Roberts Brothers Flipbook

Page 1

our business is

BUILDING YOURS

ROBERTSBROTHERS.COM



W H Y R O B E R T S B R OT H E R S ?

ON BEHALF OF OUR ENTIRE TEAM, WE ARE

honored

THAT YOU ARE CONSIDERING US!

If you decide to join our team, my hope is that you will find that the same principles that guided us in the Roberts family garage in 1946 continue to propel us today. Each of us has been entrusted with what most companies spend millions of dollars trying to achieve: the most respected and recognizable brand in our industry. The work you will do day-in and day-out to service your customers will shape our brand – and, ultimately, your likelihood of success.

OUR NUMBER ONE PRINCIPLE ABOVE ALL ELSE IS THAT

culture matters

What is “CULTURE?” For Roberts Brothers, it’s everything. There’s no doubt that the technology and tools that we offer impact success or failure. Please remember, however, that these resources pale as compared to the importance of the way our PEOPLE feel. A supportive, respectful, and professionally fun office environment should be our goal every day. What you do, what you say, and the enthusiasm you exhibit matters!

Daniel Dennis, IV President


DO THE

right thing

TO DE L IBERATELY CREATE AN EXCEPTIONAL

experience

live and give,

WIT HO U T H ESI TAT I ON , AS “L I F E” H APPEN S

PRESERVE THE

most recognized & respected brand IN REAL ESTATE

VIEW TECHNOLOGY AS AN ACCELERATOR,

relationships as our core


OUR

why


CULTURE

matters

PIECES OF R O B E R T S B R OT H E R S

culture


AGENT & COMPANY AS PARTNERS

ENTRENCHED IN THE COMMUNITY TO HELP PEOPLE

1

2

3

4

PROFESSIONALLY FUN

FAMILY AND A SENSE OF PLACE THAT IS AUTHENTIC


CULTURE

matters

AGENT & COMPANY AS PARTNERS

culture matters! IN FACT, IT'S #1

51% OF OUR AGENTS HAVE BEEN WITH US FOR 5 YEARS OR MORE

33% OF OUR AGENTS HAVE BEEN WITH US FOR 10 YEARS OR MORE

NEARLY 30 AGENTS HAVE BEEN WITH US FOR 20 YEARS OR MORE

AGENT CENTERED COMPANY THAT ENCOURAGES FEEDBACK

NON COMPETING BROKERS

WEEKLY SALES MEETINGS

AGENTS ADVISORY COUNCIL


WE'RE

listening to you! "The commitment to professionalism, our clients and fellow realtors is what I love most about Roberts Brothers. We have a long history in the area, and our stability gives our clients the assurance that we will be here for all their real estate needs." ANDREW CARVER

"The commitment to education, staying current with the market and the latest technology is what makes Roberts Brothers the number one company in South Alabama. Our commitment to our clients is our top priority."

"The quality of the Roberts Brothers staff and the commitment of the agents to the real estate industry is what I love about Roberts Brothers." WORTH HINES

BUTCH BLUM

"This brand has proven itself a hundred times to be the place where growth, development, and professionalism begin for the local industry. You cannot beat over 72 years of experience that RBI has been in business coupled with the family of phenomenal agents that continue to uphold the values and bonds of professionalism in real estate today.� KATELYNN JONES

