinell owner, Island Day Spa

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An Affair

remember to

January, 18, 2015

Say “I Do” to A Seaside Affair and you’ll be showcasing your brand in the most romantic of settings. Hosted on the lovely Jekyll Island oceanfront by Golden Isles Magazine, our wedding show offers the experience of a company with more than a century of marketing savvy. Publishing across print and digital platforms, we cover Southeast Georgia more comprehensively and affordably than any other. The Golden Isles is host to nearly 1,000 weddings a year, making it one of the most sought-after destinations in our region*. If you want to reach as many brides as possible with your message, we’re the venue to choose.

*Based upon the number of wedding licenses issued by Glynn County Probate Court in 2013. A se a si d e af fa i r

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OUR strategy

MARKETING

Our marketing plan will encompass glossy magazines as well as newspapers. Glossy Print: The Knot Georgia - Spring/Summer & Fall/Winter Weddings Unveiled - Spring, Summer & Fall Southern Weddings Volume 7 Newsprint: Surrounding Counties and throughout South and Central Georgia College Newspapers including: • The George-Anne (Georgia Southern University) • The Red & Black (University of Georgia) • The Colonnade (Georgia College & State University newspaper) • The Bulldawg Illustrated (targeting students and alumni of the University of Georgia) • The Spectator (Valdosta State University)

If there’s a bride in Georgia who is considering the Golden Isles as her wedding destination, we’ll put you on her mind, and here’s how.

We are also developing a strong online presence Our website, www.goldenislesbridalshow.com, lists every vendor who partnered with us for our 2014 show, along with links to their websites and contact information. We will be blanketing our own extensive network of print and online products – Coastal Illustrated, Golden Isles Magazine, The Brunswick News – with advertisements designed to build excitement and drive traffic to the bridal show website. Ads will appear in every issue of Coastal Illustrated and Golden Isles Magazine, while a permanent link will be placed on The Brunswick News website. Our show will be listed on theknot.com, Southern Weddings blog posts, and other popular websites and blogs.

We are developing relationships with the most prestigious wedding planners in the state. Information about the 2014 show and save-the-date cards for the 2015 show will be mailed to 70 select wedding planners across the state. About a month before the 2015 show, we will mail invitations to the 2015 show to brides statewide based on mailing address, wedding date and destination wedding interest, using information taken from monthly lead lists we receive from The Knot Georgia. A special email invitation will be sent in December to approximately 22,000 Georgia brides registered with theknot.com A se a si d e af fa i r

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Join show the

standard fees

Booth Fees:

Single

Double

Standard Includes 1/4 Page Ad In GIB

$650

$950

Diamond Includes 1/2 Page Ad In GIB

$940

$1240

Platinum Includes Full Page Ad In GIB Includes 2 Page Spread In GIB

$1480

$1780

$2200

$2500

Power $75 Corner Placement $50 (Limited Availability. Book early for prime location.) Extra Tables (6 ft Banquet or 60 inch Round) Available Upon Request For A Fee.

premium ad spaces With Single Booth

Outside Back Cover $1680 Inside Front Cover $1580 Inside Back Cover $1580

vip fees

Vip Packages Available To 3x And 6x Golden Isles Magazine Advertisers. 3x GIM Advertiser Packages: Standard VIP (3x GIM) Includes 1/4 Page Ad In GIB

Single $535

Double $785

Diamond VIP (3x GIM) Includes 1/2 Page Ad In GIB

$795

$1045

Platinum VIP (3x GIM) Includes Full Page Ad In GIB Includes 2 Page Spread In GIB

$1280

$1530

$2000

$2250

Power $75 Corner Placement $50 (Limited Availability. Book Early For Prime Location.) Extra Tables (6 ft Banquet or 60 inch Round) Available Upon Request For A Fee. 6x GIM Advertiser Packages: Standard VIP (6x GIM) Includes 1/4 Page Ad In GIB

