RETROSUPERFUTURE FW19 CATALOG by Playground ApS

FW19 + Core Collection

FW19 CATALOG

ABOUT

RETROSUPERFUTURE is a leading brand producing outstanding contemporary eyewear. Founded in Italy in 2007 by Daniel Beckerman, RETROSUPERFUTURE has become highly popular for its eclectic collection of colorful acetate sunglasses. Starting from a classic, clean silhouette, RETROSUPERFUTURE has gradually built up its impressive collection, currently comprising of a long list of timeless yet cutting edge shapes. 2

FW19 CATALOG

SS19 Catalog

MANUFACTORY

Since its inception, RETROSUPERFUTURE’s goal was to develop high quality eyewear, with a distinctive design at an affordable price. Entirely handmade in Italy, RETROSUPERFUTURE eyewear is produced by some of the world’s best eyewear manufacturers, known for their experimentation with new production techniques, finishings, materials and detailing. By teaming with exclusive companies like the German ZEISS, RETROSUPERFUTURE has added a layer of quality eye-protection perfect for an extended everyday use. 4

FW19 CATALOG

MATERIALS

LENSES RETROSUPERFUTURE works with the highest quality partners for all its components and material. In eyewear, lenses are an essential responsibility, a medical responsibility that needs extra-specific attention. We do not mess around with your vision. This is why RETROSUPERFUTURE selects the leading partners for its lens manufacturing, from ZEISS to Dalloz for the CR-39 and Nylon lenses, to Barberini for all of the mineral glass lenses. Whether it be technical, clarity or lightness to characterize that specific RETROSUPERFUTURE silhouette, the outcome is a high-grade, professional and comfortable lens for an everyday use.

FRAMES Signature RETROSUPERFUTURE acetate is manufactured from natural materialsâ&#x20AC;&#x201D;namely wooden pulp and/or cotton powderâ&#x20AC;&#x201D;and is produced in large sheets by Italian manufacturers. Metallic frames are made from German silver, while other used include monel and bronze. 6

FW19 CATALOG

PACKAGING FW19 SUN

Known for its impeccable attention to details, RETROSUPERFUTURE has given particular care to the design of its packaging. Conceived to offer the best possible protection for the sunglasses, the packaging also reinforces RETROSUPERFUTUREâ&#x20AC;&#x2122;s distinctive brand identity. The packaging consists of a black cardboard box containing a soft leather case and a white textile protective pouch for the sunglasses.The packaging comes wrapped in light grey cardboard casing, which is to be removed before sale to the client. The box also contains an instructive leaflet with information about the product. 8

FW19 CATALOG

PACKAGING FW19 OPTICAL

The packaging design for RETROSUPERFUTUREâ&#x20AC;&#x2122;s products follows the needs of its distinctive lines of glasses. For Optical frames, the packaging includes the iconic RETROSUPERFUTURE branded black box as well as a hard-shell case, designed for optimal protection of glasses. The packaging contains a white protective pouch and black case with embossed RETROSUPERFUTURE branding. It comes wrapped in light grey cardboard casing which is to be removed before sale to the client. 10

FW19 CATALOG

ASIAN FIT

For RETROSUPERFUTURE, eyewear design does not only need to be beautiful, but also has the responsibility of function and comfort. RETROSUPERFUTURE Asian fit features exclusive designs with specific calibers, extra acetate on the nose for a tailored fit, as well as extra-long and adjustable nose pads for all the designs with the metal components. These specific implementations make sure that RETROSUPERFUTURE eyewear can functionally and comfortably fit our Asian clients. 12

FW19 CATALOG

Larger frame and lenses

Extended nose pads

Adjustable metal nose pads

FW19 CATALOG

CATEGORY INDEX

FW19 CATALOG

RSF ESSENTIAL

Numero 01

p 68 Numero 19

p 72 Numero 26

p 78

Numero 52

p 118 Numero 25

p 76 Numero 49

p 112

Numero 41

p 98 Numero 42

p 100 Numero 54

p 122

Numero 53

p 120 Numero 51

p 116

RSF Essentials are our interpretation of the most elemental shapes with a RSF touch. An everyday product with an excellent quality/price ratio. 16

FW19 CATALOG

RSF ESSENTIAL

Numero 40

p 96 Numero 50

p 114 Numero 58

p 128

Numero 59

p 130 Numero 34

Wire

p 272 Strand

p 252 Ideal

p 214

Regola

p 240 Sol

p 250 Vero

p 264

p 84

CATEGORY INDEX

RSF SIGNATURE

America

p 34 Classic

p 38 Fred

p 42

The Warhol

p 44 Numero 65

p 48 Numero 64

p 46

Numero 66

p 50 Numero 35

p 86 Numero 8 1/2

p 70

Numero 56

p 124 Numero 57

p 126

RSF Signature represents the dynamic soul of the brand. These shapes fully represent the distinctive and immediate aesthetic of RETROSUPERFUTURE. The goal of this category is creating new eyewear that one day will become a RSF Icons. 18

FW19 CATALOG

RSF SIGNATURE

Numero 30

p 80 Numero 43

p 102 Numero 44

p 104

Numero 39

p 94 Numero 38

p 92 Numero 37

p 90

Numero 45

p 106 Numero 36

p 88 Numero 46

p 108

Numero 70

p 54 Numero 32

p 82 Numero 61

p 134

Numero 62

p 136

CATEGORY INDEX

RSF SIGNATURE

Vasto

p 152 Caro

p 150 Neema

p 154

Aalto

p 172 America

p 178 Roma

p 242

Sacro

p 246 Fred

p 210 Smile

p 248

Limone

p 218 Cento

p 182 Drew

p 196

The Warhol

p 256 Unico

p 260 Luce

p 222

FW19 CATALOG

RSF SIGNATURE

Classic

p 186 People

p 232 Noa

p 230

Eddie

p 204 Dokyu

p 194 Giaguaro

p 212

Iggy

p 216 Lou

p 220 Tema

p 254

Air

p 176 Adamo

p 174 Cooper

p 192

Nazionale

p 228 Completo

p 190 Europa

p 206

FW19 CATALOG

RSF SIGNATURE

Ponti

p 164 Riva

Polly

p 234

p 166 Bosozoku

CATEGORY INDEX

p 180

RSF ICONS

Ciccio

p 36 Flat Top

p 40 Drew Mama

p 64

Ciccio

p 184 Flat Top

p 208 Drew Mama

p 200

Lucia

p 226 W

p 268

RETROSUPERFUTURE designed and produced numerous original shapes over its 12 years of existence, yet only 5 have been awarded the RSF Icons status. They are distinctive, timeless and contemporary. They are on the path to become fashion standards like: Converse Chuck Taylor, Prada Nylon Backpack, Levi’s 501 and so on… 24

FW19 CATALOG

RSF STUDIO

Numero 67

p 52 Numero 71

p 56 Numero 72

p 58

Numero 24

p 74 Numero 63

p 138 Numero 47

p 110

Numero 60

p 132 Tema

p 66

RSF Studio shows our point of view on the future of eyewear. Their design is characterized by a constant challenge to create and launch new trends, details and materials. 26

FW19 CATALOG

RSF STUDIO