CWW Member Profiles Communications | Non-Profit
Francie Stoner, MT (ASCP) CEO and Partner, DifCom Designs LLC President and Founder, The LAUGHH Foundation WESTON, MO
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rancie Stoner, MT (ASCP) is recognized by Continental Who’s Who as a Pinnacle Professional in the field of Communications as a result of her role as CEO and Partner with DifCom Designs, a leading source for transforming business communications, and President and Founder of The LAUGHH Foundation.
Francie retired in July of 2013 with nearly three decades of experience with the Cerner Corporation, an incredibly innovative healthcare transformation company. As a vice president and executive responsible for Emergency Medicine and other specialties, Francie also specialized in coaching others to be great at motivating people to change. Francie’s diverse healthcare background in medical technology, radiology, emergency medicine, and office practice management, as well as her exposure to IT in incredible amounts, has given her great insight into the diverse world of healthcare, IT and software computing, and the world of communication. Her focus in DifCom Designs is helping people experience new communication success, understanding how to get their messages across and motivating people to action.
Prior to establishing DifCom Designs, presenting to executives around the world was an everyday event for Francie. In 2010 alone, she delivered over 140 presentations to healthcare executives from over 300 different organizations around the world. For two decades, she had been responsible for developing and delivering Cerner’s key messages and story in the Experience Theater, part of Cerner’s world-renown Vision Center. Throughout her career, Francie worked with a partner to develop a Cernerfocused 3 day workshop that over the 10 year run was the #1 ranked learning experience by Cerner associates who had been trained under Francie’s leadership. Over her last 2 years at Cerner, Francie developed a new training program that has been delivered to over 1,500 associates and again has the #1 ranking for learning experiences at Cerner. She and her partner, Bryan Ritter, have trained more than 40 associates in facilitating that program so that she and Bryan could move into the industry and provide Communications Training Excellence to other organizations as well. cont’d next page
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