Clare Kelly Portfolio 2011

Page 6

Fair Cake Press release

Fair Cake

The secret We’ve all seen the latest batch of cupcake entrepreneurs and thought ‘I could do that.’ Well, now you can. Fair Cake is a successful Londonbased business and baking school run by Shikhita Singh. Using the finest quality fairtrade ingredients, Fair Cake cupcakes are delicious and have inspired many students to start their own businesses. This year, Shikhita is delighted to share her know-how with the Tricks of the Trade course – for those who’d like to run their own successful home baking business – be it for a bit of extra cash or full time employment. Fair Cake’s classes are all suitable for beginners and in addition to London,

run in Manchester, Bristol and Glasgow. They offer the package you need to make your dream a reality – with Shikhita on hand to provide extensive support. Tara Thompson who set up her own cupcake business says: “I attended the Tricks of the Trade class and that’s when this adventure began. I know I can look forward to reaching out to lots of other women who are hoping to bring that extra bit of magic, and fun into their kitchens.” Now you know the secret ingredient, all you need is a sprinkling of enthusiasm and you’ve got the recipe for a successful baking business where you can set your own hours and enjoy the sweeter things in life.

Press release

Feature an exclusive recipe in your magazine Fair Cake is known for delicious cupcakes – would you like to try one? If so, you and your rea ders could make them at home with a yummy , exclusive recipe. If you’re interested in running this special feature in your magazine, contac t Shikhita Singh at ss@faircake.co.uk wh o will be happy to supply a no-fail recipe and a selection of hi-res images.

Notes to editors Shikhita Singh has been running London-based Fair Cake for almost 3 years and has taught more than 700 students how to bake perfect cakes. With many students from the UK and around the world, Shikhita’s honest approach ensures many return for another class.

In addition to Tricks of the Trade, classes include Cupcake Basics and The Secret Garden Cake Workshop. Visit www.faircake.co.uk to learn more and to book your class. For further information, recipes and images, please email: hello@faircake.co.uk or call 0752 880 1718.


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