"BUSINESS PARTNERS" MEETING

SMARTER SESSIONS TRAINING

NEXT GEN

OUR BUSINESS IS

COMMITTEE

BUILDING YOURS

OPEN DOOR POLICY


CULTURE

matters

PROFESSIONALLY FUN

YOU KNOW YOU'RE IN THE

right place

WHEN YOU LOOK FORWARD TO MONDAYS AS MUCH AS FRIDAYS


THAT'S WHEN YOU REALIZE YOU'RE

exactly where you should be


CULTURE

matters

ENTRENCHED IN THE COMMUNITY TO HELP PEOPLE

thousands

O F S E RV I C E H O U R S

I N BA L DW IN & M O B ILE C O U N T Y

E V E RY Y E A R MOBILE AREA CHAMBER OF COMMERCE Annual Community Service Award

BIG BROTHERS BIG SISTERS

Largest Partner in South Alabama

ADOPTED SCHOOL Fonde Elementary

MOBILE COUNTY PUBLIC SCHOOL SYSTEM "Partner of the Year" Award

ASSOCIATION REALTOR® OF THE YEAR

10 Time Mobile or Baldwin County Award Winner

OVER $500,000 IN SPONSORSHIPS Since 2000

ROBERTS BROTHERS, INC CHILDREN'S MEMORIAL FOUNDATION

“Chamber Chase” Participant


FAMILY & A SENSE OF PLACE THAT IS AUTHENTIC

THE ADVANTAGES OF A BIG COMPANY.

The emphasis on family of a small one.


SUPPORT & TOOLS

that drive your business

NON-COMPETING MANAGEMENT TEAM • Over 220 years of transactional experience • Our brokers do not list and sell property. 100% of their time is allocated toward helping you build your business!

S U P P O R T, S U P P O R T, S U P P O R T ! • Full-time dedicated support staff in each office • MLS, closing, receptionist, technology, listing, marketing and much more! • Reliable and professional accounting department that issues electronic commission checks within 24 hours of your closing • In house legal counsel

L E A D G E N E R AT I O N S Y S T E M • Over 40,000 visits per month on RobertsBrothers.com • Hundreds of eLeads captured per year and distributed to agents • Opportunities available to all agents


M E N TO R P R O G R A M • New agents are matched with an experienced agent for guidance and support for 12 months • Mentor compensation provided by Roberts Brothers (not by you) •

Your mentor will play a variety of roles including sharing the experience and knowledge that the mentor has learned in their real life experiences. Together with our Career Development training and your broker, they encourage and assist you in developing the skills you will need in creating a successful career.

T E C H N O LO G Y P L AT F O R M T H AT M A K E S Y O U R J O B E A S I E R • Full-time tech support at no cost to you • 24/7 cloud based server and security management • We provide support to increase productivity and eliminate the amount of stress related to technology

DIGITAL TRANSACTION MANAGEMENT SYSTEM "SKYSLOPE" • A paperless transaction management system • Permanent cloud storage • Digisign electronic signature


SUPPORT & TOOLS

that drive your business

E L I T E M A R K E T I N G P L AT F O R M RBCLOUD • 24/7 cloud based intranet • Customized marketing materials • Electronic forms available from anywhere • Seller reports • Electronic signature capability

CUSTOMIZED INDIVIDUAL WEBSITE • All leads from your website go to YOU • Ability to add customized video • Automatically generated listing video for YouTube • Ability to mask your own domain name • Social media post generation and automation • Instant printable flyer for every listing within 24 hours • Marketing statistics provided for every listing


E L I T E M A R K E T I N G P L AT F O R M DIGITAL HOME MARKETING SYSTEM "CIRCLEPIX" • Automatically created property tour within 24 hours • Automatically generated video for every listing uploaded to your social media platforms within 24 hours • Listing automation to agent's social media sites • Printable flyer generated for every listing and sent to agent's email within 24 hours • Marketing statistics for every listing

MOBILE, AL Stately Historic Home Circa 1906! This French Renaissance style home was designed by George B. Rogers, Architect. One of may notable structures that Rogers designed. The home sits on approximately one and one half acres which includes, a separate Carriage House, with entrances on government St. and a rear entrance on Church St. The structure is gray brick, Indiana limestone columns and glazed terracotta trimmings and with a Spanish tile roof. The main home has four plus bedrooms, three and one half baths, beautiful moldings throughout, formal areas, over sized formal dining room with murals, and magnificent Rockwood mantel and built-in cabinetry which includes a serving sideboard of mahogany.

