PSST FASHION
LABEL LURE
Cult brands part and parcel of Loom's appeal Shopping in Parkhurst just got a major boost with the opening of Loom, a new menswear store offering a limited collection of street apparel and high-end fashion. Look out for the handpicked selection of brands that enjoy a devout following, such as Sixpack (from France), Denim Demon (Sweden), Comune (USA) and Denham the Jeanmaker (Holland). There’s your Saturday morning sorted. Loom, Shop 22, cnr 4th Ave and 10th St Parkhurst, Johannesburg. For further information, call 011 447 4330 or visit www.loom.za.com.
EDWIN: A TOUGH ACT TO FOLLOW
Street cred with fashion bells and whistles
This season's irresistible accessories from Cape Cobra Is it possible to fall head over heels for a little sliver of snakeskin to the point of distraction? At a recent Cape Cobra launch of their latest bags, a steady stream of items put the range right at the top of Maslow’s hierarchy of needs. The Cape-based global leader in handbag design has spent over 60 years quietly seducing women with bags, totes, clutches and pouches in croc, ostrich, lizard, python and snake. All their skins are strictly obtained under the regulations of CITES (the Conference on International Trade of Endangered Species) and Cape Cobra only trade in captive-bred animals. Where do the handbags go when they leave our shores, you may wonder? Just ask Sandra Bullock, Debra Messing, Jennifer Lopez, Anne Hathaway or her Serene Highness The Princess of Monaco. For further information, contact Aoife de Klerk on aoife@capecobra.co.za or visit www.capecobra.co.za. TEXT: LES AUPIAIS. PHOTOGRAPHY: SUPPLIED
What’s in a name? If Edwin conjures up a slightly effete Englishman with foppish taste in fashion, you’ll have to seriously rethink the image. Firstly, the brand hails from post-World War II Japan, where it was found in a US Military Surplus clothing store called Tsunemi Yonehachi Shoten. Today, Edwin – almost an anagram of denim – celebrates vintage aesthetics across workwear ranges in natural, organic denim; shirting in luxury linen and slubbed cotton with crisp, light poplins in military tones. For women, the brand has a rugged glamour and subtle sex appeal. Shop A02, 27 Somerset Rd, Cape Quarter, Green Point. For further information, call 021 418 1948.
SMITTEN BY THE SNAKE
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P R I V A T E E D I T I O N ISSUE 14