Mumpreneur spotlight
Melinda weaver of Baby Ink We caught up with Melinda Weaver recently and chatted with her about being a young mum, establishing a business and her innovative new product Baby Ink. Tell us about yourself and your business My name is Melinda Weaver and I am not your average 25 year old! I was engaged at 21 married at 22 and a mummy at 23. I am a very proud wife and mummy with two beautiful little ones under two! Baby Ink recently introduced an exciting new product to the market. Offering Colour Inkless Printing Kits for the purpose of taking keepsake hand and footprints the product is an affordable keepsake or gift. We boast an easy wipe, press, no mess system. Our kits are non – toxic and baby safe with an affordable RRP of $19.95. They are simply perfect for a keepsake or gift! Our product it flying out the door with a profit recorded in the first trading month and over 320 kits sold in just 4 weeks through our soft launch. Great customer service is really important to Baby Ink and I am proud to say I in have built a small team who share and support my vision for the business. What was your inspiration
for creating Baby Ink? After becoming a mum to my amazing little ones I wasn’t sure there would be a place for me in the business world. Contrary to that belief becoming a mum actually gave me the push I needed to get into business. There is no better life skill than having children. You are literally thrown on the job, where multitasking, problem solving, overtime and hard work come with the territory. Both in parenthood and business the reward for effort is worth every second!
What has been your greatest challenge and How have you
overcome it? Being young often means inexperienced. I am working to challenge that stereotype as I have a great deal of life experience, natural ability, passion and determination. Baby Ink has been built over a two year period where I have worked hard to develop key relationships to get this exciting product off the ground. Baby Ink holds the exclusive distribution agreement of the colour inkless technology in Australia and New Zealand and has exciting partnerships in a range of sales channels both domestically and internationally. I am proud to say the future looks very bright for Baby Ink and I am here to prove that age is just a number. Visit www.babyink.com.au to find out more.