Sign Builder Illustrated March 2014

Page 61

Photo : advancE corP. (www.advancEoorP.com)

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hen it comes to designing and making ADA signage, the first thing you need to determine,

according to Charles J. Kelly, Jr., president of wholesale dealer/manufacturer Clarke Systems (www.clarkesystems.com), is how federal ADA regulations are interpreted in the client’s local municipality.

“ADA signage is part of the design, part of the built environment,” says Mike Santos, “and producing ADA signs with photopolymers is designed for high volume and high profitability.”

signshop.com

You will also need to find out what your customers’ expectations are. “We also urge [sign shops] to advise their clients about the importance of planning ahead and staying on schedule, since many of these signs are required for occupancy permits,” says Kelly. Kelly points out that: (a.) the architectural space and design elements normally drive the shapes of the signs, and (b.) the building materials chosen and consideration of the client’s brand identity affect the color choices. “The door frame and wall colors will provide the first basic clue, unless a monotone design has the two elements blended,” he says. “If the door frame is dark brown and the

“Plastics manufacturers have a palette of irregular surface textures, natural inlays, and color combinations that can be used as offsets to the primary layer of the sign,” says Charles J. Kelly, Jr. March 2014 // Sign Builder Illustrated

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