Niche Magazine

Page 37

“Q

uality and care,” states Randall Shier, president of Mission Group, “are the two words that we want our customers to use when thinking about us as their builder.” “Connectivity and relationships,” says Jonathan Friesen, chairman, “are the two necessary ingredients when we experience a thing of beauty–most of us wish to share this experience with those we most love.” The above quotes may sound out of context when one thinks they are coming from the leaders of a high-end development team, but they are statements of philosophy that have allowed the Mission Group to excel in a competitive home buyer’s marketplace. The formation of Mission Group in the Okanagan Valley seems a serendipitous event that has created an entirely new look to the face of a valley that required a creative makeover. The key players in the company were educated and learned their professions around the world–from Tokyo to the L.A. basin and arriving at the same time in Vancouver, both decided that the Okanagan was a region ripe for quality building, customer service and an imaginative process to create micro-communities ripe for something different. Winsome Hill, the Mission Group’s latest development is set between the developments of HighPoint and the distinguished Sheerwater. The three-bedroom town homes of Winsome Hill, complimented with rancher, walk-out basements in a later phase, are perfectly accentuated for active young families. There are five minute trips to malls, beaches, and nature-focused activities, appealing to the amenities and recreation of growing families. The sizes of the homes vary for a range of lifestyles and budgets, while creating a vibrant community. “Architecture at Winsome Hill is a twist...a great fit for the Okanagan’s young families...these homes are designed in the Monterey Craftsman style from wine country in California,” says Bob Anderson, marketing director of the Mission Group. “While the past few years have represented a challenge for our company, we have fared better than most and we have taken the opportunity to refocus our commitment to providing an exceptional customer experience,” says Anderson. The community at Winsome Hill will take two to three years to complete depending on sales velocity as sales tend to occur as each home nears completion–it is a winning formula for this imagineering company that looks to be building for many years to come in the valley called Okanagan. In addition to Winsome Hill, Mission Group is also offering the third phase of Dwell in midtown Kelowna. Dwell has had a successful spring as there are only two homes available for sale in the first two phases. The two- and three-bedroom city homes are another example of the Mission Group’s flair for creating unique communities. The brownstone inspired homes each have their own expansive rooftop sun decks and are a perfect alternative to the condominium lifestyle. Both communities are backed by Mission Group’s commitment to N providing an exceptional home ownership experience.

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