Brand B ook AW 17/18
CONTENT
A B O U T D O U C H E B AG S
T H E CA R RYA L L 7 0 L
S M A RT F E AT U R E
page 4
page 11-13
page 21-23
THE BASE
T H E E X P LO R E R
AMBASSADORS
page 14-16
page 24
THE HUGGERS
T H E D O U C H E B AG
WHERE ARE MY DB
page 7-8
page 17-18
page 25-27
T H E CA R RYA L L 4 0 L
T H E B A S TA R D S
C O LO P H O N
page 9-10
page 19-20
page 28
page 5-6
« H OW M A N Y D OU C H E BAG S D OE S I T TA K E T O C A R RY YOU R G E A R ? »
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ABOUT DB EQUIPMENT Db is a Norwegian company specializing in smart travel gear for the action sports community. Founded in 2012 by the Swedish freeski legend Jon Olsson and the Norwegian product engineer Truls Brataas, the company has in less than four years established itself as a globally recognized brand within sport & lifestyle travel gear. An impressive team of ambassadors constantly travels the world with our- award-winning bags, living the company mission of making better journeys through smarter travel gear. We want people to be able to travel however they want, whilst bringing whatever they need. We develop travel gear for the athletes, the rebels, the creatives – the passionate people who travel the world in search of adventure. Happy travels!
Founder & CEO Truls Brataas
Founder & CVO Jon Olsson
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THE BASE 15L F O R T H E U R B A N A DV E N T U R E S
Jokke Sommer, one of the world’s most extreme base jumpers and wingsuit proximity flyers, regularly puts his life in a backpack and jumps off a cliff. Needless to say, Jokke knows a lot about backpacks. We teamed up with Jokke and together we created the ultimate everyday backpack – combining the structure and comfort of base rigs, with the freedom to access your essential daily gear in a new and easy way.
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THE HUGGERS 30L/60L RO OM F O R CA RG O
Right in the intersection of handy duffle bag, durable gear bag and smart backpack, stands the Hugger 30L. Smart features like the easily accessible PC pocket makes it a handy carry-on bag, while the large compartment carries anything from your beloved sports gear to your weekend essentials. The Hugger 60L on the other hand, is notoriously carved out by the needs of hardcore alpine racers and mountain bikers. Favored by athletes who need room for bulky training gear, the whole bag opens in one single motion – almost like having your own little cargo container on the go.
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T H E CA R RYA L L 4 0 L JUST THE RIGHT SIZE
The do-it-all, go anywhere duffle bag you’ve been looking for. With hidden shoulder straps, an EVA back plate for comfort and separated compartments for convenience, this active duffle bag is the perfect companion for a trip to the gym, work or out of town for the weekend.
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T H E CA R RYA L L 7 0 L JUST THE RIG HT SIZE
The do-it-all, go anywhere duffle bag you’ve been looking for. With hidden shoulder straps and an EVA back plate for comfort and separated compartments for convenience, this active duffle bag is the perfect companion for longer trips out of town.
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T H E E X P LO R E R JUST THE RIG HT SIZE
Adventure awaits! Introducing a comfortable and durable backpack that feels as much at home in the streets as it does in the mountains. With ski straps and a removable waist strap, take it anywhere and everywhere in comfort and style.
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T H E D O U C H E B AG ONE SIZE FITS ALL
Meet our award-winning flagship product. The Douchebag is the most thought-through ski and snowboard bag on the market. If you haven’t tried it – prepare to have your mind blown. The combination of lightweight design, length-adjustability and smart features adds up to a completely new travel experience – redefining what it’s like to travel the world with ski or snowboard gear.
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T H E B A S TA R D S 6 0 L / 9 0 L F O R T H E LO N G A DV E N T U R E S
These guys make up the very corner stone of any serious travel setup. Big wheels and a sturdy handle allows for smooth navigation, whilst the hook-up system lets you easily attach your backpack for a lighter travel experience. Not too big, and not too small – the Little Bastard 60L beautifully covers the need to bring much (but not all) of your gear. And for the long adventures, the Big Bastard 90L lets you bring it all. Designed as a large cargo room built into a steady roller, this bag is meant to be loaded. Let’s roll!
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S M A RT F E AT U R E S
Because beauty is not enough. In everything we do, our aim is to make better journeys through smarter travel gear.
