C E S A R MI L L AN
Coming in Late July Cesar Millan Dog Toys Cesar Millan wants to help people create healthy relationships with their dogs. His products are an extension of that goal. This Cesar Millan Pack Power line of toys will give you tools to help your dog become a well-adjusted, calm submissive member of your pack. Cesar teaches that dogs need to be calm before beginning a play session. All interactions with your dog need rules, boundaries and limitations, and play time is no different. In a December 2010 interview, Cesar explained: “When a dog is calm, you bring him a toy and he plays with it, but if you catch him in an excited state of mind, and then you start with a squeaky toy, you’re going to send them through the roof!” Overexcited is opposite to the calm, submissive state Cesar promotes.
Pack-Tested Before putting his name on any products, Cesar makes sure they are pack tested. “We don’t test them in laboratories, we test them in nature. The beach, the mountains, the lakes, everything,” he explained. First, his pack will determine durability in a second. Then Cesar looks for how his pack members interact with the toys to make sure they’re not over-stimulated – he calls it ‘prey drive.’ “We don’t want to make a dog go into prey drive,” Cesar said. “We just want to keep them in a play drive, so I am very sensitive to the knowledge that dogs are predators.” Colors, textures, sounds – everything is evaluated to ensure happy, healthy dogs. While you’ll see other Cesar Millan toys, these particular toys can be found exclusively at the Pet Valu family of stores, including Paulmac’s, Bosley’s and Berrys stores.
The Illusion Collar™
As seen on The Dog Whisperer on National Geographic channel, the Illusion collar was designed by Cesar Millan to help all pack leaders to ‘master the walk.’
“By mastering the walk, you have the ability to truly bond with your dog as her pack leader. The walk is the foundation of your relationship.” – Cesar Millan
STEP 1 STEP 2
Properly controlling your dog during a walk makes it a much better experience for both of you. Having a tool designed for exactly your purpose will make it easier to achieve maximum control during walks.
How does it work? Most collars slip down to the bottom of your dog’s neck, which is the strongest part. This allows your dog leverage to pull you around, controlling the walk and being their own leader. The Illusion collar is different. Because it has two collars that are attached, the slip collar stays at the top of your dog’s neck, allowing you more effective control during the walk. Easier control means better communication with your dog about what you expect. The Illusion Collar is available in three sizes. To choose a size, measure the circumference of your dog’s neck (at the bottom). Small size is 13” to 15”, Medium is 16” to 19”, Large is 20”to 23”. NOTE: The Illusion Collar is not meant for puppies under one year, dogs smaller than 18 pounds or with necks less than 13”. Any dogs susceptible to trachea injuries, such as Pomeranians, breathing difficulties such as Bulldogs, Bulldogs or elongated necks such as Greyhounds should NOT use the Illusion Collar.
STEP 3
Available in store! Previously the Illusion Collar was only available online, but now you can buy it exclusively at the Pet Valu family of stores, including Paulmac’s, Bosley’s and Berrys stores. 73203 sm- $49.99 73201 md - $49.99 73202 lg - $49.99
Cozy Critters Adorable soft toys with squeakers. 53206-9 $12.99
Pawsitive Excellent for tossing & tugging. 53204 $11.99
Give ‘N Go Ball Throw it, tug it, squeaks it. A strong toy with multiple options will keep play time fun. 53211 $14.99 Chuck Ducks Durable ducks with squeaker are great for fetch. Retrievers are naturals at collecting ducks and returning them to their pack leader! 53212 - $14.99
Woof Bone Soft, plush bone with a roughtextured middle, plus squeaker. 53202-3 $9.99
Big Nose Buddy - Does your dog like a soft pal to relax with after vigorous exercise? Try Big Nose Buddy. 53201 $7.99 Summer 2011 - Companion 21