TOP 10 THINGS..YOU NEED TO KNOW ABOUT PENGUINS DESIGN DEVELOPMENT & CONTEXTUAL SOURCES RESEARCH 1 X 60S TITLE SEQUENCE 4 X 10S IDENTS
SOPHIE WILSON//TOP 10...// OUGD202//DESIGN PRODUCTION FOR DIGITAL
WHY PENGUINS? GREAT ABILITY TO PLAY UP MOTION GRAPHICS THROUGH THEIR BEHAVIOUR AND MANNERISMS WELL LOVED BY A VARIETY OF AGE GROUPS CONTEMPORARY SOURCES (FROZEN PLANET, ETC) DISTINCT MONOCROME COLOURING, WELL SUITED FOR BOLD, GEOMETRIC STYLE
SOPHIE WILSON//TOP 10...// OUGD202//DESIGN PRODUCTION FOR DIGITAL
TARGET AUDIENCE 11-18 (22.2%) 18-21 (11.1%)
21-60 (27.8%)
60+ (11.1%)
0-5 (22.2%) 5-11 (44.4%)
SOPHIE WILSON//TOP 10...// OUGD202//DESIGN PRODUCTION FOR DIGITAL
“WHAT AGE RANGE DO YOU FEEL IS MOST COMMONLY ASSOCIATED WITH PENGUINS THROUGH VISUAL MEDIA (EG TELEVISION PROGRAMMES, ANIMATION, DOCUMENTATRIES, ETC?”
5-11 YEAR OLDS
TV CHANNEL BROADCASTER PROPOSAL CBBC CHANNEL (BBC TWO) TARGET AUDIENCE: 6-12 YEAR OLDS ACTIVE SUPPORTERS OF ANIMATION CBBC WILDLIFE PROGRAMMES INCLUDE ‘DEADLY 60’ & ‘THE REALLY WILD SHOW’
SOPHIE WILSON//TOP 10...// OUGD202//DESIGN PRODUCTION FOR DIGITAL
CONTEXTUAL REFERENCES VISUAL COMMUNICATION: OLIVER JEFFERS (LOST & FOUND) FACTS AND STATISTICS, INFOGRAPHICS TV SHOWS: CBBC, DEADLY 60, THE REALLY WILD SHOW, FROZEN PLANET
SOPHIE WILSON//TOP 10...// OUGD202//DESIGN PRODUCTION FOR DIGITAL
TOP 10 PROPOSED CONTENT HABITAT/17 DIFFERENT SPECIES DIET (WHAT THEY EAT)/PENGUIN PREDATORS BEHAVIOUR (SWIMMING, TOBOGGANING,CRECHES)/LIFESPAN EGG INCUBATION/EVOLUTION (FLIGHTLESS BIRD-SWIMMERS) CONSERVATION/PENGUINS IN CAPTIVITY & ZOOS
SOPHIE WILSON//TOP 10...// OUGD202//DESIGN PRODUCTION FOR DIGITAL
COLOUR PALETTE R 162 G 205 B 58 R 216 G 143 B 40
R 255 G 255 B 255
R 13 G 11 B 19
R 58 G 62 B 73
R 158 G 163 B 175
R 255 G 231 B 130
R 43 G 138 B 203
R 105 G 187 B 226
R 234 G 233 B 239
SOPHIE WILSON//TOP 10...// OUGD202//DESIGN PRODUCTION FOR DIGITAL
INITIAL IDEAS 5-11 TARGET AUDIENCE GEOMETRIC VECTOR ILLUSTRATION CBBC CHANNEL (BROADCASTING PROPOSAL) FOLEY ART/SOUNDTRACK: ’YOU’RE SO COOL’, HANS ZIMMER/ ‘THE ENTERTAINER’
SOPHIE WILSON//TOP 10...// OUGD202//DESIGN PRODUCTION FOR DIGITAL
FIN (PENGUIN FIN, TO BE PRECISE)
SOPHIE WILSON//TOP 10...// OUGD202//DESIGN PRODUCTION FOR DIGITAL