$910,000 4 3.5


SUPPORT & TOOLS

that drive your business

F U L L S E R V I C E P R O P E R T Y M A N A G E M E N T D E PA R T M E N T • Over 275 rental houses managed • High quality management services available to your customers • All referrals are sent back to you when the house is listed for sale

SOCIAL M ED IA ST R AT E G I ES T H AT BUILD YO UR BUS I N E S S


N E W L I S T I N G PA G E O N O U R W E B S I T E • Over 10,000 visitors per month • Exclusively features only Roberts Brothers' new listings • Updated daily, new listings are featured for 2 weeks and then available on RobertsBrothers.com until sold • Web Analytics: Automated weekly web traffic reports provided to sellers


SUPPORT & TOOLS

that drive your business

S TA R T U P M AT E R I A L S YOU'LL HAVE ACCESS TO ALL OF THIS AT NO COST TO YOU: • Automated and custom brochure and flyers • Personalized listing presentation (electronic & print) • Digital print promotion ads and releases • 60+ custom designed postcards and marketing templates • Custom designed folders for listing or buying presentations • Social media support • Relocation guides • Agent website • First set of business cards • Signage • Name tag • Announcements


OPEN HOUSES • On average, our Open Houses page gets over 6,000 views a month • Last year, we held over 1,200 Open Houses • More listings means more Open Houses & More Opportunities for you to meet buyers, close more business, and make more money! • Open Houses available to all agents not just the listing agents

L A R G E S T R E LO C AT I O N D E PA R T M E N T I N S O U T H A L A B A M A • Local but global! • Full service relocation department with decades of relationships • RELOCATION PARTNERS: Weichart Brookfield U.S. Military on the Move Leading Real Estate Companies of the World And many more!


ELITE TRAINING

to build your business

how do i... KNOW WHAT TO SAY?

GET STARTED?

LEARN HOW TO DO THE PAPERWORK?

BECOME SUCCESSFUL?

BALANCE WORK & PERSONAL LIFE?

MANAGEMENT EXPERIENCE • Over 220 years of transactional experience • Our brokers don’t list and sell property. 100% of their time is allocated toward building your business!

RBI UNIVERSITY RBI University is an extensive, 8 week training program led by our director of career development, brokers, mentors and Agent Success Coaches. The objective is to provide a hands-on action plan so that you are able to maximize your career success. NOTABLE TOPICS INCLUDE: • Prospecting and building a referral network • Relocation • Database generation and management

• Open Houses and pricing property

• Technology and social media strategy

• Listing presentations

• FSBO’s, expired, and withdrawals

• Working with buyers

• eLeads

• Electronic transaction management


IT'S NOT ONLY WHAT WE HAVE IT'S HOW WE

teach you TO USE IT

B U S I N E S S PA R T N E R S T R A I N I N G Our Business Partners program allows agents to come together to share ideas, ask for help in areas where they have challenges, celebrate successes or just to receive encouragement from each other. This is teamwork at its best because it is agents helping each other with real life situations.

W E E K LY S A L E S M E E T I N G S I N B A L D W I N & M O B I L E C O U N T Y


ELITE TRAINING

to build your business

O N E - O N - O N E C OA C H I N G These sessions are customized to the specific agent and their goals. It can cover a wide variety of topics that can help the agent take their business to the next level. Agents also enjoy using these sessions to brainstorm ideas they have or to help them with any challenges they are experiencing in their business.

M E N TO R P R O G R A M

New agents are matched with an experienced agent for guidance and support for 12 months. Mentor compensation provided by Roberts Brothers (not by you).


SMARTER SESSIONS IN EVERY OFFICE Smarter Sessions are opportunities to learn something new or sharpen your existing skills. They are quick, usually 30 – 45 minute sessions that cover a wide variety of topics. Just right for a busy agent!

N AT I O N A L T R A I N I N G

A C A D E M Y O F R E A L E S TAT E I N B A L D W I N & M O B I L E C O U N T Y Looking for a career in Real Estate? This is the place to start. Join our experienced instructors that have real life experience to complete the course you need to get your real estate license. We can also help you with information.

