October 2012
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42 32 SGIA Expo ’12 Preview
The products and materials at this month’s SGIA Expo in Las Vegas.
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Revved Up for Chrome Wraps BY JEFF WOOTEN
Full-color chrome wraps for the high-end sportscar market.
Showcasing Texas and Digital Wraps BY MIKE ANTONIAK
Go to the State Fair with graphics and vinyl.
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A Pride-Filled Welcome BY JEFF WOOTEN
Monumental results for a small sign shop and city.
Sign Builder Illustrated (Print ISSN 895-0555, Digital ISSN 2161-4709) (USPS#0015-805) (Canada Post Cust. #7204564) (Bluechip Int’l, Po Box 25542, London, ON N6C 6B2, Agreement # 41094515) is published monthly by Simmons-Boardman Publ. Corp, 345 Hudson Street, 12th Floor, New York, NY 10014. Printed in the U.S.A. Periodicals postage paid at New York, NY and Additional mailing offices. Pricing, Qualified individual working in the sign industry may request a free subscription. Non-qualified subscriptions printed or digital version: 1 year US $105.00; foreign $197.00; foreign, air mail $297.00. 2 years US $149.00; foreign $267.00; foreign, air mail $497.00. BOTH Print & Digital Versions: 1 year US $158.00; foreign $296.00; foreign, air mail $396.00. 2 years US $224.00; foreign $400.00; foreign, air mail $600.00. Single copies are $36.00 ea. Subscriptions must be paid for in U.S. funds only. Copyright © Simmons-Boardman Publishing Corporation 2012. All rights reserved. Contents may not be
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Sign Builder Illustrated // October 2012
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Cover This! BY LORI SHRIDHARE
The timeless elegance of awnings.
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Now Landing: A Comprehensive Sign Package BY JEFF WOOTEN
Interior and exterior signage for a new airport terminal.
A Champion Campaign BY ASHLEY BRAY
Sprinting through a challenging marketing campaign.
reproduced without permission. For reprint information contact: Art Sutley, Publisher 212-620-7247 or asutley@sbpub.com. For Subscriptions, & address changes, please call (800) 895-4389, (402) 346-4740, Fax (402) 346-3670, e-mail circulation@sbpub.com or write to: Sign Builder Illustrated, Simmons-Boardman Publ. Corp, PO Box 10, Omaha, NE 68101-0010. POSTMASTER: Send address changes to Sign Builder Illustrated, PO Box 10, Omaha, NE 68101-0010. Instructional information provided in this magazine should only be performed by skilled crafts people with the proper equipment. The publisher and authors of information provided herein advise all readers to exercise care when engaging in any of the how-to activities published in the magazine. Further, the publisher and authors assume no liability for damages or injuries resulting from projects contained herein.
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