Business Startup Show Guide Olympia London 27 28 Nov 2014

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INCREASING YOUR PERSONAL INFLUENCE SEMINAR HALL

The most successful people in the world are connected, but not everyone is a natural networker. In this seminar Warren Cass will share some simple advice to help you get better results from your networking strategy and develop your personal influence.

Increase Your Influence in a Relationship Economy It’s not what you know… It’s who you know and how well they know and trust you. Successful people seem totally magnetic, attracting people and brands to them. They ooze credibility and manage perceptions. In this talk, Warren shares why it is important to have a strategy when it comes to your network, creating joint ventures and will show you how to increase your influence in a relationship economy.

TIMETABLE THURSDAY

FRIDAY

12.00

11.00

13.00

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14.00

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15.00

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17.00

ABOUT BUSINESS SCENE Business Scene is ‘Your Essential Business Partner’, a business growth network for SMEs, start-ups and entrepreneurs. We help our members to grow their businesses, drive profit and provide peace of mind. With over 40,000 members, over 150 networking events each year and our membership providing a value packed, amazing range of benefits, Business Scene really is the place to do business.

HOW TO MAKE THE MOST OF NETWORKING AT THE SHOW Business Startup and The Business Show offers you more networking opportunities than any other business event. Warren Cass, founder and CEO of Business Scene, shares his advice for getting the maximum return from your time at the show. This is the third year that I’ve spoken at The Business Show and every time, the majority of the room completely underestimates the opportunity. From exhibitors to delegates, most fail to really grasp the potential benefits of the show. I would like to focus on networking. It’s become a multi-million pound industry in the last 20 years - multi-billion online - which isn’t bad considering it wasn’t even a chapter in a

SHOW FEATURES

ABOUT THE SEMINAR

Warren Cass is the founder and CEO of www.Business-Scene.com, a dynamic membership organisation supporting thousands of entrepreneurs and business owners across the UK. He consults with major brands and small businesses alike on strategic marketing and has been speaking for years, both educating and entertaining his audiences. Warren’s presentation style is engaging, humorous and guaranteed to make you think!

marketing book back then. Most of us realise the necessity of a trusted network to get traction in our businesses. But many only consider networking as a tool for lead generation and that’s a mistake. Make this your best show ever. Think about networking as something much more than lead generation and come prepared with some thought to your strategy over the two days. For me, my network is an incubator for new ideas; it provides critical feedback on the issues I face as an entrepreneur and it offers the potential to develop joint ventures and powerful partnerships in this age of collaboration. Think hard before you decide who your perfect JV partner is, or what type of company is an ideal introducer. Then actively look out for them over the two days, whether browsing the stands or taking part in the numerous facilitated networking opportunities. You can also come and hear some great tips at my hourly seminars! Sure, serendipity should play its part and you will meet great new unexpected contacts… But in my experience, the best results in life come when you have prepared and do things on - and with - purpose. Turning up is half the battle, as opportunity dances with those already on the dance floor - but you still have to spot it! Spotting opportunities is easier to do if your needs are front of mind.

NOVEMBER 2014 BUSINESS STARTUP

SHOW FEATURES

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