Single $385

Double $535

Diamond VIP (6x GIM) Includes 1/2 Page Ad In GIB

$605

$755

Platinum VIP (6x GIM) Includes Full Page Ad In GIB Includes 2 Spread In GIB

$1010

$1160

$1700

$1850

Power $75 Corner Placement $50 (Limited Availability. Book Early For Prime Location.) Extra Tables (6 ft Banquet or 60 inch Round) Available Upon Request For A Fee. A se a si d e af fa i r

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How do we love our vendors?

let us count the ways

Each vendor ReceiveS: 1. A booth with pipe and drape, a table and 2 chairs. 2. A prepaid toll pass to Jekyll Island 3. Two tickets to our exclusive Brunch Buffet for vendors, available from 9AM until 12:00 PM showday. 4. A listing on our website by category, including a description of your business, logo, photos, and contact info. Listing will appear for 1 full year. 5. A lead list with bride’s name, wedding date, address, phone and email 6. A listing in our “Little White Wedding Book” mailed to all Brunswick News engagement submissions for 1 full year. 7. An ad in the premier issue of Golden Isles Bride Magazine. 8. The advertising and promotion power of our extensive marketing campaign.

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Bride

Your Wedding Guide To The Georgia Coast From The Publisher Of Golden Isles Magazine

golden isles

2015

Golden Isles Bride Magazine is published in tandem with our partners in the show. Every vendor on the floor will also appear in the magazine, which has a release date of Feb. 14, 2015. We will publish 20,000 copies of this special annual keepsake issue. Half will be packaged for free distribution in popular retail establishments throughout the Golden Isles, including all of our major grocery store chains – Harris Teeter, Publix and Winn-Dixie, as well as CVS stores. The remaining 10,000 will be distributed throughout Georgia, North Carolina, South Carolina & Northeast Florida through paid distribution overseen by reputable distribution companies.

Bride Bride Bride Bride Bride Bride Your Wedding Guide To The Georgia Coast From The Publishers Of Golden Isles Magazine

Your Wedding Guide To The Georgia Coast From The Publishers Of Golden Isles Magazine

golden isles

February 2015 • $4.95

2015

golden isles

February 2015 • $4.95

2015

Your Wedding Guide To The Georgia Coast From The Publishers Of Golden Isles Magazine

golden isles

February 2015 • $4.95

2015

Your Wedding Guide To The Georgia Coast From The Publishers Of Golden Isles Magazine

golden isles

February 2015 • $4.95

2015

Your Wedding Guide To The Georgia Coast From The Publishers Of Golden Isles Magazine

golden isles

Your Wedding Guide To The Georgia Coast From The Publishers Of Golden Isles Magazine

golden isles

2015

February 2015 • $4.95

2015

February 2015 • $4.95

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Advertising Specifications and

submission guidelines Golden Isles Bride

Full page:

1/2 horiz:

trim size: 8.375” x 10.875”

7.375” x 4.875”

please add 1/4” for bleed.

1/4:

Deadlines and Publication Dates 1/2 vert: 3.614” x 9.875”

3.614” x 4.875”

Payment Options

Publication Date Final Artwork Submission February 2015 Dec 15th 2014 Ads should be submitted as electronic files. PDFs and flattened TIFs are the only acceptable formats. High resolution files only. No Microsoft programs. Files may be submitted: (1) on CD (2) email files under 10 MB to snichols@thebrunswicknews.com (3) FTP Site: brnews.exavault.com / username: GIM / password: gabrun!

Deposit: $150 Payable at booth reservation. Deposit is non-refundable after September 18, 2014 Booth fees can be divided and paid monthly. (must be paid in full by December 30, 2014.) Vendor provides credit card to be billed monthly. Booth fees to be invoiced at end of December 2014.

Our Coastal Palette We have designed Golden Isles Bride magazine to be a lasting keepsake for the brides who read us. To ensure the best possible exposure for our advertisers and the most pleasant reading experience for our brides, we have prepared a suggested palette of colors for both our editorial and advertising content. We reserve the right of final approval on all ads to ensure that they conform to these guidelines.

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Golden Isles Bride Magazine / Becky Derrick / Marketing Consultant 423.435.4875 cell / bderrick@goldenislesmagazine.com www.goldenislesbridalshow.com / www.goldenislesmagazine.com 912.634.8408 office • 912.638.8812 fax

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