Project TM Advertising, Dallas Client TM Advertising Architect Gensler Dallas Design team Judy Pesek; Cindy Simpson; Christopher Goggin; Glenn Isenmann Contractor James R. Thompson Consultants Blum Consulting Engineers (MEP); Hossley Lighting Associates (lighting) Photographer Bruce Damonte
“We believe every brand has its own unique Beautiful Truth. It’s not found in what you make or sell or provide. It’s what your brand means. Inside and outside your company. But finding it requires looking at yourself as thoroughly as you look at your customers. Which is something few agencies are capable of doing. Our passion is finding your Beautiful Truth, expressing it and spreading it far and wide. When that happens, powerful things follow. Like the hearts – and wallets – of customers.”
F
inding the “Beautiful Truth” has long been the focus of TM Advertising in Dallas. It is a central notion that aims to capture the spirit and passion of their clients in a way that translates to the consumer audience. The firm of nearly 50 has been able to do so through a body of personnel that each bring their own sort of passion to the field but seamlessly come together to create a body of work that is immensely expressive and powerful. Recognizing the need for a space to define the future of the company,
9/10 2012
Texas Architect 43