OF REAL ESTATE

Don’t Don’t Wait. Wait. Call Call Now. Now. 251-460-0330 251-460-0330

ABOUT US

COURSES

COURSE OVERVIEW

CALENDAR

CONTACT US

Admission is Open. Click here to Enroll Now.

Search Course Looking for a Career in Mobile, AL or Baldwin County Real Estate? Sign-up for our Real Estate Classes today.

Welcome to The Academy of Real Estate Begin your successful real estate career by joining our real estate classes today. The Academy of Real Estate can answer your questions on how to become an Alabama real estate agent. We are committed to excellence in real estate education and training for everyone desiring to achieve success and professionalism in a real estate career. The Academy of Real Estate offers classes with live instruction of the 60 Hour Prelicense, the 30 Hour Post Li-

ENROLL NOW Click Here for additional information on Schedules and Times


EARN

more! BIGGER

is better

ESPECIALLY WHEN YOU'RE TALKING ABOUT COMMISSIONS

5 REASONS WHY ROBERTS BROTHERS AGENTS EARN MORE #1

SUCCESS BREEDS SUCCESS

The largest percentage of top producers on either side of the Bay are with Roberts Brothers. Some say it’s the culture. Others say it’s the tools that help them work more efficiently. In any case, successful agents like to be around other successful agents. Being around the top producers in the industry will increase your likelihood of achieving your goals!

#2

A BIGGER LISTING INVENTORY MEANS A BIGGER PAYCHECK TO YOU!

Regardless of whether you’re in Baldwin or Mobile County, when the Listing Broker generates a higher commission percentage than the Buyer’s Broker that means more money in your pocket!

HERE’S HOW IT WORKS: Example A

Example B

Property Listed in Mobile

Property Listed in Baldwin County

Assumptions: • Sales Price of the Home = $200,000

Assumptions: • Sales Price of the Home = $200,000

• Commission Rate = 6% ($12,000)

• Commission Rate = 6% ($12,000)

• When the listing broker would receive 3.8% ($7,600) and the buyer’s broker would receive 2.2% ($4,400)

• When the listing broker would receive 3.6% ($7,200) and the buyer’s broker would receive 2.4% ($4,800)

If you’re a Roberts Brothers agent working with a buyer, chances are you will be selling another Roberts Brothers listing. That’s because we have the highest listing inventory in the market.

If you’re a Roberts Brothers agent working with a buyer, chances are you will be selling another Roberts Brothers listing. That’s because we have one of the highest listing inventories in the market.

When you sell another Roberts Brothers listing, then you are getting paid out of a bigger pot. In this case, you would receive your plateau based on 3% of the commission instead of 2.2%. That’s an increase of $1,600!

When you sell another Roberts Brothers listing, then you are getting paid out of a bigger pot. In this case, you would receive your plateau based on 3% of the commission instead of 2.4%. That’s an increase of $1,200!


#3

7 % OF SIX FIGURES MEANS MORE MONEY!

Last year, over 34% of our Listings closed at a commission rate of 7% or higher. This is more than any other company in the marketplace (and it’s not even close). Our agents know their value as Listing Agents and are able to articulate it to our customers. When you sell an in-house listing at 7%, then it means more money in your pocket!

#4

MORE AGENTS + MORE TECHNOLOGY + MORE ENERGY = MORE SALES!

Being around the most active group of full-time, career minded professionals in the business generates more opportunities for you! Real Estate is a PASSION. You don’t grow personally or professionally in isolation. Our offices are buzzing every day with agents that are talking about listing, buying, property management, relocation, eLeads, and ways to grow their businesses. Exposure to this kind of environment is sure to enhance your own career. Let us connect you with your PASSION!

#5

A COMPETITIVE COMPENSATION PLAN WITH NO FRANCHISE FEE

Many of our competitors charge a franchise fee to use their name. Their agents pay this assessment and split a percentage with their national franchise. Roberts Brothers will never charge a franchise fee because we own the Roberts Brothers name!

top

100 AGENTS

top

50 AGENTS

top

10 AGENTS


THE BRAND

matters

WHAT'S IN A NAME? 1

A COUPLE EX TRA

percentage points

Customers have a lot of faith in that yellow and black sign in their yards. They're willing to pay more for it because they know it works. That lets you start at 7% and go from there, if necessary. Brand is important, and with the Roberts Brothers network behind you the difference in dollars can be significant!

