Why VR Is Failing
We seem to have trouble learning that three key elements are necessary for a new technology to take hold: It has to appear complete, it has to be compelling, and it has to seem like a value -- that is, be affordable. Compared to what we have today, the car that opened up the automotive market in the U.S. was none of those things -- yet it was incredibly successful. So, this is about perception, which is why the iPod -- which also was none of those things initially, if compared to the iPhone or iPad of today -- also was incredibly successful.