Advertising //from page 91
still appears to be using their established rules for medical dispensaries. The Colorado Medical Marijuana Enforcement Division Rules cover advertising in Chapter 6, and to paraphrase, simply state that local advertising laws (for any retailer) must be adhered to and cannot be false or misleading. Although some differences do exist if a cannabusiness designates itself as retail or medical, the only recent change is that cartoon characters cannot be used in advertising or packaging. Bad news for Happy the “Super-High” Skunk but acceptable news for everyone else.
Closing thoughts
Still, as a Cannabis retailer or medical dispensary owner, one should always be upto-date on the laws governing advertising in their specific state, as these can change
Keifbox //from page 59
pleasure of meeting them. Regardless of the thousands of miles between us, a friendship has been formed. The first time I talked to Mrs. Keif box on the phone, she spoke as if she had known me for years. They are some of the friendliest, most caring people I have ever met. If there ever comes a time when they need to reach out to me, I won’t have to respond — they know I’ll have their back. S
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with each revision of the legislation. A sound investment one day can become an unwanted civil infraction the next. Also, consider the entirety of who has access to your advertisements and how this may affect your business. Equally important is to remember that advertising doesn’t necessarily mean flashy signs or contracted agreements. Often, effective advertising can come in the form of community outreach and sponsored, informative programs that not only highlight the quality of your dispensary, but also enlighten the public sphere on the more positive aspects of Cannabis. Successful advertising isn’t just about selling your products; it’s also about staying engaged with your consumers and winning over the hearts and minds of potential customers. S Mr. Keifbox Woodworking: http://www. mrkeifbox.com/index.html
Burning Prohibition: http://www.mrkeifbox.com/ burning-prohibition-project.html To purchase raffle tickets for a chance to win the Cash Hyde Medicine Chest, visit My Hemp Revolution: http://myhemprevolution.com/ bighempy/CashysMedicineChest/ For information on the Cash Hyde Foundation: http://www.cashhydefoundation.com/
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