2

RESPECT & CRED I B IL I TY

at hello

The Roberts Brothers brand is the most respected and recognized brand on the Gulf Coast. To our buyers and sellers, it stands for stability, integrity, and results. Imagine having that type of reputation from the moment you introduce yourself.

3

7 DECADE RECO RD F O R

success

We are now working with our 3rd generation of buyers and sellers. They know us. They trust us. Chances are they have a family member or friend who has worked with us in the past. Our agents are confident that Roberts Brothers track record for success helps drive their business!


1987

Roberts Brothers, Inc. is purchased by HomeServices of America, Inc., a Berkshire Hathaway Affiliate.

Roberts Brothers, Inc. and Dauphin Realty join forces to expand what is already the top residential firm in South Alabama.

TODAY

Roberts Brothers, Inc. opens its first office in Baldwin County.

2005

Two young brothers, John and David Roberts, return from serving their country in World War II and open a Real Estate company in the garage of their parent's home in Mobile, Alabama. Because of their work ethic, character and entrepreneurial spirit, they form a company to offer property ownership opportunities for thousands of Mobilians.

2011

1946

family run | NATIONAL EXPOSURE | since 1946

HomeServices is the second-largest residential Real Estate brokerage firm in the United States.

Over 72 years later, the name, Roberts Brothers, Inc., is still known for integrity, professionalism and results!


THE BRAND

matters LOCAL

BUT GLOBAL ROB

ERTSBRO T HERS.COM

In 2005, the company was purchased by HomeServices of America, Inc., a Berkshire Hathaway Affiliate. HomeServices, based in Minneapolis, is the second largest full-service independent residential real estate brokerage firm in the United States. The HomeServices of America enterprise is comprised of an ever-expanding family of market-leading real estate brokerages, mortgage companies, settlement service providers, insurance companies, corporate relocation and affiliated businesses, and we are the majority owner of the Berkshire Hathaway HomeServices, Real Living Real Estate and Prudential Real Estate franchise networks.


industry ACHIEVEMENTS Over 40,000 Avg. Visitors to Our Website Each Month Over $300,000 Marketing Dollars Spent Each Year to Enhance Your Brand 10 Mobile or Baldwin County Association“REALTOR® of the Year” Award Winners Press Register Reader’s Choice Award for 12 Consecutive Years Multiple Nappie Award Winner for Best Real Estate Firm

Two-Time Addy Award Recipient for Superior Marketing Commercials and Listing Presentations Mobile Area Chamber of Commerce Small Business Award Recipient 7 Past Presidents of the Alabama, Mobile, or Baldwin County Association of REALTORS® Only Local Company with a National Association of REALTORS® President


THE BRAND

matters

BALDWIN & MOBILE COUNTY

community S E R V I C E

thousands

O F S E RV I C E H O U R S

I N BA L DW IN & M O B ILE C O U N T Y

E V E RY Y E A R MOBILE AREA CHAMBER OF COMMERCE Annual Community Service Award

BIG BROTHERS BIG SISTERS

Largest Partner in South Alabama

ADOPTED SCHOOL Fonde Elementary

MOBILE COUNTY PUBLIC SCHOOL SYSTEM "Partner of the Year" Award

ASSOCIATION REALTOR® OF THE YEAR

10 Time Mobile or Baldwin County Award Winner

OVER $500,000 IN SPONSORSHIPS Since 2000

ROBERTS BROTHERS, INC CHILDREN'S MEMORIAL FOUNDATION


through.. thirteen eight seven three fourteen

PRESIDENTS WARS RECESSIONS BOOMS HURRICANES

ONE BRAND. ONE NAME. ONE SIGN.

ROBERTSBROTHERS.COM


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