SQ page 33
PHOTO COURTESY NYC COUNCIL
Page 33 QUEENS CHRONICLE, Thursday, January 23, 2014
Ice Jewelry: where the owners can relate to their clients
Giving ’til it hurts Councilman Ruben Wills rolled up his sleeves for a good cause on Jan. 15, donating at a blood drive held at the NYPD’s 102nd Precinct in Richmond Hill. They collected 26 pints for the New York Blood Center, which collects donations for hospitals to give to surgical patients, accident and burn victims, and those with life-
threatening illnesses. Donors must be between the ages of 16 and 75, weigh at least 110 pounds, have an ID and must be in good general health. Those wishing to schedule an appointment to donate or simply seeking more information are invited to visit the group’s website at drm.nybloodcenter.org.
Ice Jewelry Buying Service is located on Queens Boulevard in Rego Park.
We Do Custom Work and Jewelry Repair! they treat everything like it’s a one-shot deal and we don’t do that,” Elias said. In addition to buying gold, silver, diamonds, watches Recently, a woman and her boyfriend went into and coins, Ice Jewelry Buying also offers instant cash an unassuming gold buying and cash loan shop on loans for jewelry and eBay selling services. Queens Boulevard. She had a $35 offer on her ring Their cash loans program is straightforward and from another area shop, but was looking to get a simple. “It’s a perfect solution for someone who better deal. In what may be viewed as poor business has a bill due and a check on the way,” Goldberg acumen, she told her new prospective buyer what said. “But we make sure they have a game plan to her previous offer was. Still, after examining her buy their jewelry back before the end of the term. piece, he offered her $1,600. He did so, as he says, Sometimes these are people’s heirlooms we’re “...because that’s what it was worth.” talking about and we respect that.” The plight of the worker who’s hard-up for cash For those who are less Internet-savvy or just don’t in today’s economy is something that Arthur Elias have the time, Ice Jewelry Buying offers a convenient and Edward Goldberg can relate to firsthand, eBay sales service. If what a customer has isn’t an having been laid off from their jobs in jewelry item that Ice Jewelry Buying would purchase, like manufacturing. They understand that people get a handbag or antique furniture, they can help find into situations where they just need a little cash fast a buyer on their eBay store. Elias consults with the to make the bills and Ice Jewelry Buying Service customer to find a target price hopes to help out in the most and let the Internet auctioneers honest way they can. STORE HOURS handle the rest. MON.-FRI. 11am - 7pm “For this, I like to think we’re SAT. 10am - 6pm For anyone who has ever doing the community a service,” SUN. by Appointment dealt with the hassle of selling Elias said. “We’re in the business of helping people who are in a tough icejewelrybuyingservice.com and shipping an item on eBay — all the forms involved in setting spot. They can come to our store up a user and paypal account, the 10-15 percent fee and know that we can educate them on what they that Ice Jewelry Buying charges to do all the work is have and we’ll give them what their items are worth. really a bargain deal. When that woman told me her previous offer, it made “At the end of the day, I just want people to feel me wonder how many times this happens — how comfortable doing business with us. People have many people who really need that money get taken this conception of gold buying stores as these slimy advantage of?” places with slimy people, and they’re typically right. Elias opened his Rego Park shop with Goldberg But we want to be different. I don’t think it’s cool to in 2009, and already they’re seeing a lot of repeat see someone buy a ring for $200 and put it in their customers and referrals. This is a sign to them that counter for $800. We don’t do that.” they’re doing something right — the pawn business Ice Jewelr y Buying Ser vice is located at typically deals in one-time transactions but Elias is 98-30 Queens Blvd. in Rego Park. Hours of operation determined to break that mold, building a reputation are Monday-Friday from 11 am to 7:00 pm and on trust. Sat urday 10 am to 6 pm; Sunday – pri vate “Everyone around here is buying gold these days; appoinments are available. Call for more information you can go into the barber shop down the road and Q (718) 830-0030. sell your jewelry. The problem with all these places is
by Denis Deck
Chronicle Contributor
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