THE INTERVENTION Our collective goal was to generate a space that would gain importance for its utilitarian use. We wanted to build an information exchange spot – bulletin-board like structures to function like “yellow pages” on which to place offer and demand news. In order to stimulate the vendors´ participation, we negotiated with them the idea of having an outside space to advertise their products. A temporary office was installed at the juice stand of the market.
DAY 01 09:00 am provisional office loudspeaker /megafone
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STEP 1: CONSTRUCTION OF THE CONTENT Taking pictures of all the vendors and printing out the background for a “publicity poster” that they would finish by themselves. It would contain the location of their stands in the market and the products they offered. 40 vendors participated, 65% of the people attending that day.
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Fruit Stand “Casazola”
Library “Harriet”
Beauty salon
Poultry place
“Mary”
“Juanita”