DRAFT
UNIVERSITY AND COMMUNITY ADVANCEMENT
Goal: The university will increase support from and advance its service to the region, Michigan and beyond as a cultural, intellectual and economic leader.
AREAS FOR DEVELOPMENT 1. Alumni Support and Engagement
INITIATIVES
ACTIONS
A. Achieve 8% giving A1. In collaboration with Forever Red participation rate among Society, create giving opportunities alumni who are within the for current SVSU students and their first five years of parents to develop a culture of graduation. support. (Enrollment Management, Alumni Relations) B. Institutionalize an alumni B1. Test a communications strategy with development role for select the College of Business and Management as a model. (CBM, programs, such as athletics UCOMM, Foundation) and student life, and for each college. B2. Increase the number of alumni career contacts from 150 to 250 by 2015. (Alumni Relations) B3. Involve alumni in faculty-led study abroad opportunities. (Alumni Relations, Academic Affairs, CBED) B4. Engage a minimum of 20 new alumni through affinity connections, with a goal of 300 involved alumni by 2015. (Alumni Relations) C. Engage alumni involvement in CARDS (Cardinal Alumni Recruiting Dedicated Students).
C1. Engage at least one alumnus per Michigan county in CARDS program. (Alumni Relations, Admissions) 40
PROGRESS