America Matters Media
Host Dave Asher
New Local Radio Programs
Added Football, News, Buy Local This last month has brought some exciting developments to America Matters Media in our efforts to be “The Home of Community Radio” in northern Nevada. We’re working to bring important news and information to northern Nevada to help build our
Text Chip Evans
Photos courtesy of America Matters Media
community through radio and social media. These three new programs will hopefully help and bring delight to us all.
High School Football
Nevada First
What’s more “community” than local high school football? In association with Lee Adams, America Matters Media will be producing the season of games of the Reed High School Raiders football team. Broadcasts begin at 6:30PM Friday nights on KRNG 101.3 FM, with pre-game analysis hosted by Adams. The season includes home and away games involving other local teams and some from outside our area. We’re also set to broadcast the post-season as the Reed Raiders compete for a state championship. Hey, we’re not quite as fanatical as Texas, but high school sports are important to our community and we’re pleased at this new partnership to get so many of our local games aired on the radio.
Nevada’s champion for buying local, Dave Asher, returns to the airwaves Monday mornings at 9:30AM with a new program, Nevada First. Dave has been a powerful advocate for buying local so that we can all enjoy the extra jobs and financial rewards of utilizing our locally-owned businesses. He has extended his influence beyond just northern Nevada to the whole of our state. Guests include prominent local business owners and others able to speak to the opportunities and benefits to our community of supporting locally-owned businesses. In our region’s struggling economy, buying locally is a key strategy to creating jobs, lifting up our small business community and rebuilding the tax base that supports our vital public services. We are pleased to announce that we have recently become the leader in on-air hours of local programming in northern Nevada and perhaps in the state… got a little more research to do on that. To be clear, we air more hours of local radio programming than any other source or station in our region. At America Matters Media we are always looking to provide high-value programming that benefits our community. If you have ideas for shows, or want to come down and share some thoughts or information, give us a call and we can schedule some time just for you. You have the power to shape radio in your community!
Morning News We’ve kicked off a morning news program from 7AM to 8AM on KRNG FM. Special features of the program will include traffic updates from Trooper Chuck Allen, sports updates by Rick Parr, daily sports highlights courtesy of Scott Pritchard, business updates from Chip Evans and staff updates on weather and upcoming events. By the time this article appears we will have run a contest to name the show. It begins as the “Needs A Name News Show.” Clever huh? I’m quite sure our listeners will have some better ideas. We’ll do our best to keep this a straight news show without political comment, so everyone can start the day with the facts first. We have shows later in the day to analyze that news and offer comment and opinion. 12 Reno Tahoe Tonight
Chip Evans is General Manager of America Matters Media, mail to:Chip@AmericaMatters.us 775.827.8900 www.americamatters.us