EN With these considerations in mind, the RED division developed two projects in collaboration with two localities, Kent and Bolton, as prototypes for testing future services which are not yet ready for introduction throughout the whole country. In the city of Kent the problem addressed was of an ageing population, while in the city of Bolton was addressed the issue of management of chronic diseases, in this case diabetes. The projects were developed in six months by the RED design team that consisted of designers, doctors, economists, anthropologists and politics experts, in collaboration with professionals, local services employees and residents of the http://www.designcouncil.info/mt/RED/files/REDActivmobs.pdf two localities.
http://www.activmob.com The problem addressed in the city of Kent was to encourage people (initially aged between 50 and 70 years) to play physical activities in order to reduce the chances of problems related to old age, such as fractures, osteoporosis, diabetes, etc.. The design team developed Activmobs, a service aimed at providing support for people who want to maintain their good state of health while carrying out physical activities and following their inclinations. A mob is formed by a group of acquaintances who, together, play a regular physical activity (such as gardening or walking with the dog). The service, whose communicative artefacts are a magazine and a website, allows the self-organization of the activities by
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