A WA R D S
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H O O K- U P S Y S T E M C O N N E C T I N G A N Y B AC K PAC K TO A N Y RO L L E R B AG
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R I B CAG E I N T E G RAT E D P ROT E C T I V E R I B S F O R S A F E T RA N S P O RTAT I O N
LIGHTWEIGHT & COMPRESSION M A X I M U M S TO RAG E E F F I C I E N CY W H I L S T N OT I N US E PAT T E N T P E N D I N G
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AMBASSADORS Passionate people inspire us. They travel the world in the pursuit of adventure – pushing the limits of what they do and redefining what is possible. These are some of the people we are proud to call our Ambassadors.
A K S E L L U N D S V I N DA L | A L P I N E S K I CA S E Y V E G G I E | A RT I S T M AT OM A | D J J A N N I D E L É R | FA S H I O N B L O G E M M A DA H L S T RÖM | F R E E S K I K E L LY S I L DA R U | F R E E S K I L U CA T R I B O N D E AU | F R E E S K I A L E I X E S PA RGA RÓ | G P RAC H E L AT H E RT O N | M T B ANTON THELANDER | MTB SLOPEST YLE MAX FREDRIKSSON | MTB SLOPEST YLE ØY S T E I N P E T T E R S E N | N O R D I C S K I TEAM SKY | ROA D R AC I N G R I L E Y H A R P E R | S T RU N T M A N / P H O T O G R A P H Y J O K K E S OM M E R | W I N G S U I T F LY I N G S A M P I LG R I M | M T B JESPER TJÄDER | FREESKI A N D R E A S M I K K E L S E N | R A L LY J U L I A M A N C US O | A L P I N E S K I N I C H O L I RO GAT K I N | B I K E S A N D RA L A H N S T E I N E R | F R E E S K I JOSSI WELLS | FREESKI K E V I N B ÄC K S T RÖM | S N O W B O A R D J O S H UA PAT T E R S O N | M O D E L J O H N N Y E D L I N D | FA S H I O N B L O G ETC..
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W H E R E A R E M Y D OUC H E B AG S ? DISTRIBUTOR LIST
C OU N T RY
C OM PA N Y
J A PA N
RC T S Y S T E M S
J A PA N @ D O U C H E B A G S . C O M
KO R E A
R U G O C OM PA N Y
KOR E A @ D OU C H E BAG S . C OM
CHINA
EMD
C H I NA @ D OU C H E BAG S . C OM
AU S T RA L I A
B E N T S Q UA R E
AU S T R A L I A @ D O U C H E B A G S . C O M
NEW ZEALAND
SUMMIT COLLECTIVE
N EW Z E A L A N D @ D OU C H E BAG S . C OM
DENMARK
P L AYG RO U N D
DE N M A R K @ D OU C H E BAG S . C OM
SWITZERLAND
A I RT O O L
S W I T Z E R L A N D @ D OU C H E BAG S . C OM
G E R M A N Y & AU S T R I A
E. TREMMEL MARKETING
G E R M A N Y @ D OU C H E BAG S . C OM
UK
G RO OV E A R M A DA
U K @ D OU C H E BAG S . C OM
F RA N C E
J AW S
F R A N C E @ D OU C H E BAG S . C OM
BENELUX
B I R N S TA R
B E N E LU X @ D OU C H E BAG S . C OM
S PA I N
G E N E RA L O U T D O O R
S PA I N @ D O U C H E B A G S . C O M
F I N L A N D & B A LT I C S
E X T R E M E S P O RT S
F I N L A N D @ D OU C H E BAG S . C OM
I TA LY
SUMMIT SRL
I TA LY @ D O U C H E B A G S . C O M
N O RWAY
D O U C H E B AG S
N O RWAY @ D O U C H E B A G S . C O M
SWEDEN
D O U C H E B AG S
S W E DE N @ D OU C H E BAG S . C OM
U. S . A
D O U C H E B AG S
U S A @ D OU C H E BAG S . C OM
CA N A DA
D O U C H E B AG S
C A NA DA @ D OU C H E BAG S . C OM
S O U T H A M E R I CA
G E N E RA L O U T D O O R
S OU T HA M E R IC A @ D OU C H E BAG S . C OM
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W H E R E A R E M Y D OUC H E B AG S ?
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PHOTO | O SK A R BA K K E L AYO U T | L I D & W I K E N A S
WHOLESALE INQUIRIES | K I R ST E N M EY R kirsten@douchebags.com | +47 900 61 466 PRESS INQUIRIES | J E S S I C A L I N D E R jessica@douchebags.com +47 919 06 122 G E N E RA L I N Q U I R I E S | hello@douchebags.com +47 240 77 077
DB EQUIPMENT AS To r d e n s k i o l d s g a t e 3 0160 Oslo, Norway
w w w. d o u c h e b a g s . c o m @douchebags #Dbtravel