OKLAHOMA ATHLETICS ON THE WEB Oklahoma’s official athletics site, SoonerSports.com, relaunched a new design in conjunction with NeuLion in 2013. The interactive site is designed to give OU fans unprecedented access to their favorite teams, coaches and student-athletes across all sports. The University of Oklahoma, in conjunction with its multimedia rights partner, Sooner Sports Properties, signed on in 2013 to become a partner of NeuLion. It hosts Oklahoma’s official athletics website, providing Sooner fans with the most in-depth coverage and interactive content of OU sports that has ever been available. The OU Athletics Department and NeuLion committed considerable research, planning and design resources in developing the new SoonerSports.com. OU is recognized as a leader in intercollegiate athletics and its official site follows in that tradition. For many, the site serves as the front door to the Sooner experience. SoonerSports.com also provides an integral link between OU student-athletes, their families, coaches, Oklahoma students, fans, prospective student-athletes, alumni, media, donors, corporate partners, the University and peer institutions in the Big 12 Conference and the NCAA. The site strengthens Oklahoma’s commitment in bringing its fans the most extensive coverage of the Sooners direct from Norman. By utilizing the latest technology including webcasts, live stats, blogs, RSS feeds, wireless services and more, OU presents fans with unprecedented opportunities to access official Sooner news, features and multimedia. In addition to SoonerSports.com, OU manages subsidiary sites including Oklahoma All-Access, SoonerSportsMedia.com, TheSoonerClub.com and various championship and promotional sites throughout the year. OU’s official Online Store, Multimedia Store, Photo Store and online auction platform also give fans access to a variety of Sooner merchandise in one convenient location. Sooner Sports Properties is a division of Learfield Sports, which administers multimedia rights for nearly 35 collegiate institutions and associations including fellow Big 12 members Iowa State, Kansas State and Texas A&M. The Dallas-based company also secures marketing partnerships for the Black Coaches Association (BCA) and provides exclusive sports programming to more than 1,000 radio stations throughout the country. Additionally, Team Services, LLC, a Learfield Sports company, specializes in venue naming rights, marketing research and sales consultation.
CBS College Sports Network is the leading digital and cable programming company dedicated to college sports. Connecting more fans to more college sports than any other company, the network includes more than 175 official athletic sites. Further information is available at collegenetwork.cbssports.com. SOONERSPORTSMEDIA.COM The OU Athletics Department provides an innovative service for media covering the Sooners. Log on to SoonerSportsMedia.com and download high-resolution action photos, mug shots, official OU logos, online credentials and more. Visit the site to request an account for access. SOONER SPORTS TV A dual venture between the University of Oklahoma Athletics Department and FOX Sports, Sooner Sports TV was launched in 2012 to provide high-quality programming to OU fans across the U.S. and around the world. Content for the venture is produced internally by SoonerVision staff. Fans are able to watch a variety of programming across all sports, including major varsity sports such as football and basketball and Olympic sports such as soccer and gymnastics. Sooner Sports TV will broadcast all seven of OU’s home contests in 2013. Full game replays and highlight packages are available online immediately following every match.
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