What is the most difficult & challenging aspect of a rebrand?
How much influence does the current identity have in what direction you take?
What are the key skills you need to realise a successful rebranding?
OLFF OLINS SAGMEISTER & WAL RETHREE PENTAGRAM THE LAB AGMA BRANDING LANDOR ASSO ERY INDI DESIGNS PERKINS+WIL MACHINE JOHNSON+WOLVERTON MEISTER & WALSH WOLFF OLINS VENTURETHREE PENTAGRAM T ARTILLERY INDI DESIGNS PERK BRANDING LANDOR ASSOCIATES N+WOLVERTON MANVSMACHINE
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TIPS & QUOTES on the topic of rebranding
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